Because after player 100, you can't get anything more than a ghillie. In the new SE6 (SE 5.5 for me) this should change. There should be some meaningful upgrade to get. Let it be for another 200 and then another 300, but let it be something. And Rebellion really needs to get down to work on cheaters, because the SE community is really small compared to other online games of this type. So if they want people to buy expansions and add-ons, they must absolutely take care of it, as it is done in DayZ, for example. There are designated admins who have the authority to catch and ban obvious loosers. If you want to have money, make sure that people have fun and don't get upset that someone without skill is ruining someone else's game.
The next Sniper Elite will have aimbot, teleport, wall hack, x-ray vision and the ability to fly as standard gameplay. Then we will all be happy forever. ✌
