It's not about the money anymore .. I don't feel like wearing a Rolex watch today as I did back in 2021 .. Feels so last season at this point .. Everyone and their dog seems to wear a Submariner or a GMT or Datejust these days in bars/restaurants/coffee shops .. Also, Rolex AD additionally produced Rolex fatigue as they treated their customers like trash while selling back doors to flippers ... Disgusting
Rumor is the AD’s have it to grey market dealers only in a bucket. If they wanted the Daytona, they have to buy every other watch along side it which are undesirable.
Watches are assets like gold, silver and art. Demand will come back of course as the value of assets will always be interesting when the governments are inflating the value of paper money.
Watches are not investments. They dont pay dividends, they dont generate cashflow and they have not proven themselfs over thousands of years like gold. To see anything else in a watch than just an item to wear, is pure speculation. If watches are going up in price again, it will only be the next bubble
David my views on buying watches as investments & the flipping of watches are 1 buying at the right price, you might buy a watch as an investment but you have access to a lot of watches & only buy right, if I buy off a dealer I’m not buying at the right price especially if I pay a huge mark up. 2. RU-vid showed everyone dealers making & spending obscene sums of money flipping watches very easily. In my opinion showing your customers you are making that sort of money out of them is not wise long term & this has proven to be true. A good business with the right ethics can survive the market crash/dip what ever you want to call it but customers have become wise to the profit margins & are voting with their feet.
The best ROI you can have is to buy a watch you truly love and want and wear it everyday of your life creating memories with it. Otherwise, if you’re looking for an ROI stick to property, stocks, bonds, gold and so on
This Daytona Le Mans is the only one with a special movement of 24 hours chronograph (actually the only one ever made in the world so far) also a Paul Newman indices last time seen Back in 1989 so I’m sorry it is pretty special Also, as only 100 anniversary edition+60 anniversary of Daytona
Whether its 30 minutes, 1 hour, 24 hours or 60 hours, its not the ‘special movement’ that decides the length but the dial and basic cogs. When you say only one in the world that does 24 hours…, singer reimagined with the agengraphe movement does 60 hours, centrally on the dial. Free Palestine 🇵🇸
I do absolutely agreed with your statement… as a Rolex fan and owning some pieces … the market is tired and bored from Rolex … you can see easily on the secondary market prices which keep falling…I see people wanting something more special and not what you might find everyday in the streets
At the peak a GMT rootbeer was 24-27k, I’d rather buy a Porsche 911 with that sort of dollar, great channel and very honest unlike other RU-vid channels.
A few years ago I was very interested in getting another Rolex from my AD. However, over the 2 years of my stopping in and regularly visiting with my AD to remain on their radar, my desire to buy a Rolex has faded. Part of this is because of the danger where I live in wearing jewelry out in public, and the other part is the AD's expressed insistance that I would need to buy "other jewelry" from them first before being considered for a Rolex. This second part has pretty much driven a stake in my desire to buy a Rolex.
The problem is not the price. If there is a tomato can which pays 250k for this watch then so be it. I personally really like the YG Le Mans. The problem is Rolex and its distribution. Apparently this model is seldom and should go to good clients only. Why are there 21 watches on offer on Chrono 24? Too many flippers and it is not a seldom watch. Rolex still has a problem with its distribution and AD’s. As good as Rolex is ….. they have to be careful with their reputation. Falling secondary prices reflect that very well …… watches are not sold to watch lovers but flippers.
Watches are not investments. They suck as investments. But I have no problem with someone buying a Le Mans Daytona for $300K or more, if they can afford it. Who I am to say otherwise.
The Daytona Le Mans have a special movement unique only for this piece (a 24h chronograph FaceTime ever made in the world )also a 100 in red (ceramic) For the 100 anniversary+the 60 anniversary of Daytona(it’s celebrate 2 anniversaries Extremely unique ) and probably a one off occasion +a Paul Newman (dial from the1989) And the second model ever made with a display back(and the only one on white gold) So yes it is exteriorly special And first time Rolex Release a special piece that run less than a year ever (8 months actually)
Stop talking up your own watch. The released a yellow gold followed by possibly platinum or titanium too. 24 hour chronograph is nothing special, 60 hour automatic chronographs with instant jumps are available in far superior finished movements.
