The Rise and Fall (and Rise Again) of Variant and Gimmick Covers

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Variant covers have an interesting history, ranging from price variants to sketch cover variants and in between, led to various gimmick covers: glow in the dark, chromium, die cut, embossed, holograms, holofoil and more. This episode looks at the history of gimmick covers for comics, looks at the best and worst comic covers and discusses the business side.
Thanks to the following:
ComicPop: / @comicpop
Progressive Ruin Blog: www.progressiveruin.com/
Torsten Adair: / @torstenadair
Allison Pregler: / movienightstheseries

Опубликовано:

19 мар 2022

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Комментарии : 897

@ComicTropes 2 года назад

Use my code COMICTROPES to get $5 off your delicious, healthy Magic Spoon cereal by clicking this link:

@galactic85 2 года назад

"Oh Hi! You caught me making another video without one of my famous 'Oh hi!' intros. Speaking of cheap gimmicks designed to attract attention, let's talk about gimmick comic book covers!"

@GodLovesComics 2 года назад

I hate the gimmickry of variants when it relates to the superficiality of foil covers and such. But when you're talking about great artists like Paul Pope or David Choe doing a cover, I'm all in.

@denistuohy2535 2 года назад

THERE ARE WAYYYYYY TOO MANY VARIANT COMIC COVERS

@ftenacious 2 года назад

Working at a comic shop and processing collections that would come in, we’d sometimes see whole long boxes of X-Force #1, then you’d know it was likely somebody who once owned a shop and had been hauling that albatross along for decades. On the other hand, I never found a 30¢ or 35¢ variant of the old Marvel books.

@christopherjohnson4276 2 года назад

This was a great show. I'm 48 years old and all the gimmick mania was through my senior year of high school and first year of college, brings back great memories.

@kerricaine 2 года назад

i remember my dad was obsessed with all the variants of marvel stuff in the 90s. he had a bunch of the foil spiderman and silver surfer comics framed on the walls lol. of all the ones you showed i think the spectre glow in the dark covers are my favourites

@AkuMayfair 2 года назад

The Superman vs Lobo colorform cover will always be the king of the gimmick covers for me.

@samwill7259 2 года назад

Of all the speculator BS that we're still living with I think variant covers are the least harmful to the medium and business as a whole. More art from cool artists that doesn't involve constant character introductions, weird nonsense numbers and "big event" stupidity

@BigBennKlingon 2 года назад

My general rule for my comics store pull list is to stick with standard covers. Living thru the 90s has made me very wary of the contemporary variant covers. Regardless of how cool they can be, a part of me feels like a sucker when I buy them. I'll indulge in variants once in a while, but I restrict it to issues that are otherwise meaningful to me.

@UrbanDragon 2 года назад

Oh man, I worked at a comic store in 1989 when Legends of the Dark Knight came out and the owner was so pissed at DC over those 4 covers - pre-orders were out the roof and they had to make sure to get the color info from the customers ,etc.

@mediumjohnsilver 2 года назад

Scene: A boy arrives home with a bag of comic books.

@javialan2503 2 года назад

The Marvel Hip-hop variants.

@erikdaniels6006 2 года назад

The amount of work you put into your videos is amazing. Thanks for the hard work.

@HatchEntry 2 года назад

I had a cousin who collected ton of comics in the 90s and I still remember flipping through all his X-Men comics with random variants thrown in. Honestly I prefer variants far more to gimmick covers, beautiful artwork from talented people

@scottreacher 2 года назад

The Ghost Rider one you have in your thumbnail, I had no idea it was glow in the dark until someone told me while I was browsing some stuff in the glass case. I immediately went home pulled it out of my shoe box.... And sure enough neon green. I always thought it was weird how Sandy the cover felt lool

@Syntox 2 года назад

Lolol I had that ridiculous Death of Aunt May comic...that was the nail in the coffin

@richardjohnson9543 2 года назад

A big chunk of my collection from that time was accidentally thrown into a dumpster(still hurts) but one of the few survivors were those Spectre issues. They still glow

@jerdongreenhaw4182 2 года назад

Way way back in 2011 I lost my whole comic collection in a F5 Tornado in Alabama. I had a lot of awesome comics and all the gimmick covers that I had you showed on screen and I was flooded with nostalgia. For my books.. my grandpa.. and youth. I had to say that my favorites are the glow in the dark. But my owned favorite is the 30th anniversary of Spiderman. All four I had and kept in cases. Never read myself just admired them. Thank you so so so much for what you show on here. My collection is zero as of now but your vids help keep that fire burning. Thank you for helping keep me young at heart.