Mad Men: Unhappy People Selling Happiness

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This video essay analyzes Mad Men, specifically the lead character Don Draper's relationship with happiness. What is happiness? Advertising is centered around analyzing that very question and exploiting consumers for their personal yearnings. Mad Men's Don Draper is an icon for his womanizing and insight into human psychology. Don Draper can sell anything to anyone. But why?
In this video, I explain AMC's hit series Mad Men and how their characters function.
Timestamps:
0:00 Advertising and Happiness
1:34 Is Megan Happy?
4:08 Character Breakdown
5:37 Don Draper Analysis
Music by:
'Lipstick' by David Carbonara
'The Carousel' by David Carbonara
'Space Walk' by Silent Partner
'Caravan' by Gordon Jenkins
FAIR USE NOTICE:
Copyright Disclaimer under section 107 of the Copyright Act of 1976, allowance is made "fair use" for the purposes such as criticism, comment, news reporting, teaching, scholarship, education and research.
#madmen #dondraper #advertising

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Опубликовано:

19 июн 2024

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Комментарии : 191

@danielni5356 3 года назад

this title hits a little to close to home...

@beledagbatuhankucuktepe 3 года назад

"What is happiness? It’s a moment before you need more happiness." -Don Draper

@capo328 3 года назад

Was surprised this wasn't included in the video since so much of it could be summed up by that line

@beledagbatuhankucuktepe 3 года назад

Yes, it's comes to my mind immediately,I wait to hear it but it wasn't there actually it's sums up everything said in the video

@farrukhalavi5460 7 месяцев назад

He should have been named Dopamine Draper😂

@gearsandgrit 3 года назад

Great breakdown and analysis. The point of Don trying the different women as a new version of himself really hits close to home. Thank you for this.

@JustanObservation 3 года назад

Thanks I appreciate it!

@sams9744 Год назад

Or better known as a middle life crises...

@iancrumrine8048 7 месяцев назад

Who is Don? Is he’s definitely an Ai? Right?

@theriveryeti2426 3 года назад

Thought provoking without being convoluted. Great video.

@JustanObservation 3 года назад

Thanks Shawn!

@jimreadey4837 7 месяцев назад

This video is so, so good. I'm a yoga teacher, and this theme parallels an Eastern concept called _kanchuka._ A _kanchuka_ is, basically, an erroneous belief that distracts us from experiencing the natural, Uncaused Joy that is our true essence. (Think of our Soul, True Nature, or True Self. This is the spiritual part of who we are that transcends our mere human or animal nature.) The 5 _kanchukas_ (beliefs) are 1. There is more I need to *do,* before I can relax and be happy. 2. There is more I need to *learn or know,* before I can relax and be happy. 3. There is more I need to *acquire,* before I can relax and be happy. 4. There is more I need to *fix about myself* (because I am inherently flawed), before I can relax and be happy. 5. I am a finite being, with a fixed beginning and fixed end. These flawed beliefs arose in our childhood when we were learning how to survive. They are generally helpful for that purpose -- but they go too far when the belief becomes that happiness or joy depend on these external circumstances. The antidote for these _kanchukas...?_ *Be here now.*

@James_Hough 3 года назад

Having watched "Mad Men" numerous times, this is the most accurate, yet succinct explanation of the series that I have seen.

@WojocoleShorts Год назад

Same!

@henrikchen6900 3 года назад

2 underrated madmen quotes came up to me as I was watching this. Roger to Do about women: “Everyone is a nice person until they want something more” I think Megan to Don?: “You only like the beginning of things” I binge watched mad men just once, forgive me if I don’t remember the source of the second quote.

@chrisj8662 3 года назад

Second quote is Faye Miller (the psychologist) after Don breaks up with her for Meagan. Also one of my favorite great and insightful quotes.

@jasonlefler3456 3 года назад

“They’re all great girls... until they want something.”

@dallasviolante2301 3 года назад

“It’s not about being happy, that is the thing. I’m just trying to get through each day. I can’t keep asking myself ‘Am I happy?’ It just makes me more miserable. I don’t know if I believe in it, real lasting happiness. All those perky well-adjusted people you see in movies and TV shows? I don’t think they exist.” -Diane Nguyen, from the show Bojack Horseman. That quote came to mind while watching this. This was a very well done analysis, loved the back and fourth where you explained why Don was so good at his job comparing his own life to his work. Just remember, when you get to a million subs, and you’re up there among the greats, stop and ask yourself...am I content, or do I want more? Hehe, I’m subbed!

