4:34 Step 1: Gather Business Requirements 6:55 Step 2: Create User Personas 8:25 Step 3: Research, Competitive Analysis Gathering Concepts and Ideas 10:15 Step 4: Wireframing, Prototyping & Early User Testing 13:17 Step 5: UI Design, Prototyping & Additional User Testing 14:03 Step 6: Monitor Gather Client Feedback Make Adjustments and Improvements Thank you for sharing your expertise Mike! Always great value.
I'm a subscriber to your channel for a very long time Mike. Been watching almost all of your videos, and frankly I've learned a lot. I enjoyed your tutorial videos, but most importantly I've been listening to all your advices you've given us on your videos. Thanks to them I was able to land a job as a UI/UX designer. Huge fan!
That's awesome Angel! Thanks for sharing the feedback, glad I could share knowledge that translated into you moving forward professionally. That's what its all about. Thanks again, best of luck. Always be learning!
You're such an inspiration! I'm just starting the journey of trying to transition to UX/UI and was just randomly searching RU-vid to get more inspiration and direction and I'm so glad I landed on your channel. Every one of your videos, so far, resonates with me. How I wish I had a mentor like you! I will definitely continue to watch and follow :) Thank you!
Thanks for your video. It's very straight and clear. Your image and sound quality is professional. Your speech and diction are good and understandable. Your video is 4 years old but your content still seems relevant today in 2018. Well, I am no professional UI / UX designer, only a tech-savvy visual artist, photographer and art director. All in all, doing UI / UX design seems to be all about "how to visually and optimally manipulate the online user into buying the client's products and / or services". Period. Then there are specialised jobs into analysing the target audience, what they like and how they navigate online, and then other jobs into proposing optimal visual solutions to fit an "average" user and potential client. The keyword is "sell-sell-sell". Of course, offering a stunning experience online may impress the user and create the desire to buy the show-cased product / service. More than the product / service itself, I guess it's how you present it, that is crucial in making a "call-to-action" (euphemism for simply "buying" or at least sharing the "cool online experience" with one's social network on mainstream social platforms or even via e-mail, and spreading the word for free). The tools to analyse the user experience and audience target can be actually much more complex than the design process itself, I can imagine, as the latter remains a dialogue between a creative and a client, a provider and an assigner. Mathematics of statistics and algorithms, and the like, are complex and non-hard sciences. Humans don't come into boxes easily. As far as I have understood, a UX / UI designer is not a programmer / a developper / a coder, but a specialised tech-savvy visual artist working for online commercial purposes and designing the navigation process and page backgrounds and elements (usually borrowing a lot from the existing market and ready-made open-source free icons). Some common tech-jargon has to be learnt to be able to work with other specialists, as a team, and that would come on top of having a good eye for design and graphic composition. Having a specific user / consumer / potential client in mind for our own client's products / services, is about marketing strategies - which comes back to "manipulation" and using psychological tricks to trigger a desire to buy. Did I get it right, in short ? :) Cheers
It is really important to find out the total experience of the designer with the user interface because it's an essential part of the design. Great advice Mike! Thanks for sharing this awesome video!
This insight is extremely helpful and your academy appears to come at a real value. Appreciate you speaking so frankly and highlighting what recruiters look for. Looking forward to more of your videos.
Been following your videos for a while, just wanted to say thank you for everything. Every video and advice you give is sooo helpful. I got a job as a UI/UX designer not too long ago, so just wanted to drop by and say thanks man :)
This was supremely interesting and informative. I do board game design as a hobby, so UX clearly matters. In fact, it's probably the most important portion of creation. There is a saying that I live by when designing: "Fail Faster". Get a mock up, test it immediately. It will be unfinished, rough, imperfect, but ready to be molded for a better experience. It will fail; you expect it to fail. And then you know exactly what needs to be fixed. The sooner, the better.
Thanks Mike , you have a great voice/delivery to teach and its easy to listen to you and absorb your content. Also you organize the information in a simple way so its easy to digest and inspiring to continue. I'm so glad I found you on YT! Vanesa
im getting my B.A. in Digital communication and im looking to get into UX, and i was worried about shifting into that path. this video really helped a lot. I thank you so much for your input and I WILL be watching more of your videos
Thanks for another awesome and helpful video. I watched one of your videos a few years ago and it reignited my passion for UX. At the time I didn't know much about the term "UX", but I had been doing the same design process in all my projects. I LOVE research and I'm a curious person. UX is well on its way of being a standard in business best practices.
Great information, I am glad I came across your channel. I am a resent art school graduate. Looking for work in motion graphic, but only finding UI and UX opening in my area. I am the type that likes to ask question and your videos have inspired me to diving in more into UI design process with my visual work. Thanks so much, Keep up the great job your doing.
Mike, this is one of the best instructional videos you've recorded ! So much useful info, especially when it comes to things like the right workflow and portfolio tips ! Thanx a bunch!
Hi Mike. I really liked your video. It was very useful. I'm thinking of UX design. My friend signed up for a $11,000 course so I was trying to see the appeal. UX looks like it is something I could excel at.
Great videos Mike. I learned much of what you've explained here in school. At the time it wasn't referred to as UX design. But many of the principles you share are what i use. Now I can add the UX designer to my resume ;) Of course i know that things are ever changing to research never ends.
