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The Best-Selling Title Formula: How to Name Your Channel, Book or Video with the Perfect Title

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In this episode, Sean chats with Rory Vaden on how to name your channel, book, or video with the perfect title! ****** Request a free strategy call with Brand Builders 👉freebrandcall....
This video is NOT sponsored. Some product links are affiliate links which means if you buy something we'll receive a small commission.
📒 Show Notes and Resources 📒
📘 Connect with Rory Vaden
➡️ @RoryVadenYT
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⏰ Request a free strategy call with Brand Builders
➡️ freebrandcall....
📘 Rory Vaden's Books 📘
1. Take the Stairs: 7 Steps to Achieving True Success
➡️ amzn.to/3AztgUA
2. Procrastinate on Purpose: 5 Permissions to Multiply Your Time
➡️ amzn.to/3nRrpXn
📘 How To Multiply Your Time | Rory Vaden | TEDxDouglasville
➡️ • How To Multiply Your T...
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QUESTION - What videos would you like us to make on this channel?
About this video:
Welcome to the Think Media Podcast! In each episode, Heather Torres & Sean Cannell from Think Media share the importance of video marketing. This show will teach you the video marketing trends in 2021 and what is next for digital marketing. If you’re asking what are the social media marketing trends, then this video is for you.
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Опубликовано:

21 авг 2024

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Комментарии : 191

@ThinkMediaPodcast 2 года назад

Question of the Day ⚡ Does your latest title pass all 5 of Rory's Title Tests? Let us know! 👇 ****** Request a free strategy call with Brand Builders 👉freebrandcall.com/think/

@seanTHiNKs 2 года назад

No..... 😢

@TheBrownBearBookClub 2 года назад

No, but I am planning to make some adjustments as I plan out my next few videos

@choose2thinkpodcast 2 года назад

Not yet! BUT I'm working on it! So many great ideas!

@livinwithcovid1845 2 года назад

I wish I knew about the 5 Tests 2 years ago. Great video. 52 minutes of pure Gold.

@carollynnlopez 2 года назад

My book title Muck Off does not pass the test. The subtitle should have been the title: The starting point to your happily ever after.

@theadeolabalogun 2 года назад

How to name your channel, video, 1. I want... 2. Clarity over cleverness 3. Positive energy test (text, color) 4. Native tongue text( make a list of the jargon your audience uses) 5. Memorability test (being remembered and gaining attention)

@bethhagendorf 2 года назад

Thanks so much for doing this I listened to the second half again cuz I could not find the last 3.. they were lost in discussion. So u saved me from listening again

@jayess1032 2 года назад

Thank you!!!

@HarryOrenstein 2 года назад

Thanks

@truthsharing9862 2 года назад

Thank you Adeola for this.

@CalebGibbsAvenue Год назад

I love note takers that take the time to share.❤

@traymac11 2 года назад

This is PROFOUND! I hope everyone realizes how powerful and valuable this video is. Seriously, this one video could be a HIGH dollar charge, and it would be worth every penny. Thanks, guys!

@LisaMonique 2 года назад

My favorite podcast yet!!! Just ordered Take the Stairs.

@InstantBuzzMedia 2 года назад

The most value packed hour I have ever experienced in a 40 year career of marketing. Thank you!!

@ThinkMediaTV 2 года назад

Thanks for the kind words. Glad this was valuable. 🙏🏻

@BasketballTall 2 года назад

I often thought I had good titles, but after watching this podcast I gathered some very helpful information that I need to apply. Thanks Sean and Rory. Superb once again. 👍🏼

@ThinkMediaPodcast 2 года назад

You're so welcome!

@ViDZ-el9km 2 года назад

me too, l love these vids that humble me!

@TyBeTroLLing 2 года назад

Hours upon hours editing…. Editing… release….0 views…5 on a great day…. I wish everybody abundance and success it’s enough for everybody 🙏🏿

@cycle9241 2 года назад

THIS is a DO NOT MISS. I learned so much from this that I'm watching it twice!! (probably more)….5 very simple and meaningful understandings to apply when naming your videos, book, article, whatever you need to name to get it to BLOW UP! Thanks for this one.

@deborahwright4048 2 года назад

This is the best clarification of making a title I've ever heard!! Thank you so much for this!

@ownyourpassionbyalexandrab4091 2 года назад

Blown away by this invaluable information today 👍🏼 I’ve always had a nack for words, titles and anything that has to do with attention grabbers but I’ve been paralyzed lately not only mentally but with a broken spine from my beautiful career and I’ve been dying inside to share my knowledge and skill with the world and you just cracked me open….You guys to catapulted my second career or the continuation of the first one I should say…I will forever be grateful for this info….Thank you so much to Rory Vaden and Podcast of course for this generous gesture….💞 I subscribed and will share… 🤗

@choose2thinkpodcast 2 года назад

I LOVED this! Rory brought the Fire!!! This was amazing! So helpful...Thank you!

