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The Bootleg Nikes that Got Banned by Big Tobacco 

VICE
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In 2006, New York City designer Ari Saal Forman dropped a limited run of Menthol 10s, a one-of-a-kind sneaker that drew inspiration from and took a shot at Nike and Newport. Written right there on the tongue, Ari explained that the shoe was “dedicated to the two brands that have taken the most and given the least.” Once the companies got word that the shoe was out, they did everything they could to get it off the market.
Ari wound up getting a cease-and-desist letter from Nike and facing an aggressive lawsuit from Newport. To this day, he’s not even legally allowed to own a pair. VICE met up with Ari in Manhattan to hear the inside story of why he made the Menthol 10s, and why he took on a legal battle in the name of conscious consumerism.
00:00 Introduction
01:54 My Sneaker Collection
05:00 Making My Own Sneakers
09:46 Nike Gave Me a Cease and Desist
12:28 The Settlement
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27 май 2024

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Комментарии : 4,3 тыс.   
@Shaun_Natty_869
@Shaun_Natty_869 5 лет назад
the box alone is doper than nike's whole brand
@operiwinkleo1932
@operiwinkleo1932 5 лет назад
Ashaun Walwyn ikr it’s so meaningful and sleek and well made
@jimmybayconn
@jimmybayconn 5 лет назад
i really just wear what i like and i really agree
@GrowthWithSwayam
@GrowthWithSwayam 5 лет назад
Nah
@dickowens6432
@dickowens6432 5 лет назад
No because Nike has so much history such as the relationship between numerous athletes and artists and designers. So dope that this guy decided to copy it.
@speedybull0911
@speedybull0911 4 года назад
fuk off
@justicewarrior9187
@justicewarrior9187 5 лет назад
That packaging and the sneakers are a work of art!!! This guy has everything to be a huge entrepreneur but the big brands kill every competition
@volundrfrey896
@volundrfrey896 5 лет назад
That box is crazy expensive, the entire shoe is. So if he want's to compete it's in the highest of the high end market. Not shoes for the common man. Also he must have known that they would sue him. The way trademark laws are set up they have to sue him to keep their trademark. If you don't you have no course of action when someone truly and maliciously infringes on your trade mark.
@sign543
@sign543 5 лет назад
Völundr Frey All true, but that’s completely beside the point he’s making. I don’t think he intended that it would catch on and he’d manufacture and sell like a huge brand.
@andyramirez5439
@andyramirez5439 5 лет назад
Yes is like to pay him to make me custom shoes they'd be nice👌
@freshmediaconcept
@freshmediaconcept 4 года назад
People bootleg all the time still to this day like Imran potatoes and others and they rarely get heat . Even dapper dan only got Cease letters when he became too big like a retailer . For the most part they leave you alone , but I think it was the connotation of tobacco and the similarity of Nike combined in a sneaker and Nike didn’t like that . Had it been a brand like snickers or a food brand then they wouldn’t give a damn but cigarettes is a no go for them
@littledudefromacrossthestr5755
@@volundrfrey896 really?
@CertifiedFresh7
@CertifiedFresh7 5 лет назад
Still waiting for those methamphetamine 9’s to drop
@yoloman-lc2xh
@yoloman-lc2xh 5 лет назад
Im dead 🗿
@robertfuller5619
@robertfuller5619 4 года назад
Lol all clearish off white upper lol
@neviksellevol4818
@neviksellevol4818 4 года назад
So icyyyy
@wickedliquid1177
@wickedliquid1177 4 года назад
The box could look like a big ass meth pipe and the shoes would be stuffed with chore boy when you get em instead of tissue paper 😂😂😂😂
@chur8um
@chur8um 4 года назад
I'm bidding on Cannabis Indica 8's Northern Lights colorway on eBay rn
@MikeYt673
@MikeYt673 5 лет назад
For legal reasons he can't own these shoes does anyone actually believe he doesn't have a ton of these shoes 😂
@RaceboyYT
@RaceboyYT 5 лет назад
Hemanth kamana Marlboro and adidas
@migeed3452
@migeed3452 5 лет назад
@@RaceboyYT looks like the McLaren logo
@RaceboyYT
@RaceboyYT 4 года назад
MiGee D it is
@supremehater
@supremehater 4 года назад
@Hemanth kamana the shoe would lose its newport look so yes he would be allowed to make that shoe but there's no point if it doesn't look like newports
@gageswinford6828
@gageswinford6828 4 года назад
Make a red pair for the newport full flavor
@gxbeeee
@gxbeeee 5 лет назад
We all know he didn’t throw away all those shoes.
@yoloswaggininabox4088
@yoloswaggininabox4088 5 лет назад
GranP0ps I bet he has a hidden pair somewhere, I don't blame him either 😂
@retcxn
@retcxn 5 лет назад
I really hope you’re right. Imagine if Nike ruined and destroyed all of the work he owned when it’s what they shaped into and are inspired to be today.
@capoxranquinpsn155
@capoxranquinpsn155 5 лет назад
Obviously not, he has a pair in the video dweeb
@powertothesheeple5422
@powertothesheeple5422 5 лет назад
@@capoxranquinpsn155 - Video said those were not his, that his friend brought a pair over because he could not legally own them. Now that could have been just BS for legal reasons but you cannot draw the conclusion that those were his pair from this video.
@capoxranquinpsn155
@capoxranquinpsn155 5 лет назад
@@powertothesheeple5422 yes but we can also state he did not clearly throw them all way, because he friend owns a pair. How does his friend have pair if they were all disposed?
@krazyk3842
@krazyk3842 5 лет назад
Nike should hire him to design. His detail is insane.
@C-Lyfe85
@C-Lyfe85 5 лет назад
@koko*don* No, they should have hired NY designer Dapper Dan. He started that "Urban" custom design in the 1980s. But the corps shut him down, then ripped his ideas off.
@bentontruff662
@bentontruff662 5 лет назад
@@C-Lyfe85 Yeah, that's usually what they do. Whenever they can recruit someone who's a creator of what a Corporation want and like, they know that person as creator is going to want ownership Rights an/or a large percentage. Generally they will throw a low ball offer, to buy out a newer Company and therefore it's hot product/s. If the offer is refused, which you MAY as well SELL it because if you DON'T take an except their offer. They'll simply make a small tweak to the Product, an steal it entirely. Which with the money and marketing large Corporations have, no one would even question the Company having STOLE the ideas. Or as NOT not being the original creators, an as an Established name brand would basically steal any attention or sales the actually creator would even get.
