"Ang eleksyon ay dapat ituring na parang beauty contest, hindi popularity contest."
For many decades, Philippine television has been the most influential and most powerful tool used by politicians in propagating their agendas, platforms and promises in government to the audiences.
As we gear up for the start of another election season in the Philippines, let us all look back to audiovisual creative formulas used by the candidates on their 2022 election campaign for President, Vice President, Senador and Partylist.
We now bring you the compilation of some of the most unforgettable political advertisements aired by 3 most-viewed networks: GMA-7, TV5 and A2Z Channel 11.
Originally rcorded in 480i60 format during the final weeks of campaign period, and now released altogether in upscaled 720p60. As usual, we don't put any watermarks on our airchecks for "fair use" considerations as people may use our copy of third party-owned footages for certain pruposes (i.e. educational, journalistic, proof of facts, etc). Audio portions may have been claimed and monetized by music rights holders.
On May 9, 2022, close to 56 million Filipinos had casted their votes to choose for the right aspiring leaders on one of the most emotional elections in Philippine history. Ferdinand "Bongbong" Marcos Jr. from Ilocos and Sara Duterte-Carpio from Davao won their 6-year terms for presidency and vice presidency, respectively, while the senate's "Magic 12" was dominated by the Marcos-Duterte coalition known as Uniteam.
Preparations for May 2025 midterm polls which covers positions from senate to city/municipal councils are now underway. The Commission on Elections (COMELEC) will end its registration for new voters on September 2024, while filing for candidacy will happen on October 2024.
Subscribe to Infinitri Creatives and stay updated to our PH Media Watch playlists for more content about the Philippine broadcast industry.
7 сен 2024