IS LIGHT SKIN PRIVILEGE A REAL THING IN GHANA ? 🇬🇭 

It's in all black culture, its colonial way of divide and rule, we need to change our mind set.

Bleaching is self hate.

i am african and i am crazy about black women. The darker you are, the more you attract me.

Loved that u spoke on this. Shows a level of awareness thats not common around here. Unfortunately bleaching is still a major issue around here. 😐 Most people equate light skin to beauty. It is changing gradually though. The other part of the issue is superficiality.

It's the same here in Amerikkka. We were taught self hate. It's time for colorism to end and we must unlearn this foolishness. Self esteem and self worth is so necessary. Good chat ladies. ♥️♥️♥️

I love that I got the opportunity to speak on this issue with you two! Absolutely enjoyed this🧡💛🧡💛

I am darskin Jamaican girl and love my complexion. All colors are beautiful. I hate that people are discriminated due to color of skin.

Colorism is very real in every black nation or community. My melanin sisters, stay proud,beautiful and strong👍🏿👌🏿👌🏿👍🏿

I hate that, as women, we consider male attention as privilege and go to damaging lengths like bleaching and competing with one another to obtain it. Love to all women; we are beautiful/dynamic and our worth is more than their approval.

We are all beautiful women. Colourism is as a result of colonisation. I think we the younger people dont really care about skin tones as much as the older people.

Totally agree. One thing that helped me was having a strong positive view of myself by any means necessary. My mom is light and I'm dark. Blacks were very vocal about how I was not as pretty as my mom and it created a division between us. My mom always told me I was beautiful but I did not believe her because of other people's comments. When I reached my 20s I realized that the issue wasn't me or my mom, but people around me so I mentally had to start blocking out people. I would cut off people who tried to push the dark skin vs. light skin narrative and be open to people who were naturally positive. Most times I appear very mean, but it's because I set up a barrier for the colorism and stupidity to not come in. It's not the best fix but it works for me and helps me focus on people who matter to me versus people who don't.

Dark skin is beautiful! We should love ourselves for how God made us.

The problem is that, we allow ourselves to be lied to by thinking everything from the western side is better than ours and unfortunately, we get top notch people who buy this lie cos of selfish gains. We leave are almighty organic black soap to go for foreign ones, we leave our herbs and go for processed food derived from our own organic food at a higher cost We leave our own organic tomato paste and go for that of chinese which is 95% inorganic. Ekumfi Juice/ Eku juice is 100% organic from our own soil but we prefer Pepsi, coke and others over ours. We have cocoa whiskey but no, we want the one from the west We have our own chocolate manufacturer (Biko) but we prefer to import from Switzerland......why will we be respected if we can't do things on our own and appreciate who we are.

That's right... Look at all of us.. Dark and light is beautiful. Character is what truly makes a person. You cannot change a ugly heart.

This issue is everywhere; but as a dark skin lady myself I would it’s yourself confidence as a woman and how you carry yourself will take you far.. and you mindset

It’s very enlightening to have people sit and talk about issues that affect our society and how to address such issues; the ultimate is to remedy the issues by creating awareness through various platform. I personally think 💭 issues like this are very minor and normal so long as humans are involved. The fingers are not equal and will never be equal. This are the things that need careful, and immediate remedy. 1. Checks and balance systems put in place to uphold the rule of law; the rule of law as distinguished from any arbitrary powers to simply mean no one is above the law. (Good luck on this) 2. Right to due process/ equal representation before the law 3. The ruling elite structure needs to be pulled down. 4. Provision of quality education 5. We should recognize that all men are created equal; regardless of skin color, gender, affiliations, stature, etc we are all created equal. We breathe same air, bleed 🩸 the same, and we are only here temporarily. Land does not belong to anyone, it belongs to the creator. No one ☝️ has died and carried all his or possessions with him. So the structures that be; that allow the ruling elite to continue to oppress the poor needs to be dismantled. Go to Ibrahim Oppong channel on RU-vid Crime check TV and you will realize that the issue of dark skin vs light skin is minor compared to atrocities Ghanaians 🇬🇭 face in the hands of the law. The ruling elite get away with murder, theft, corruption and all forms of crimes against humanity. And you have a judge who rules in their favor and send a poor man to massive time in prison etc. On issues of color, all we can do is create awareness and educate. With equal treatment, this things will fall in line easily. Again let me state here that the poor will always be amongst us but we can create an enabling environment for all to spring to success. We have a long way to travel 🧳 SKT In Focus