@levimowrer3539
@levimowrer3539 5 лет назад
Mr. Chevy Mills no, Nike shouldn’t have hired dapper dan. Besides, Gucci hires him.
@C-Lyfe85
@C-Lyfe85 5 лет назад
@@@levimowrer3539 Why shouldn't Nike hire Dapper Dan?
@rudder727
@rudder727 5 лет назад
No way... he should start his own brand and not sell his soul to Nike
@jdmuscle1015
@jdmuscle1015 5 лет назад
G-Eazy + Steve-O = this guy
@yungtrashbagyafeelmeh5442
@yungtrashbagyafeelmeh5442 4 года назад
LOOOOOL
@studentofknowledge9525
@studentofknowledge9525 3 года назад
Lmao so on point
@kioez2109
@kioez2109 3 года назад
With a little michael scott
@3355GOD
@3355GOD 3 года назад
On fucking point😂😂
@yaheardjzjzjs7463
@yaheardjzjzjs7463 3 года назад
Omgggg lol
@thomasbenton915
@thomasbenton915 5 лет назад
I remember the famed Menthol 10's. It was back when the shoe game was not bought out by the web bots and and Supreme was still new and original. Back when we didn't have smartphones and I'd carry around a map of New York with all the sneaker stores crossed out and then I would make my plan so I can hit all the spots within a few day period. Those were the golden days!!
@tommyholiday9880
@tommyholiday9880 4 года назад
supreme was not "new" or "original" in 2006.
@vladmirputin9669
@vladmirputin9669 4 года назад
@@tommyholiday9880 Supreme was going hot in the mid 2000's. Now it's just eh
@petroll.02
@petroll.02 4 года назад
Phone bad phone bad phone bad durrrr
@jamiec7502
@jamiec7502 4 года назад
lol you sound like the type who mad that people are still discovering The Office, okay old
@vladmirputin9669
@vladmirputin9669 4 года назад
@@jamiec7502 You sound like a 12 year old with that comment
@4dhumaninstrumentality789
@4dhumaninstrumentality789 5 лет назад
This is one of the most well thought out sneaker concepts Ive ever seen. Absolutely genius how utilized the Newport/Nike logo and his name(ARI vs AIR).
@juliannah5721
@juliannah5721 5 лет назад
Right??? Shit is GENIUS
@jamescoleman446
@jamescoleman446 Год назад
Copywrite infringement is genius? How did it turn out? It turned out NOT to be genius.
@ZMXDASH
@ZMXDASH 8 месяцев назад
@@jamescoleman446missing the whole point but ok
@kahlalamb2854
@kahlalamb2854 2 месяца назад
I didn't even catch that , the air / Nike. Totally!
@senseisteve3374
@senseisteve3374 5 лет назад
That packaging is soooo sick!!!!
@garethhayman
@garethhayman 5 лет назад
that foil touch is so dope
@EverythingKash
@EverythingKash 5 лет назад
Trust 👌
@izoo1687
@izoo1687 5 лет назад
sensei steve ur just saying that cuz he did stfu
@senseisteve3374
@senseisteve3374 5 лет назад
@@izoo1687 am I? Lol. The packaging is sick so yea that guy n I agree. What's wrong with that? Foh frost
@bentontruff662
@bentontruff662 5 лет назад
Hell yeah, opening up like a pack of cigs. With the Newport looking box and the foil wrapper inside. Surprised Newport didn't want to buy the Rights to those shoes, an sell them with all the other stupid fashionless gear they sell.
@brianself5598
@brianself5598 4 года назад
You can tell how much those shoes mean to him. The personal connection with his mom and the concept/detail of the shoes themselves. Very inspiring.
@SneakerTalk
@SneakerTalk 4 года назад
This man is a legend in my books
@micahdiazoni189
@micahdiazoni189 4 года назад
I never thought I would see you here. In this case, hello! 👋
@JulioCesarFernandezHernandez
@JulioCesarFernandezHernandez 3 года назад
@@micahdiazoni189 hey wassup
@hamiltonmasseyii4747
@hamiltonmasseyii4747 3 года назад
ru-vid.com/video/%D0%B2%D0%B8%D0%B4%D0%B5%D0%BE-pYa7535AsgI.html
@poopscholar1891
@poopscholar1891 3 года назад
Honestly people are just blindly hating on them ketamine 4s
@Wowvod
@Wowvod 2 года назад
@@poopscholar1891 yeh I still need the crack 12s.
@dexxterlincoln5331
@dexxterlincoln5331 5 лет назад
Give props to this guy!!!!Amazing shoe!!! The design up to packaging is just a piece of art to own.
@benjamingarcia2282
@benjamingarcia2282 5 лет назад
Menthol 10s
@lovebunnykaz
@lovebunnykaz 5 лет назад
YES! The shoes came in a pack of cigarettes lmao
@glennmarsh2478
@glennmarsh2478 5 лет назад
Id take a pair now.
@yeetaye6899
@yeetaye6899 5 лет назад
0
@LAX5x5
@LAX5x5 5 лет назад
Absolutely.
@srs_lol
@srs_lol 5 лет назад
He looks like a 1920s mafia dude
@jen6224
@jen6224 5 лет назад
Sharokis ikr but that’s what makes him interesting to me
@memelord1862
@memelord1862 5 лет назад
@Freddy Drabble oh yeah yeah
@jimlloydparilla8100
@jimlloydparilla8100 5 лет назад
Wthell did I just read 🤣🤣🤣
@canalinhom9371
@canalinhom9371 5 лет назад
that’s how vice works
@MetalizedButt
@MetalizedButt 5 лет назад
Or a 1920s cop 12:24
@TheDandaDanda
@TheDandaDanda 5 лет назад
"I had been working with nike for years as a... As a... As a client."
