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Measuring customer engagement with Braze and Snowflake  

Felipe Hoffa
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The Braze Engagement Benchmarks give Snowflake users access to industry-by-industry data on message engagement, app retention, user acquisition, and purchasing behavior, updated daily. All data in Benchmarks are anonymized and aggregated. The data are pulled from their customer base of over 1,000 global brands across 14 major industries and encompass the past year from the current date. Find here how to query them.
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11 сен 2024

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