Keyword Research Tutorial 2020 - SPPC SEO Tutorial #4

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Check out my free keyword research tutorial for 2020. You will learn how to do keyword research for SEO so you can find the top keywords and topics for your business. If you are wondering what the top keyword research tools are and how to do keyword research in 2020, this is the video for you. One of the most important aspects of Search Engine Optimization aka SEO is finding popular keywords that you can rank for. When you offer products and/or services for sale on your website, you want to drive relevant search engine traffic because it helps lead to more sales and/or leads for your business.
Keyword Research Surfside PPC Article: surfsideppc.com/keyword-research/
Free Keyword Research Tools Surfside PPC Article: surfsideppc.com/free-keyword-...
This is part 4 of the Surfside PPC SEO Tutorial for beginners. You can find some of the other videos below and the playlist that lists all of the videos in order. My SEO course and tutorial for beginners is completely free, so take advantage of it and learn everything you need to know about driving more search engine traffic back to your website.
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Keyword Research Questions:
What is keyword research?
The process of finding the most popular and competitive keywords related to the products and services that your business offers. An important aspect of online marketing is understanding what terms and search queries your customers type in regularly. If you can rank your website for the top keywords related to your products and services, you will drive more organic search traffic, which will lead to more sales and leads.
What is the best keyword research tool?
Two of the best keyword research tools are Google Keyword Planner and Ubersuggest. They give you a lot of keyword data for free and you can expand your keyword list by using your website or similar keywords.
How is keyword research done?
You need to use a tool to find keywords and search volume. Ultimately, you want to create a keyword list for your business that is based on your product and service offering. You need to understand the keywords and search terms that people will type in to find your business.
How do you find keywords?
You can use keyword research tools like Google Keyword Planner and Ubersuggest and they will give you thousands of keywords for a single search. You can then export the keywords and create your list.
Why keyword research is so important?
It is important because it tells business owners where they need to optimize their website and what pages of content to create. Content is a huge aspect of ranking your website in search engines, and your content should be geared towards keywords.
Helpful URLs:
Google Keyword Planner: ads.google.com/home/tools/key...
Ubersuggest: neilpatel.com/ubersuggest/
Wordtracker: www.wordtracker.com/
KeywordTool.io: keywordtool.io/
Hashtags:
#SPPC #SEO #SPPCSEO #Keywords #KeywordResearch

Опубликовано:

4 фев 2020

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Комментарии : 55

@videostar25 4 года назад

Corey.... you're awesome! I have learned so much more from your RU-vid channel than I could have ever learned from digital marketing courses. Your content is always relevant, up-to-date and perfectly timed. Thank you for this and please keep making these videos!

@Surfsideppc 4 года назад

Thank you, I appreciate the kind words!

@Surfsideppc 4 года назад

Please let me know if you have any questions about keyword research for SEO or PPC. Thanks for watching my video!

@Shaq34332 4 года назад

Thanks for the video... Now do I write an article for EACH (sub) keyword? Or do I group them together and make 1 LARGER article?

@marid5573 4 года назад

Hello.I liked the things you mentioned and the strategy to find keywords and sub keywords, but what about competition of those keywords? If they are all too competitive after creating content on these keywords, will I still be able to rank on google?

@madaniactivity4777 4 года назад

can you tell me what's PPC?

@calmingmusicstation6968 2 года назад

You are a real teacher. Thanks a lot.

@MEM2022 4 года назад

Yayyy you are back!!! I really like your videos a lot!

@Surfsideppc 4 года назад

Thank you! I'm hoping to increase my output this year and release more course-like videos to completely cover topics.

@yannickmaugueret6418 4 года назад

@@Surfsideppc You are on another level Corey! Thanks a lot from one of your great fan! Keep the good job ahead.

@waroakawa 4 года назад

Thank you very much for sharing.

@rajudesai3069 Год назад

I really like your videos a lot!

@alans3935 4 года назад

Thanks for the great video. How would you use these keywords in Google Ad Groups? As SKAGs or do you group the long-tail keywords in one ad group?

@BlueBusssss 5 месяцев назад

This is awesome

@noumansabir5580 2 года назад

What a great content i'm regretting to land on it after a year

@yovelshoval5139 4 года назад

Hi i remember on other video you said something on 120%/130% on the conversion of the forecast keywords im not sure what is the right prectanges to caculate them it should be by the profit i have lets say 25% per sold item so 125% on the conversion right? and about the conversion which shown on the forecase its not the moeny im making from it its the amount of sold items right?TY

@zainulabaidin9343 4 года назад

great tutorial ! ..sir i wanna know that some websites of my clients have very less number of words in their pages and posts than their competitors. sir should i ask them first to increase number of words and then come to me or should i optimize the already present content and then ask them to increase number of words?