@jusrayne
@jusrayne 4 года назад
Right buying their shoes smh lol
@robijuli236
@robijuli236 4 года назад
“Great relationship” 😂
@michaeldidonato6681
@michaeldidonato6681 4 года назад
He was doing marketing for them i believe
@ev-0163
@ev-0163 3 года назад
Me too
@yezzerskii3166
@yezzerskii3166 3 года назад
😂😂😂😂😂😂😂😂
@WolfWould
@WolfWould 3 года назад
"These two companies have taken the most and given the least." That was what pissed them off mostly.
@maevel2766
@maevel2766 5 лет назад
G eazy in 20 years
@merveillesz
@merveillesz 5 лет назад
Lmao yeah
@Crystal-yd3oq
@Crystal-yd3oq 5 лет назад
😂
@trash0175
@trash0175 5 лет назад
Equine.edits.evermore Equine edits 😂😂😂
@crazyjrho
@crazyjrho 5 лет назад
He’s prob gonna od before that
@maddyjean9283
@maddyjean9283 5 лет назад
G eazy could never
@aaronmonaghantv
@aaronmonaghantv 5 лет назад
didn't know i needed these shoes until now lmao
@mikelong2756
@mikelong2756 5 лет назад
Legend has it they're a few thousand. Rip all hopes and dreams of owning a pair at the moment
@aaronmonaghantv
@aaronmonaghantv 5 лет назад
yeah i saw a few up for between $1000-2000 even if they are beat. hopefully i can find a decent condition pair someday
@Cr4zyBeb3
@Cr4zyBeb3 5 лет назад
size10 on ebay. $3.200
@aaronmonaghantv
@aaronmonaghantv 5 лет назад
i wish i was at the point where i could drop $3,000 or more on a pair of shoes hahahah
@charlieme5150
@charlieme5150 5 лет назад
@@aaronmonaghantv ha! Freaking peasant! Maybe you should get a small loan of a million dollars to buy them.
@kevinstewart8054
@kevinstewart8054 5 лет назад
Notice the Travis Scott ones releasing next month has a similar reverse swoosh.
@woo_shynen8805
@woo_shynen8805 4 года назад
Kevin Stewart these shoes> travis scott retro 1’s and 4’s
@eLe_MenT
@eLe_MenT 4 года назад
Travis Scott's are backwards. These are upside down and backwards
@greengay4924
@greengay4924 4 года назад
The Collin James a.k.a HIGHTOTHEC it’s not even a Nike symbol, it’s a Newport cigarette logo which was around before Nike
@Biggestboi08
@Biggestboi08 4 года назад
Reverse swooshes have been used many times before the travis scott 1s
@maziu27
@maziu27 4 года назад
Yeah but those are created by nike...
@Chubsandsubs
@Chubsandsubs 4 года назад
Them steel capped black airforce 1s are what the devil wears
@mylesoakley8054
@mylesoakley8054 4 года назад
Devil wears Prada
@Jh-wv5ww
@Jh-wv5ww 4 года назад
@@mylesoakley8054 gay
@Kingshushthe1st
@Kingshushthe1st 3 года назад
Jh 27 😂
@Kingshushthe1st
@Kingshushthe1st 3 года назад
Jh 27 Xxx😘Love you
@Kingshushthe1st
@Kingshushthe1st 3 года назад
Jh 27 no homo
@saleh.hashmi
@saleh.hashmi 5 лет назад
His "friend" brought a pair..... 😂😂
@tlianep
@tlianep 5 лет назад
Saleh Hashmi 😂
@Turtlenaide
@Turtlenaide 4 года назад
the silver wrapper was there and everything 😂😂😂😂
@fitawrarifitness6842
@fitawrarifitness6842 3 года назад
🤐
@resilient4637
@resilient4637 5 лет назад
When a guy has a creative side and makes a quality products those Corporations get threatened because they know this stuff is cool looking and will sell.
@trait401
@trait401 5 лет назад
money first. humanity second 😤
@brandenbright457
@brandenbright457 5 лет назад
Lmao he's making knockoffs and using the excuse of "I was trying to make a statement". The only reason he has this attitude now is because it didn't work out in his favor. If he would've made millions and started his own successful brand he wouldn't be saying this. I'd understand if he made original looking shoes but he made complete knockoffs. He was trying to make himself a name like Nike. It's like people that talk shit about rich people when they dream of being rich themselves.
@brandenbright457
@brandenbright457 5 лет назад
You don't have to be a sheep and buy those big name shoes! Stop being blind and buy my product! Lmao
@bobbowie9350
@bobbowie9350 4 года назад
@@brandenbright457 i get what he is saying though. its like people who view luxury car brands as the be all and end all
@Walter-white891
@Walter-white891 4 года назад
@@brandenbright457 he has a point
@ArchThaBoss
@ArchThaBoss 5 лет назад
This man is a TRUE artist. When he was explaining every detail and the meaning behind it it gave me goosebumps. I take my hat off to u sir
@BODEGAtrashofficial
@BODEGAtrashofficial 4 года назад
Steel Toe Black AF1's : I respect this man's boldness...
@mmhnma
@mmhnma 5 лет назад
Just the box alone is amazing af...the shoes, artistry, details, the message just divine. I just want to see what else he can create.
@stackbundles8209
@stackbundles8209 5 лет назад
@Degenerates Like You Belong On a Cross shutup moron
@interloper3138
@interloper3138 5 лет назад
Stack Bundles but it really is just a rip off of somebody else’s shit. It’s like me making McDonalds obesity themed clown Nikes. Or Walmart themed Porsche-design sunglasses... or Samsung flavored popcorn. But sure, he’s a creative mastermind.
@kodi1722
@kodi1722 5 лет назад
@@interloper3138 late reply but can you even name the first person to do it
@interloper3138
@interloper3138 5 лет назад
kodi No worries for the late reply. The first person to do what?
@kodi1722
@kodi1722 5 лет назад
@@interloper3138 Who ripped off who/what?
@ufoools
@ufoools 5 лет назад
Sell them as art and not sneakers.
@jellydopenut2073
@jellydopenut2073 5 лет назад
Cant
@jellydopenut2073
@jellydopenut2073 5 лет назад
@Jay Pay what's wear display?
@snoopwolf4049
@snoopwolf4049 5 лет назад
As long as you’re making any profit off them you’re still violating copyright infringement with the logos
@RsKnDR0991
@RsKnDR0991 5 лет назад
@ JellyDopeNut he means that you can't wear the shoes, you can only display them. I don't know much about the English language but maybe there is a comma missing between 'wear' and 'display'? That's why the sentence looks a bit weird.