I think a global BAN on bleaching cream is a must. ❤️ to u all.

It’s amazing to have darkskin women perspective on this cuz colorism is so common n not talked about enough. I’m lightskin and I most definitely believe that all shades of black is beautiful🤎🤎🤎brownskin and darkskin deserve more recognition than what they get💯‼️regardless at the end of the day colorism shouldn’t even be a thing; we are all seen the same in society so what’s the point by tearing eachother down bc of how dark someone skin is. ALL WE HAVE IS EACHOTHER SO LETS STAND BY THAT👊🏼👊🏽👊🏾👊🏿

I would say that in Ghana people look at economic class more than color. Color is an issue to a certain extent but in ghana it is all about money. Another issue is how well you speak English. Good English also gives a social edge.

Am a Sudanese black African and I am proud of my skin colour and proud of my contents as well long live Africa

Self-confidence and a good character are super attractive in people of all colors. Let's love ourselves deeply.

We have a long way to go as Ghanaians and Africans and the world as a whole. But we can all help by being the change. Brighten the corner where you are. We have to be the change we want to see. I think we will start seeing progress.

We are beautiful in all shades! All three of you are beautiful. I am glad we Liberians are not hooked on bleaching!

Ama and Wendy clearly coming at us with the wisdom

I think wat u did by rejecting his offer in the queue is what you can continue to do Anna.. Adding your voice to the problem and educating others is good enough...it will enlighten others

I grew up partly in West Africa in the 80s and 90s, the whole fair skin thing was not as bad as it is now. Yes people always had those light skin jokes and stuff even then, however; i remember in high school we had mixed, Lebanese and light skin girls, but the truth is, guys weren't really obsessed with them like that, i don't know maybe because we were used to them, but they were treated normal, make no mistake they were extremely good looking; however, us lads had more crushes for other dark skin girls too. Social media as a new media platform accessible to everyone has made it worse, back in the day you only had the occasional movies, cable TV, vogue magazine e.t.c (which lets be honest, half of these were only available to middle-upper class Africans), so casualty damage was minimal in the 90s. Instagram alone is enough to make people insecure now with the amount of image flexing. lol Most R&B girl groups we listened to in Africa (Although American) back then were also very dark, SWV, brownstone, Blackgirl, Total, Kut Klose, Jade e.t.c, but you gotta be the shade of Mrs Knowles these days to be idolised.

Unfortunately that craziness is worldwide. A coworker from Syria told me she was concerned because her daughter was dark skinned. Her daughter looks as pale as a piece of white paper. Thanks for sharing this information👍🏽👍🏽👍🏽👍🏽👍🏽

I’m closer to Anna’s color and I grew up in America. I always felt left out and delt with racism in school because everyone else was white. I wanted to be white until the age of about 13 and honestly I think I looked down on darker people. The only thing that made me love myself was learning about my African heritage. I didn’t have enough exposure before but really connecting with Africa made me realize how beautiful I am and how beautiful all Africans are. Now whenever I meet someone from Africa I beg them to tell me everything about home lol. I think Anna and Kevin talked about this before but this is part of the reason Westerners move to Africa. It just feels nice to be surrounded by people who look like you and won’t judge the color of your skin. And that’s why colorism is such a huge problem. To be judged by your own people must be even worse than being judged by white people.