@thesoulexclusive Год назад

I agree, this is one of the best Master Classes I have attended for Free! Rory is just dropping, nothing, but Golden Nuggets!!! He is setting you up for success for real. Perfect timing❤

@LilCraftyNook 2 года назад

Wow!! This is pure gold!! I’m definitely thinking differently about my titles now!! Thank you SO much!! 😄🥰💃

@dragonsclawIT Год назад

WOW!!!! This is GOLD. Best teaching I have ever heard about developing your Titles. All the time we hear make great titles, but noone really dissects how to do that. Thanks guys, I feel this one podcast will be worth 6 maybe 7 figures to me over the next 10 years. ❤

@TheGamesterShow 2 года назад

Oh my god, I cant believe this is free. The information here is GOLD. Thank you very much for this great video. Sean and all Think Media team are awesome. Greetings from a Peruvian content creator!

@nickidrake 2 года назад

The VALUE of this podcast was invaluable. Literally. I watched it four times! Thanks for bringing us amazing (and godly) value!

@THEDMSONLINESCHOOL 2 года назад

The most educative video i have ever watched. Thanks for this education.

@anthonyjdamico9975 2 года назад

Just that first tip alone is worth the entire video! Beautiful!

@iamnotacat7018 2 года назад

This video is why I always recommend you, and your channel Sean. Rory was a fantastic guest! His advice on titles is ridiculously helpful to me, and I am certain it will be to others. Ty for the assist, good looking out!

@TheCreatorClassroom 2 года назад

Google found it for me. I'll be watching this later. Thanks for the feedback and I might need to share this on the community tab one day this month!

@iamnotacat7018 Год назад

@@TheCreatorClassroomWell I'll be, you did go looking! In the end, you may think it's much to do about nothing, but I was sincere. I really do think this guy's "5 titles test" is fantastic! I find the way he conceptualizes titling as infinitely useful.

@TheCreatorClassroom Год назад

@@iamnotacat7018 after I did my screen shot to whiteboard method I put it on my watch later list. I have seen it before. But I believe that somethings hit differently after experience so I'll watch again.

@iamabowalways Год назад

I have been taking the time to go back to basics now that I have been pushing videos for over a year. As I have honed in on my niche (which is an untapped area), I am looking to be more intentional about the titles, coloring, etc. I thought I was doing the right things but apparently I needed a refresher. This was my favorite video thus far and thank you for having the guest.

@NeoKirchBaby 2 года назад

Wow. So glad I watched this. This information is invaluable. Thank you so so much

@ThatAwkwardMom 2 года назад

This was sooo good!

@seanTHiNKs 2 года назад

The Tuesday Ritual!

@marcoemiliovalle7708 2 года назад

Sean, your first interview with Rory on revenue streams is literally changing my life. It led me to join both Video Ranking Academy AND Brand Builder's Group, which has proven to be a FANTASTIC decision. My new business venture and channel launch in November. THANK YOU for all of these extraordinary insights and invaluable resources!!

@midlifewellnesslife 2 года назад

I've been looking for tips on how to create more engaging titles. Thank you for this, it's got great tips and exactly what I've been looking for!!

@LuxuryBeautyWithKenisha 2 года назад

Thank you for bringing the heat yet again! 🔥🔥🔥 I'll be using the 5 title tests from now on!

@annacrow Год назад

This was the best most practical video I have seen yet from your channel. THANK YOU both!

@SucceedREI 2 года назад

This is fire!🔥🔥🔥 taking furious notes!

@thisbeautifuljourney-empress66 2 года назад

WOW! Thanks guys, Rory and Sean!!! This was a full toolbox of information. I have a mountain to climb on my channel related to titles and connecting to the positive energy because of the seriousness of the subject matter. These tips give me an entirely new lens to look through. Do either of you ever suggest changing a RU-vid channel name?

@hollyxo. 2 года назад

Wow. This is so eye-opening and so much different than anything I'd imagined I might hear within this. I already realize I MUST change the title of a project I've been working on. I've hit many blocks on that project, which I started 10 months ago and had initially imagined would take just 2-3 weeks to complete. But I ended up shelving it for some time with many of the blocks taking place, took it back out recently, again thought I'd be done pretty quickly, hit more blocks.....and then I heard this. Now I realize the amazing cover that was created and the fabulous (so I thought) title I'd been so happy about is probably a sales killer. Perhaps all the setbacks saved it since I can now change the title and the artwork...another setback in a way and disappointing but I'd rather it be this way and be able to actually save it...rather than all my efforts end up being a waste in the end.