@treynathaniel4075
@treynathaniel4075 5 лет назад
Yah unfortunately if deemed as "close enough" to trademarks no money can be made,hell technically you can't even produce it profit or not. Any "likeness" or facility" of is infringement.
@mikaelhiatt
@mikaelhiatt 5 лет назад
this mans philosophy and way of thinking/ design process is amazing. makes me want these shoes even more just to tell his story
@rachelcookie321
@rachelcookie321 5 лет назад
“He can’t legally own a pair” He’s just borrowing a pair for the next 10 years 😂
@brodies2494
@brodies2494 5 лет назад
You just know this guy still owns a secret pair...
@assassin51000
@assassin51000 5 лет назад
well duh ofcourse
@kevo6463
@kevo6463 5 лет назад
A few probably
@jamesp5644
@jamesp5644 5 лет назад
He's got some menthol 11s kicking around somewhere
@letsgotomarsman
@letsgotomarsman 5 лет назад
His friend “owns” a pair that he wears/borrows Loopholes
@OF01975
@OF01975 5 лет назад
LetsGoToMarsMan its not a loophole its just put in the vid so he doesn’t get in trouble dummy
@jacopasto3204
@jacopasto3204 5 лет назад
he wasnt allowed to have a pair so his friend brought him one! hahahaha! i love the law
@Cloudy.....
@Cloudy..... 5 лет назад
Why wasn't he?
@Mountaindewdewable
@Mountaindewdewable 5 лет назад
Rexy it said something about the lawsuit, I’m not sure
@Suburban_waste
@Suburban_waste 5 лет назад
Thats probably his. How would they know he has that in his warehouse? Put in a bag and pretend somebody brought me this mint box.
@SirGutd
@SirGutd 5 лет назад
the lawsuit said he couldnt own a pair, couldnt even have a digital picture of the shoes
@frequencs8511
@frequencs8511 5 лет назад
Suburban Waste oh you think so? You actually think those are his hmm you might be onto something there sherlock 🤦🏼‍♂️
@KingNoormans
@KingNoormans 5 лет назад
Nike should work together with this guy and make Nike ARI editions it would be dope.
@talkingstone6308
@talkingstone6308 4 года назад
Or u can shut your mouth 🤣🤣🤣
@noahravelojaona5201
@noahravelojaona5201 3 года назад
talking stone 🙄 smh
@Christian-jf8yg
@Christian-jf8yg 3 года назад
@@talkingstone6308 What a wierd thing to say..
@JudoKnome
@JudoKnome 3 года назад
That's what happened with Dapper Dan
@jackpreston4458
@jackpreston4458 2 года назад
The whole point was to go against Nike not help them and feed into their horrible ethics… did you retain anything from this video. 😐
@soupajaggah4534
@soupajaggah4534 3 года назад
15 years later and these are worth over 10 grand a pair
@aleiterful
@aleiterful 3 года назад
There’s a pair on Grailed for 3200
@mandoso7222
@mandoso7222 5 лет назад
price went up on them after hypebeasts saw this
@t436
@t436 5 лет назад
Steel toe black Air Force 1's..... Take my money!
@305dade8a
@305dade8a 5 лет назад
Lmao
@oshimishubunboy6274
@oshimishubunboy6274 5 лет назад
Bro you laughing but steel toe air force 1s are rare as fuck and you can't find em anywhere (authentic)....
@JasonChowTV
@JasonChowTV 5 лет назад
u can't afford it
@JasonChowTV
@JasonChowTV 5 лет назад
dont say take my money when u got none of em
@xrbitz8101
@xrbitz8101 5 лет назад
if you wear black air forces you beat your wife no cap
@HorribleHomeVideo
@HorribleHomeVideo 3 года назад
IN 1998 i use to joke about newport logo looking like nikes. we always said we needed some Newpies shoes.. but this lad did it for real I LOVE IT
@acanadianeh8344
@acanadianeh8344 3 года назад
This man has to have a warehouse of these lol. They're actually such a dope shoe tho, there's deff a market for these too *Someone at vice hit refresh on the comments lol.
@abethepunk
@abethepunk 5 лет назад
I like how the Newport documents are yellower than nike's.
@seven7wenty
@seven7wenty 5 лет назад
bruh that's cigarette smoke aging the docs lol
@SickVapeTricks
@SickVapeTricks 5 лет назад
seven7wenty nah shit lmao
@ashp1546
@ashp1546 5 лет назад
@@seven7wenty BEO THATVE WOULDVE BEEN AN HILARIOUS JOKE
@donahrahkoonem
@donahrahkoonem 5 лет назад
some knock off company needs to make knockoffs of the the banned menthols!
@ilikefishbro8148
@ilikefishbro8148 5 лет назад
Just edit them just enough to be legal.
@Jamac007
@Jamac007 5 лет назад
It wouldn't surprise me if there are Chinese versions of Aris already
@prodbyanthony2900
@prodbyanthony2900 5 лет назад
Aren't these Travis Scott shoes
@Titoo.1
@Titoo.1 5 лет назад
@@prodbyanthony2900 lmao
@davidk7837
@davidk7837 5 лет назад
Hi
@jxewarren-9458
@jxewarren-9458 5 лет назад
Let’s be honest this is one of the best shoes I’ve ever seen
@ethancook3971
@ethancook3971 4 года назад
what an incredible concept, and well thought out delivery. this guy is a legend in my book. not only did he cleverly smack big brands in the face, but he did it in style. I dont even smoke cigs and I want a pair of these shoes. Dude's a marketing genius!
@JorgeTorres-lu3is
@JorgeTorres-lu3is 5 лет назад
Airforce 1s Menthol 10s Newport 100s It just works so serendipitously
@alphabetsoup342
@alphabetsoup342 5 лет назад
It was deliberate. The opposite of serendipitous.
@purplebeach7072
@purplebeach7072 5 лет назад
I didn't catch the 10's to 100's parallel.
@osandrose7669
@osandrose7669 5 лет назад
@Complex Ez I just saw this video but that would be hard or the wine wood tip 5s
@lilsomething8905
@lilsomething8905 5 лет назад
@@purplebeach7072 Menthol 10s are the shoes depicted in the video. Newport 100s is a longer version of the regular Newport menthol cigarettes
@purplebeach7072
@purplebeach7072 5 лет назад
@@lilsomething8905 sorry the way I wrote that was pretty dumb. I meant that when I watched the video I didn't see the number connection until op's comment.
