Kwik Trip: A Wisconsin Love Story

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In this special episode streaming on Discover Wisconsin, we find out why Kwik Trip has become one of the most beloved gas station brands in America, from the business's humble beginnings to becoming the well-respected company it is today! Based in La Crosse, Wisconsin, they are a family-owned company with more than 35,000 employees. And if you’ve traveled to the great state of Wisconsin, there is a great chance that you’ve seen or visited one of their many stores. Expanding throughout the Midwest to Minnesota and Iowa Kwik Trip has now grown to over 800+ stores.
In this special episode, the Discover Wisconsin team films the story in a documentary style. We showcase the culture within the company, how it came to be, and why Wisconsinites are so passionate about Kwik Trip. We first sit down and learn more about Don Zietlow, the President, and CEO, where we learn about his story and the growth of the company to what it is now. The culture is a key piece to the success of the business from start to finish, and the organization truly prides itself on taking care of their coworkers first in order to provide the best service to customers.
Then we learn more about the La Crosse campus and how Kwik Trip uses local farmers for fresh milk, which is processed and in stores within the next two days. Before 2002, Kwik Trip was known as just a gas station but has evolved by introducing food to their stores. They have become a general convenience store for those in more rural areas across the state but are also well known as a spot to stop and grab a quick bite to eat.
We then dive into the love story and what it means to people all across the state of Wisconsin. Consistency is key for Kwik Trip, and you can see that throughout each individual store and that’s what the fans love most: consistency, reliability, and cleanliness.
Get ready and watch this full documentary exclusively on Discover Wisconsin to take it all in. As we all know and love, “See ya, next time”!
#DiscoverWisconsin #KwikTrip #Wisconsin #WisconsinGasStation #LaCrosseWisconsin #WisconsinBusiness #BusinessOwners #FamilyOwnedBusiness #FamilyOwned #GasStation #WisconsinGasStation #WisconsinLife #WisconsinLifeStyle #ConvenienceStore #WisconsinDocumentary
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1 окт 2024

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Комментарии : 80

@Drolly95 2 года назад

Kwik Trip is one of the many things I love about Wisconsin. Wherever I may roam, the hot spot, glazers and “see ya next time” will always mean home.

@caseysmith544 Год назад

Yep, I live in South Dakota and the eastern half does have a few Kwik Trips. Then all of South Dakota has Culvers and Menards make me think Wisconsin. Growing up in what will be former Middleton Wisconsin across from Lake Mendota from 2--12 in 1991 to very end of 2000 we were not too far from the headquarters of Menards. In fact, I live in Pierre (Pier) South Dakota and we have the 2nd or 3rd largest Menards in the USA and world. Now, besides some not quality items Menards has, only flaw Is hate is how big the place is inside, and they made it almost all one floor with a micro second when a slightly larger small second story like in older Menards would have been a better use of the space so the Store people do not have to get everything off the higher shelves and they kept the older features of having to drive further from the building to the big wood storage in two spots one for green wood and one for not when newer and remodeled places you can drive up right behind with some even integrated into the place.

@heidiwatts6535 Год назад

I work for Kwik Trip. An absolute wonderful company. Thank you Don for all you do🤗

@charmainegrippo1301 2 года назад

This truly made my day to see a real life story about real people working to bring a win, win for all. It had me crying for the America l remember. Thank you for this refreshing visual of how to do business. I wish our youth and all ages could see more of this.

@davejohnson7432 2 года назад

This video has given me so much more respect for Kwik Trip. I always liked them, but now I love them. From this point forward I will be purchasing ALL of my fuel there, ALL of my energy drinks there and ALL of every other stuff that I buy at other competitors . I'm from Sheboygan, WI....home to 7 area Kwik Trips

@DiscoverWI Год назад

Great to hear!

@stuartpulvermacher6861 2 года назад

the end of each build Mr. Zietlow and his wife would come to each opening what an inspiring man and very humble It is a first class operation all around

@608Audit Год назад

Coworkers come first✅

@Barboy0 2 года назад

Really nice documentary, especially for those of us that aren't originally from Wisconsin and may be less familiar with the story behind the company.