Every single dealer has a RU-vid channel.... And Every watch they show is a Rolex.. Flexing over the cost.... Literally showing themselves ripping off the seller and then making huge profits. People are sick and tired of it..... There are loads of watch brands that are so much better than Rolex..... And I own one myself that I no longer wear.
I'm getting calls from my local Rolex AD on a regular basis offering me watches and I just keep saying no as I don't want a watch just because it's available. I'm going to start to asking for a discount on the ones I might want as an incentive to remain their customer!!
Health is welth & always remember a person is only healthy & wealthy today only we all have the same 24-hour clock but tomorrow is not promised it's a gift from the universe to have another chance to live another day only so each day fill your life every day with joy happiness kindness love and with positive Energy and have gratitude for everything you have right now ❤️
There are a few reasons in my opinion. Lack of Enjoyment in Buying Rolex: The process of purchasing a Rolex isn’t always enjoyable for people. In fact, it is borderline traumatic! Unlike other brands, Rolex doesn’t offer the immediate gratification of buying something readily available like an Omega or Grand Seiko for instance. Scarcity Perception: Rolex produces a significant number of watches each year, which challenges the perception of scarcity. Maintaining an aura of exclusivity becomes difficult when there’s no true scarcity. Stagnation and Lack of Innovation: Rolex’s design and features have remained relatively consistent over time. Like Harley Davidson did in the past, they continue producing similar models repeatedly. However, this lack of innovation can lead to tired consumers. Nowadays, wearing a Rolex might even be considered cheesy or outdated, kind of like riding a Harley! In order to thrive, Rolex may need to adapt and evolve to meet changing consumer preferences.
Again as I said many times before you didn’t make enough research regarding that watch the (Daytona Le Mans) because if you would you wouldn’t say what you did say because you would know better
So, two years ago you said this [quote] ... "the best time to buy a Rolex was yesterday, second best time is today, third best is tomorrow". Still agree with your own comments? yes / no please, it's very simple... Yes / No.
Yes, I still stick with what I said. So if prices went volitle in 2022 that means that everything else is wrong? If you purchased a watch 5,6,7,8,9,10+ years ago, you will still be making money on it so please let's have an open mind and not have such a narrow view that only goes back 2 years. And I still believe that buying today is cheaper than buying in 10 years to come.
@@Mr.Khalil08 ten years from now isn’t “tomorrow”. In a falling market your statement is 100% wrong (except new AD Retail). The market won’t fall further, it’s now stable but quiet. The right watches at the right price sell quickly. 6 offers on my panda at £23,000 for example. But no, your statement (great sales line) is very, very wrong in a falling market. It’s simple, yesterday it was £30k, today it’s £28k, and tomorrow it’s £24k. That’s a falling market. The best time to buy is TOMORROW. The key is knowing when the market stops falling, and then is Today the best time to buy. I now think it’s today. Buying 4 watches this year. Money where my mouth is. But, as the example shows my friend, you’re very wrong. You’d had more credibility if you admitted it. Stay safe - Riots or watch robbers in London … I don’t know which is more dangerous to me!
So I replied with the maths, the very powerful logic ... and some common sense about your previously oft said "sales line." Did you delete it? If so your credibility has just collapsed, big time. I restate: A falling market is £30k yesterday, £28k today, and £25k tomorrow. So the best time to buy is tomorrow. That you're now changing your mind, floundering about with "holding watches for ten years", blah blah. All rolex's are ok after ten years, that's not the point. In life, credibility is everything. Don't loose it over childish intransigence and stupidity...
I'm going to keep this really narrow (not short). As a longtime collector and marginal business investor, I believe investing is a VERB. If you are not an active investor, dealer, or retailer, you will not make significant money. Long-term holds can only be maintained with other shorter gains. 20-year hopes and projections are not reasonable for a manufactured product whose value is based on current cultural behavior. Past results indicate that watches, with the exception of a few, will naturally decline in value over time. Buyers will gravitate to new models, older watches will be forgotten, the hoarding culture will be marginalized, and avid collectors will continue to be niche and particular when it comes to purchasing. Enjoy your watches and enjoy collecting knowledge about horology. The more you know about horology, the better you will spend your money and get something valuable and unique.
