A platform can be complex, necessitating a thorough understanding of its features and capabilities. It is recommended to devote time to understanding and mastering Google Ads.
Hi Jason, I set up my whole campaign after having watched this entire course! Thanks so much for it!! 🎉 There is one thing though I do not understand: through the sitelink extensions the customer shall be taken to a specific point of your website. But are they not all supposed to be taken only to the landing page? Thanks for the help ☺️
That's a good question... For the ad itself; you want all the traffic to go to the landing page. But when it comes to the ad assets they should go to different pages on your site; that are relevant. The key is to only to link to pages that will help your buyers make a decision. Google actually requires that site links go to different pages.
Thanks ever so much for this wealth of information, Jason. You're a true "Educator" I've now learned what to do. I followed along with each step. I have now subscribed and will be checking into your other Tutorials. Thanks Again.!!!
That's wonderful, thank U so much for this! I want to ask if u may about the ad group optimisation 11:00 , U have many ad groups, Is it just duplicating it like meta ads? Or u have made some changes?
Hi Jason: Please define what “site assets“ are that have to be set up before one would run a google advertising campaign. Might an example be some thing like a landing page? Or, possibly a data capture form?
You'll need a landing page and conversion tracking setup in order to run your ads effectively... There are "Ad Assets" which are extra parts of your Google ads - those are created inside of the GA interface
I rly want to understand how google ads works. I have a campaign that is giving me for example $300 with $100 invested per day. But when I duplicate this campaign with the same configuration it’s converting $150 with $100. Why this is happening?
That's a great return, way to go 🔥 As for the duplicate not working as well; it's really hard to tell on the surface. If it's the exact same settings it could be the bidding strategy relearning
Hi Jason I'm from please I'm a subscriber to your channel and really find your videos very educative but please how to I get the ads to advertise on products. I really need extra job attached to my teaching
Hey jason, i have a question do i need a personal website to run retargeting ads. i’m trying to retarget people from campaign i ran thru a youtube video and the landing page was my book on amazon. can i retarget still? please advise 🙏🏽 thank you.
You can create an audience based upon your youtube traffic. People who have seen any video on your channel or viewed a video as an ad... However you can't remarket to people who were sent to amazon. I would highly recommend creating a site for your book and driving traffic there instead of Amazon so you can remarket
