ALL of these adverts or PSA's were shown on mainstream TV in the UK. We the British make sure that you sit up and pay attention! I have seen other RU-vidrs feel sick, cry, look away because of what they saw. The adverts were 100% effective. There are other British PSA (Public safety announcements) that are just as effective and twice as scary.
Half of the reacters I've seen watching these have either gone "I *really* need to learn First Aid" or have gotten up to check their smoke alarms. The system works.
Yes, these were all shown on TV in the UK, here in the UK believe that making the adverts hard has a better impact on people and people want to help more.
The little girl in that final video did an incredible job. I don't know how a kid that young is able to develop that thousand yard stare when it's difficult for adults to replicate. Anyone who has dealt with people who have experienced trauma will recognise how good a job she did. I think it was a little ruined by her looking down the lens in the final moments but I imagine that was the directors decision.
Apart from sex traffickers, they were all shown through out the day.when I was a child I watched certain commercials about bonfire night, crossing the road,fire hazards, smoking,stranger danger,drowning etc which to this day I haven’t forgotten . They are etched in my mind and after commercial about first aid, I actually took a first aid course as did many of my friends.
The point about the cancer man being laid on his back is that nobody knew First Aid otherwise he would not have been put on his back. It was to encourage people to learn first aid. The tag line was that as many people die a year because of lack of first aid as they do of cancer.
It was sort've, "if you could do something easy and cheap to prevent yourself or someone you love from dying of cancer, you'd do it. You and yours are at just as much risk from threats to life that are treatable via first-aid, and you can do something easy and cheap about that. Why aren't you doing it?".
For as long as I can remember (I’m 68) PSA ads on mainstream tv here in the UK have always been hard hitting,they’re designed to get your attention……and they do.
Jane knew her killer. Followed by a van that turned away. Then crashed. Kid didn’t wear a seatbelt and killed the mum. Her son was her killer. Wear a seatbelt. We are put through some stuff growing up, but it makes you do the right thing. Learn first aid, check your smoke alarm batteries, keep an eye on your kids, wear a fkin seatbelt, and much more! Look after your kids and don’t r&pe people. Just be a good human being. It’s called tough love! If you all did it then it wouldn’t have to be shown. But apparently…….. 90% of people do, these ads are for the 10% that don’t. True love everyone. ❤️
My fave PSA is still that one with the little ginger lad though, that was killed during drink driving accident. His body shows mangled up haunting the guy where ever he goes, including his home laying on the floor. I'll always remember that Ad
European TV is NOTHING like America . European networks do not shy away from nudity , explicit language , unpleasant topics and the harsh reality of addiction , traffiking , disease , disability , death etc. You now have some idea of how effective these campaigns can be and you will remember them LONG after the ads for ice cream , sunflower oil , chocolate and shoes. How interesting for instance do you find all the American ads for the latest pharmaceuticals , home test kits , medical insurance , law firms etc ???
The final one about becoming a refugee was very effective at breaking through the idea that refugees were not the same as the rest of us. As Ukraine has more recently shown us, perfectly normal people, living perfectly normal lives, can find themselves suddenly fleeing for their lives. Hostility towards refugees was reduced by that ad. Although the UK government still illegally delays their entry into the country.
Regarding one service announcement, Bernardos in the UK started around 1867 taking care of children in every way. Starting out with education and venturing into other areas. In the Victorian era it had it's hands full, as no thought was given to children of the poor, beyond poor. There were boys homes, girl villages, etc and the general intention was good. However, they did take part in the British government policy to send children in care to other parts of the Empire 'to have a better life' they said. Not so! Although Bernardos stopped this 1967. In 2010 the UK goverment formally apologised for the policy of sending child migrants to former colonies. Bernardos continues to this day following new policies as times change. Diana, Princess of Wales was president of Bernardos at one time.
I was not sure you would watch them because they are really rough to watch, but just as you said, they need to be watched, we need to see it to remind us of all this people who go through this and that it also can effect us no matter how safe we feel. The trafficing one is so harsh and i cried when i saw it. We hear about it but never see it because it happens in the dark, and getting it thrown in my face made me realise how little you really know and how many people are stuck in this and never get out. I also relised that i had not check the red lamp on my smokealarm in like months. Now i do it every other day because it is right there and such a easy way to protect my family by just looking up for a few sec.
Havent watch the channel for a while! Love the intro, also looks like you’ve got a new/better camera(?) and seems like you started paying to skip the ads (or maybe you edit those away now - but i couldnt see any cuts). Thats all great to see! Will check back in more often now!