Brilliant topic🙌 it's sad bleaching creams are becoming common in Africa due to inferiority complex, Brown or Dark you are all Beautiful human beings

I'm light-skinned in America and I'm actually half white half black and I have a friend from Ghana who's always telling me that you know if I go to Ghana I'll have anything I want and she's basing a lot of this on skin color not just education right and but I always look at her and I say but why would I want that why would I want a guy who just wants me for my skin tone and not or what's inside my head and she still doesn't get it

We are so blessed to be as diverse and as unique as we are. I tell myself how smart and beautiful I am everyday. I tell other people how great they are everyday. We should encourage one another and keep the positivity flowing. All three of you are smart and beautiful - a wonderful combination. Thank you for your videos. We need them for our community. Blessings to you all. 🌞🌞🌞

The British pushed that agenda, left, and Ghanains took it from there. They need to overhaul the school curriculum and media.

Thank you for this video, I think these conversations are so important to have because this ideology is a result of colonialism and slavery. I have more similar experiences to Anna growing up in the U.S.A, feeling discrimination because your black in a white country. So it's rlly sad to go to Ghana and experience colorism, I've also experienced this with relationships. My Nigerian ex-husband exclusively cheated on me with white women. We need to change the way we see beauty and skin color...

And that's one the main reasons bleaching skin is popular here in Africa. Even your hair, if you jst wear your afro out, somebody will ask you when r getting your hair done. Some goes as far as saying that the darker, the uglier you are. Some successful african (esp. Footballers) men wives are for the most part lightskin or white women, which clearly send a message to the darkskin women.

What Wendy said sounded about self-confidence sounds so familiar to me. I’m halfcast but as Anna said considered dark in the Netherlands and any time I would go out with my white Dutch friends in my teens, they would get all the attention and my other halfcast friend and I would be left alone, this really lowered my self-esteem. I think this is indeed because how media portrays colour, as in the Netherlands foreigners are often negative in the media and this creates a negative stereotype, while in Ghana light skins get more positive media feedback which creates an attractive stereotype.. Thank you for making this a topic to think about and for being so open and accepting.. Much love ❤️

What Acheampong is saying is true. A lot of the light skin sisters wish they were dark skinned and the dark skinned sisters have to learn to love themselves, because they see the light skinned privilege especially with the men. To a certain extent, our men is sometimes the cause of it

Annas closing message is food for thought. I personally have been complimented on my eyes since I was a little girl. Both men and women tend to be in awe of them and initially, I was shocked at each and every single complement. The thing people don't know is, in as much as my eyes are esthetically pleasing to look at, I suffer from chronic pain in them. During worst episodes , it feels like I have needles poking at them and I'll literally throw myself on the floor , screaming and holding on to them due to excruciating pain. My parents tried everything and took me to all the opticians and surgeons they could afford in Europe but to very little comfort. I am now 30 years old and living in the UK. Although medicine have come along way and there are therapys and treatment available to help elevate the pain, doctors have advised that unfortunately I'll always suffer some level of pain from my eyes . When I try to tell people this , many continue to say they still wish they had my eyes . Please people, just like Anna said , do NOT envy others because more times than not, they are suffering a battle you'll THANK God he saved you from. Stay blessed ✨

Great Conversation! Society has programmed a lot of people. It will take forever to get folks back on code.

....On the other hand ladies, Luputa Nyongo defied the light skin barrier in Hollywood. Look up to her. She is Kenyan but grew up in Mexico. Also, be aware that some people just want a contrast experience, jungle fever.

Same in Nigeria 😂😂 rich guys prefer light women. Light skin girls get more attention from every angle. And seriously this has changed a lot in my head. It’s a sad truth.

Really enjoyed this discussion. Great content!

Colo mentality!!!!! Colonial mentality!!!! Watching you guys and more blessings!!! So this topic is deep coz we will have to dwell deeper into history- from 500 years ago Africa has not been the same!!! We had slavery for 300 years n colonialism/imperialism for over a hundred years..... the effect is still evident today......

