Story behind the development of JUKI semi professional sewing machine (IG Live, Japan, Nov 2023） 

What's "Good Design Award"?
www.g-mark.org/en
Our SL-700EX won Long Life Design Award (special part of Good Design Award 2023).
From design and development point of view, JUKI HQ staffs talk about JUKI semi professional sewing machine and its history, and discuss how they differentiate new JUKI SL-700EX from others.
The original source comes from Instagram Live broadcast in Japan on November 2023.
Please turn on the English subtitle for English language.
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SL-700EX (Japan)
TL2010Q inherits its main technology and design. (JUKI America and JUKI Central Europe)
＜Contents＞
0:00　Greetings /What's Long Life Design Award?
2:54　What's the semi professional sewing machine?
3:47　Why SL-700EX is highly appreciated?
4:54　History of JUKI semi professional sewing machine
10:09 Story behind SL-700EX development /Demonstration
15:35 What's EB-1, computerized buttonholer for JUKI semi professional sewing machine?
20:11 Q&A
23:45 End of Session