Hi David, as a proud owner of the Le Mans, and a big fan of yourself and your channel - I would like to dispute your comments. I do not agree, though I respect and value your opinion. As a fellow RU-vidr, I would welcome the opportunity to livestream with you and set out my reasons as to why the Le Mans is going to be a $1 million watch.
@@SCNMASSIVE if you watch Marcelo’s livestreams in Tokyo, you’ll see him riding bikes, cooking in his restaurant, partying at 6am and so on - all with the Le Mans on his wrist.
Investing or rather speculating is so distant from watch loving. The Le Mans is a quality watch but I prefer a Speedmaster, and it has nothing to do with money. If the Le Mans was at the price of the new Speedmaster white, I would still go for the Speedmaster. As for speculation, it has existed for centuries. A few may make big money, but most will lose their shirt. Having said that, I think the modern Rolex rage is fading. I recently bought a 1963 vintage sportspiece in exceptional condition. Will it go up in value ? Maybe. Am I interested in selling ? No.
The Le Mans Daytona is an extreme outlier - full white gold on bracelet, *actual* Paul Newman dial, unique 24hr movement, heritage for the 100yr anniversary of Le Mans. There are merely a handful of these watches, far fewer than even original Paul Newman Daytonas. There will never be an more of them. You're underestimating how important and special this watch is. Really dumb take.
Do you believe in buying low and selling high. You're part of the problem. I have only ever bought watches that I love and don't have any intention of selling them and never buy with the thought of investment.
The great thing that came out of all these is being able to buy many other brands brand new at up to 50% below RRP, from the jokers who have to spend a certain amount in order to get their allocations.😊
Guess they like the exhibition back with the 24hr counter and red 100 on the tack bezel. Remember the msrp was only 53k usd , not exuberant $ amounts. As a car dealer would say, " there's a ass for every seat" ! Eh?😅😅😅
anyone can list a watch at any price......if it sells at that exagerated price, then that is the market value for that watch, at that particular moment in time. over time those folks will be in the red.
I’m not surprised that the narrative from the grey market dealers is all the same. The Rolex market is returning to where it was pre covid a small premium for select sports models normally £1/2K generally steel models or certain dial combos or bezel such as the green bezel sub. I bought a GMT II SS in 2007 because I wanted one, from an AD. Just purchased a SS DJ41 fluted on jubilee with mint green from an AD because I wanted one and I only got this I believe as I register for a green motif on oyster with fluted in 2022 and i got an email 6weeks ago to say it was discontinued naturally I was disappointed and was given the opportunity to register for the DJ however this did not put me to the back of the queue I found out, and had a call two weeks later. now just waiting for an OP 41 green again because I liked it luckily the exhibition model in store help my decision to go with it, obviously a customer watch with white swing tag 😂. I’m confident I will get that this year.
Hi 👋 I actually like this guy but what he talking about regarding the Le Mans it is bias and it is also not true again maybe doesn’t know enough about what this watch really is regarding movement design model history behind it and the extreme limited production he’s talking about special watches usually vintage This is pretty much. Special.😁 in between you and me I don’t really give a shit 🤣 I pay retail I can always sell for more and I enjoyed the peace👍 so he doesn’t really matter my friend😁👍 but I do like his videos😁
Watches aren’t investments, unless you also view stamps as an investment. Capital assets, sure…investments…not in my opinion. This comment does not constitute investment advice.
In 95% of the existing watches there is nothing that can be qualified as an investment piece. If someone is a true investor, watches should be the very last thing you need to look at 😊
And just for you to know, it will be a auction piece for maybe over $1 million And for you to see one, it will take maybe 1 million years ,, and all the 50 watches that you see in Coronado 24 they are copies of maybe one simple only
Most of the Rolex you talk about and the associated markets in them is irrelevant to most you tube viewers. I would suggest that 95% of your viewers are only interested in Rolex Steel sports models. A white gold Daytona is just fantasy land stuff.