All of you are beautiful in own ways. You can be dark and beautiful and you can be light and beautiful. Beauty is in the eye of the beholder.

this was a very good subject matter to bring to your audience ....I watch it twice.....and I feel your guys should do a second video of this subject matter..this is something that goes on all over the world not just in Ghana ....everybody was very knowledgeable of the subject matter ..and spoke from the heart....but my favorite was Ama ...Anna you ask what to do about this ..and I feel what you did in shoprite was the best.... just remember that this is a colonialism issue...and yes its true we need to stop doing what the media say.... its a beautiful thing that black women are wearing they hair natural and now you could find makeup for black woman ... and more black beauty products....and its not all black man that love lighter skin women ....I prefer darker skin women ..the darker the berries the sweeter the juice .....so I'm WAITING FOR THE SECOND HALF OF THIS SUBJECT... AND MUCH LONGER ...

Bleaching comes first from low self esteem and hate of one self.lt comes first from the mind then you do harm to your body.Bse most bleaching creams have hidden side effects and can lead to skin cancer in a long run.Black is beauty

Thank you for this video Jamaican Moto out of many one people so we are all shades of beauty you and your family are amazing and well rounded nuff respect!! As for what you can do keep saying no and where opportunity allows try to educate those trying to give you preference due to your color which no matter what you are beautiful because of you soul stay blessed!1❤️🇯🇲🇬🇭

This was a very healthy conversation to have together. She’s asks in a nice way and she’s very sweet. That’s why I love this channel because her character is very nice. Learning together is always a start to something amazing. My advice teach ur kids self love early. Being dark skin is beautiful but also learn to love the inner u and how awesome u are for everything u got. 💗😇

This is so sad! But true! When will we realize that God made all of us and variety is the spice of life! Very sad

We talk about this int he context of Western societies but often neglect how deeply rooted colorism is in our African societies. Thank you for creating space for this conversation. All three of you are so beautiful it's a pity some people can not see that.

All Chocolate Colours are Beautiful - To focus on colour won’t solve our problems 🍫🌺

Wow this is a real conversation I've never related so much to a conversation on colourism as much as I am right now

Does not matter what colour you are. Every colour has it's own value. Being kind and humanitarian is far more important than skin colour.

Love the guests and love that you’re talking about these sorts of things and raising awareness but there’s a lot you can do Anna to help stop this. One of them is refusing the offer of privilege when it’s extended to you (like you did in the example you shared) but going further to let the person know you aren’t different from everyone else’s because of your skin colour (you need to let them know that you’re aware why they are doing that). The reason these things continue is that they’re people who accept these privileges so we need to call these behaviours out when we see it. You have a beautiful platform to raise awareness of these issues so continue to play your part and raise awareness and not let it be talked about just once. The media is destroying the confidence of young black men and women which breaks my heart. Btw, I’m a new subscriber and so happy to see you and your family move back home. It truly is refreshing to see. Now people let’s get them more subs and watch the ads to support this family.

Sometimes I blame some of our men 👨 they think the light skins women are more beautiful than the deck skins

I felt same pain with light skin brother and dark skin sister of lndia. We should ignore the destruction!!! Light skin wants to behave as king and queen we all the same either dark or light braaabraaaaA That was or is awesome topic... Africa to the world

beautiful video , beautiful ladies 💚 thank you ; this was very relatable to a lot of us , very informative and expressive to those who may only sympathize 🙏🏾

Aww bless u it is good to acknowledge that colourism exist in Ghana too 🇬🇭, great content & lovely ladies

Amazing topic ever and more and more light needs to be shine on it👌🏾👌🏾💯💯💯💯🤎🤎🤎🤎🤎🤎🤎🤎

You young girls are just WONDERFUL!!! Thank you for educating people about appreciation human being independently of their skin colour!! I wish a day this colour thing will not be a topic to talk about!! Be blessed!!! : )

Anna you have a beautiful skin colour...all colors are beautiful.. We unique as God made us.. Blessings from italy🙏🙏

Interesting video. I really never thought this would exist in Africa.

