The Office Reboot: Even Sitcoms Need Big Brands Now 

"i think this a pretty fantastic premise for a sitcom" someone didn't see after life

Apple+ has an amazing workplace comedy called Mythic Quest, but the first episode is terrible. Everything else is pure gold.

@captainmidnight I’d love to hear your thoughts on Rick and Morty season 7

There is more original content than ever before in the history of movies or TV. People just don't support it enough.

...no.

Recyclement of every known ip and brand

The issue, as pointed out by Brandon Sanderson, is that movies and TV are dealing with the same problem that books have faced since the printing press. There are so many options that they can't rely on the large audiences they grew used to when there were only a few options at any given time. So, they conclude that it's because of the stuff and not the format and start trying to dig stuff back up from when they didn't need to try as hard to get viewers.

Dc and marvel comics have been there for quite a while

Machines building machines‽ How Perverse. -George Lucas

​@@headecas who cares 😂 comics and superheros are dead

They could finally get Gervais and Merchant to reunite since they haven't worked together in 10+ years lol

Emma Watson as Pam, Daniel Radcliffe as Jim, Rupert Grint as Michael 😎.

@@mrgreatauki was about to disagree, but seen the Harry Potter ‘s cast on such a bizarre setting sounds oddly appealing. It’d be Like seen the whole cast of Friends in a horror movie 🍿

The show was never good though? Uk and US overused jokes and just not funny.

@@mrgreatauk Emma Watson as Pam worst character ever lol

Outro too

It needs a reboot.

Rashida Jones was the main/sole reason we got the incredible P&R as it is

Anne Perkins

That's not was a spin off is

@@Adobo809🤡 He explained why it ended up not being a spin off

⁠having a shared universe doesn't make a show a spin off 🤡

I really think more of these networks/services should consider this more than they currently do, as from my experience this kind of advertising DOES work. I'm not sure how well these shows are known in America, but I recall BBC Show "The Bodyguard" being marketed, and one of the main selling points was "Made by the people who brought you Line of Duty". People loved that show so were immediately like "Holy shit! These guys making another crime/political drama? I'm in!" A popular author doesn't need to keep releasing reboots of the same popular book to get sales, name recognition alone will often get people thinking "Oh, they made X? I loved X! I'll definitely give this a shot"

I think the industry has been leaning towards IP-based marketing rather than what you suggest is your suggestion makes the creatives more important and expensive. If the IP is the driving force for success, the creatives are replaceable and can be paid less.

leverage the popularity of the IP but separate it, pitch it more like a spiritual successor

As someone who is only 19 I remeber growing up seeing the animated movies have the "From the creators of ice age and incredibles" or something similar and I would always watch the new movies because it said they were created by the creators of successful movies we all know and love. So it would be great to bring that back for all movies

I feel it woud jusr come off as unoriginal, this would be like a PNR 2.0, and yeah, it may be, but it's not that obvious.

Keep trying to use a good yt channel to prop up this dogshit channel/show😂

I can only imagine what he would think of the reboot. Or rather, how it would subvert my expectations.

There's a video where Rich!Plinkett watches the remake. He's not amused 😂

"His fucking Night Court Tape you piece of shieeet." Mike Stoklasa

I'm still holding out hope for a musical variety hour hosted by Hank the security guard and Plop.

He's an on and off billionaire now. Tres commas.

I'm firmly convinced that one of these days, they're going to release a show or movie and the first thing we see is Batman's parents dying again, simply because they forgot they weren't shooting something Batman-related.

Then you must hate all media, made throughout time. Everything you like is an IP and Brand. Everything is re-contextualization, everything is a remake.

@@SmithMrCorona Well someone's going through their emo smarty-pants stage.

@@danielgehring7437 I’m 47.

Definitely. The way we watch TV has changed too though. Binge watching is the thing now, back in the day it was tuning in every week at a certain time

Nice.

That is actually a great idea.

Literally almost every decision made by these studios is done by an AI algorithm and carried out by indifferent/ incompetent management.

Sure worked for Split.

haha. funny gif haha

Second on the Poker Face video, maybe I am just a fan of anything with Natasha Lyonne but Poker Face really hooked me and I think the format had a lot to do with that. Definitely needs more attention.

You’re talking about a period in the past when some shows were a multi year investment. Sometimes it worked out very well like Breaking Bad. Sometimes it’s sad repetitive travesties like Survivor and American Idol. Now, shows are given only weeks, or sometimes just days to strike gold or be cancelled.

Also I think people now either are into you or not. If you don't get people's attention in the first episode or second your show is probably dead. People have better things to do and don't have the patience for a show to get better

You mean Steve Carrell's Michael.

@@ScreenSage_YT Oops yeah lol

Noooo you've just cursed it into existence

Glad that hasnt been greenlit

I don't think you can actually "remake" Friends. It would be like remaking Seinfeld. Making a new show with 5 people and calling it "Friends", that you could do. But that's basically it.

They actually did that for Dwight in the final season, via an episode called The Farm. It failed abysmally and it was clearly the right move to not make it its own series.

@@sstevee000 I actually remember that, but I was also joking since I actually think that would have been a terrible idea.

I get the meaning of the phrase, but almond milk is healthier and better than cow’s milk so it comes off the opposite of intended

I think we all just have to face the fact that shows are no longer made to be 'good.' They're just made to be consumed. Things that might actually push the envelope, like characters experiencing real growth, just shorten the potential lifespan of any new projects.

I like to think it's partially attributed to the over inflated budgets that a lot of these shows/movies have now. Recent example is The Fall Guy flopping due to a $130m budget. It was a four quadrant film (star power, comedy, action, some nostalgia) but even though it grossed $180m, if flopped bc it wasn't an event film. If it had a modest budget, maybe. But idk, my theory may fall flat bc Challengers didn't do too well either (bad trailer? who knows). I just think studios ought to reign in budgets and bring in mid budget films. A24 seems to be doing well, but it's niche.

The reason is because of streaming. If tv shows and movies still had the home video market (DVDs. box sets, etc), then we'd still get unexpectedly-great comedy movies and shows: studios used to take a risk on making 20 of them because if just ONE was a hit in home video, it would pay for the other 19 flops, plus make profits.. a single "cult classic" (that bombed at the box office) would justify financing years worth of new comedy movies and shows. But now without home video, they don't make nearly as much on streaming, so if a comedy movie made today isn't a box office hit, its financing can't be justified; and likewise for a show and being a hit when it first airs. And THAT is why today they don't make any more comedies from unknown Directors and unknown actors in new IPs, like most of the classic great comedies: today the financiers can only justify the risk if the IP is already successful or if the Director and Actors are proven high-draw commodities, because today it has to make all its money back in the initial run, unlike the days of home video and DVD box sets.

Try to keep in mind that those IP installations were specifically designed to make us keep coming back. Think of all those Marvel post-credit scenes, sequel-baiting, or cross-overs that trained us to care only about franchise instalments. Patrick H Willems did a pretty good video on the death of cinema, but sum up to say: audiences didn’t just wake up one day and decide they only wanted franchise instalments. Franchise instalments have been a feature of cinema since its conception, (think Police Academy, Rocky, Planet of the Apes, etc.). People still went to see other things. There’s a lot of reasons to speculate why they don’t now, but I think one plausible reason is that franchise instalments became the only movies that studios were willing to prioritise. And, as Scorsese said, “if audiences are endlessly sold only one kind of thing, of course they’re going to want more of that one kind of thing.”