Mikan Huttuvaanee Aharen (PSA-2) 

This video spot highlights another recurrent abuse in the Maldivian society; financial and verbal abuse of elderly parents by their children. In 2016, FPA recorded over a 100 cases of elderly abuse. With this video, we hope to highlight and raise awareness to this critical issue and urge the community to stand against all forms of domestic violence. Mikan Huttuvaanee Aharen campaign primarily focuses on promoting men as agents of change in combating domestic violence.
#MikanHuttuvaaneeAharen
(Text taken from Family Protection Authority)
Client: Family Protection Authority (Maldives)
Production: Eternal Pictures
Concept & Direction: Tedry Niyaz