Anna, when someone tries to give you special treatment just let them know you consider yourself no better/different than your fellow Africans. You can even share with some of them your experience abroad so they can see your point of view. You won't persuade all of them, but still. It's nutty that Africans are doing this to themselves.

And the discoloration when one is bleaching is so bad , they actually feel shy and keep hiding it . They kind of lose their self confidence

Stunning women, power to you and keep speaking out about this issue

Wow! This is good, I don’t here this a lot, but it’s good to talk about, a lot of women have low self esteem too in how they look!❤️I’m like skin and African men always be hitting on me

Thats why James Brown, said say it loud am black and proud. Am dark skin when I was young growing up in Ghana it was just admiration of my dark skin. I never felt self hate. If light skin was privileged I was obvious to it. I have never look back at my darkness.

Colorism is Not only thing in Ghana but Around the World in Black Afrocan Community's bring it some awareness in world it needs to Change it is Darkskin is Beautiful there skin is made from God Natural Beautiful Personality Natural LightSkin women are so Beautiful Beautiful Afrocan Women We Love You All Go Afrocanz ♥️

Once upon a time, a certain group of people lived in paradise. They had gold, lush green forests, ate from the land etc. They were very hospitable. They extended their hospitality to all guests. Eventually, the guests used gun powder to enslave their hosts. The hosts also collaborated. Enslavement was succeeded by colonialism. In the process, the paradise dwellers lost confidence in everything about themselves including their own skin color, names, vegetation, religion, food etc. Long story short, they remain in a perpetual chase to adopt the culture of those who put them in this predicament. Their political leaders also rob them and take the loot to the colonizer. The solution? Emancipate ourselves from mental slavery.

Thank you for sharing. They are so beautiful.Yes, we need to accept our skin colour as is and love who we are. Giving privilege to light skin is a sign of hatred towards the darker skin. We need to rid our mind set (belief system) of the West views of thinking. All this comes from the way the "West" operate. We must drop that mentality and love ourselves, let the West mind set go and embrace each other with our beautiful shades of skin colour. "The West" indoctrinated us to believe in such a system of colorism..

Whoop I’m the first to comment. Loooooove your videos.. I lived and studied in NL Rotterdam, beautiful country. Sending love from the U.K. 💕💕💕

I would be fascinating to see a social experiment....kind of like the t.v show “What would you do?” .... “What would you do Ghana?”

Beauty lies within from the heart. Love who u are bc black Is beautiful.

I love the content of this video

I like the girl in spectacles! She's so beautiful!

Thanks for touching on a very important topic. I really hope things change in society moving forward. We should be judged for our character and how we treat others and not our skin! Great discussion ladies ❤️

Generational preconditioning. The decentralisation of media away from mainstream will help, but ultimately self love. Peace from UK!

She is stuck in the middle. On one hand she has been looked down on in the Netherlands all her life. On the other hand, suddenly, she finds herself being highly admired and she is not used to it. It's all part of life experience. One day at a time

Good discussion. I think people have natural preferences too. My grandad was dark skin and I remember being so happy in his presence. My dad is brown. My preference is dark skinned men because of my positive experiences.

Colourism is alive in most cultures , black, Asian, Latino all want to be lighter and these conversations help. If she is darker without that “african woman shape “, she’s also discriminated against more.

I think all colours are beautiful,, we should embrace them all

Its so interesting watch this video ooo. You do all. I side with both Ama and Wendy. They know the thing paaaa

This vlog is sharp. The problem lies around the brain washing initially coming from the west: United States and Europe based media. But you gotta ask why are they doing this in the first place? Black skin is beautiful, so what's the problem? A lot of hypocrisy and anytime someone is being hypocritical, they have issues. As an African American, I love black women and always will. All three of you guys are very beautiful and please please don't feel bad about your skin color. Otherwise it's control. This vlog was sharp, please keep coming out with more vlogs!!

