TikTok Expert Exposes The Algorithm feat. Taran Gray

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In this video Taran Gray and I talk about how artists can make money from music without relying on streams, and how to capitalize on the TikTok algorithm. Taran is a TikTok content specialist managing content for Yamaha and other popular brands, and he runs a content marketing agency called Social Play Digital (www.socialplaydigital.com/).
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Опубликовано:

16 апр 2024

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Комментарии : 52

@DanceFloorOutCast

The the worst and most toxic advice an artist can get "Stop focusing on your music, start being an influencer and pump your social accounts for brand deals".

@metalxmetalxmetalxmetalx

what he said about streams is kinda cap. depends on the music and how big ur catalog is

@xanderusa1

How confusing. I literally was watching another ex-Tiktok worker video here at YT saying the algo doesn't worth at all but value content such as inspirational, educational or entertainment, and not at all SEO. Video: "Ex-Empleado de TikTok Desvela los Secretos del Algoritmo (Guille Collado)".

@officialodawg

At $3000-$4000 per 1million streams....Streaming can definitely generate more money than small brand deals if you can build a strong streaming catalog. Yes trying to do it with one song is not as pratical.

@soulofwaves

In my experience I've had videos with 200 views with a lot of engagement and videos with 1,000 views with literally few to none engagement. This gets me confused, because almost none of my high engagement videos have gone over 300 views. I understand that having higher engagement means that youre reaching the right audience. So I dont really get what this AI wants.

@KK-----

facebook ads aint working bro

@LegPuppy

What if artists aren’t actually doing this to make money?

@oncue9426 14 дней назад

That was really good. I need to watch more of his videos

@T1C3

This is a really good video, looks like I'm on the right path thus far. Always room for growth! Thanks for the content🥶🤟🏽

@tidalwave_music

do you recommend IG vs TIKTOK ads?

@PatriciaPalmeroAlvarez

Great interview! Thank you Andrew! 😊

@TaranGray

Hey Andrew! Loved being on to talk with you and enjoying the feedback in the comments. I want to address a few things in hope that people take this information to heart and have greater success as music artists than they do currently -

@WillBrahm

What a stellar video. Thank you Andrew!

@GringoLokoMusic

Really good video, I learned more about TikTok than I ever knew

@neonchild6969

Awesome stuff as always!

@sumsumab1809 28 дней назад

I learned a lot. Thx

@BigAych

Been watching 2 months, finally subbed; thanks for the valuable content its why I watch! Can you share your spotify income with us?

@edmlv

Can anyone share the link of the talk where Andrew met Taran Gray?

@ottomanbeatsofficial

So i wanted to start running ads to existing posts on both Spotify and tiktok. Started with facebook. Just wanted to do video views on existing reels and have the placement just for the reels. As (throughplays) But the video views arent increasing on the reel i chose . Its running it as a different video just as an ad. I just didnt want to boost the post within instagram. So later on i can retarget. What am i doing wrong? Any advice?

@FitzWyatt

I don't think a skate brand is a good reference. No skate brand is really advertising outside of skaters other than nike. Not much money in Skating. Can you give other examples? Maybe products for a lofi artist? Was thinking coffee or something.