This week, Morgan sits down with Paul Greive, a former marine-turned-farmer and the founder of Pasturebird. Pasturebird uses regenerative farming to build a pasture-raised poultry farm. Greive talks about his past life in the military and a battle with Lyme disease that resulted in him adopting the paleo lifestyle and becoming a farmer.
Paul’s Background 1:30
Pasturebird’s Origin story 3:10
Crowd Cow 11:16
Transparency 12:23
Transforming a potato farm 14:31
Scaling pasture-raised 18:48
The ARC (Automatic Range Coop) 21:20
What he was doing before Pasturebird 26:45
Current state of the business 32:30
Cutting edge of scaling pasture-raised 34:00
Bringing pasture-raised to the masses 37:14
The future of food 38:45
Primal Pastures 40:30
Lyme disease 41:40
Nutrient density 42:50
Lab grown meat vs pasture-raised 44:53
Day in the life of Paul 46:15
Buffalo Sauce 47:52
Carnivore Aurelius beef liver snack 49:17
Paul was a top ranked speedwalker 53:33
Greive took a deep dive into learning about regenerative farming, learning about responsible animal agriculture and its lasting effects on soil, and developed his system to raise true, pasture-raised hens on grass living off fresh grass with access to the sun. He learned the staggering difference in nutrient density for regenerative farming compared to conventional.
Greive discusses his humble beginnings as a start-up farm struggling with distribution, and how Primal Kitchen founder Mark Sisson gave his brand the boost it needed in his early days. Listen in as he spills on his favorite PK product (Buffalo!) and the future of farming.
30 сен 2024