[Let's Dance] Honiya | Kochi Yosakoi Festival | 2024 

[Team Introduction]
Honiya is a renowned Yosakoi team based in Kochi City, Kochi Prefecture, established in 1991 by the Japanese costume brand "Honiya." From its inception, the team has upheld the motto "Yosakoi created together by both dancers and the audience," placing great importance on performances that engage and involve the spectators.
Honiya is known for its innovative costume designs and energetic dances. The team has drawn significant attention for incorporating traditional Kochi fabrics such as "Tosa Tsumugi" into their costumes and designs featuring "Furafu," used in May's seasonal festivals. These elements have become part of the team's identity, captivating a wide fan base.
Furthermore, Honiya has won numerous awards, including the prestigious "Grand Prize" at the Kochi Yosakoi Festival. The diverse group of dancers, regardless of age or gender, symbolizes the team's inclusivity and unity.
The catchphrase "Honiya Yosakoi, Odoranya Sonson" was created as part of their performances to engage the audience. This phrase has helped break down barriers between dancers and spectators, creating an atmosphere where the entire venue becomes one.
In this way, Honiya continues to blend tradition and innovation, sharing the charm of Yosakoi both domestically and internationally.
[Yosakoi Festival]
The Yosakoi Festival is a vibrant event held annually from August 9th to 12th in Kochi City, Kochi Prefecture. This festival began in 1954, with the goal of revitalizing the local economy and energizing the community.
During the festival, approximately 190 teams and 20,000 dancers participate, performing energetic dances while holding "Naruko" (wooden clappers). Each team competes with its unique costumes, music, and choreography, performing at 17 different venues and stages throughout Kochi City. The festival includes a pre-festival on August 9th, and a national competition and post-festival on the 12th, enveloping the entire city in a festive atmosphere.
Due to its popularity, the Yosakoi Festival has spread nationwide, inspiring events such as the "YOSAKOI Soran Festival" in various regions. Moreover, it has reached international audiences, with Yosakoi festivals being held in countries like the United States, Canada, Australia, France, South Korea, and Taiwan, where the fusion of Japanese and local cultures creates a unique style of Yosakoi.
The Yosakoi Festival also plays an important role in regional revitalization and international exchange.
[About This Channel]
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