And I guess you know this I do own this watch and no I pay retail for it and I like vintage pieces as well and this watch is pretty vintage category regarding the specialty and the rarity of this piece
If you focus on a watch as an investment there are a number of factors that need to be considered. Cost of the investment, resale and cost of ownership. Dealers need to make a living so my expectation is the delta between cost and resale is ~15..20%. The cost of ownership is a key factor since a watch investment only makes sense over the longer term. By cost of investment a large part of this would be interest earned if the money was invested instead. For me owning a luxury watch is to do with the watch (not an investment) something I love and can enjoy rather than money in the bank. If I need to sell it one day, I'll get my money back (hopefully). But, that's a secondary consideration.
People might be asking silly money for the Le Mans but are they actually getting silly money for them?! Anyone can ask whatever they want for a watch but actually selling it for that amount is another thing entirely.
Precisely. They can ask a million dollars. Who cares? I mean, so what if they ask for a million. When they actually sell it, it’s what they actually were able to get for it that matters.
I couldn’t agree more. It’s not just the watch market though. It seems like every single material goods market observes this. The moment there’s money to be made, everyone just starts buying up whatever it is for the sole purpose of investment and flipping, with 0 intention to use the item for its intended purpose. It’s so annoying.
It's the bay effect, what with all the online selling platforms for watches. One person uploads a watch and asks for X over retail, then the next lemming just copies the price and before you can say "Rolex was sooo last year darling" there's 50 of the same watch sellers asking stupid prices.
One of the most amazing things that I don’t understand is why people that don’t know anything about Cars / Automobiles and haven’t even been in a track are crazy about the Daytona ! Woman using men watches …. What’s is happening?…
The watch game is simple. Buy one very considered quality watch and enjoy it. Make memories with it. Travel with it. Wear it during significant life moments. There's no need for huge collections. It's abhorrent. That's been the crux of the downfall. Too much greed, acquisition and flip fury. True horologists are going nowhere 😊
Brave choice to do the video. Well done! We live in a society where greed is mixed with laziness. No one wants to work. It's easier to jump on an asset bubble. Now everyone, I have got some tulip bulbs with some very interesting petal colours? Please form an orderly queue.
You make a good point about certain models never being investment grade like a datejust. I do think the Le Mans Daytona has all the makings of being investment grade. I think it would be a million dollar watch in 15 to 20 years like Patek 2499 and 1518
The problem is people who think watches are investments . Buying from grey market dealers is stupid . Rolex is the most copied watch buying from a grey market dealer is asking to be scammed. A wise man once said a fool and his money are easily parted.
Le Mans has new movement, shortest production ever, and nobody knows how many were made! Marcelo got his from AD hit the jackpot! This watch will be worth over $1 Million one day at auction with ease and anyone who thinks otherwise, is a delusional fantasist! It's selling on the grey right for $350k right now!
Imo the really interesting pieces is not the ones currently priced hugely over retail, but some of the rare and still not appreciated models. I'd buy a Kudoke 2 over a Datejust every day of the week. Discovering pieces like that is what's keeping me in this hobby. If the whole thing was about flipping steel Rolexes I'd be done within a year, max.
In essence if the manufacturer decides his price and then the market immediately decides six times that price you must think something doesn't add up , if that was a vintage item and you are coming at it 50 years or so after yes things can change market value but if that change happens immediately your know its made up.
So basically Daytona Le Mans is still below OP41 "Tiffany" (highest) asking prices. I think Daytona is much better deal than OP41 "Tiffany" ever was :D
I agree I think that’s why Rolex discontinues models that trade extremely high above Msrp to stop the authorized dealers from doing SHADY UNETHICAL SHENANIGANS ROLEX IS A PRESTIGIOUS BRAND AND DONT WANT TO BE ASSOCIATED WITH THAT KIND OF BEHAVIOR
It’s a free market and the consumer dictates the price . The market will always find its level. Is a painting worth a 100m if you analyse it ? Is a Banksy worth 6m ? Get over yourself David who are you to tell collectors and enthusiast how to spend their money ?
