Media as a Source of Information IGNOU BLIS 222 - Unit - 7  

Unit 7 of this block explains how media and media person can also act as a source of information for the the researches. This unit explains the positive and negative influences of mass media. The different components of mass media example print media, radio broadcast, television, recording, films etc. have been discussed at length. The unit give a bird's eye view of of the Indian mass media scenario and demonstrate how they a act as a Useful information source. The role of media persons as resource persons has also been highlighted.
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