@stevemiller4292 Год назад

They do it the best in every way. Sorry others, but there is no comparison.

@richarddevine8391 2 года назад

What a great documentary, thanks for doing this for those of us who love Kwik Trip but are unfamiliar with their story. By the way, my parents from Alabama absolutely love Kwik Trip. It's one of the highlights when they visit me in Wisconsin.

@DiscoverWI Год назад

Glad you enjoyed it!

@putz31682 2 года назад

They are finally getting a KT locally in upper michigan. Missed these when I lived down in green bay. Would love to meet Don when they have the grand opening here.

@jessicajames6676 Год назад

Why am I crying over a Kwik Trip documentary

@emilyshaffer8851 2 года назад

I love kwik trip! I'll go out of my way to get gas there, especially if it's late at night. I always know there will be friendly people there

@scottiejr80 2 года назад

As a truck driver, Kwik Trip is my go to place when im in WI and MN. Wish ya'll would come to the east coast

@lawnfreak3543 Год назад

I wish you would expand further into Michigan the only places you have stores in Michigan is the UP

@randallolson7554 2 года назад

I Randall Olson from Racine WI, love Kwik Trip stores.

@SamsungS23Ultr 2 года назад

Yooo Randy

@paulcaskey 2 года назад

Kwik Trip chicken is fantastic.

@caseysmith544 Год назад

South Dakota is one of the 5 states the stores are in now. 90% of the stores are way better than most regular stores, with a few exceptions of others that are better.

@abnerbazanjimenez5829 Год назад

1 thing i will like to add is the good quality of their fuel at a very competitive price, as well as being able to add air to your tires at no cost. and some stores have a recycling station wich is very environmental friendly, and i dont know anybody that dislikes kwik trip

@stevemiller4292 Год назад

2:40 I think there aren’t enough Kwik Trips. Some are so busy that they should build one across the street.

@raymondclarke3130 Год назад

We need more in Illinois. Prefer Kwik Stores over C----'s any day

@robertwynkoop7112 2 года назад

Lol my son just took a job with this company yesterday and today I see this. Hopefully it is somewhat as advertised (not much really is anymore...)

@markmanz8897 Год назад

I wish Kwik Trip would take over the Speedway (SuperAmerica) gas stations in the Milwaukee market. And sell Greby’s Bakery Crullers in addition to their own Glazer Doughnuts.

@kal3b_ Год назад

There's still hope Idaho may get one!

@stevenrobinson2381 8 месяцев назад

DANG STRAIGHT ! Maverik is OK-BUT-IMO-Kwik Trip beats 'em hands down. I will admit I am a bit biased-lived some 20+ years in da Badger -but Kwik Trip has come along in a most spectacular fashion. Every time I sojourn out to 'Sconsin from Idaho in the early Fall to see family a Kwik Trip stop or two or three is a prerequisite !

@TheDogs789 Год назад

I am a trucker I LOVE kwik trip!

@tyzemke4381 2 года назад

THE BEST CHOCOLATE MILK

@kylemclean2003 Год назад

I'm very proud to say that I work at the Hugo Minnesota location (store 454) and have been since May 2021. Kwik Trip is a very wonderful place to work at.

@wisconsinrebelhomes7587 5 месяцев назад

That 90s Show should plug Menards and Culver's in a future Season!

@randykroells8049 2 года назад

I think they are building there way to South Dakota.

@larryryan3367 Год назад

I work part-time in Monroe, and I love Kwik Trip.

@karma33152 Год назад

I started working with Kwik Trip as of May 2022 and i'm still with them. Im glad they understand me and my other coworkers well. I try to spred the good word for them whenever I can.

@pamdennison357 2 года назад

KwikTrip is a great company, period. Mr. & Mrs. Don Zeitlow treat each & every co-worker with respect & like family. You do feel like you are an owner in the company, and, even after being retired for 4 years, I still feel that way. I took pride in my job at KwikTrip, and I still take pride in KwikTrip- each & every time I stop in any KwikTrip location. Don & LaVonne Zeitlow are 2 awesome people, and I am forever grateful for the effect they have made in my life - God bless all of them.