@fholiday
@fholiday 5 лет назад
Newport shorts = low top Newport 100's = high top Newport soft pack = slippers
@jondaschner9538
@jondaschner9538 5 лет назад
Kings -low top
@MrVue
@MrVue 5 лет назад
Yo I’d rock Marlboro reds tough
@ilikepotatosverymuch
@ilikepotatosverymuch 5 лет назад
Marlboro reds are fkn disgusting smokes
@midas8877
@midas8877 5 лет назад
I'd wear American spirits sandals any day
@ZoldZsolt
@ZoldZsolt 5 лет назад
Camel toes ftw.
@robertdini1930
@robertdini1930 Год назад
I had the privilege to meet Ari nearly 10 years ago, this guy that I knew John was close friends with him and I had lunch with them at Miss Lily's down in Manhattan. John owned a pair of the Menthol 10s so I got to get a close look at them and the attention to detail is next level. Ari is a brilliant guy, this could go down as one of the most iconic sneakers of all time for it represents so much more than just a shoe. Crazy how much money some of the cease and desist skateboard decks go for, these being so rare with so few of them they could be very undervalued as a true piece of culture history
@GeocachingJr
@GeocachingJr 5 лет назад
Watched this when it first came out a while back. Haven't been able to get these shoes out of my head ever since. The box, the shoe, the art in general. I'm amazed.
@123cutieputtie
@123cutieputtie 5 лет назад
The box alone is so cool there probably worth a small fortune
@03chubs71
@03chubs71 5 лет назад
Leah Bana $1,125
@edrooney9580
@edrooney9580 5 лет назад
*they're
@a1karolina
@a1karolina 5 лет назад
Too bad your box isn’t worth a fortune.....
@Wickery.
@Wickery. 5 лет назад
Ed Rooney their’re*
@CoopaCoop
@CoopaCoop 5 лет назад
Their’re’y
@D-Roo
@D-Roo 5 лет назад
"How else do you deliver a Trojan horse? You don't show up as the enemy"
@Mycrazylittlehead
@Mycrazylittlehead 5 лет назад
Andrew M moral of the story
@lovingatlanta
@lovingatlanta 5 лет назад
+ youngmanners - Love it. Never forget where the saying came from...remember the Trojan War?
@obeyythecreator1017
@obeyythecreator1017 5 лет назад
Ah the kids that payed attention in class
@Laidback_616
@Laidback_616 5 лет назад
@@Mycrazylittlehead noted.
@lovingatlanta
@lovingatlanta 5 лет назад
+ Shahan Bhai - 🤣😂🤣
@darkmagician6688
@darkmagician6688 5 лет назад
This type of creativity is what I love and wish I could find for sneakers nowadays
@RubbelisPro
@RubbelisPro 8 месяцев назад
In a way, him being forced to stop producing these by Newport only further solidified his point, which is that these corporations take everything and give back nothing in return. It's kind of poetic...
@JasonChowTV
@JasonChowTV 5 лет назад
but thats a very beautiful sneaker. i would definitely buy one. i hope ari start designing shoes again. he will earn a lot
@OhBombii
@OhBombii 5 лет назад
I wish Ari was a brand now, That shoe looks amazing! He’s a great designer, where can I get this shoe? I don’t care about the price...
@Meko_J
@Meko_J 5 лет назад
BenThirty Productions eBay for 10K
@OhBombii
@OhBombii 5 лет назад
miguel jimenez On second thoughts, I do care about the price 😂.
@johnapple6584
@johnapple6584 5 лет назад
@@OhBombii hes lying , it cost 3,000 which is the most one. Theres this one for 17 hundred www.ebay.com/itm/Ari-Menthol-10s-Nike-Newport-size-8/323691087088?hash=item4b5d7e04f0:g:-24AAOSwDYdcEqiv
@retcxn
@retcxn 5 лет назад
BenThirty Productions You went 100 to 0 real quick lmao
@OhBombii
@OhBombii 5 лет назад
keoa I know......bruh sounds effect.
@curingthenaivete1642
@curingthenaivete1642 4 года назад
This is amazing. the concept, the execution, the story.. everything. This is a legendary sneaker
@WillIngram08
@WillIngram08 3 года назад
This man is wonderful! No matter how many times I watch this. It never gets old, not just a story, Imo it's due in large part to homies personality! It's no surprise he came from the skate community. (OG skate community) one of the best decisions I ever made was getting involved in skating..... best times of my life!! Back in the day it seems like there were a few guys like Ari sprinkled throughout skating worldwide. And they helped shape people and the culture. I have never experienced anything remotely close, or met anybody like the people that I met back in those days. S*** I'm just rambling, but it's hard not to. Some might read this comment until we get what I'm talking about! Props Ari!!!!!
@AwkwardArmadillo
@AwkwardArmadillo 5 лет назад
This guy is a genius. Making a statement, making art, and making a hype shoe at the same. holy design
@ChocolateThunda1345
@ChocolateThunda1345 5 лет назад
Him:"Hey just make it" Nike: "Just do it" 😂😂
@shaunl9777
@shaunl9777 4 года назад
When are the loosie 11's dropping?
@KevinMichael
@KevinMichael 5 лет назад
Still got my pair. They'll never leave my closet
@klizzyykicks1712
@klizzyykicks1712 4 года назад
Kevin Michael u lying
@theyseemetrolling7450
@theyseemetrolling7450 4 года назад
A pair ended up in Manila, Philippines. The owner is asking $10,000
@FrogyProd
@FrogyProd 5 лет назад
Not a shoe I'd wear but I really appreciate the detail on it
@marineboy4181
@marineboy4181 5 лет назад
Lol same
@mikeibbetson3714
@mikeibbetson3714 5 лет назад
Wish I had the money to buy them kicks
@hndrxxtarantino9795
@hndrxxtarantino9795 5 лет назад
Facts
@OF01975
@OF01975 5 лет назад
Fr why the fuck they put the nike logo UPSIDE DOWN
@witchblades6979
@witchblades6979 5 лет назад
Rob Spagrenetti are you stupid its the newport logo
@thebearstreetballs
@thebearstreetballs 5 лет назад
My dumbass almost bought these when I was like 12 or 13 lmao I honestly wish I did just for collections sake
@hiphopaddict007
@hiphopaddict007 5 лет назад
How much were they? Do you remember?