@TomyDayos 3 года назад

The majority of people believe that money or power will make then happy. But we often seen rich and leaders people depressed, taking medicine to sleep or drugs to deal with stress and so on... And if you search for pools about which persons feel the most happy. It will usually turn out to be people with more simple live. There are other elements that also influence happiness like a health body and spirituality. I once seen an Atheist urging other Atheists to do things like, for example, meditation in order to have a something akin to spirituality.

@suntzu9777 3 года назад

Here before this channel blows up!

@JustanObservation 3 года назад

Thank you very much!

@user-xb6dk4zl7l 3 года назад

Damn, that's exactly what I was thinking when I see the sub count. This channel is going to blow up.

@JustanObservation 3 года назад

@@user-xb6dk4zl7l Thanks Michael, just getting started!

@charisleighmusic 3 года назад

Joan’s character arc is beautiful. It broke my heart when she was raped in the office and I cheered when she left her husband.

@scoldingwhisper 3 года назад

joan is one of the most beautiful and repulsive characters on the show to me

@charisleighmusic 3 года назад

@@scoldingwhisper why repulsive?

@scoldingwhisper 3 года назад

@@charisleighmusic she's just one of the most despicable character at some points. there's lots of moments where i felt bad for her and lots of moments where it felt like she got what she deserved. she did become more and more likable as the show went on

@edwinam1362 Год назад

@@scoldingwhisper more repulsive than Don, Roger, Pete, Harry, Betty? 😶

@stairwaytoheaven8 Год назад

@@edwinam1362 Betty is just an annoying little child, she hasn't done anything seriously wrong, unlike Joan or Don.

@heinkle1 2 года назад

It’s such a meta show - the art of selling a lie by those who are lying to themselves.

@bhud1972 3 года назад

Wow! I love this analysis. I guess I never looked at it this way, but it’s really an insightful character analysis. It explains why these people behave the way they do. I always thought everyone wanted to be like Don, and Roger was so comfortable and privileged that he always just did what he wanted. They were all in search of happiness that they couldn’t find. I guess advertising and the material nature of American culture sort of makes us all like that to a certain degree.

@JustanObservation 3 года назад

Thank you, glad you enjoyed!

@Beefnhammer 3 года назад

Bro...I just binged most of your videos. Top notch shit. I hope your channel gets more recognition because it's underrated.

@kinupe5 3 года назад

This videos is everything I always thought about this show but never been able to translate into words. For sure one of the most underrated series!!

@MDM206 3 года назад

I don't know what your background is but your observational abilities are remarkable and your analysis is quite philosophical. I hope to see more of your videos!

@JP-ve7or 7 месяцев назад

You get Megan in a way a lot of people never did. One thing, though, she didn't leave her soap opera to pursue movies; Don convinced her to quit so they could move to California together, which she agreed to primarily for the sake of their marriage, which she wanted to save more than anything. She ended up moving by herself when he backed out and she could see he didn't care about her, or care enough. In season 7 we see she was auditioning for tv again but it wasn't working out.

@yvsh Год назад

Beautiful essay and great extrapolation from the scenes. "You shouldn't have someone like me tell that boy what a hershey bar is, he already knows" to "Unhappy people selling happiness" "Only an expert in unhappiness can tap into that yearning for a solution", loved this!

@jwilson544 2 месяца назад

Amazing analysis. It made me realize something about this show; it's a masterpiece in explaining why materialism won't make you happy. Other shows may say this, but it doesn't properly break down why quite like Mad men does. Bravo

@livannal.t.9068 2 месяца назад

"it's a masterpiece in explaining why materialism won't make you happy." exactly. happiness is generated from the inside. the inside out, being happy with your self. materialism makes people look outside and it causes more problems than just "i need that thing".

@unfiltered8682 3 года назад

Nice video! Its one of my fav shows and I never thought about the selling happiness angle

@dondraper4806 3 года назад

you nailed this way better than I could on a long running podcast. nice one

@YLZN0013 3 года назад

I learned a lot watching your description, analyzing the honest depth of what was happening. Thank you.

@charlesheck6812 10 месяцев назад

This is one of the best television analyses I have heard if not the best. Great work!

@pinchofsalt1 3 года назад

I've only watched the first 4 minutes of your video analysis but I'm really enjoying it! Thank you for putting it together, you have a new subscriber!

