PURPLE KISS 'BBB' MV [REACTION] 

The album is great. Their bsides always hit. Especially when they're involved in making them

I do get what you mean about their more recent comebacks. Part of what grabbed me initially was their take on gothic horror/witches but mixed in with contrasting elements like bright neon colors for Zombie and quirky humor or hard hitting bass-synth lines. I still enjoy 7Heaven and BBB as interesting changeups to show their versatility, but similarly to PIXY or Dreamcatcher, whenever I think of Purple Kiss, I'll always think of their older songs and concepts first.