@ubaidurrahman7906 4 года назад

Wow amazing waiting for yoyr next video when you will upload it??

@Surfsideppc 4 года назад

I will have a lot of videos coming out in the coming weeks and months, and I'm hoping to finish the SEO Tutorial completely by the end of February.

@Learndrawingeasily 4 года назад

Merci beaucoup

@sergeydimitrov2806 4 года назад

Bro i was Just checking out one of your other videos Where you suggest to learn proper keyword research and you Just upload ed this, thank you for what you do! Do you sell any products?

@Surfsideppc 4 года назад

Thank you! I don't sell anything and I prefer to release videos/content directly to RU-vid.

@lukakooo 4 года назад

How do you approach for example "floor jacks" vs floor jack"? Would these two be considered the same keywords to rank for or different?

@Surfsideppc 4 года назад

I consider plurals the exact same keyword usually for SEO and for PPC Ads.

@-aiparam Год назад

Personally, I think we need to check the SERPs to see what googles thinks about the singular and the plurals.

@albab790 Год назад

Thanks

@noexcusesmarketing 4 года назад

thanks

@noneed2536 2 года назад

Any suggestion to do this for SaaS products? How can I create a keyword list for a SaaS product?

@Aussiecakes 4 года назад

Great content thanks, when I download the keywords I have NA in the "Avg. monthly searches" column??

@Surfsideppc 4 года назад

You will need an active campaign to see Avg Monthly Searches in the Google Keyword Planner. The campaign doesn't need to spend anything, you just need one active.

@gazili2009 4 года назад

Thank you very much for sharing this video you doing awesome work, but my english is not perfect, if you have a chance to add auto generated subtitle like the other videos you made?

@frenlymediadigital 4 года назад

if we have 50 keywords of car lift - what will be the primary keyword .or most search one

@virtualstroke7640 4 года назад

sir my excel sheet is not opening properly, and the table got totally messed up, any suggestion how can I resolve the issue?

@arsalanahmed9337 4 года назад

As I see in your video you got exact search volume from Google Keywords Planner!!! But how?

@rahillmb 4 года назад

Hi. I just wanted to confirm something: 1) Your focus has solely been on "High Search Volume" keywords. Whereas many other PPC guys say that you should focus on Low Competition and Low Search Volume keywords. As a beginner, this is really confusing. I am not sure what strategy to follow 2) How do we use the metric "Top of Page Bid" for bidding? I mean how does that affect our decision making and how am i to make a decision after looking at both values of "top of page bid" thanks

@romeolindelani2186 4 года назад

great

@Surfsideppc 4 года назад

Thank you!

@shalinipandey4461 4 года назад

Hey, can you please tell me how competition is related to avg monthly searches?

@Surfsideppc 4 года назад

Competition is based solely on the amount of advertisers bidding on that keyword. Keywords with less Avg Monthly Searches will have much less search volume if you are bidding on them in your Google Ads account.

@shalinipandey4461 4 года назад

@@Surfsideppc high competition keywords are best to use or lesser one?

@vinayakbansal6010 4 года назад

Hi, What are the different types of content that I can make around the keywords?

@Surfsideppc 4 года назад

Blog articles, Video tutorials, and Infographics. One thing I like to do is search a keyword into Google and see what pages/videos/images are already ranking.

@vinayakbansal6010 4 года назад

@@Surfsideppc thank you for your answer.

@AnimalBirdFriends Год назад

You did not mention anything about the keyword difficulty rate. Do you think that is not important?

@youcefyahia2008 4 года назад

Hi bro, can you explain how can you compete on high search volume keywords that have high KD ?!!!! if your website is new you cannot rank for that keywords at all, because you haven't any authority in google at all!!

@haydenbingham7943 4 года назад

You can still rank for High KD keywords just not right away with these new Domains. That's just the way the cookie crumbles in SEO

@Hamza-bx9mu 4 года назад

i see u pick up a high difficult keyword can you please explain how we can be beat a key word has > 60 on difficult

@Surfsideppc 4 года назад

It takes time, but it's all about consistently creating and improving content for your top keywords. For example, if I want to rank for 'Landing Page Examples' I would create an article like "25 Landing Page Examples You Can Learn From" and keep it updated every year, add new landing page designs, and create additional content about Landing Pages as well.

@frenlymediadigital 4 года назад

Whether you are giving training in seo

@skunagar0 4 года назад

very low voice. Can you make it high?

@Surfsideppc 4 года назад

The volume should be okay on a computer speaker, TV speaker, or with headphones. I double-checked the levels and it is very loud even at 50%-75% volume. I would check that your sound is increased all the way for RU-vid videos. Please let me know if you are having issues and I can investigate further.