Lessons in Digital Anthropology
As adoption of digital and social media continues to rise at staggering
rates across nearly all demographics, there is a wealth of knowledge to be
gained about people and how we form communities online. This knowledge,
however, holds interesting and as of yet unforeseen applications and
implications for users and brands alike. In this talk, Kaitlin shares her
experiences working in this new territory and challenges viewers with
perspectives on and questions about our future.
Kaitlin Maud is an LA-based consultant with a background in strategic
planning and a specialization in online behavior. Her client roster
includes lifestyle and entertainment brands, and most of the major
technology companies. She is passionate about digital anthropology, user
experience, and trend forecasting.
She is also a licensed teacher and certified coach. In addition to TEDx,
she has been a featured speaker with AIGA, a workshop facilitator at
General Assembly, and a guest lecturer at corporations and universities
across the US.
Kaitlin holds a BFA in Communication Design from the Massachusetts College
of Art and Design. In her independent research she explores areas where
culture and the internet intersect. You can learn more about her and her
work at kaitlinmaud.com.
In the spirit of ideas worth spreading, TEDx is a program of local, self-organized events that bring people together to share a TED-like experience. At a TEDx event, TEDTalks video and live speakers combine to spark deep discussion and connection in a small group. These local, self-organized events are branded TEDx, where x = independently organized TED event. The TED Conference provides general guidance for the TEDx program, but individual TEDx events are self-organized.* (*Subject to certain rules and regulations)
2 июн 2013