@callista172 2 года назад

Great analysis. Really good script. Makes you think of the things you have and what you wish. Many times we have what we wish but we don't take the time to appreciate it.

@XxLordDarthVaderxX 2 года назад

This is the best analysis video I have watched of Mad men. Others analyze the characters as if they were real people with free will. This on the other hand is about the theme of the history.

@afonsolucas2219 6 месяцев назад

Incredible analysis. The last bit about Don and his search. It hit me. I've seen the show about three times, not counting episodes I've seen alone, and this is just, wow.

@acreking9680 3 года назад

This is a great video essay, mate. I watched Mad Men after yrs in college thinking this or that would set me on the right path to being satisfied. Watching characters in Mad Men doing the same thing with, most times, miserable results was a big wake up call for me.

@zzoa. Год назад

Loved this analysis, thought it'd have many more views. I'll check out more of your content! I enjoyed Mad Men so much, I still rewatch it often, it's oddly comforting with its beautiful setting and tragic stories I already love

@vossalena 2 года назад

Incredible work. A fresh and nuanced take that hits close to home.

@toxicsniperz1 3 года назад

Sub #269 : I seriously thought while watching this video that this channel was way bigger than you are. I hope that doesn't sound insulting because you're truly going somewhere! Looking forward to the great content. The production value is immaculate!

@Evaquiel 2 года назад

wow. spot on, best analysis on this. its funny, i watched this show 2 times without even knowing why. if i had to tell somebody the premisse i wouldn't know how to explain it, like "its just things happening". on the surface it sounds like some generic soap opera. but the briliant thing about this is that it doesn't tell you how to feel it. it just shows you the things happening just like in real life. you almost forgot you're watching a show. but you figure the real heart of the series, the title says everything. and its so real. the show was making me reflect about things you said without having to "say" it, and without me even knowing. that's some great writing and execution right there. that's what's real art is all about.

@kawastavka 3 года назад

this channel gonna go somewhere.

@clarkmannen8789 3 года назад

This makes me miss Mad Men. I only finished it a couple months ago

@abramsullivan7764 3 года назад

Yeah me it made me sad and upset that Netflix removed it from the streaming service.

@Weensx 2 года назад

I still miss this show fuckin amazon

@dead_fox 3 года назад

I thought this video was excellent! Really good writing and observations. And that’s why I really enjoy Mad Men, it has a lot of great subtext

@jainilsheth9879 2 года назад

This is a really great analysis, hadn't really thought abt it this way

@omaremilianoruizvela3321 3 года назад

Such a great video, pretty insightful and with a really good script. This deserves way more views, don't be disheartened!

@JustanObservation 3 года назад

Thank you!

@jimreadey4837 7 месяцев назад

Yes,@@JustanObservation, once you get more views, then you will truly be happy, right...? 😜 This video is so, so good. I'm a yoga teacher, and this theme parallels an Eastern concept called _kanchuka._ A _kanchuka_ is, basically, an erroneous belief that distracts us from experiencing the natural, Uncaused Joy that is our true essence. (Think of our Soul, True Nature, or True Self. This is the spiritual part of who we are that transcends our mere human or animal nature.) The 5 _kanchukas_ (beliefs) are 1. There is more I need to *do,* before I can relax and be happy. 2. There is more I need to *learn or know,* before I can relax and be happy. 3. There is more I need to *acquire,* before I can relax and be happy. 4. There is more I need to *fix about myself* (because I am inherently flawed), before I can relax and be happy. 5. I am a finite being, with a fixed beginning and fixed end. These flawed beliefs arose in our childhood when we were learning how to survive. They are generally helpful for that purpose -- but they go too far when the belief becomes that happiness or joy depend on these external circumstances. The antidote for these _kanchukas...?_ *Be here now.*

@imperfect_dan7519 3 года назад

Great video. However I would like to comment that I think the show also offers a glimpse of how to live oneself off of the burden of unhappiness. Especially in "Person to Person" where we see Don go through a growth and an inner change. Its fitting how a show about selling happiness through ads ends up with someone who actually found happiness but not through ads at all

@mrbourru2104 3 года назад

That is an interesting take on a great series. Nicely done! 👍🏻

@seankim2743 2 года назад

Wonderfully insightful interpretation and explication. Thanks for this video.

@e1985- Год назад

Incredible analysis! So beautifully explained! ❤️

@zambezi-sv1ed Год назад

Wow, what a brilliantly succinct and beautiful synopsis!

