Launching A Clothing Line In The New Decade | From The Ground Up

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In this episode, we share how entrepreneurs are leveraging eCommerce and print on demand to launch a clothing line in the new decade. This decade brings advancement to the apparel industry, and businesses that cater to entrepreneurs starting with little to no money will capitalize on the growth of online sales.
✅Huge shoutout to the team at Apliiq for sharing their insight and sponsoring this video. Consider checking out their services and RU-vid channel if you have a brand or are looking to start one: bit.ly/Apliiq-Made-To-Order
Subscribe to them on RU-vid: bit.ly/Subscribe-Apliiq
💻 Start your business with your 14 Day Free Trial of Shopify: bit.ly/Shopify-Free
✅📲If you’re starting a clothing line, I encourage you to download your free PDF and online training where we help you start your brand easily: bit.ly/FTGU-App
🙏Special thanks to Parker Burr and the team at Feat Clothing for sharing their insight with the world. Check out their offering and social media pages to keep up with their next moves: featsocks.com/
#fromthegroundup #launchingaclothingline #startingaclothingline #ftgu #apparelmanufacturing #ftgue2
0:00 Intro Into Launching a Clothing Line in The New Decade
0:41 Resources You Need To Start Your Clothing Line
3:03 Apparel on Demand DTG Printing
4:52 Getting Your First Sale
8:00 Tips To Growing Your Brand With Fashion on Demand
12:05 Success Story with E-commerce and Print On Demand
🔔Subscribe to this channel to be notified of the latest From The Ground Up episodes where we show you how people are building brands that impact the world: bit.ly/Subscribe-JohnxSantos
✅Checkout the resources and episode page on our website: johnxsantos.com/
Follow the fam’s art and brands:
@oogum.vision
@mark2020hammond
@seezsantos
@feat

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Опубликовано:

16 июл 2024

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Комментарии : 176

@johnxsantos 3 года назад

Episode 3 is now live! ru-vid.com/video/%D0%B2%D0%B8%D0%B4%D0%B5%D0%BE-6JOwZd_5t2A.html

@kingderrickdanquah3627 3 года назад

I Built My Brand From The Ground Up Already

@Sadakaquran 4 года назад

You know you always courage me to continue my dream in all this problem in my life, in January 2020 first time I show your videos and I learn more thinking about my line clothes from your video and your academy. Really thank you so much. I will work to have a factory like this, because you really excited me to continue my path even though I see it as a bit difficult. You offer many, many others around the world. The least thing I can give you is the big thanks from my heart. I made a promise to myself that when I open my company more closely, you will be the first to invite me to celebrate with me. Thank you your fans from algeria

@erickcolifetv8586 4 года назад

It's really hard to launch your own brand of clothing these days. I'm into Tshirt Printing business but because of the competition you really have to leverage. Hoping to have more followers like you.

@anaiyaalzanae 4 года назад

So much information and resources. I really appreciate all of this. I’ve been researching and asking people directly for help for months now but was spun in circles. I feel guided and inspired now! Moving forward from here. Thanks again 😊

@petelamb1675 4 года назад

Very informational about how simple and cost effective starting a new brand can be!

@KayPe1122 4 года назад

Hey Mr. Santos, this information is great and you are helping more people than you realize at the moment. Much respect 👌🏽👌🏽

@OJWillis 4 года назад

Damn dude.. amazing contact and I really have to say thank you for the hard work that goes in producing these videos. So much to learn 💯💓💓💓💓

@Mark-um5hc 4 года назад

Well, your headed in the right direction. 3 things: 1) Don't do drugs 2) Don't drink 3) Don't smoke Take your money you saved and invest in the necessities a human has to have. 1) communication 2) transportation 3) food 4) clothing 5) housing Make sence ?

@NATIVEJAYYQuest4sucess 4 года назад

Thanks

@Tycket 4 года назад

You can't even spell.

@Universeoul1 4 года назад

Don't make a villain out of smoking and drinking. Everything in moderation, including moderation.

