all you need is $44 billion and a dream WATCH LIVE ► / atrioc TWITTER ► / atrioc DISCORD ► / discord REDDIT ► / atrioc Edited by eriksenchee | / eriksenchee FULL VOD: • Twitter Rebranded to 𝕏... #atrioc #x #twitter
It literally got him kicked out of PayPal and now it might get him kicked out of Tesla leadership having to pay off his Twitter loans/debts… it’s literally come full circle now.
@@courier6960 remember, he never **actually* worked for PayPal as well. It was Confinity, and yes... he had a butt load of stock... but after he was ousted (fired) they rebranded to PayPal lol
There should be a mental evaluation on Elon Musk’s unhealthy fixation with the letter X: - Tried to change paypal to X - Names his cars after the letter X - Names his spaceship company after the letter X - Named his last child X - Changed one of the most successful social media’s brand recognition to the letter X
I think most people gonna keep doing that without realizing it lol. You can't change a word people have been using for more than a decade and expect them to accept it. Plus 'tweet' just sounds way better.
@@fentanylfrog8403 It will change and there is a a harder troll... this whole thing will simply disappear. People will remember tweets the way some of us remember the "bing bong" sonds that ICQ made
Yeah, Imma do that as well, I like X but fuck rebranding Twitter, just have it be above like Alphabet for Google or whatever. I’m never changing terminology ever, screw that. Now if they add X specific only features like wires why not. In the meantime leave the blue bird alone.
The problem is that Elon could have just made his own social media company and that would probably cheaper than buying Twitter and literally deconstructing it building his own brand.
Genuinely. Still it’s probably a tax write off or he’ll just get a loan that he can finance and never actually pay a lick of that $40 billion. He’s the richest documented man on the planet I doubt he’s actually paying for luxury items and businesses with real money anymore.
So glad that Elon finally got to live his dream of renaming a brand to X so he can finally see that every single other person who ever told him it was a bad idea was right.
@@Tyler-ec2pbcalling Elon musk successful rn is a massive stretch. We aren’t hating on him, we are making fun of him because he does a really publicly stupid thing.
The true tragedy of this entire story is to imagine what anyone could have achieved with HALF of the loss in value from those decision, like... Elon pretty much threw those billions in the garbage, and he is still sickeningly rich.
@@ct1762well yeah, but he can sell more stock. He's worth hundred of billions, even if tesla stock falls by an order of magnitude, he'll still cash out hundreds of millions
I don’t understand people describing all this as “pocket change” for him. Even if you’re a billionaire; losing billions hurts. Especially when it’s a direct result of your actions.
@@borismuller86 he will need to dump more and more tesla stock just to cover the interest payments, let alone losses. very serious trouble he has gotten himself into!
The funny thing is "X" used as a porn symbol predates internet porn sites entirely as well. It was used all the way back in the seventies as a way of showcasing adult theateres with X rated movies. Its literally Elon's silly branding vs 50+ years worth of industry branding.
They don't even use it as a rating anymore! The MPAA chose not to trademark the X rating for some reason, which lead to a lot of outfits using it as a "rating" without actually getting an official MPAA rating. And also the over the top XX and XXX ratings. The official rating for adult-only content is now NC-17.
So, ‘X’ now represents... A. Pirate tree-zhure (aaaaaarrrrrrgh)? B. Certain (alleged) pee-tapes (aaaaaaagh)? C. Marking the spot (See B)? D. A shovel-faced narcissistic idiot proving it IS possible to be richer and far more stupid than a certain stable-genius X-president? ( Dodhéanta, is ea é? Unmöglich, ja? ), E. ALL of the above? Progress, eh?
I think an extra tidbit of history is that this was the time when the porn industry co-opted the "X rated" term. If I'm not mistaken, "rated X" used to be an official rating (i.e. Clockwork Orange), but the porn industry began using the term so much to the point when the public began to associate that rating to porn (and I think the official ratings board changed their X rating to NC-17).
Fun fact about the importance of branding: A while back, SBC global bought AT&T while it was floundering and the most hated company in America just so they could have the brand name. It's also Meta became a parent company and didn't actually change the name of Facebook or Instagram
Sometimes it goes the other way - a company can become so scandalised, so reviled, that their best response is to change their name in order to escape their reputation. One extreme example: The mercenary company - sorry, the 'private military contractor' company, they don't like the M word - Blackwater. They made a few mistakes, carried out a couple of headline-making massacres, and their reputation was so tarnished they had to rename to Xe Services. Then again to Academi. And once more to Constellis. They do dirty work for the CIA - stuff the US government would rather have done indirectly, so that should it become public the blame may fall elsewhere. Assassinations, abductions, torture, that sort of thing. In such a disreputable industry, it pays to have no reputation at all.
