Ep. 318 - Ever wondered if you should offer a website audit, optimization overview, free consult or other lead generation strategy in order to get new clients through your web design doors?
It’s a worthwhile approach towards getting clients, especially if you want to give potential clients quick wins in order to build trust and authority so they eventually purchase your full website packages and ongoing services.
But what should you offer?
In this podcast episode, I’m chatting with Kyle Prinsloo, founder of freelancerfam.com (a private (and free) discord community for web design freelancers) who shares how he started as a freelance web designer with a “value ladder” approach to getting clients which is, in short:
Set up a web design profile on fiverr.com
Offered a free conversion optimization offer
Followed up with a $100 wireframe design
That led to 1k-5k full project
Then to ongoing work
Kyle gives us a behind the scenes look at how this value ladder helped him build his business from scratch along with many other things web designers can do today to get started as a freelancer in web design.
If you come up with a value ladder of your own, share it with me in the comments at joshhall.co/318 (I diligently read all podcast comments)
In This Episode
00:00 -Introduction
07:32 - Web Design Journey
12:51 - Learning the Basics
17:38 - Being in a Community
22:13 - Clients around the World
27:41 - Platform Transition
31:43 - Create Recurring Income
38:39 - Doing What you Enjoy
44:58 - Value Ladder of Knowledge
47:53 - Pricing with Different Platforms
56:59 - Giving it Time to Build
Connect with Kyle and get all the links and resources mentioned in the episode at:
joshhall.co/318
Subscribe to the podcast on:
Apple/iTunes - apple.co/36wnnc3
Google Play - bit.ly/32c5EmD
Stitcher - bit.ly/2QM0sUh
Spotify - spoti.fi/36ttMEZ
TuneIn/Alexa - bit.ly/2MOg2MP
RU-vid - bit.ly/2CdGSYM
2 авг 2024