It's correct to say that these are not ads as such. You don't see them on TV as much these days, as the majority of advertising space is taken up, but some were seen more often in cinemas. The technical name for these is "public information films", which were at their peak in the UK in the 70's and 80's. These covered topics including road safety, substance abuse, crime, and were sometimes fronted by celebrities of the day. To get an idea of what horror stories they were back then, try the trippy but terrifying "Lonely Water" from 1973 which is ingrained in the memory of many even now.
I defo remember the little girl transitioning for normal life to war refugee within a year, I remember that and it hitting home at the time. That was at around 2010 - 2013 maybe, can't exactly remember but I think it was aired at the time where the Syrian war began and there were a lot of refugees coming over, and at the time our attitudes towards refugees weren't so compassionate if I remember rightly, so this advert was a big campaign to help shift our attitudes a little and make it all hit home a bit. It feels close to home now but in retrospect, I remember the Syrian war being just an out of sight out of mind thing, and because Syria and its people looked so different to us, I guess a lot of us kinda just saw some far away land somewhere with no relation to us and therefore couldn't empathise or see it as our problem. I mean, I didn't even know Syria was even a country and where it was on a map. It was all a bit confusing if I remember but I was probably around 15 - 18 years old at the time, so. Defo speaking for myself I remember not particularly understanding or caring, or defo not appreciating the severity of what was going on. It was all just chaos in the news I know a lot of people weren't prepared to take in at the time. My parents definitely turned a blind eye to it. A lot of people were convinced there was a bigger conspiracy at play, especially because of the government we had at the time lead by David Cameron. There was also Afghanistan prior to that, and then Iraq in the early 2000s. And Libya whenever that was. Sierra Leone. Etc. All these wars going on in these far away, mostly desert and Arab looking places. I think at the time Syria was just seen as "another one", as bleak as it sounds. Given how bad all the other wars went, a lot of people were also skeptical of the whole thing, or suspicious, rather, and a lot of people were angry at the refugees themselves lol which is hilarious when you look back. There was just a lot of anger and resentment from the British people at the time, and a lot of racist attitudes too, especially towards Muslims, which isn't a race but you know what I mean. I can't leave that out. I remember that time quite vividly actually. But yeah, I do believe a lot of these are real adverts and some of them in retrospect look quite shocking but they sure were effective looking back. The only one I can't see being aired is the one where the woman is having exorcist lol. I never saw that. That was legit frightening watching on here 😂
The other thing about fire safety (well, there's a bunch, but this is big) is to set a place away from your house for the household to meet-up once they've escaped. Pick a landmark - tree, bench, bus-stop, corner, whatever - far enough from your house to be safe, but close enough to get to quickly (ideally, make it somewhere kids don't have to cross a road to reach). If you don't do that, kids are going to be less likely to know what to do in a house-fire, and may stay inside, looking for family members for help. It also helps to give you a rapid head-count, so you can know quickly if anyone's unaccounted-for. Review the plan with your family when you change your clocks. It's ridiculous that we don't teach age-appropriate basic first-aid in schools. Overall, British PSAs seem to be much heavier on the "tragedy can strike anyone" and "we're all in this together" aspects than American versions. America is psychotically obsessed with this "rugged individualist" idea of the "just world", ie. that God or the universe or whatever gives good things to good people, and that, if someone's getting bad things, it's because they deserve it somehow. This is, clearly, ridiculous and childish and, because it destroys the idea of the "social contract" that keeps all us weak, slow humans alive, dangerous, but that seems to be where America's at, and it doesn't appear to want to change much. The trouble with anti-sex-trafficking laws, which are vital and address horrendous criminal abuse, is that they're often used by sex-worker-excluding Puritan so-called "feminists" to paint all sex work as trafficking. This results in insanity like sex workers being convicted and imprisoned for "trafficking" *themselves*. If the goal is truly to root-out sex trafficking, a major first step, as experts and sex workers agree, would be the legalization of sex work. It's a lot easier to tell an enslaved person from a worker when the worker, who's usually just attempting to survive, doesn't have to hide in the shadows with the criminals. That illegality, of course, also makes sex workers themselves far more vulnerable to enslavement and trafficking. Speaking of people wanting the masses to watch stuff with "rainbows" and generally ignore problems and continue consuming, there was an absolutely surreal exchange on that horrid far-right "GB News" program just the other day where a meteorologist was explaining the brutal and deadly heat-wave the UK is currently suffering (40+ degrees C (pushing 110 Fahrenheit, I think?) in a place that rarely gets above 25 C) and its connection to the climate crisis. The GB News host kept trying to tell him it was just "a warm summer" and that weather should be "a light and happy subject". If you've seen "Don't Look Up", it was literally that scene where the scientists are telling the news hosts that the asteroid is going to destroy Earth and the hosts keep telling them to "lighten up". Poor irony. We ask too much of it.
