#OurGenerationMusic #NAV #OGM
Money isn’t everything when you got it, and for NAV, this couldn’t be more fitting. Always looking out for his peers, his motivation lies in taking care of those who take care of him - prioritizing relationships over anything.
Off the back of his new album ‘Demons Protected By Angels,’ the Toronto-bred emcee has experienced a come-up unique to his deep roots as a producer. Alongside his status as a SoundCloud era pioneer - who constantly battled Lil Uzi Vert on the platform’s trending chart - NAV’s underwater trap sound skyrocketed him to underground acclaim in 2015-16. Soon enough, he was signed to The Weeknd’s label XO - collaborating with him on his self-titled debut project for their track “Some Way.”
That, “TTD” and “Myself” became NAV’s first-career classics in 2017, which ultimately led to Billboard-topping hits in the years to follow. Tracks like “Beibs In The Trap,” “Lemonade,” “Wanted You,” “Tap” and “Don’t Need Friends” are the infinity stones of NAV’s discography, as much as his efforts with Lil Uzi Vert and Wheezy are. While ‘Emergency Tsunami’ (2020) was a moment for the producer-rapper dual threat, ‘Demons Protected By Angels’ - and his upcoming LP NAV 2 - are the premiere points of his artistic evolution.
With ‘NAV 2’ on the horizon, the multi-talented creative chopped it up with OGM host Hakeem Rowe to speak on his new album, XO, collaborations with Lil Uzi Vert, The Weeknd and so much more in our latest Our Generation Music exclusive.
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FULL STORY 💻: ourgenerationmusic.com/featur...
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Hosted by: Hakeem Rowe
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Shot by: SaintOnSet
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Edited by: TooSam
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NAV:
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STAMPS:
0:00 - Intros
1:44 - NAV on his early SoundCloud bangers
3:38 - Being a SoundCloud OG, battling Uzi on the SoundCloud charts
4:33 - How his relationship has changed with Uzi over the years
5:33 - The energy surrounding NAV's early work, his feelings comparing his eras
7:00 - "What does Wheezy bring out of you as an artist?" "No Debate" beat
9:12 - NAV's thoughts on Omnisphere, what he focuses on in his beats
10:50 - NAV curating his own sound, inspired by Toronto's signature eerie blueprint
12:25 - What NAV feels is missing from the current age of production
13:44 - What made NAV cut through as an artist, not just a producer
14:15 - NAV's creative process for production
15:18 - NAV getting sober and how it's affected his life
16:07 - NAV reflecting on making music in his bedroom, "always give it one more chance"
17:43 - NAV's belief in signs, manifestation
19:20 - Being the premiere "Brown Boy" in hip-hop, inspiring other Indian kids, shows love to Fazo
22:00 - NAV speaks on why he didn't want to drop a deluxe for 'Demons Protected By Angels'
23:15 - Upcoming sequel to NAV 2, self-producing the record, splits between his team
25:35 - Speaks on XO and working with The Weeknd, upcoming collab on NAV 2?
26:47 - What does NAV do in his free time?
28:09 - What would you say goes into making a hit song?
30:00 - NAV and Keem chop it up about Lil Baby
30:56 - The importance of first-week numbers, NAV's thoughts on it
33:04 - NAV's genuine nature, his pop-up run, riders vs. haters
35:04 - NAV's regular life and what it truly is
35:37 - His thoughts on TikTok, importance of artistic evolution
39:28 - The impact of social media on music
41:09 - RIP Kevin Samuels, social media continued...
42:32 - NAV tapped in with BenjiCold for DPAB, hopping on rage beats
43:11 - insert NAV bowling when they least expect it
43:50 - Message for Our Generation
30 июл 2024
