Mayer's Principles of Multimedia Learning 

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Thanks for the book recommendation. Principles/ Key Takeways: 1. Multimedia Principle - use text and images 2. Contiguity Principle - align words to graphics 3. Modality Principle - describe graphics with narration instead of on-screen text 4. Redundancy Principle - explain visuals with text or narration but not both 5. Coherence Principle - avoid unnecessary information 6. Personalization Principle - talk like a human, not a robot 7. Embodiment Principle - use on-screen coaches/ characters, which can be photos or illustrations 8. Segmenting Principle - breakdown into content into smaller chunks - Ten (10) five minute videos versus one (1) fifty minute video 9. Pre-training Principle - introduce key terms and concepts in the beginning 10. Signaling Principle - guide attention with visuals

Hey, I just wanted to say thank you so much for taking the time to make this video. I'm trying to move my career in the direction of instructional design. I have no formal training in the area and am teaching myself Storyline 360. It's very intuitive to me because of the other software experience I have, but I really had no idea about what makes an effective training presentation. You just offered a perfect summary. Thanks again so much!

I've been learning a lot from a friend of mine who is both deaf and a graduate student. The practice of not providing text to narration makes it much harder & fatiguing for her. For myself with ADHD, I *always* watch films, TV, RU-vid videos, etc. with captions on. It's much easier for me to follow along if I'm able to read along in addition to hearing. All that to say, I think there's merit in thinking about overloading the visual channel, but I don't think it should take greater importance than issues of accessibility. When I've talked to her about captioning before, she's pointed that auto-captions are often wrong and also several seconds behind - which causes more fatigue in trying to keep up. And with the option of turning on captions - they can get in the way of the carefully designed graphics that an ID does. So it would important for an ID to think about ahead of time. Just something I've been learning about the last year.

This video needs more likes. Thank you for this!

These videos help me understand concepts better than just the book. Thank you!!!

These principles were central to my masters degree in educational technology. I follow them regularly as I create courses, create eLearning and teach in person. Along with following ADDIE.

Thanks for an Excellent vid. of useful info. Mayer's Principles 1. Pre-training/Schema activation, 2. Multi-media (various input source content), 3. Modalities (various channels), 4. Contiguous (space & time), 5. No Redundancy, 6. Coherence (content), 7. Personal (friendly, kind, conversational), 8. Embodiment (coach/character), 9. Segmentation (step-by-step), 10. Signaling/queues

Can't thank you enough! Especially for the beautiful and effective design of this lesson! Hats off!

Im truly amazed how easily I can learn these principle through this channel. Thank you Devlin. Mayer's Principles of MM Learning.... checked!

Your videos are always helpful. Thank you for doing them

Quickly becoming a student and a fan. Thank you for the videos!

Great information. I found one of your videos last monday and by today I have almost watched them all! Thank you for sharing.

You made it crystal clear! Waouh ❤❤. It’s the theoretical framework of my M.A. dissertation. Thanks.

Thank you for great content. I am learning a lot as a novice instructional designer.

During this video, I was able to make a list of things I need to change within the course I'm currently attempting to create. Super helpful stuff!

Hi Devlin, lovey video, you really make people understand it clearly, I am new to this industry, thanks a lot.

Love every video, thanks so much for sharing!

Thanks so much. Yes, I want to become an ID. I really appreciate you doing this series.

Thanks Devlin!!

Another good session Devlin. I was pleased to see that I am using (some of) the principles you showed us, others are little difficult to adhere to do to the delivery method of my work, but not impossible! I have a Pd session next week on cognitive load theory so this came just in time!

Great video! Thank you.

Prepping for a training specialist job I am starting soon. Making the transition from primarily traditional classroom to primarily remote, teaching college to training employees in a non-profits. Your vids are very helpful.

Thanks devlin. Your channel is really useful

Another great video and info as usual. I think adding actual examples like you did with the contiguity principle can better enhance the retention.

Really helpful stuff, thanks for sharing

Thank you Devlin for an informative and easy-to-digest presentation. I am actually an ID in one of the universities here in South Africa. I was looking for more info on ID so I can keep growing and sharpening my skills and came across your videos. I am looking forward to engaging with more of your content, I think your content is just what I was looking for :)

Very nice presentation of this important topic... Very useful.. thanks 🙏🏻

Thanks. It was informative.

am very blessed by your video bro

Thanks!

Hey, Devlin! So glad that I found your channel! Your sessions are super helpful. Can you explain the second bullet under the "Redundancy Principle" with an example?

Great companion video while working on the Storyline Project Lab and thinking about the projects I want to make!

Wow! 😊 Thanks 😊

Devlin. I’m so appreciative for all these videos. They’re truly valuable. Probably the best instructional design channel. Keep it going! I’ve never used on screen characters as I found the stock ones that come with storyline a bit too cheesy. However I’m open to change. Do you find success using these characters or do you create your own? Do you think it’s better to use a real life picture or illustration?