@thebearstreetballs
@thebearstreetballs 5 лет назад
hiphopaddict007 I wanna say in the 100 to 150 range on eBay but that was literally ten years ago so I’m not 100% sure
@warmccl
@warmccl 5 лет назад
PACOIMAxG he just said he was 12/13. A child couldn't afford them and his parents were not about to blow 100 bucks on knock offs.
@deadlock1
@deadlock1 5 лет назад
nah dude these slap shoulda got them for appearance's sake
@dexxterlincoln5331
@dexxterlincoln5331 5 лет назад
Thank god you didn't cop them. They smell like Newports too.
@jayjayart1
@jayjayart1 2 года назад
This is forever classic and iconic the amount of detail he put in into everything was amazing from the sole to the shoe itself to the packaging hope he has alot of pairs still hidden his collection himself was cool
@JesusGonzalez-xf8bf
@JesusGonzalez-xf8bf 3 года назад
So how come Newport don't take nike to court for the same thing they did to you
@2starweakfoot
@2starweakfoot 3 года назад
🤯🤯🤯🤯
@brandonkey181
@brandonkey181 2 года назад
because too big a fish
@brettmcgill5085
@brettmcgill5085 2 года назад
They did and they couldn't find any evidence proving nike ripped off their logo design
@musicformed
@musicformed 5 лет назад
this how maybe Nike looks in a parallel universe lol
@stonerboner6969
@stonerboner6969 5 лет назад
I got some ekin
@kellykerr5225
@kellykerr5225 5 лет назад
Ares I knew it! We are living in an alternate universe.
@ameliaroque3854
@ameliaroque3854 5 лет назад
Kelly Kerr - its true, and when you find proof, keep it to yourself or they'll say, "ye be mad". Yours Truly,
@miket3264
@miket3264 5 лет назад
this guy has insane talent. so consistently amazing and original. great taste.
@khosrow
@khosrow 5 лет назад
He should have promoted it as an art project from the beginning and defend it legally that way.
@Pt0wN973b0iI
@Pt0wN973b0iI 5 лет назад
Still cost money. He is New York, you do what you do.
@nonebk5151
@nonebk5151 4 года назад
Even if it's an art project, it's being distributed commercially
@jackpreston4458
@jackpreston4458 2 года назад
Sold for profit… case would crumble immediately.
@skidart9063
@skidart9063 5 лет назад
Beautifully done...amazing work of art
@urbanmasque
@urbanmasque 5 лет назад
The world needs more Ari's
@sarahpostemat
@sarahpostemat 5 лет назад
This should be considered fair use under the parody statute. It's copying of copyrighted material done for a limited and “transformative” purpose, which is criticism and comedy.
@sethjones6778
@sethjones6778 5 лет назад
True now, but fair use policies were far from developed by the mid 2000's.
@handykawara6440
@handykawara6440 5 лет назад
it's called "appropriation" in art, which is , yeah, transformative.
@caillou7552
@caillou7552 5 лет назад
The logo is too similar which is the only problem i believe. Without the logo they would have been fine back then and now i'm pretty sure.
@U2L8
@U2L8 5 лет назад
I’m not quite sure on how this law is worded but there are many similar laws on the books for similar situations amongst other categories. In the others there’s a consistency when it addresses the range of actions one is allowed to pursue and remain protected. With that being said, the language of these laws pertaining to profiting off such acts of expression seem to be pretty consistent in that the laws are NOT on the books to protect ppls right to profit on these ideas but rather to simply protect the freedom to create or distribute types of information they are passionate about sharing or feel is important. On one hand, collectively these hundreds of smaller, unheard of and “specific in nature” laws are everything that creates our fabric of freedom being woven YET UNFORTUNATELY since they don’t always get as technical as they should on the financial aspect (given its not the reason for being created) many ppl like this great gentleman have to simultaneously get a crash course in how insanely expensive this shit is considering the way most of these disputes originate from, which is a “David vs. Goliath” type circumstance where the larger party knows this already and has all the disposable income they need and more to seek and destroy anything that gets in their way. NOW, you’d have to be living under a rock to not sense the change in tide slowly developing and in the future the little guy is going to have the capabilities to compete on every level. Wouldn’t it be great if the reality wasn’t that they’ll just adjust the laws down the road once any type of inequality gap amongst the rich and poor starts to shrink. Regardless of any of it, you gotta respect this man’s passion for choosing to live his life and utilizing his talents & wisdom to make social change in the way he knows how. That’s the POSITIVITY and type of story we need to start holding these larger news corps responsible for choosing to push aside in an effort to show only things relevant to whatever opinions they feel strongly about.
@GweiTheLeafChild
@GweiTheLeafChild 5 лет назад
It's a kind of spiky deal when trademarks are involved, you usually have much less of a chance to claim fair use when they pull in trademark law. Branding and logos are under trademark and considering the means he went through to produce the shoes, legally, it would stick enough. On top of that, they probably have some applicable defamation too. Shame though, this is a real neat idea, and corps need more fucking.
@Wladislav
@Wladislav 4 года назад
Beautifully detailed shoes with a great story behind them to boot. Watching someone wither away due to addiction is a hell of an experience.
@radomu1
@radomu1 2 года назад
Why is this documentary so fascinating? Third time I'm watching this.
@carolineiscoolest
@carolineiscoolest 5 лет назад
wow this dude is so cool. i wish i lived that life.
@dr.bleach2123
@dr.bleach2123 5 лет назад
caroline like he said, just create it
@Ocean-zj6vh
@Ocean-zj6vh 5 лет назад
You can do it!
@margueritesmith146
@margueritesmith146 5 лет назад
Just try to embody that attitude and be yourself remember its only when you try being something your not that's usually grounds for infertile soil, flower baby.
@williamjackson5421
@williamjackson5421 5 лет назад
I say you could. Even if you not an artist. The things you do, the things you wear, the things you own(he's a very nicknak guy) let them mean something to you. If someone would to pick something off your room have story about it. Don't be frivolous in your frivolity.