@Mark-um5hc 3 года назад

@@infiniteepoch8, you catch on quick. I like that.

@Mark-um5hc 3 года назад

@@Universeoul1, not trying to make a villian out of anything. The whole smoking and drinking thing is what you as an individual, make from it. I only laid it out, as solid advice. It's what you do with it that counts. It's your money. Do whatever you want. I think it's a great way to look @ things. Agree ?

@Universeoul1 4 года назад

The mic quality is superb!

@johnxsantos 4 года назад

The man @seezsantos is a magician when it comes to video production. Trying our best to bring the best out. 🙏🏽

@lifutao3446 3 года назад

I love this man. Thanks for putting this content out!

@johnxsantos 3 года назад

thank you for watching

@flvcko1003 3 года назад

YOUR VIDEOS ARE AMAZING MY MAN ✊🏼✊🏼✊🏼✊🏼 I CANT STOP WATCHING THEMMM keep it up bro 🔥

@johnxsantos 3 года назад

thank you 🙏 We are excited to restart the series soon!

@CarlosTiscareno 4 года назад

That was one of best video’s to date! Thank You 🙏

@johnxsantos 4 года назад

CarlosTiscareno thank you for watching!

@rogue_KC 4 года назад

Inspired and Focused 🙏🏾

@ralex_nder 3 года назад

your videos have really inspired me to update my merch and brand. Winter 2021. Thank You John Santos.

@yashparashar4782 4 года назад

Very impressive and helpful video on how to get started with clothing brand and I love what Apliiq do.

@robertacuna 4 года назад

Great filming and editing. Loving FTGU!

@lindasoto5250 3 года назад

Love it! Thank you, Just like you said you have to have a Passion you have to have a business plan and go full force into it. Thank you, Thank you, Thank you.

@alucarm2 4 года назад

The hardest part is advertising as a new clothing line

@johnxsantos 4 года назад

That is challenging, but hope this helped. I'll get to working on an amazing collaboration to help.

@alucarm2 4 года назад

John Santos the videos are helpful already but you keep the good work up!

@armaan3246 3 года назад

yea

@nobleonecommunity 4 года назад

I am so grateful I was guided to your videos Jon Santos. I have launched a YOUTH product and service business focused on Mental Health Awareness at all levels. We have an enormous and creative streetwear vision for Noble One to support our mission and bring our message forward. It can be overwhelming to figure out where to begin and your content is absolutely appreciated. Thank you for the gift of education and information and guiding others to success. We are the Noble Ones. :-)

@19jack84 4 года назад

this is so fresh man. loved it !!! info on point

@Bluntedco. 4 года назад

You know what you should do next for some more content? You should film some Brand influencers and ask them how much they get paid to advertise a product for a clothing brand because people who want to start a clothing brand also need that info. i hope this idea that i gave you works out for you! i love seeing my Hispanic ppl come up!

@johnxsantos 4 года назад

That’s a really good idea. Thank you for sharing 🙏🏽 gracias hermano!

@hectorramos7597 4 года назад

Today I have subscribed to your channel. Actually really good content. Love it. Saludos from London. 🙌🏽

@Wergrun 4 года назад

hell yeah found another quality channel!

@IanGruber81 4 года назад

What approaches have worked best to build awareness and convert customers? -> Paid Ads -> Content Creation (video, blogs, photos) -> eMail Marketing -> Search Engine Optimization -> Conversion Optimization -> Influencer Marketing -> Affiliate Marketing What have you tried, but haven't quite gotten to work yet? Where did you get stuck?

@NATIVEJAYYQuest4sucess 4 года назад

Really thanks man I really appreciate that thanks for the help🙏

@johnxsantos 4 года назад

Thank you for watching bro.

@NATIVEJAYYQuest4sucess 4 года назад

Thanks for subscribing John this made my day🙏

@NsxByAcura 4 года назад

Thanks for all your advice man. Um bringing my brand out this year.