Fantastic as always man! Your content is helping me so much in my journey for ID. I can not put inbto words how satisfying it was to quit my job and start to focus on something that helps people. There are two things I would love to see from you 1) A video about gamification and how it relates to instructional design 2) A video about auxierly skills, that would be useful. Eg Coding, Photoshoop etc etc and which ones have the best return on time investment Thank you so much for everything! Keep up the fantastic work

I already violated the redundancy principle upon watching this video with captions 😂 thanks though!!!

Thank you for doing these theories series. The way you explain is easy to understand. Now I know the things I need to change in my e-learning courses.

Really helpful

I appreciate your video's modern feel -- clean animations, aesthetic background, etc. I've worked as a corporate ID for 2 years, but come from a multimedia production/editing background; the whole industry could use a facelift like this. If you ever need video/audio tips, I may be able to help. Thanks for the video!

Honestly, It is an useful information Dave, congratulation. I dont kno about them. I am going to apply them. Thank you Dave! Greetings from Peru

Hi Devlin, your videos are awesome. I have around 2 weeks watching your videos every day and I can´t believe how much I´ve learned. In Honduras, we don´t have the ID major, so this has been an awesome resource. I´m currently reading the Cambridge Handbook of Multimedia Learning, I have a question regarding text on screen, narration, and graphs being used together, could I break that principle if I´m trying to make the material inclusive? ie. for blind or deaf people. Are there other ways of making it inclusive? Thank you for your work!

In the context of video e-learning, can or should you yourself be the on-screen coach for the sake of the embodiment principle?

just wow

Great video! I was told by my team that our audience doesn't like the use of characters. How do you determine which feedback to take on and which feedback to ignore?

Great video. Too bad that you did not provide more examples. You did at the start and right at the end but not in the middle (which was most of the video). I want to compliment you on all your videos. I have enjoyed them. And you generally practice what you preach. I have lots of trouble finding the images that would fit my course. I agree with your position on adding the visual but as you say, it should be a very relevant image that is telling you the message that you are trying to convey not just to make the slide look cute. But finding those images is very, very difficult. I need to look more into the idea of not sending the same image in graphics, text, and audio. I hear the issue of two images conflicting (the text is an image and then the graphic image) but I am still not convinced. Thanks for making these videos.

what program did you use to make this video?

As you mention describing with narration and text, how does this work if we are encouraged to use text narration when there is a learner who is learning with a disability?

I'm a fan, great stuff, first time commenter. I'm having difficulty with the Coherence Principle and the Embodiment Principle. They feel opposed with Coherence telling me not to put extra stuff and Embodiment telling me to have a talking paper clip, piece of legislation, or DNA strand. I have seen other Mayer explanations that say the Coherence Principle includes not having a video of you talking and just use audio. How do I know if my narrator's embodiment is helpful or just adding to extraneous cognitive load?

Do a video where you pay like 5 ID's on Fiverr to create you a 3 module course and judge each! Start paying me for these ideas! Lol.

It's ironic that you have narration, onscreen text and a distracting video feed of yourself explaining it which distracted from learning. If Mayers principals were truly applied that video feed would not have been present. Unfortunately according to the work of Dr Freud we are also driven by ego, which results in mistakes such as these. 🙂 Nevertheless good content!

This video did not itself follow many of Mayer's principles...

Thank you for your clip. Here are my (hopefully constructive) comments: 1) Your video clip would be much more convincing and helpful if you applied Mayer's principles into your own clip. For example, at 1:11 when you explained "Use words and graphics instead of just words". You were violating the principle because I only saw words. 2) According to the image principle, people do not necessarily learn better when we put the speaker's image into the clip. In your case, we have a whole talking face. It was indeed distracting, especially when you are handsome. Without your face, I strongly believe people will focus more on your voice and understand the texts better. 3) The clip should be both educational AND memorable. Education is because of its contents. Memorability is because of its delivery (i.e., the youtuber himself). After I watched your clip, I did not care about the speaker (you) because the delivery is like someone reading slides. Moreover, the contents are common because they are Mayer's findings, and other clips already showed them (in a more effective way than you did). In sum, my comments only wish to "lift" the content delivery to a better level. In education, anyone can say anything. A few words may last a lifetime. A picture may speak more than a thousand words. An experience is worth more than any delivery from any book and reference. To guide myself in creating educational contents, I use three characteristics: Creativity, Passion, and Simplicity. Creativity broadens your intellectual horizon. Passion sustains your effort. Simplicity refines your thinking (e.g., between a person who uses an encyclopedia to explain an idea and someone who explains in a way that a pupil from a primary school can understand, I guess people adore the latter).

when u mention multimedia principle, u just used words. how ironic!