In this brief (under 7 minutes) introduction to media training, Andrew Carapiet from Media Friendly mediafriendly.org outlines the two main occasions when you are likely to be talking to the media: when you have a success or a crisis. In both situations it is important for you to get your message across and not be trapped by the journalist's agenda. Learn a few simple steps to prepare for the interview which can make the difference between keeping your reputation or losing it.
16 сен 2024