In number 4, 'The Helpless Man', it was showing how many People knew nothing about First Aid. In the UK you can apply to the Red Cross for a Course in First Aid. This is the way TV should show adverts on those subjects. In America everything is about Big Business and Money.
there are hundreds of these ads in the uk, a couple come to mind of a guy constantly seeing a dead child he ran over whilst speeding, and another one about “act F.A.S.T (Face Arms Speech Time to dial 999)” an advert that shows a burning hole in someone’s head indicating the effects of a stroke by face changes arms dropping and speech slurring, all are very eye opening
Thankyou for watching my request. Well done for getting through these - Sorry, they are as tough to watch as the reality must be, but that's the idea. This video has been hard for everyone to watch, but, I'm glad you appreciate the truth of these adverts so much.
An A list British actress agreed to make the sex trafficking ad. That shows the difference between the British and American attitudes to these subjects. We do not sweep them under the carpet and pretend we do not know.
Honestly, for me personally, I find the earlier PSAs to be FAR more disturbing and nightmare-inducing. Especially the ones from the 70s, 80s and 90s. Watching a kid accidentally kick a soccer ball into an electrical sub-station, climbing over the fence/wall to get it back and ending up being electrocuted to death ... only to then watch as his older brother goes over to "rescue" him and for HIM to ALSO be instantly killed and fried, because he touched his brother when the electrical current was STILL coursing through his little brothers charred body..... holy crap. How on earth I got away WITHOUT needing SERIOUS amounts of therapy after seeing them I'll never know.
Hi tysheen I watched these as kid on TV I prefer stuff like this make you sit up and take notice instead waiting for your program to start again I don't think they would show these in USA
You can’t hide from these things. How can you prepare or change something if you don’t really understand it. These adverts weren’t meant to portray happiness or to sell a product they are there to show a message. It’s hard to tell somebody when it’s easier to show. I watched loads of reactions to this and after the fire alarm one every single person says I’m pausing the video I need to check my smoke alarms. So it works it does do good even if it gives you a slight uncomfortable feeling for a few minutes.
British adverts where always the best and most impressiv in TV!And yes the were shown on TV! And Iam always sorry that we dont have them in my Country! Their only purpose is to get people to think about that stuff and do something to fix it!
They have to be powerful and provocative to make you really think, that motor neuron one that was straight to the bone (sorry about pun) . the expression on your face shows you really are thinking.
We all need a jolt on subjects like this, just to remind us the world isn't all cotton wool and rainbows, and if we can help, we should... And it does work, it's awful to watch but you understand... This is reality for some.
4:34 Now that was called a "great editing". It fools you that she was the mother of that father and son that are far away to the park that are different family or is she...? But...in her place of home it was raining, but at the park, it wasn't. So... It gives you a question, doubt, and sheer panic that what if it was a latter. Anyway, that was my observation with theory. But the first thing after watching the ad was she was not the mother.
Take a look at cats and cradle public add of northern Ireland UK ,also DOE road safety advert Northern Ireland that was banned before 9pm.. Really brings it home.. as do all DOE Northern Ireland UK Road safety adverts do.
You said that he survived cancer and yet he died because he choked on something that he ate. We fear things like cancer, we all know someone who has died from cancer and we fear it, we saw what a relative went through, some survive and some don't and we try to avoid getting cancer because we have seen what it's like to watch a loved one go through that not knowing what will be the outcome, and when they don't make it we promise ourselves to watch out for any kind of system that might be the thing that we fear more than anything else in the world. Everyday we eat, most people eat several times a day, it's so normal that we don't pay it much or any attention, yet it can kill us at every bite of every meal or even every swallow of a drink, learning a little simple first aid can save a life, indeed many lives and mostly of the people who you love "your family", it's so simple to learn and yet so few learn to do it, too many of us are guilty of being lazy and not preparing to save the lives of those we love, a one hour class can teach us how to do this. Many of my family are trained in first aid from clearing the airway to treating electric shock and many other accidents in the home, stopping the bleeding until an ambulance can get to you or you can get to the hospital, simple yet effective ways to save a life, yes we have the NHS but it's partly because of that that we understand how much pressure they are under, we try to ease the burden on them by learning to do the more simple ways to avoid needing to call for an ambulance where possible.