@johnxsantos 4 года назад

Thank you fam. Can't wait to see. Please keep me in the loop, tag me on IG when you're ready! My contact details in description of video 👆🏽

@abdielmaldonado1129 3 года назад

How is it going rn man it's been 6 months

@socialnerd_ 3 месяца назад

Did you build the brand?

@GET0V3RHERE 3 года назад

Man... this was *super* helpful.

@simzrag953 4 года назад

quality video .thank you

@johnxsantos 4 года назад

Thank you 🙏 Made possible by the team!

@Danilo0717 3 года назад

Super awesome man

@ApriliaClothing 2 года назад

This uncle 1 is great, it inspires us even more to work. warm greetings & healthy greetings. From Indonesia

@AnthonyAlegrete 4 года назад

great video john

@lawofvisualization Год назад

Excellent content

@BINHNGUYEN-ox6hc Год назад

WOW…. GOOD TECHNOLOGY!!!

@becka36ful 3 года назад

I'm ready to expand my business. I'm getting together some new designs.

@jeromyvranken3791 4 года назад

Love it

@latoyagrant8868 2 года назад

I love this vedio, I am inspired. I am really trying my t-shirt business. I'm from Jamaica, you know funds or capital is limited.

@ForgottennotgoneOrg 4 года назад

At the end of the video We see you are in the arts district Downtown Vegas. We used to get our trikes serviced at that building your walking past.

@e-bikedjm5709 3 года назад

Hi John Only just found your your RU-vid channel, I have only just started to get the ball rolling in the clothing brand!!!!! Could I run a print on demand from the uk?? Cheers 👍🏻

@cathyharden3937 2 года назад

Fines design love it

@ElizabethBibleReading 4 года назад

Wow, I'm mind blow how much simpler it can be.

@johnxsantos 4 года назад

really is. Still has its challenges but hoping this helps make it easier.

@michaelmonteiro6800 3 года назад

@@johnxsantos Hello John do you have a phone number or email we can contact you at? We have a trademark/ copyright item we need printed ASAP. Please call me at 406) 697-9486.

@roberthorniacek4559 4 года назад

Hello John I'm new to your channel and i'm finding it very insightful i do have a question thow! how do i find out who does the lining on or for jackets and hoodies ?

@NATIVEJAYYQuest4sucess 4 года назад

If it does happen thanks u guys🙏🙏🙏

@michellecajou68 4 года назад

Don't say if, say when.

@justinstory122 4 года назад

Do you have any info or videos on How to design your own jeans? Also I just joined your channel and love the few videos I watched.

@lamino4005 4 года назад

God bless you.

@Mo-us3um 4 года назад

Good energy my man! You once mentioned a blueprint for tech pack, for download? You still have that? Stay home and safe homie, take care #F***Corona

@johnxsantos 4 года назад

I do. It's actually now all inside of the free training. PDF's and suppliers. check it out here: bit.ly/Free-Apparel-Training

@robertchristian821 4 года назад

Awesome vid. John. Love it. I am wondering about certain manufacturers for urban wears. This is what i struggle with. Nevertheless. Great vid. I will be joining the Academy to reach the mind power group for assistance.

@johnxsantos 4 года назад

Looking forward to working with you. Next week we have a live private training call 🙌🏽

@davids.edwards1463 4 года назад

@@johnxsantos how do you get on the private call?

@luisllamas1789 4 года назад

Great info and awesome video! I have a site already set up do you know if you can connect it to shopify? and what the general cost is for a shirt? Thinking of switching to eCom

@jakittacash6797 4 года назад

If I wanted to go w apliq as a source how do I get specialty pieces or custom pieces that they may not offer, finished/ embroidered (my logo/artwork on it)

@galliss 3 года назад

What about if I’m looking for a specific fabric for what I want to do with my clothing brand...is that something that they do?