Thank you for discussing this issue...it is something that has effects the diaspora world wide.

The female to ur left is very beautiful. I think it's about beauty as oppose to colorism. Anna it's time to be appreciated after years of being talk or treated left. 😀. I think it's about beauty. Anna if u were ugly & light skin it would be different. It's about looks.

We have to get out of European beauty standards. We are born with the skin God designed for us to have. Light, brown, dark is all beautiful. I hope those that bleach find the strength to stop because of the damage it causes in the long run. I’ve also seen women birth darker children and bleach them as well. This is highly problematic and may cause cancers and developmental issues because of the chemicals leeching into their bodies. Please understand that your skin is a blessing. It was created to protect you and shield you from the sun. Appreciate and acknowledge the beauty that you have. Please. Black, in ALL shades, is stunningly beautiful.

This makes me so sad. We are all beautiful. The same thing happens in the USA. I dealt with this all my 75 years of life.

There's also FOREIGN privilege as well. I try sooooo hard to blend in as a local before I open my mouth, but they know! Abaa! Can be a disadvantage too. Glad you are touching on these subjects. But colourism needs to be dismantled.

Some people also want to sound like they have a British or American accent especially female Ghanaian or Kenyan newsreaders

Me and my sister are a bit fair and we talked about how we wished we had been darker the darker skin is so beautiful and smooth and rich!!! I consider darker skin as black gold Thankfully I have a black gold husband who I love🥰

Again we were grown up in a light skinned world eg: the queen,the pope , Jesus . All these people have light skin , but the most important thing is content of your character.

I can only talk for my kids. german ghanaian. When our big one went for fun for 3 months to a kindergarten she was princess.... from everybody. the teachers, other kids, other parents. ironically no need for princess by skin color.... they are princesses by heritage.

What about the legendary model Grace Jones? She was very dark skinned and Famous for it. It's not about just skin color, it's also about facial features. Some people are just considered more beautiful because of head shape, or Facial symmetry, etc... You can bleach all you want but if the right features are not there it won't work. That's why some people are fashion models and some are not. Body shape, height, weight, determine our perceptions of beauty. And beauty is in the eye of the beholder. What is beautiful to me may not be beautiful to you. I love all women personally. All shades and sizes are on the menu for me :) A total package that also includes a nice personality. You could be the most beautiful women on the planet but if your personality sucks, I am not interested.

This discussion is very transparent and real.

THANK YOU FOR SKEAKING ON THIS TOPIC. I WOULD LIKE TO SEE HEAR MORE OF THIS IN YOUR VLOG. KEEPING IT REAL!!!!!!!!!!!

Anna, thank you for this video (also thanks to your guests). Kudos once again for this topic. You are full of wisdom...I saw that right from the first video I watched about your family moving to Ghana...and in one of your videos (I think when you were looking for school for your kids), you bought something and the person wanted to give it to you for free or smthg, then you questioned if this wasn't a "privilege".... The world needs more ppl like you...

I love this topic of conversation, it’s needed in this day and time. Thank you.❤️🇺🇸

I lovevthis girl wearing glasses shis so mature and shis a builder and not a divider. Pse could someone do a vlogg on black bleached girks with no bias and ask tgem if tgey are being being favoured and if their lives are any better from being Black.

To me the paradigm regarding the light skin black skin dichotomy has shifted. There is a plethora of gorgeous black models on the world stage, among many other changes.

Interesting topic. I think we need to politely challenge colourism or ask deeper questions when we come across it if the opportunity presents. This might help change people's perceptions. Just because it's been around a long time doesn't mean we should accept it. I know of a fair guy who told his dark skin girlfriend he could give her light skin babies...they're no longer together.

My girl! Yes, thank you for talking about this