@stateofconsciousness9174
@stateofconsciousness9174 5 лет назад
My ex friend used to date him and he’s mad funny & a big hip hop head!
@thegroove2000
@thegroove2000 5 лет назад
Top man Ari Saal Forman. Full respect. Thanks for sharing this the vice team.
@713MrCody
@713MrCody Год назад
This is the kinda content I like to see from Vice, awesome shoe man!
@jmixing
@jmixing 4 года назад
Crossing these designs/logos is insane. You could spend a long time thinking and never see it, thats what makes this shoe so amazing, the details are just ridiculously clever.
@baryonyx0387
@baryonyx0387 5 лет назад
They actually low-key hard
@jasperpuccinelli5856
@jasperpuccinelli5856 5 лет назад
High key
@obeqwaet1772
@obeqwaet1772 5 лет назад
I think you meant high key af. ngl i'd rock the fuck out of these like damn, I almost feel called out by Ari.
@robertjohnsonjohnson7116
@robertjohnsonjohnson7116 5 лет назад
Man them bitches ugly as fuck
@robertjohnsonjohnson7116
@robertjohnsonjohnson7116 5 лет назад
Looks something a crack head would wear on the streets
@obeqwaet1772
@obeqwaet1772 5 лет назад
@Robert Johnson Johnson they would have sold them before wearing them to get actual newports.
@trapskilla
@trapskilla 5 лет назад
"who says I'm not..." LETS GO BABY THE MENTHOL 11s!!!
@Fuckeddie
@Fuckeddie 2 года назад
Just met Ari and he’s literally the most humble and ingenious guy ever literal legend the way he talks is magnetic
@donkeyshot1
@donkeyshot1 5 лет назад
when he speaks about his late mother :(
@indraforeva3311
@indraforeva3311 5 лет назад
This was a dope, eye opening story. Your Mother is beautiful, I can feel she's your inspiration...Bless Up & R.i.p.🙏❤
@tjnaptown6362
@tjnaptown6362 5 лет назад
He dead
@indraforeva3311
@indraforeva3311 5 лет назад
Tj Naptown nah his mom
@xzaviermaleek1810
@xzaviermaleek1810 5 лет назад
Indra you are beautiful
@remyamathew936
@remyamathew936 5 лет назад
If i was the ceo of nike i would hire this guy as a designer
@TWOhype23
@TWOhype23 5 лет назад
Remya Mathew In a heartbeat
@lucasrem
@lucasrem 5 лет назад
Remya Mathew They are just not able to produce them, samples only, you need to have access to the sampled nike shoes, then you understand that they can do this themselves! CEO people stay ultra conservative, not their designers. Fans is a brand that changed that, letting Skaters involve with the art and shoe designer people. Why you need the Woosh logo on this product, just do a more original Woosh!
@commodoresixfour7478
@commodoresixfour7478 5 лет назад
@Smogger911 Yeah, as in addicted.
@cooliodiablo6117
@cooliodiablo6117 5 лет назад
@@lucasrem I think you missed the whole point of this shoe, and don't understand what it is he did lol, everything in the design was very deliberate. It's not just a "woosh" it's the logo for Newport cigarettes...
@lucasrem
@lucasrem 5 лет назад
@@cooliodiablo6117 U need to understand the law here, then you understand how Tobacco is operating here, you need to have power to deal with them! What can the Nike people do, if he called them mental, same package, he was in business! He has no power, that is the only issue here. These cigarettes are not even legal anymore, not with candy flavors, kill that Tobacco gang, and the US patent offices too!!!!!
@leonard382
@leonard382 3 года назад
2 years later RU-vid: yes ur interested
@kov5285
@kov5285 3 года назад
Mans is the hero we needed but didnt deserve.
@kaiserwigglesiii2369
@kaiserwigglesiii2369 5 лет назад
I don't care about shoes, but Vice can make a compelling story when they want to. Good video
@johnklingbeil4625
@johnklingbeil4625 5 лет назад
Videos like this are what made me like Vice in the first place.
@cheyone4855
@cheyone4855 4 года назад
changed my life forever as far as how i look at sneakers... thank you ari
@THEGAME-ko3mg
@THEGAME-ko3mg 3 года назад
These shoes looked so fucking nice, I'd buy them
@abdi646
@abdi646 3 года назад
There only 250 pairs in the world how do u wanna buy them?
@THEGAME-ko3mg
@THEGAME-ko3mg 3 года назад
@@abdi646 I won't, and even if they were available I wouldn't have the money But generally speaking they are special shoes with effort taken into designing them and I do want them. It's a shame they don't sell them
@abdi646
@abdi646 3 года назад
@@THEGAME-ko3mg FR BRu 🤝
@fredymayhem
@fredymayhem 5 лет назад
I fucking love this, i wish i could have this shoe, Hell I wish I just had the creative capacity to do stuff like this.
@LaRedPDX
@LaRedPDX 5 лет назад
You do! 🤗 You really do, though. I have faith in you. (Seriously)... I wanna see pics later when you’re done LOL
@newcrew1210
@newcrew1210 5 лет назад
@@LaRedPDX Fr he can people are so much capable of great thinge.
@dexxterlincoln5331
@dexxterlincoln5331 5 лет назад
That's the problem of attending public school buddy. They don't teach creative arts.
@nathanbruce1992
@nathanbruce1992 5 лет назад
Dexxter Lincoln: if you’re unable to pursue creative arts on top of public schooling, why expect different results without public schooling? 🤔 You can start now my friend
@richiesworld1
@richiesworld1 5 лет назад
It's never too late. You gotta start somewhere bro
@pawanthakur3451
@pawanthakur3451 5 лет назад
Need to meet this guy Damnnnn
@lolsoos4205
@lolsoos4205 5 лет назад
@V Vito wtf
@DonWawa
@DonWawa 5 лет назад
Trace Kimes what does no homo means?
@Andf-kc4xx
@Andf-kc4xx 5 лет назад
@V Vito says the person who brought up the subject in the first place. Projection is a bitch!