@LiveWithSerg 2 года назад

What’s a good website to do photo shop or a good way to find a design and put it on clothes

@alexjfree 4 года назад

Now I haven't finished the whole video yet so don't hose me if it's mentioned but I am looking to print photographs on my t-shirts as well as the usual logo and text type stuff, can these direct to garment machines print photographs and if so how is the quality in the end? If they can not, could you recommend the best method to use to get the photographs on the shirts please.

@euphoricseoul 3 года назад

Question here. Would it be okay to use branded clothing such as Nike or Adidas and have it printed with my logo for my merch items?

@Jinx467 4 года назад

Yooo that hoodie is fresh. I would def rock that. If I could create a brand I'd name it.. Brøskee

@elijahburns8169 4 года назад

What do you need legally to start a clothing brand online? LLC, EIN .. What else do you need?

@Khromax 4 года назад

I don't really know what I need to start a business when it comes to make it official, what papers I need and stuff...

@ethaninglis1628 4 года назад

The issue with this is you are unable to be involved in the printing process, print on demand is much safer but for a brand to have long term success they need to have inventory and good relations with your wholesaler and print shop

@LottiGaddafi 4 года назад

New Sub, Also New Brand Owner 🤝

@xpraes2903 4 года назад

Yea i had to sub

@johnxsantos 4 года назад

appreciate you fam. 🙏

@xpraes2903 4 года назад

@@johnxsantos Already, im thinking about start a little something myself, Your Info Helps.

@ModularIsl 4 года назад

Just got my order confirmation from Ariel, she’ll be reviewing my design, helping me launch my line.

@johnxsantos 4 года назад

🙌🏽 awesome. Keep me posted on how things progress. Hmu on IG @johnxsantos

@ModularIsl 4 года назад

John Santos got a couple mock ups approved, got samples going I dmD u some progress

@hakeemdavis2563 4 года назад

Do they cut & sew and make proto types

@FutureLaugh 3 года назад

dude its so hot, its like 100 degrees outside. where are peeps buying hoodies?

@jordynrutledge2117 3 года назад

I have watched multiple of your videos about apliiq. I finally went on to order some samples and they were between $16-$27 when y’all had mentioned in a previous video they were running roughly $10.50 for a print. Am I looking at something wrong?

@lilyvaquero4228 4 года назад

I liked the sweater from the guy

@jaylenmontez9371 4 года назад

do they only only do t-shirt/shirts garment, or any type of garment?

@davebartholomew1346 2 года назад

Does your experts know registration methods for copyright or trademark applications.

@Shivam-op8nb 4 года назад

Is there like a website where I can send my artwork to get printed?

@new2ga 4 года назад

How do I email you? Would like to see a video on how to size images onto shirts.

@tsevneeglomzemchannel1629 4 года назад

what about if I wanted my own design to be print can you guy do that.

@mcclainsmiley4070 3 года назад

Hey, I'm only 15 trying to start a clothing line. Any advice??

@dosewithdeangelo2957 4 года назад

What if I wanted the fabric to have my brand/Design to be printed all over it? like the way LV or many other lux brands?

@antonesantos8210 3 года назад

You just have to pay for it.

@dosewithdeangelo2957 3 года назад

@@antonesantos8210 I was trying to ask if they would do something like that.

@antonesantos8210 3 года назад

Yeah have a pattern designed then take it to the manufacturer to print the material out. I think you have to print out at least a thousand yards. Also I think the tshirt maker will only make the tshirts if you're making minimum thousand yards too. At least in the 90's it was like that.

@tiffanyjordan5202 4 года назад

First I want to say thank you so much for sharing such great information. I’ve been wanting to start my own clothing line from original fashion designs for apparel. What would you suggest would be a good computer program for me to get to help with this, since I can’t draw? Help!

@hakeemdavis2563 4 года назад

If You need a artist to draw your designs, I'll be happy to help Tiffany

@tiffanyjordan5202 4 года назад

Hakeem Davis Thank You!!!! What’s your contact information?