The whole twitter situation feels like an overgrown child throwing a tantrum over being legally made to go through with purchasing the site, and doing everything in his power to destroy it out of spite.
He's going for the Any% Speedrun, it's kind of amazing. He's like Wheatley on steroids. The kind of moron that Valve would be called out as being too cartoonish if they wrote Wheatley as.
The company lost money for 15 years straight before he bought it. Funniest thing about comments like this is they ignore that the company is nearly profitable for the first time in its history
Don't do it until the website is near-dead. Let Elon lose as much money as physically possible and completely kill the website, THEN sue. But before he loses the ability to do so.
Because TikTok is successful today that doesn't mean vine will have been success!what you are saying is giving what if I was born in a very rich family and having everything I want,that is something that just doesn't often happen!
the meta logo being the same as the wechat logo is incredibly comical. Imagine you're watching a show and there's two big superbad global corporations fighting each other for more power and the logos for them are literally 180 degree flips of eachother. Its on the nose for fucking fiction. we truly live in a society.
@@dperr338 oh I meant the one atrioc is referring to at 10:20 Didn't realize that either wasn't the main logo or they have multiple or something. The orange one and the blue meta one are basically the same.
He bought Twitter to be the loudest voice in the room and have people look at him. Every tweet gets millions and millions of views and that strokes his ego enough to be satisfied.
Twitter being a monopoly on information was a bad thing already. You're just complaining because "your guy" isn't the one in charge anymore, because you are no longer the one benefitting from this bias.
Your critique is seriously on point and even funny. Great job. I see Musk and his vision as what I call “rich dystopia,” which means the wealthiest people of the world actually are responsible for the destruction of the world.”
Who is we? I don't think any non Elon Musk fans joked about this. Twitter may have been toxic, but it was the best app for aggregating news from around the world. Now it's just a place for groypers to pay $8 to make sure everyone can see how unhinged they are
Yeah but it’s just gonna cause that shit to spill out into other spaces. Remember how bad RU-vid got the second Vine died? We’re still dealing with the repercussions of Logan Paul’s stunt in Japan…
This is gonna result in a lot of artists, animators, and voice actors losing a ton of revenue. Twitter is kinda the place to go to look for talent, especially if you’re working on an indie project without a ton of money. While twitter is largely a cesspool, there are a lot of people who rely on it to pay their bills.
@@shaneclark8903I was thinking about this! As funny as it is to see how Musk is destroying Twitter, it's also disappointing to see a big method of communication and exposure become defunct/obsolete.
As much as I like Twitter (I legitimately do), the fact that this is happening at the same time that reddit keeps stumbling (and to a lesser degree, Twitch)... I'm really hoping that these companies fail and we can have some newcomers bloom from their ashes. I'm thinking about how reddit itself came out as the better product when Digg stumbled and users had their exodus. It's been far too long since a new social media website actually had a chance; they're acquired as soon as they show any threat and the purchasers (these very dinosaur businesses) continue to do absolutely nothing in terms of innovation. As an aside, most of all I wish this would happen to RU-vid, but the cost of running a video service is so prohibitively expensive that every service has failed as soon as they started to take off, so unless something drastic changes to the way the internet functions [or if TikTok just pivots a tiny bit I guess] it would seem that we're stuck with RU-vid for forever - in my opinion, RU-vid truly represents "too big to fail" in the non-ironic sense.
@@JohnSmith-fz1ih In the case of RU-vid, while I think it's a great app/website, the lack of competition makes it so that new features are slow and seldom. So, it's more of "I wonder how much better RU-vid would be if there was a competitor for them to keep one-upping." Heck, a quick example is how adult video websites had video previews way before RU-vid did. I think the same adult video websites also innovated the ability to act on videos from the browse page (e.g. adding to Watch Later and other actions) rather than needing to open up the video first. RU-vid eventually copied these features. The meme about adult websites being the fastest form of innovation aside, the fact that they're beating a huge website like RU-vid to create features shows that there's a lack of motivation at RU-vid.
@@zants_ Got you. I like RU-vid but I can agree with what you’re saying about competition. The size/corporate nature of RU-vid probably has a lot to do with it too. A big platform with big revenue generation won’t be as keen to experiment.