@pamdennison357 2 года назад

@@AnX8765 Thank you

@michaelmeathammer5688 11 месяцев назад

Just opened the one in Belgium WI. Thanks for bringing this village some value. We needed this. Now get with Craig Culver and acquire the lot to the south west.

@susandenzer9876 2 года назад

We love Kwik Trip! Wish they would expand to Colorado!!

@bennfisherr6317 3 месяца назад

My wife(then fiancée) and I went to Fort Collins a few years back and that was one of the only things we were "bummed out" about. We had a great time but we were relieved when we crossed the Nebraska/Iowa border and started seeing Kwik Trip billboards again. Hopefully you guys get some out west in the near future!

@marypeterson1053 2 года назад

Love kwik donuts

@susanswenson1074 2 года назад

I'm going to have to try the donuts next time I'm in town.

@Jakecanthony Год назад

I like kwik trip, but having worked there for years it seems like their appreciation for their coworkers isn't what it once was. The wages they offer are now barely competitive (BP has higher starting wages), they are so desperate for workers they are willing to bring on and refuse to fire some lazy and terrible workers (one store near mine has many high school workers and gets some calling in sick almost daily and had 3 in one day) (my store once had a guy who did a no call no show for three or four days but HR told our leaders they couldn't fire them without calling the person to let them know they had one last chance), yet many stores can't get enough time to schedule people to complete the many tasks we have to do and they bring in people from outside the company to fill leadership roles, when there are individuals within the company who are qualified for the position and despite the claim to want to advance people and help them grow within the company

@liberatorxxx 8 месяцев назад

Its getting pretty rough in the distribution center, many employees not so happy with the supervisors and how things are being ran. 😢

@tjadventures9163 2 года назад

Awesome 👏

@terryangell7595 2 года назад

Great story!!!!!!!!!!!

@jdsalinger73 11 месяцев назад

I'm from Wisconsin, moved to Kansas City 10 years ago. QT is a little more polished than Kwik Trip, but Kwik Trip isn't far behind and they are improving quickly. I think both have a way to go before they become a Buc-ee's though.

@sheeebb5970 Год назад

it’s an honor to work for such a great company. we will miss Don so much.

@daviddonnelly426 Год назад

Mr. Don is still alive and still kikicking! However: Don Zietlow's 52 years of leadership brought substantial growth to Wisconsin-based Kwik Trip. LA CROSSE, Wisc. -Kwik Trip announced its CEO and president Donald P. Zietlow is retiring, effective December 31, 2022.Nov 28, 2022

@bennfisherr6317 3 месяца назад

Minnesota Kwik Trip diehard fan here. Absolutely true what that girl said(around the 14:25 mark) about some people driving out of their way just to get the "Kwik Trip experience". I just did that in Iowa a few weeks ago, actually. And Kwik Trip is pretty much the ONLY place my wife and buy bread. Aside from a local farmer's market once in a while.

@davideckwright820 2 месяца назад

I buy at kwik trip dinner,lunch, and breakfast. I'm much more happier knowing they are taking care of the staff that wait on me. I simply love the store, and hope to see continued success. Go kwik trip😊

@jamescrane7034 5 месяцев назад

It was a good video, but I would like to see a video that really gets into the innovation that KT brings to the table. I remember way back when , if you wanted coffee at a gas station, you had to get there by 10 AM or get the bottom of the pot. KT changed that with their fresh coffee routine. Then there was the free ATM machines which speaks for itself. I go to the ATM and then while I am in the store I buy something else. One of the most innovative things they have done is the one line multiple check out windows. The only other place I have seen that is in banks. I could never understand why grocery stores never adopted that method. You pick the shortest line and guess what ? Someone has a problem with an item, the check out person calls someone and the short line you are standing in goes on hold. You gaze over to the other lines as you watch what you thought would be slower , but instead you see people moving through the line and you see the person who would have been you leaving the store. The rewards card is again another incentive to come to the store. Now the expansion of the pay at the pump idea may have kept some people from coming into the store, but it also attracted others who were pressed for time and just needed gas. I like the way they have expanded the basic store in the same foot print. It keeps the same customers coming in and adds as and they had more services and products. I have seen restaurants change their menu and go out of business I watched them build a Cassey's across the street from a KT with the idea that people will come to both. It works with some businesses. Auto Zone and O'reilly's seem to be both busy, but in my town that does not work with KT. I drive past Cassey's coming into town and I see one car parked there, then I drive past KT and the lot is full. What is next for KT ? How will they handle the EV revolution. I am sure they have it all figured out as EV's become mainstream . Perhaps a membership to have your car charged as you enjoy a sandwich in the mini restaurant the will have. All in all they have provided numerous reasons to come into the store and I consider it the best franchise out there