@JamesBTravel 4 года назад

Print on Demand companies like Apliiq should really start pushing the environmental message of their business model more. With POD, you only produce what you need, which reduces wastage. And because they fulfil the orders themselves, it also lowers the carbon footprint. A really eco-friendly business model. Nice job guys!

@jivelydavid785 2 года назад

This may be an dumb question but I’m new to this. What is the likelihood of success with 15k-30k to invest in a clothing/fashion business? If a small business owner invests 1k-5k USD into a fashion apparel company with great unique designs, is he likely to succeed over an investor with 15k - 30k to spare making mediocre apparel? Of course, there are many layers to this question (advertising, investment strategy, etc), but how big of a factor does money play in the fashion industry?

@KiranSharma64414 3 года назад

hey john can you make an interview with Bobby Hundreds, he made his clothing brand from scratch

@NATIVEJAYYQuest4sucess 4 года назад

I've been watching john a min now he is a very smart guy I have learned so much of him he encouraged me to start my channel I hope my channel has good success trying to make to my first 100 subscribeers

@Jjfam17 4 года назад

Me too how long have u been trying to push ur channel for???

@NATIVEJAYYQuest4sucess 4 года назад

Well a few weeks now it not moving as fast as I want it but I'll know I'll get to the 100 subscriber when I built my supporters lol

@Jjfam17 4 года назад

So do u cover Clothing ?

@NATIVEJAYYQuest4sucess 4 года назад

No clothing I do funny skits lol I mean u can check them out

@Jjfam17 4 года назад

U know ima give u try it want hurt I just subscribe to u maybe if people see this they may follow u to help you ur mark it wouldn't hurt ima s/o you EVERYBODY THAT INS COMMENT BOX LET GET JAYY TO 100 SUBSCRIBER 🙏🙏🙏🙏🙏🙏🙏🙏🙏

@jamesjeff4952 3 года назад

Is Shopify good?

@dispiritedsantuary2003 4 года назад

Can you please make note where exactly I can go to get more information on placing orders or getting more information? Tks

@johnxsantos 4 года назад

Sure thing. I left notes right below the video. Just expand the little arrow on the bottom right on desktop and mobile.

@noahsemeria4361 4 года назад

With companies like upliiq, how can you use different materials/wholesale items? Or can you only use what upliiq has. Thanks!!

@johnxsantos 4 года назад

What they have. But if you’re bulk ordering they can work with you.

@nelberon1687 3 года назад

Hi John. Just saw this video and interested on having a venture. Does apliiq do dropshipping?

@willgomberg 3 года назад

they do

@vhvalerie819vh 4 года назад

I've been wanting to start my clothing for so long. I have my design, logo, etc..but I DT wanna do it without getting it trademarked first. What's your take on starting without trademark.?

@johnxsantos 4 года назад

if you feel like the trademark is one you'll keep for the next 3-5 years, DO IT and consult with an attorney. If you're just playing with the idea, then spend your money testing the concept

@vhvalerie819vh 4 года назад

@@johnxsantos thank you..I Love your line and the fact you help others like myself, giving insight, ideas and inspiration. I watch sooo many of your vids.. Appreciate you.

@wvirgil 2 года назад

Is there anyway to contact you before buying a program...I really want to try this but have some questions 1st, and I can't find any numbers to dail on your website...please reach back out thank you...

@brianramirez932 4 года назад

Hey! I hope all is well. I am starting a clothing business. There is a picture of a painting that I want to use but I do not want to get copyrighted. The painting is by a dead artist named Wilf Hardy and I can not find anything about copyright. PLZ HELP

@adrianearle9230 4 года назад

Does Apliiq do phone cases?

@HrvojeLivnjak 4 года назад

an issue with the POD for your brand is that you have 0% influence on the print quality... and that's a BIG risk

@davidc5885 3 года назад

Hey John, is Apliiq hiring?

@cocobobo1742 4 года назад

Who else noticed his shirt is on backwards in the beginning lol.