Sincerely David is giving his opinion not telling me or you instructions. We may differ in certain things with him , but he is one of the best exponents and talented young men in you tube . I personally would love to get the Lemans edition because of the history behind this timepiece, the 24 hours subdial , the open caseback , I don’t have a white gold Daytona , etc etc…. I’ve been at the 24 hr in 2016 when Ford beat Ferrari again and hope to repeat the endeavor with Team Shelby group again . Therefore I lost the chance to buy the white gold one at msrp because it was discontinued so my lost for my collection, because I never buy over msrp… After this video I decided to contact AD for the YG one … So starting a new search which is part of the hobby 😂
@@dr.supersnake4627 Good luck with your search and you are 💯 right ! The research and the homework is one of the best bits of the hobby without a doubt.
The moment you started talking about investing in watches was not a good moment. I like watches because I love watches. I don’t view them as an investment.
Always pleased to hear ‘the voice of reason’ help hit reset on some of the madness going on. I guess if people continue paying the premiums, can we blame dealers for taking the money though?
Everything about Rolex specifically and certain other similar watches is pure madness for sure, they do very little changes and people go crazy, this year being a prime example!! Prices have really levelled up in comparison to the extreme prices of two years ago. The danger element to wearing one in the UK these days is also key to putting certain people off buying expensive 'hot' watches. Haven't seen you in a while hope you and the family are well!!
Man you obviously are the one who is biased, you own the watch and half of the comments on this video are yours trying to justify your purchase, you have made 12 comments on this which makes you look desperate to be honest. Wait 10-20 years to see if your investment pays off or just enjoy it for what it is.
Are the buyers of this watch worried about the value or they just wanting the watch because you can’t get it anymore . If they have that sort of money do they care ?
I appreciate your comment but I stick with what I am saying. Could I be wrong? Possible, it's only my opinion. Plus this video is not just about the daytona it's about watches in general. Regardless, opinions are always up for discussion 👍
Very good advice on investing in watches. I come from the school to buy what you can afford and want to wear. The safe queen collector is just another form of hoarding assets with large sums of money.
If someone wants to spend 300k on a watch that’s has an MSRP of 50k I simply wish them continued good fortune and the best of health and love. Life is for Living🥳🥳🥳🥳
How many of them are out there for sale? What about you selling a 5711/1R over $200,000 when the market was crazy? Is it different now? How many of those Nautilus were available? You had 2 of them for sale at the same time.
A third of the market is Rolex. Mass produced. Roberic lines assembling machine made parts. Great quality, but not artistry. There are hand made watches still out there, that do cost hundreds of thousands. It makes sense those are potential investments, like art. But I struggle to see how a mass produced brand, can be scarce or art. I own a Rolex and love it. In the same way I enjoy my BMW. Both well built mass produced machines. Both incredibly common.
I'm sure you are a canny buyer for your own "investments" given your experience. As a dealer you were as happy as the rest to chase up the market when it seemed there was no top (as a long term stock market investor I knew there's always a top) and I don't remember any video telling people not to pay silly money when the silly money was being spent. You went along, and if circumstances were to bring about the madness again you would do the same as you did then.
I have 2 tags a breitling and my favourite which is a panerai luminor base, I could sell all these and buy a submariner, so I can be asked .... is it real??, I buy what I like and that's it, granted I do fancy a deepsea but I'll get it when I can afford to loose money but when I do I'll love it
Glad that you have distanced yourself from Paul Thorpe. He seems to have gone off of the deep end and has become somewhat racist in his comments/videos. He bought himself a handheld microphone and now fashions himself some do good er.
David i generally like your videos but i must disagree with you on this one. I know you will stick to your opinion but my question is, when this watch reaches 1 million dollars as the Paul Newman watches often fetch, will you come back on here and admit your mistake?
I've come to the great conclusion that nothing make sense anymore. You see there's probably some young guy that makes a shitload of money easily. If you're value to be over a billion dollars, what's 250,000 quid😂
