That's the map of Phandalin that comes in the D&D Essentials Kit. It is a nice map. There's a map of the Sword Coast on the back side. I paid like $10 bucks for it, which was worth it to get the adventure and the map. At its list price, though, I don't think it's a very good value. Certainly not when compared to starters sets like Call of Cthulhu, RuneQuest, Pendragon, or even from what I've seen Zweihander (which I don't have, but looks jammed packed with goodness). But then, I'm not interested in the rules, which certainly reduces its value to me.