I think the obvious reason to buy Twitter was the large userbase, right? So many people have used the Platform for like 10+ years at this point, right now we're seeing how far Musk can push his changes before a substantial amount of users leave
Not really. He bought Twitter because it accelerates his timeline. Some things about Twitter is non-trivial. Its easy to build a comment section but then serving that comment section across the world to millions of users is fairly complex not just in code but also with hosting the servers that code resides on. The userbase is just a nice bonus, it helps speed up adoption of the new services he launches. However its not really required. Elon’s brand that he built through his other companies is already very large. He could easily build the userbase from scratch, there are a lot of little things he can do leveraging his existing companies to provide services on X that would encourage a huge migration of users. The only negative is that it would take 2-5years for that adoption to take place at which time a competing everything app could popup from google or facebook and potentially prevent him from achieving his goal. Also, it doesn’t really matter if the users stop using twitter. In fact that might even be easier for them as they launch new services and change how twitter works at a fundamental level. At the end of the day its a lot easier to entice someone to log into their old account than it is to encourage people to make a new account. So lets say X becomes very creator friendly and doesn’t take as much profit from subscriptions/donation/ads, and they allow users to send friends money through twitter like it is cashapp, its really no wild to see someone being convinced by their friend to log into X to send money and while they are there, they might like the changes to content hosting and tweeting. Maybe the platform becomes better to use due to less bots. If Elon just wanted to create a social media app he definitely would have bought Twitter for the userbase because obtaining a userbase as a social media is very fickle. Its all based on trends. However what Elon plays to do provides benefits to users beyond just sending messages. The messaging portion of the app is really just a way to keep people in the ecosystem, and a way to encourage people to leave money in X as virtual money. Just look at all the media companies struggling to make a profit because they can only make money from subscriptions or ads. An everything app doesn’t have this trouble. If most of the money put into the app is traded between account holders then the money never gets converted back to USD, meaning that X can use that as an interest free loan and like a bank they can make money through safe investments, and then they can charge a really small transaction fee on every trade made on the platform. Since they are just moving 1s and 0s around to facilitate trades, they are basically just receiving free money. The users love it because the transaction fees would be a lot cheaper than what creditcard companies or delivery apps like uber charge. This skimming off the top of every transaction allows an everything app to make good decisions that benefit their users because their biggest goal is keeping their users in the ecosystem. Eventually X won’t want to have too many ads because they won’t want to risk people leaving the system. They don’t want to charge too much for transaction fees or rideshare/food delivery fees because they want people to be used to spending money inside of the app’s ecosystem and never converting money out of the system into USD. Creditcards are basically non-existent in china because everyone pays with wechat since the merchants prefer it due to lower processing fees. Also, even if X became a monopoly they probably would go full greed mode because X will never gain a large footing in China, so there would always be a backup app people could switch to if one of them decided to be greedy. Plus, Elon musk makes too much money from everything else he does that building X is more of an ego booster for Elon than simply a profit farm, I think the fact that X would be a private company would make it so they don’t prioritize a year over year increase in profits and instead focusing on making enough money to maintain the services that they provide. If an everything app is on the stockmarket I would be very afraid of them becoming anti-consumer in order to squeeze out every last drop of profit, and eventually killing the company in the process.
Wild to see how a single letter can cause such a ripple effect! There are opportunities on the horizon as well with a potential wechat style app, which hasn't been done yet in the West. The jury is still out! Great video as always
He's trying to make X into an all-in-one product, where your services and features are bundled together into one tidy space. Like a box. His next idea would be to re-brand this package into what I like to call an "X" Box... ...whattayamean that's already taken?
it's like buying a chair, taking it apart piece by piece, burning those pieces, and then building a completely different chair that is of worse quality
nah, more like burning every piece of that chair, spray-painting the smoking remains and call it a cupboard. Then being surprised people don't want to use his "cupboard" as a replacement for television, school. air-conditioning and banking.
I've seen small social networks die before "we need to rewrite it from scratch" is a first symptom of "will die in 4 years" disease They can't decipher how it works. Then they can't write their own version. Then they use old code stitched with new lines, then migration goes bad, they try to either power through or rollback. And by the end of it, the site becomes so bugged, nobody wants to use it anymore. Its a blessing if security holds in this process, and people at least can access their accounts and can't access other accounts.
i'm trying so hard but i cannot think of a single good decision(long OR short term)that this man has ever made. its genuinely impressive. i want to put him in a jar and study him like a bug.
To give credit where it's due, he did help bring EVs to the mainstream so he should be commended for that at least. Other than that, yeah...there ain't much.
Really sucks cuz twitter had some great uses at its peak. It was really good for following trending topics and viral posts from rando people that aren't "influencers" like it is on instagram
@@Greenitthe If elon spent $40 billion building homes for free i bet Tesla's stock would skyrocket and he'd be even richer instead he flushed it down the drain, lol.
