Meaning, Mission, and Measurement. 

A compelling organizational mission can contribute to employees’ sense of work as worthy and thereby meaningful. Yet realizing this potential depends on whether (and how) the mission is conveyed to employees and connected to their day-to-day work, with organizational performance measurement practices playing a critical but poorly understood role.
Explore this idea in Professor Marya Hill-Popper Besharov's article, co-authored with Dr Haley Allison Beer and Professor Pietro Micheli, in the Academy of Management: journals.aom.o...
Marya is the Academic Director for the Skoll Centre for Social Entrepreneurship. An organisational theorist with a background in sociology, she studies how organisations and their leaders navigate competing strategic priorities to achieve both social impact and commercial success.