Nike - Make it Count | Spec Ad (Sony A7III)

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First ever passion project I’ve wanted to do for a while now.
Really wanted to focus on the fundamentals of story telling, composition, lighting, colour grading and sound design.
This piece is inspired from the people who find time to grind early in the morning despite working a 9-5 job. Hopefully this piece depicts the process and the extra push to get out of bed on a cold, rainy winter day just to be a better version of themselves.
Concept & Direction by yours truly.
Talent - @dzemail.o @merekiw
Costume - @rebelsport
Location - @landperformancecentre @questmountsbayroad @questapartments
Gear -
Sony A7III
24mm f1.4
28-75mm f2.8
Ronin RS2
Tiffen Black Pro Mist 1/8
Website: www.josephlacebal.com

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Опубликовано:

24 май 2022

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Комментарии : 57

@serumser1 2 месяца назад

I had to rewatch and then I cried. At the end when I read "make it count" it all made sense for me and I related so much cuz I work hard and then go to work like nothing happened before. Many people know us but not many people know us. Thanks for sharing this video! Keep doing your thing, stay strong. Have a nice day

@MIKECHENDERSON1 Год назад

Yeah, that's the story of so many countless thousands whose morning starts long before their morning starts.

@josephlacebal Год назад

yessir!

@haomaaax Год назад

Love the scene. Great works!

@TheCrispyCreative Год назад

Damn .... pretty F******* good i love how you packed such a great amount of story into such a short timeline, well executed my friend 👍

@josephlacebal Год назад

Thank you bro!

@DennisBrion- Год назад

WoW amazing Ad!

@troyreid1340 Год назад

Make it Count! Great concept, the story should be the title, forget the product placements, it's too obvious, it's a Nike ad, remember you're connecting with them the people in the story, then just the logo with the line Make it Count. Beautifully filmed and finished, well done!

@foggymossstudio Год назад

Great work! Love it!

@josephlacebal Год назад

Thank you!

@statusproductions5340 Год назад

Awesome work ! Inspirational !

@josephlacebal Год назад

Thank you bro! 🙏

@tomgreeves9248 Год назад

This is really terrific and Nike should snap you up. It's real and romantic and inspiring. Brilliant job.

@josephlacebal Год назад

Thank you bro! I appreciate that so much

@tomgreeves9248 Год назад

@@josephlacebal Really well deserved.

@Sohaib_Akhtar Год назад

Sick video LOVE IT!! Well done bro!

@josephlacebal Год назад

Thank you my bro! 🙏

@gustavorossiribeiro Год назад

Hey bro just a heads up. I'm guessing you used either slog3 or 2 with the a7iii and because it is only capable of doing 8-bit color the slog profile will cause color bending and weird pigments of colour on different parts of the video specially on the skin tone, which was pretty evident to me on your video. To fix it use pp8 set to cine4 (which still has similar dynamic range to slog but without all the colour problems). Apart from that I loved the video bro, keep going and I'm sure you will achieve great things 🔥🔥

@josephlacebal Год назад

thanks for the advice bro! noticed that too so ive been playing around hlg pp

@gustavorossiribeiro Год назад

@@josephlacebal All g, yeah for sure it's all about trying and seeing what works best for you.

@nxls_bst873 Год назад

Is this for sure the best setting? Now I use hlg2 to avoid these problems

@lamboyo1807 Год назад

aye g do you got a video on your settings

@nathanielsolomon Год назад

ooooo this is fire

@josephlacebal Год назад

Thank you bro!

@euricoleichsenring Год назад

Well done.

@josephlacebal Год назад

Thanks man!

@neybzach2065 3 месяца назад

Awesome work! ,What song in video?

@raymondlee8299 Год назад

Great work, what LUT did you use?Thanks

@josephlacebal Год назад

thank you bro! i used a tropic colour lut and just played around to my liking :)

@oppakase18 Год назад

어메이징

@AmerMaraqa 11 месяцев назад

This is my story, everyday.

@josephlacebal 11 месяцев назад

Yessir!

@bagrovtv2982 5 месяцев назад

amazing What SONG ???????

@mohdatal 9 месяцев назад

What is the soundtrack that is used in the minute 2:00

@maxmiller6140 Год назад

Escape the Matrix

@shawnwanit Год назад

shot this on hlg or slog?

@josephlacebal Год назад

shot on slog2 bro :)

@Verduko1 Год назад

Great work! What the name of the song you used?

@charlieH0985 Год назад

need it like water

@mohamedabbes6064 7 месяцев назад

If I woke up at 6:00 and did all the things he did, I would show up at work at 11.

@josephlacebal 7 месяцев назад

U need to rest less and grind more then my guy

@speed999-uj5kr 7 месяцев назад

Totally useless and impractical ad

@josephlacebal 6 месяцев назад

@@speed999-uj5kr im sorry speed00-uj5kr. Ill do better next time just for you

@therohityadu2612 8 месяцев назад

sir please share video music name.

@OHWL Год назад

nice🔥

@josephlacebal Год назад

Thanks 🔥

@tyroneparks5486 Год назад

2:18

@DareckCrane Год назад

word of advice, if want your audience to only focus on storytelling, I would NOT mention specs or what camera you use, etc etc you are setting yourself up for critical comments (good and bad) and you will find youself all SPEC'd out with a bunch of techies talking about dynamic range, slog bs(well its not BS) but if your about STORY and at the end of the day, its about STORY STORY STORY...Stop mentioning Specs and tech shh. peace

@finnenglish5583 Год назад

run , basketball, and weights?? thats too much before work man.

@chrolka6255 Год назад

And I wouldn't be able to pull all that off in just three hours given that you also need time for breakfast, shower, getting dressed and getting to work.