First Elon was thinking of creating a competitor app, but then he thought "what if i just buy twitter and bury it into the ground first so theres no competitor in the first place" he's thinking 50 steps ahead guys. buy the dip:)
Yeah that would be a great plan if he didn't have his name attached to it LOL, no one is going to use his hypothetical new app because we've seen how bad he is at management
I'm glad that he's back but I just wish he was here for the Max rebrand, his HBO Max MM is one of my favorite videos of his. And literally nobody I know who has it calls it Max, it's still HBO Max lmao
@@fentanylfrog8403He did come back in April actually. He just didn’t upload to YT until now. I remember him covering the Max rebrand on stream, you might have to look through his VOD channel though.
True. Studies show after 6months people forgive a whole lot. Dude is such a beast at marketing he followed the playbook to a T. And all these faux outrage people are right back on his meat and then some. Truly a masterclass he will give paid lectures in the future how his “redemption story” made his brand 2x as profitable
@@ogkev7825 I mean that's a really cynical way of looking at it. He was obviously genuinely sorry and did what he could to make up for his fuckup. And people haven't forgotten, just search 'Atrioc' and the first suggestions are about the incident. We're just not talking about it cause we don't need to obsess over it, what's done is done.
I think the worst part about this is, it'd actually be super easy to make twitter better while also increasing money. The amount of steps Elon to to actively fail the business is absurd like you would have to try your hardest to make worse decisions than him.
He is truly a genius. An innovator. A man thinking outside of the box. I guarantee that NOBODY would have thought of changing the name and the logo of one of the most recognizable companies into what a 14 years old considers futuristic. Can't wait to see what he will do next
I've been watching a bunch of videos about the Twitter transition and like many of them yours doesn't have that much specifically new information to me but it's the best one so far for entertainment so thank you so much! 😂 Edit: I spoke too soon I did not know about the Ninja involvement lol
Personally I'm hoping Bluesky changes it's name to Twitter and just pretends that nothing ever changed I mean it would be, in my opinion, the funniest way to end all this
My take is that he really did try to troll twitter with the buy out, got forced into it. And now he is trying to prove to himself that it was a good purchase. But hes just fucking it up trying to do something (idk what)
I actually do thing it had something to do with the Threads thing. He might have thought about this since he bought Twitter, but when Threads was announced, he got the perfect excuse to give his board to change the name whitout looking back. The real question is, how many people have left X? And how Threads is going now?
Mr Free Market wants to create a giant monopoly. Tho really he should be known as the subsidy guy, since none of his business would survive without them
as soon as the update came through i deleted twitter, ik some ppl changed the name and icon but i couldnt be bothered after all the shit hes done i was done
The rebranding is crazy because the Branding was one of the most impressive parts of twitter. “Tweeting” and the logo were so iconic, and were a huge part of the reason why the website was ever successful before. I’m am literally convinced that Musk is intentionally trying to destroy twitter because he has some underlying financial reason to do so. He’s always been a little odd, but I felt his personality completed shifted after buying twitter and he became way less intelligent. The dude didn’t become one of the richest people in the world as an idiot, so all of his actions with twitter are stranger than fiction.
"The dude didn’t become one of the richest people in the world as an idiot" isn't even true though, him getting removed from PayPal is proof enough of that. He has always been like this, it's just that after his first successful idea he had enough money and influence to be able to lie his way through the rest of his life. He found out early on that if you fake the confidence and lie enough investors will keep giving him their money.
Look up what has done with previous companies he has bought. Part of the reason he is the richest man is because he buys already established incredible brands and then takes credit for it. (Tesla) Any original idea he has historically flops.
4:06 the second I saw the proposed paypal redesign I immediately heard "Hello, Commander." Even if Feraxis' XCOM games are younger than that, I'm pretty sure the owners of original XCOM would be able to sue.
Elon saying twitter is gonna somehow end up being "half of the global financial system" is insane enough, the guy he's talking to solemnly saying "wow" in response as if that's impressive is BONKERS
This man really be the Joker, with a villain origin story of being rejected by Paypal, working relentlessly to become the most powerful man in the world, only to burn it all down, and finally go thru with his ultimate villain plan
as someone on the spectrum this is a classic action from someone one on the spectrum. we think it sounds cool so we will hang on to it forever. hes making us llook bad and taking it too far
It is all pretty funny. Including the fact that the SFP had time to enforce the lack of a permit (leaving the city with an ugly piece of work, this one hanging on a building, which will be removed upon obtaining a piece of paper). Meanwhile, car break ins and general mischief run unabated in the city.
So glad to see atrioc back. The only person on the internet to have done a public fuck up, and get back after having the real work to make up for it and and try to really fix it.