@sk8r_ 3 года назад

This video really hit home, well done! Subbed!

@kookvik 3 года назад

I liked the editing, great work. Keep it up.

@LPBensch 2 года назад

This is a beautiful analysis. Chapeau!

@C2RLETO 7 месяцев назад

Great analysis and an interesting perspective of the show

@violence1429 8 месяцев назад

This is one of the best essays about one of the greatest series in television.

@isacnar5367 5 месяцев назад

Perfect analysis. Well done!

@lashellz1888 Год назад

This is the best breakdown I’ve ever watched

@rohantyagi8689 Год назад

Great observation bro! This is as good as the show.

@sportsfish21 3 года назад

This is GOOD. Your channel is at 155 subscribers (as I write this comment). Your channel is soon gonna get hundreds of thousands of subscribers.

@JustanObservation 3 года назад

Thank you very much!

@jaylive99 2 года назад

@@JustanObservation man! 50k congrats!

@girlcalledmango 3 года назад

Love this channel!

@DoctorGonu 11 месяцев назад

Wow . Amazingly put ❤

@catesullivan5626 11 месяцев назад

I can’t rewatch the show and this breaks down exactly why. Wow, great work.

@atlntcostv7293 Год назад

This is Brilliant man. Superb video

@christiangacel Год назад

Great analysis, very captivating

@mrussoart 3 года назад

great video of a great show. The title is just about perfect hahaha

@Alispun2003 Год назад

This channel is just Super super super super super Underrated

@GiLLyMGL 3 года назад

All I can say is that your videos fill my void with happiness. Your latest one on The Godfather especially.... thank you Mr. Observer

@MellyMed 3 года назад

Mad Men is my all time favorite show. And I’ve watched SO MANY shows. I like what you’re saying here...the self-imposed chase for constant wish fulfillment in life and how that’s represented in advertising (there’s always the next thing coming down the line). Mainly, though, I love your voice. It’s very soothing. Quite ASMR-y and brain-tingling. It took me a few minutes but I finally figured out that, to me, you sound like Justin Trudeau. Are you from the same part of the world? I’d be shocked if you weren’t. Count me as a new subscriber and I’ll be listening to more videos. Thanks for the hard work! @Mel_Med_Larson

@JustanObservation 3 года назад

I’m not Canadian. I’m originally from Ireland.

@trevdog110 3 года назад

Bang on about him sounding like Trudeau... with less umm’s and uhh’s

@jimreadey4837 7 месяцев назад

@@trevdog110 *fewer

@trevdog110 7 месяцев назад

@@jimreadey4837 thanks jim

@jimreadey4837 7 месяцев назад

@@trevdog110 😇 🙏

@TravelingPhilosopher 3 года назад

Yes, a new channel!!! I will subscribe!

@anneb889 Год назад

Excellent video. The sampling of women, like they were different competing products to try to find his happiness, so true. Of course Don has always known happiness is just the moment before you need more happiness. This also got me thinking about that line from Ted. The three women in every man’s life. Don never knows his mother, and Abigail wasn’t a very loving step mom, so putting the picture of Anna, who was probably the only person to ever say to him I know all about the real you and I still love you, is good for the place of the mother. Since all the temporary wives/mistresses are replaceable, it would have to be Peggy and Sally along with Anna, right? Ironic, for all his sleeping around, and the money he drops on women (very generous in both divorces), three platonic relationships are the three women in his life.

@pinkgreedyvillager 3 года назад

This is an awesome video!!!!

@tomgrant9370 3 года назад

Wicked video this. Brilliantly made

@JustanObservation 3 года назад

Thanks Tom!

@traviswheeler3021 3 года назад

Fantastic video. Great work 👌

@JustanObservation 3 года назад

Thanks Travis, more to come!

@adriancosta4664 3 месяца назад

Very good perspective

@sandnerdaniel 3 года назад

Good observation skills.

@Zedwatches 3 года назад

Great Job. Dostoyevsky had spoken of these facts more than a century ago.

@JustanObservation 3 года назад

Thank you very much!

@rudyspective1870 3 года назад

I assume you came with this observation from his books- which ones were you referring to?

@abuDA-bt6ei 2 года назад

So did the Buddha, Lao Tzu, Jesus, Marcus Aurelius and many more. Human nature never changes.

@nico.9846 3 года назад

Amazing video bro, cheers from Argentina

@georgehak6709 3 года назад

Fantastic video.