i remember these ads, and they were quite effective, certainly a shock to the system, and IMHO we should run such ads today. Instead, the subject has changed. Check your adverts and spot the occasional one which has a white couple in it, because now the emphasis is not on Safety but the insane dream of Multi-Culturalism. Just look at the adverts today, the huge majority of them show a partnership between a White Woman and an Ethnic Minority Male, usually with half-breed children. Now, I don't care a jot about who loves who, but to be a Multi-Racial child in the UK of today is creating a massive cultural barrier to that Child's chances in the world. Currently 85% of the UK is White, by 2050, based on breeding patterns, Muslims will be in the Majority, and I simply don't want to live under Sharia or the Caliphate. That is why Rishi Sunak should NEVER be our PM
I remember in the earlier 1980s they use to show kids being killed by traffic,Electric,Drowning also strangers. I think we should show more of them to put the point across
ru-vid.com/video/%D0%B2%D0%B8%D0%B4%D0%B5%D0%BE-Aa3o7vWG93w.htmlsi=ok_vCgjndLuMkau1... its the sequal, a couple years later follows girl in no.1 save the children... somehow even more harrowing
It may be a tiny amount but what if one of those children was yours or one of your relatives because you didn't bother checking the smoke alarm for 10 seconds twice a year ??
@@dev1346 yeh But Surely public service announcements are about reducing risks with identified problem areas Like... Why don't we have public service announcements for cords on blinds? Because it's kills so few children per year that it's not worth the cost of making and running it.
@@jgreen2015 . House fires do more than just kill a few children, that is just the worst aspect, there are about 25,000 per year and the majority are easily preventable. Cords on blinds have special clips to make them safer.
@@grahvis by your same logic - houses have fire alarms. So no need for a PSA. 'but you have to remember to put batteries in' And you have to remember to put the clips on and check them
Your reactions were the same as my reactions.Does make one wonder that even in a democracy where freedom is thought to be paramount someone has some control over those freedoms perhaps in a subtle manner but control regardless. America has much to be proud of but the profit motive can endager some freedoms .America has food ingedients that are banned in Europe but will make food "look" good or "last longer". People are invited to food testing but not told of the ingredients . America deserves better but though the profit motive exists in every country perhaps America has taken it over that red line but the "system" can hide it from the people. If the people of America want to protest dont do it over tribal politics do it over more basic concerns .The controlling elite will not like such protests and may well crack down harder than one would imagine .To some degree we are all brainwashed by political propaganda and the media are bias regarding one tribe or the other and we are living in dangerous times because of those factors and the elite feeling their authority is being challenged may be fighting back and we can not yet see it.
In the US it would appear that many years of emphasis on rugged individualism has led to a culture of me me me, with little concern about others, they have to fend for themselves. There is also a different way of regarding freedom, in the US it is freedom to do, in Europe it is freedom from. In the US you are free to run a business how you like, you are not obliged to treat your workers fairly. In Europe workers have a right to be treated fairly, they have freedom from being treated badly.
Watching the US news and US utube I think many people would benefit with similar ads on all your main chanels. I think many of your people who make laws in your country seem to live in a privilaged bubble and have no idea off or empathy for the suffering of others. Watching ads like these might crack that shell of self satisfaction and ignorance. Then you might get health care where people are more important than profit. People might realise they have no right to make abortion illegal and yet not pay to fix a broken system where children are neglected in government care. 88% of minors sex trafficked in the USA are under the care of social services. By the way sex trafficking is the fasted growing multimillion dollar criminal enterprise in the USA.
British show Derry Girls, commissioned and broadcast by Channel 4, produced by Hat Trick Productions, and set in Londonderry, Northern Ireland, which is part of the UK.
All you American reaction jockeys always say that you knew what was coming, or it was going to be this or you knew it was going to be that. You did not know the boy was killed in a house fire and that he was 'infact' a ghost .... Fire investigators frequently find the batteries in smoke alarms flat (Draind) due to them not been checked regularly, which is what the commercial was about. Stay safe..
he had cancer he beat cancer, he choaked on a burger. the message is the same amount of people who die from lack of first aid die of cancer, it isnt final destination where the grim reaper is hanging around trying a different way to kill people. your right, on his back through lack of good fist aid. that is the message.