@jabirswd9254
@jabirswd9254 4 года назад
This guy created the upside down swoosh remember him...respects 🥃
@erichood3169
@erichood3169 4 года назад
No port did
@jabirswd9254
@jabirswd9254 4 года назад
Eric Hood fr...Sh*t
@spencerford750
@spencerford750 3 года назад
The upside down swoosh is on every pack of Newports
@wiekvanvenetie3797
@wiekvanvenetie3797 5 лет назад
I bet nike will collab with him to rerelease the menthol 10 in the future...
@nikkibreezy6058
@nikkibreezy6058 5 лет назад
Or they will steal it and he will sue
@CasperUTM
@CasperUTM 5 лет назад
@@nikkibreezy6058 look at travis 1 . The swosh . To late they stoled it
@inavag3038
@inavag3038 4 года назад
@@CasperUTM the swoosh isnt upside down. its only mirrored. are you blind?
@P0k3D0nd3M4cG
@P0k3D0nd3M4cG 4 года назад
@@CasperUTM and it's literally the menthol symbol. Did you not watch the video
@user-ox3ud9gm7k
@user-ox3ud9gm7k 4 года назад
P0k3D0nd3M4cG He's a consumer remember.
@OMerOMG9
@OMerOMG9 5 лет назад
Then why didn’t Nike sue Bape as well? I mean they have literally copied the AF1s.
@RtistiqSkubie
@RtistiqSkubie 5 лет назад
I have always wondered the same thing, possibly because it's based in Japan.
@RtistiqSkubie
@RtistiqSkubie 5 лет назад
They did however sue Buscemi shoes.
@talaverajr391
@talaverajr391 5 лет назад
OMerOMG9 Because in a sense Bape already paid nike so its cool.
@airhabairhab
@airhabairhab 5 лет назад
It's not illegal to use a similar/same shape or sihouette. Just have a look at all that rip off shit in urban outfitters. It's only illegal to make direct counterfeit goods that present themselves as original brand items.
@trevor5473
@trevor5473 5 лет назад
airhab airhab wrong
@MsNooneinparticular
@MsNooneinparticular 5 лет назад
This is everything that's wrong with this country in a nutshell. Creativity & artistry are being squashed by big corporations, some of which are killing the very people who buy their products. The "little guy (or gal)" doesn't stand a chance against these Goliaths. What happened to free speech & expression? How is this product slanderous or a form of plagiarism/infringement of Newport's ideas? It's a creative form of criticism & he has every right to make & sell them. At least he *should* in a truly free country where corporations weren't people. Fuck Big Tobacco. I can't think of a single other drug that can make its users have to talk through a hole in their neck. Not heroin, meth or crack even. My mom also smoked around oxygen tanks, except it was in the delivery room while she was going into labor with me. 3 packs a day for 21 years. Quitting is so incredibly difficult & most people fail several times. These corporate fascists are hurting society in more ways than one.
@TwiggehTV
@TwiggehTV 5 лет назад
3 PACKS A DAY?! Daem thats hard
@MinhTran-yh6vs
@MinhTran-yh6vs 5 лет назад
then we have china
@cykablyat5910
@cykablyat5910 5 лет назад
*THESE BIG COMPANIES USED TO BE small companies from 1 or 2 people, Developed into corporate companies* wake up..
@samelusac1
@samelusac1 5 лет назад
@@cykablyat5910 did they. How insighful
@TheAgentAssassin
@TheAgentAssassin 5 лет назад
Nah they've convinced minorities for the last 40-50 years , shoes made for $3 in China are works of art and everyone who is cool should own a pair for over $100++++.
@rupertho7189
@rupertho7189 4 года назад
This guy is genius. The marketing is amazing and if I can get my hands on one, I would.
@dbadgones
@dbadgones 4 года назад
"I borrowed these from a friend..." Yeaaaaaaaah sure, dude got like 25 pairs on his basement, still, they look pretty dope, Nike felt the pressure...
@charsismith5752
@charsismith5752 5 лет назад
That packaging was damn good
@frankiebars4312
@frankiebars4312 5 лет назад
this hole story what this guy did is amazing and so bold. what a statement... he risked so much jus to get this message out thea. i got a lot of respect for this guy for what he did
@ILOVEDEFENDINGTHE1PERCENT
@ILOVEDEFENDINGTHE1PERCENT 5 лет назад
What hole? Which part
@danielfinley-pesti6661
@danielfinley-pesti6661 5 лет назад
that's cool. nice story Frankie barns
@clayaroundsouthside
@clayaroundsouthside 3 года назад
I feel as if the menthol 10’s would do better in 2020
@tishku8885
@tishku8885 3 года назад
I am blown away by Ari's mind. This man goes deep. The details in that shoe are amazing. What a statement. My father, heavy smoker, died of lung cancer. I totally get it. This takes awareness to another level. If you strike that much fear in a multi-billion dollar company, you know you got something. Beautiful shoes!
@aceupyt
@aceupyt 5 лет назад
stopped wearing mine after developing joggers cough..
@ada-boy
@ada-boy 5 лет назад
Lol
@nigelsmart7187
@nigelsmart7187 5 лет назад
Dude you are killing me, good one.
@The40Glock1
@The40Glock1 5 лет назад
_Spookyphantom smh
@touchmesama2590
@touchmesama2590 5 лет назад
I've been diagnosed with the same since three days
@touchmesama2590
@touchmesama2590 5 лет назад
How long do i had left. The doctor wouldn't tell me
@woddow
@woddow 5 лет назад
Yooo those are lowkey fire lmao I fw newport 100s
@Dicknballz52
@Dicknballz52 5 лет назад
Get off em bro, if you know what's good for you. Smoking is for fucking retards
@woddow
@woddow 5 лет назад
Boxy Brown im working on dying
@jdubb0113
@jdubb0113 5 лет назад
Lowki Based Stooopid! 😂
@dextermorgan9703
@dextermorgan9703 5 лет назад
Lowki Based thats the attitude i like to see around here
@smoothie6101
@smoothie6101 5 лет назад
smoking raises all cause mortality, it's not a preference/interest unless you prefer/are interested in shortening your life. but i'm not gunna judge another mans intellectual abilities so you do you bruh have a blessed day
@olivegrove2615
@olivegrove2615 5 лет назад
I have the utmost respect for you Ari from Australia 💚🕊 Genius
@lonelyboysole
@lonelyboysole 4 года назад
i remember back in highschool seein the newport shoes on flight club, crazy knowing the story of why it was never seen again
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