A reductionist act. A stress on materiality that brings the silhouette into full focus.
Parchment, velvet, copper, steel, leather, satin, wool: the materials depicted in old master paintings. Capturing a moment and a movement in real time, using traditional means in non-traditional ways.
Shapes are molded, bent, frozen, tailored. A statement on pieces-the coat, the trench coat, the shaved shearling coat, the cardigan, the crewneck top, the slim suit-and undergarments.
The interest in old masters is triggered in a dialogue with artist Julien Nguyen, whose use of traditional media as well as copper and vellum as a base for paintings, guides the choice of materials. His visual references to early Renaissance painting and science fiction define the iconography of the collection, powering the reductionist act.
Creative Direction Jonathan Anderson
Styling Benjamin Bruno
Casting Ashley Brokaw
Hair Anthony Turner
Makeup Lynsey Alexander
Show coordination Holmes Production
Production La Mode En Images
Soundtrack Studio Frederic Sanchez
Moving image Titre Provisoire
Artworks featured:
Ubi Amor, Ibi Oculus
2023
Nikolaos Tying Tie at The Bristol Hotel
2023
© Julien Nguyen, Courtesy Matthew Marks Gallery
CONNECT WITH #LOEWE
Web: www.loewe.com
TikTok: / loewe
Instagram: / loewe
LinkedIn: / loewe
Facebook: / loewe
Twitter: / loeweofficial
Pinterest: / loeweofficial
20 сен 2024