@irismaguire Год назад

This is a goldmine of information. Thank you so much for making this free on YT.

@JessicaRocks 2 года назад

Super helpful! Listened to half the podcast on the way to work and finished it on RU-vid!

@adrianpuni500 2 года назад

Very interesting intervew Sean, Amazing that Rory talked about the stairs example because it's what i have always done without even knowing him. Thank you so much for making the world a better place Sean :) God bless

@TomlinDemetriusC 2 года назад

Intelligent information. Phenomenal! Just phenomenal! Thank you Sean and Rory.

@homemakingwithdenise 2 года назад

I so need this information. My titles need lots of work.

@TheBrownBearBookClub 2 года назад

Wow, this is nothing but value!!!! Thank you!Thank you!!

@ThinkMediaPodcast 2 года назад

Glad it was helpful!

@thepeoplelab9124 2 года назад

Incredibly helpful-titles are so important. I LOVE having these 5 tests! Thank you both so much!

@deborahthebaptist 6 месяцев назад

This is super helpful! I spent a lot of time working out my channel name. "Deborah the Baptist" is perfect for my niche. Creating video titles is certainly an art form! Thank you Sean for these interviews! So many of them have been super helpful to me!

@TroyRutter 2 года назад

Every one of these points are gold, thanks Sean and Rory for a great podcast episode.

@bassmanjtfunk 2 года назад

24.40 in I changed the title of my latest video. Now that's powerful 👏. Thanks

@flyryde 2 года назад

Lol I was literally just looking at Purple Cow on my bookshelf a couple minutes before that name drop Sean 👊

@PastorBradRocks 2 года назад

I got to be honest video ranking academy sits better with me than viral video academy. As consumer I guess looking for something that's going to be consistent and apply to helping all of my videos do better, and I just kind of instinctively know that not all of my videos are going to go viral, but I can make all of them rank better which gives them a better chance to go viral! But that's just me.

@growingtruedisciples 2 года назад

Thank you for this! I am amazed that he gave this to us for free. I will be sure to use this!

@joywrenncreative Год назад

This is excellent! Thanks so much for this video! There are so many videos about good titling but this gave some very clear steps to actually get it done!

@ThinkMediaPodcast Год назад

Glad it was helpful!

@leviteapparel Год назад

There's too many secrets in here. Love it once more😮

@TIGCEO 2 года назад

Valuable information shared today and will apply the "Title Test" to all my content.

@betterechoes Год назад

SUPER inspiring! I’ve had some great ideas because of this episode! Sometimes, starting with a great title is the best way to get a value-packed project off the ground!

@Mygardeofgrief1680 2 года назад

I have found this video very helpful! So encouraging! I have made many mistakes with my titles! Yikes! I'm so brand new to RU-vid, new channel. Thank you so much for taking the time to educate us, encourage us, much so! God bless you & be well

@SolowSports 2 года назад

So useful!! Def using these tips on my next video

@TheAfterShowbutLater 2 года назад

Sean Killing it as always!

@BlessingAdachukwu 2 года назад

Thanks Rory

@MeetKevon 6 месяцев назад

Amazing chat here. First time hearing from Rory, love his sharing! My book is called, Find Joy in Chaos. Looking back, I failed ALL THE TESTS 🤣

@larasmith1022 2 года назад

🦋Sean, I love your background

@CreativeThinking52 Год назад

Awesome interview. Very informative video. Thanks for sharing. Have a lovely day. Happy Monday!!❤😂🎉

@sirijantey 2 года назад

I watched this morning and applied to my new shorts content, let’s see what will happen :)

@AhmetKaan 2 года назад

Work as hard as possible in one thing and see what happens. _~Jordan Peterson_ *I wish you the best in your life my friend. I am cheering for you...* 🙂

@pastorrandy 2 года назад

Thank you, great advice!

@Carol_Chenot 2 года назад

Loved this! Thank you. It will be even better when I watch the 2nd time with notes :)

@ThinkMediaPodcast 2 года назад

You're so welcome!

@user-lf6vs4sn6d 2 года назад

สวัสดีครับ อาจารย์

@true_rcs 2 года назад

Powerful stuff here. So thankful for it.

@Mauricio_EPM 2 месяца назад

Very clear way to talk. Great .