@robertthegeek 4 года назад

what company or website do I buy decent quality Shirts in Bulk getting each shirt around for under $2 a shirt

@bustercolin7507 3 года назад

Did you find any?

@robertthegeek 3 года назад

@@bustercolin7507 still looking

@marisummerss 4 года назад

@murdockbarakus9753 4 года назад

Writing a business plan is what has stopped me over and over to start or try to start something. I have no idea how to write a business plan, the worst part (at least for me) being where you have to somehow "predict" the future. I can't do that ... I can't lie and say "this or that" is going to happen when nothing in this life is safe or guaranteed. So here I am, almost 60 years old and I never started anything on my own. Now I am unemployed and I need to start something ... and once again ... that inability to write a business plan is on my way. 🤬

@amanmalalo8653 4 года назад

Look for someone to write for you

@felicitygee381 2 года назад

My knowledge is probably out of date, but I don't think you need to see the future to write a business plan. On a basic level, it is just 'the plan' with actual numbers that means the business is viable. Start with what you have the resources to do/make/advertise *right now* in terms of time/money/contacts/followers and write it down. Start there, add the limitations, eg the cost of things, plus your style/ethos (ie business model) to work out what numbers you need to be viable and you have your first year/qtr set up! Then think about a best case scenario and worst case scenario of where your current resources could take you and where on that scale you need to be to stay viable and add them. If you need to sell 2k to break even when you can only procure 200 it's a no go. If you need more resources find out how you would get them. Sometimes making the plan shows you it isn't viable, my last plan showed me the ethos I wanted to use meant that to cover my costs I needed to be able to sell more units than I had capacity for, so I didn't do it. Hope this helps?

@BrozoellBlue 4 года назад

tambahkan terjemahan bahasa Indonesia 🇲🇨 = add Indonesian translation 🇲🇨 Terima kasih! = Thank you! John Santos🙏🙃🔥✌️☕

@ModularIsl 4 года назад

How does apliiq handle my IP though? Are they gonna try to own my brand if I trust them with it’s product

@johnxsantos 4 года назад

negative. They do make sure you have the rights to trademarked items though. they work with some legit brands.

@ModularIsl 4 года назад

John Santos gonna give them a spin I guess it starts with the 100 labels?

@ModularIsl 4 года назад

John Santos can you comment on them operating as usual or not operating as usual with the lockdown right now in LA?

@IanGruber81 4 года назад

We don't own your artwork, just manufacture your brand's products. 👍

@ModularIsl 4 года назад

Ian Gruber so you guys are open right now with the LA lockdown and all?

@cyberspider78910 Год назад

Biggest disadvantage of drop shopping....: Your drop shopping guy will know your customer's detail...This is occupational hazard....lol....

@Angela-un2tx 3 года назад

I thought this was about design... anyone can print a T-shirt.

@EricBrownJr 3 года назад

John you always put out great content, but the dudes from Feat socks aren't people I'd want to take advice from no matter what their numbers are. Did you ever watch their "Profit" episode? It's basically a blueprint on what NOT to do. They were extremely disrespectful and privileged. I know their values don't align with your values and you would never treat people the way they treated Marcus and his staff. Just my 2 cents

@johnxsantos 3 года назад

What I’ve come to realize is that media/ shows can paint you out to be what they decide. I watched the episode and then also learned about the business model Marcus was building on the side. They didn’t want to work to build him another side business, so their attitudes were shown in a negative light. Definitely not a good look on them tho, but Parker is a genuine dude.

@RaulGarcia-ef6vz 3 года назад

The truth is, graphic T-shirt’s are a dead industry. It’s just not in fashion anymore.

@snapcentrel 2 года назад

10:37 NO I WOULD PICK THE GREAT PRODUCT AND PRICE IT RIGHT FOR THE CONSUMER! 135$ FOR MY SLIDES 30$ FOR HAT AND 145$ FOR BOOKBAG! WILL HAVE SAMUEL 16 23 AND FIRST SAMUEL 17 48 MY SLOGAN IS STRINGING AND SLINGING!