@arthurbrumagem3844 2 года назад

We prefer KTs when traveling as they are generally clean, inviting and have many products to choose from. And their gas prices are competitive. The older stores however can be dumps

@GracklesTheBirdPerson 29 дней назад

Thank you, Don, for making my time living in Wisconsin a good one. Many of my meals were from Kwik Trip!

@erickennedy1651 4 месяца назад

I ♥️ Kwik Trip, the people there are always so nice and the stores are always very clean. Love the fried chicken.

@heginger58 Год назад

Hi I'm from Algona Iowa I understand that the truck stop here in town is trying to keep you out of town And I'd love to see a kwik star/kwik trip In our community because I hear the owner of Chrome truckstop is trying to buy up all the properties To keep you out of Algona Iowa I sure hope you will look into this and build Here thank you

@bryanweaver5218 Год назад

✌️🇺🇸🙏🌅

@eddo1983 2 месяца назад

I miss the Urge mascot. I won a stuffed animal toy of the urge when I was a kid.

@wisconsinrebelhomes7587 5 месяцев назад

I saw it on Facebook and Shared it because of That 90s Show!

@johnnyshredder6322 6 месяцев назад

You should really do a video on Quik Trip out of Tulsa

@garynakanishi981 Год назад

I think that is a fantastic business!!! I did have a question, during the pandemic, were vaccines mandatory? (Would workers lose their job if not vaccinated?)

@keepmoving1607 5 месяцев назад

No, we didn't lose our jobs. But they made it very convenient to get the vaccine, providing a monetary bonus to do so, and they encouraged employees to get vaccinated for their own safety. They approached the whole thing very reasonably.

@FryedSaw Месяц назад

Never go to the kwik trip at 6 o'clock 😮

@airoe23 11 месяцев назад

I love it. I did an accidental drive off (went inside and bought food too) talked to the cashiers... yes all 3. When I went back the next week my girlfriend came back to the car with a chuckle. " you're in trouble" because they are so focused on people they knew me and my girlfriend and we just laughed about the misunderstanding

@derrickjust1015 10 месяцев назад

Been at kwik trip almost a year now great place to work. Love the people and the guests. Best job I ever had. Great benefits and so much more.

@manny5253 10 месяцев назад

Thanks for actually caring about your employees. Got my business for life.

@frankjosephdaniels3733 Год назад

wow this was very educational, thank you.

@ivannegrozny5388 2 года назад

I thought it's gonna be some CWC saga I haven't heard about

@joshwekony8861 Год назад

Chicken and Mac whipped up like that KFC

@galaxar4623 2 года назад

@keepmoving1607 5 месяцев назад

My son is in the Marine Corps stationed far away from the midwest, and he says that whenever he gets a little lonely for home, he wears one of his Kwik Trip T-shirts or hats and almost immediately connects with someone from home.

@Bladeoceanic 6 месяцев назад

I'd rather have a Kwik Trip in every town versus a Dollar General.

@1frogass1 2 года назад

Why aren't their any Kwik Trips in Milwaukee County ??

@richards1191 2 года назад

I think I see a few on Google maps

@katie7748 2 года назад

There are several, actually. They don't want to be in Milwaukee itself though because of crime. I know this because my best friend's mom works at one and she gets asked about it a lot. Side note: Can't say I blame them.

@richards1191 2 года назад

@@katie7748they learned that with the Kwik trips in Madison