@drwilliepatton6008 Год назад

Great interview , I have take the stairs and procrastinate on purpose and forgot about Rory. This was very informative

@WendyLaw 2 года назад

I want… awwwwww that makes so much sense

@ChrisFXOriginal Год назад

This video is pure Gold! Thank you very much for this Podcast 🙏🙏

@RoseyTours 2 года назад

This takes the GOLD! ✨🏆

@theluucymay 2 года назад

This was genuinely amazing.

@FreedomChasingMedia 2 года назад

Amazing information. Thank you Think Media 🙏

@BladeandQuill 2 года назад

Mind blowing. I loved it. Thank you so much.

@ThinkMediaPodcast 2 года назад

Glad it was helpful!

@truthsharing9862 2 года назад

Thank you Rory and Sean for a very valuable topic you are tackled guys.

@ThinkMediaPodcast 2 года назад

Glad you enjoyed it

@danielnuthletics Год назад

Epic stuff! Epic value! You just don’t stop blessing us with value! Thank you soo much ❤

@danielleia 2 года назад

MEGA value video. Thanks so much for this!

@seanTHiNKs 2 года назад

Glad it was helpful!

@NeededThisDave 2 года назад

THIS IS FREAKING AWESOME! Thank you, thank you, thank you!

@ANTDSKIN 2 года назад

So powerful and valuable thank you 🙌🏻

@ShelbyLovesShakespeare 2 года назад

W👏O👏W. This is incredible, thank you! I started my RU-vid channel 8 months ago in order to have it sell my online course, which I’m finally about to create in 2022! The title I was thinking of passed some of the tests, but this amazing insight has inspired an even more precise, positive energy title that makes me even MORE jazzed to create! I’d love to check out the other conversation with Rory you mentioned-on personal branding. Where can we find that? Thanks!!

@ThisMainerMom 2 года назад

Concrete, so helpful.

@KaliCarter Год назад

Amazing. This podcast is pure gold.

@wherenexttravel 2 года назад

Would love to get your thoughts on sharing our videos in ‘topic related’ Facebook groups? Good? Bad? Indifferent? - my concern is that while the people in the group might watch our video, should they share our video with their friends (who may have no interest in our content) that could start to reduce our % retention numbers? - if you think sharing in FB groups is a good thing, then when is the best time to do this? First 24-48 hours? Or let RU-vid do it’s thing for a week or two and then tap up the FB groups??

@Holy_Venom 2 года назад

I have that same concern, would definitely like some light to be shed on this

@sunshineysophia 10 месяцев назад

Great tips, thank you! I wish I knew the five tests before I published my first book - but I will definitely use them for my next book!

@MasKornish Год назад

Amazing video. Really great tips! I’ll probably think about these tips every time I name something for now

@liliaseverina107 Год назад

Fantastic podcast - big thanks! Full of amazing ideas! Love it!

@ron403b Год назад

Fantastic! Very helpful. Thanks, Rory

@ProjectGentlemenPH Год назад

This is so amazing! Big thanks to both gentlemen!

@ForTheLoveOfHomes 2 года назад

Thanks for this great discussion!

@wherenexttravel 2 года назад

Great tips on writing titles! Question.. is it ok to change the titles of videos that have not performed well?

@theroadvendor1830 2 года назад

5 stars guys ......Thank you Sean & Rory

@larasmith1022 2 года назад

🦋why not re-release with a new title

@one350z Год назад

This is what I needed today, Spot On!

@theoutsiderjess1869 2 года назад

Now I know better clear is better than clever

@TheThriftedPlanter 2 года назад

About to go retitle all my videos 🏃🏾‍♀️

@cahlendavidson2921 11 месяцев назад

I have made critical comments under your videos a couple times. If I'm honest I'm just tired and frustrated and angry because I wasted so much time in life and now we're working non-stop and trying to build these channels and I lose slight control of my emotions I suppose. Anyway, this is a fantastic video. Thank you

@aeksinsang932 2 года назад

All killer no filler, thanks guys

@BuildMyWarrior 9 месяцев назад

Truly awesome advice, thank you chaps. I think I need to change my channel to 'Build My Inner Warrior' That passes the 2nd test better Cheers Simon

@truethehero Год назад

Love the channel. It’s inspiring my own videos on YT as well. God bless! 🎉

@HeavenlyBridegroomMusic 2 года назад

Market the destination, not the vehicle, not the journey.

@TheAdamHawk Год назад

This is interesting. But youtube specifically, theres a LOT of data showing that people are more likely to click something out of negative affirmation. "WORST show ever" will get more clicks that "BEST show ever" I'm sure its a genre thing though. Cheers!