@toddjones5742 3 года назад

insights well narrated... and I thought I didn't like Betty because of who she was... now I know she has the perfect name

@vmom069 3 года назад

I love it! Great analysis. Especially now that i work in ads... 💕 Dont stop making videos! Susbcrrribed

@theseanwardshow Месяц назад

hahahah first line of the video, i want to sample it and turn it into a rap beat - "advertising is based."

@LeRoySlim 3 года назад

Hit the nail on the head!

@biteme9486 Год назад

Maybe that's why cigarettes are so ubiquitous on the show. Not just for historical accuracy, but because cigarettes are about chasing a fleeting moment of satisfaction over and over again and killing yourself inside by doing it.

@annehajdu8654 7 месяцев назад

Well said.

@eltoro2k88 5 месяцев назад

In the process building a whole society where instead of looking inward for contentment, just like them we're all incentivized to look outward for it, where it's always one more elusive step away. Commodifying everything, every place and every feeling.

@1995yuda 3 года назад

Very good content.

@kfarsadhockey9675 3 года назад

Quality video. I bet you'll have a lot more subcribers soon...

@darioscomicschool1111 Год назад

5:40 Great Work here!

@vertexedits1806 4 месяца назад

nah man this video was amazing summed up the whole show

@ashmoz 9 месяцев назад

I think the term 'pleasure' would be more apt because of it's fleeting nature, these characters are chasing happiness which is more sustainable but settles for pleasure as a quick fix.

@anhthulious 3 года назад

Fuck yeah! 185th sub!! Early, cuz u gonna blow up pretty soon based on this amazing analysis!!

@JustanObservation 3 года назад

Thank you I really appreciate that!

@brahmaputramoskva1215 3 года назад

That was sublime

@ColorNonce1037 3 года назад

This was great

@MetaModern-df6he Год назад

Bravo!

@qwen 3 года назад

Great great great video

@swaggyvader 3 года назад

great vid

@lisaanncoleman7772 8 месяцев назад

Best show ever!

@saelaird 3 года назад

Very nice! "What is happiness? It's a moment before you need more happiness, you get hungry even though you've just eaten".

@madrazz8888 3 года назад

Being happy all the time is meaningless, because there would be no bad moments to compare it to. It would turn stale and empty after a while. True happiness gets its value from the fact it's fleeting. When true happiness ages, it becomes nostalgia.

@jimreadey4837 7 месяцев назад

You make some minor good point, here... but, ultimately, have offered a limited and flawed conclusion. At least as of this writing two years ago, you did not understand what _true happiness_ was.

@madrazz8888 7 месяцев назад

Right now, I suppose true happiness comes from being at peace with yourself, your true self. Not that I have achieved such a thing.@@jimreadey4837

@jamess7264 7 месяцев назад

To paraphrase the Van Halen song, the more we get the more we want, just trade in one for the other. A simplified life will always make one happier.

@swad2315 3 года назад

the feeling that i had watching the show was i wish i could have his life but when it ended telling myself i am happy where i am

@msatutude17 9 месяцев назад

Beat breakdiwn about Don ive heard thus far.. alot of men with absent mothers can relate

@gloryboxxxxx Год назад

I think the title literally summarized the whole show.

@demi-godcrisis849 3 года назад

Kind of reminds me of that one song from the greatest showman called never enoguh

@griffalo1013 10 месяцев назад

When Don fires Lane and says "You'll tell them the next thing will be better, because it always is" takes on more meaning after this video.

@sagarkulkarniwrites 3 года назад

Please do more videos.

@NewOrderOfAlexandria 3 года назад

My whole life has been chasing that dragon: need to get a girlfriend, need to save money, need to get flat, need to get a motorbike, need to go on holiday, maybe I do all these things I'll be satisfied but then I want to get married, save up for a mortgage, get a car, move to a sunnier country, get a better job etc, etc

@emmanuelmondesir1314 3 года назад

*With no real mother figure in his life* *Shows Anna Drapper* My heart, please.

@VSwatches Год назад

Can you make a video on Ted Mosby?

@jimjam8949 Месяц назад

Feels he's not loveable for who he is because he was abandoned as a child. Isn't fully conscious of that and is in some denial as that's too painful a realization to manage. Fear of confronting his 'unloveability' and shame of his vulnerability stop him letting women get too close. It's not a new story. Albeit brilliantly told in the Series. Best Drama of the last Decade.