Hello from Moscow. Your videos erased lots of my fears. You definitely have teacher/preacher talent. Thanks! It is pity that good design is not much appreciated here in Moscow. Think the reason is competiotion is low in our economy.
Once again, really helpful. I got a better view on UX according to these 6 steps. This way I can keep on digging deeper before I commit on investing $10k on an immersive program. Thanks or sharing your experiences and knowledge!
I'm a new subscriber. Thank you so much for the video. Am working on a new project with my classmates and we are currently on step 4. This is great advice and am looking forward to more videos :)
Thanks Mike for all the tips and advises, all your videos are great, very well explained with lots of useful information, I watched your personal portfolio, very impressive as well, congratulations.
Hi Mike! Can't wait to finally transition to UX design! I'm an SEO Specialist with a college degree in Psychology, so I closely look into websites almost on a daily basis. Meanwhile, I have been doing a bit of digital art to express insight but have wanted to go back to doing consumer behavior research which I did in college. Finally seen how UX design makes sense of everything I've done in the past, and fortifying that with learning more about UX design, online. Thank you for confirming these skills in your video content! Subscribing to you for more great content!
Good stuff Mike! UX design has helped me appreciate the whole point of design. Great design should not only look good for the user but most importantly work for the user when building a website. At the end of the day, design will be measured by how it affects the bottom line. $$$
I've got that book Mike. It is good. I have a couple of others by Smashing too they're very good. UX is not just for web/online design, it is used in every area of life from tardis toilets to milk bottle tops, the principles are the same; making a users journey seamless and frustration free. I can also highly recommend Steve Krug's book "Don't Make Me Think" it's a great book for online UX and he's pretty funny too. Thanks MIke
Step 1: initial kick off meeting: understand business requirements, the stakeholder's goal - ie. BRD Step 2: User Personas - a snapshot of the target audience, who you're designing for. Step 3: Research - competitive analysis, designs and flows of other websites, compare features for ideas Step 4: Wireframing (low-fi, high-fi), Prototyping (Adobe firework), Early user testing with wireframe (list of tasks) Step 5: UI Design (final screens), more prototyping, User testing Step 6: Feedback from Clients, Monitor Analytics and Adjustments
You're welcome - This is the video that answers the questions you asked me via email. Focus on this process and document your process, this will make you strong on the UX side of things.
Mike, the questions that you ask as a UX designer are the same questions art directors and copy writers that work in advertising ask themselves before creating an ad or ad campaign. Do you agree?
Since I'm self teaching myself I figure that I take as many courses to familiarize myself about being a UX Designer. This is something that I really want to do.
Great advice in your videos, man. I even let some of the ads play through just on principle, ha! You mention recruiters from time to time, what has been your success rate/job landing ratio with, and without recruiters? I have gotten mixed reviews on recruiters from creative pals, and have never taken the plunge myself.
Sounds to me that the UX designer is apart business analyst, part developer, and part designer. The web designer is saying, "this looks cool!" whereas the UX designer is saying, "maybe, but..." Is that a fair assessment?
I wish software engineers could understand what a UX design process is and what kind of work is involved in order to deliver a useful and intuitive application interface. In Cisco most PMs and engineer are victims of their own ignorance about UX/UI and ruin projects at the expense of shareholders who are paying for their salaries.
Mike - I don't have a degree, but I've been doing UX Design since 1989. I designed interactions for Web-based training products for the US Census Bureau for 10 years, then moved to the West coast to design LMS integrated courseware for a major mutual funds investment company for another 10 years. Although my title was "E-Learning Programmer" I was actually doing what you describe. I've had training in Adobe Flash, Photoshop, Fireworks, Dreamweaver, ASP, IIS, Javascript, VB, VBScript, Pearl, XML, HTML, CSS, I think I'm suitably qualified (aside from a degree) but can't seen to land a job. It's such a "nichey" position. Got any advice?
Hi Mike, I do not have any web design or programming experience, but I'm very interested in UX Design--mainly the psychological and behavioral components of UX design to begin with. I have a degree in Neuroscience and Behavioral Biology but I haven't clicked with any of the career paths I've gone down from being a Neurophysiologist to a Pharmaceutical Project Manager. This career seems perfect for me because I can put my background, which is very interdisciplinary, to good use and enter into a career that's more in the technology realm. However, I'm having a hard time figuring out how to create a portfolio as I study since I'm not currently working in the field. Do you have any courses that explain this process? That seems to be the biggest issue when trying to get into this field. I have several books and courses, but I really want to showcase what I've been doing. It would be so awesome to have a course that goes through the lifecycle of a mock UX project(s) or how to create a portfolio in general. There are enough UX instructional courses, but building an actual portfolio is definitely a market that's lacking. I also think that this would be so awesome as it would be a great alternative to the UX bootcamps that costs $10K (which I don't have) or the degrees that seem chopped up to screw you out of unnecessary money. I've seen programs that will chop up one topic into 3 courses just to get your money, and honestly I probably would learn the equivalent of maybe 3 books worth of knowledge in 10-12 course degree. I just cannot get more student loans.
Wow, thank you for sharing. Really made me think about my future career... Would mock-up projects be perfectly fine to add to my portfolio?? I’m new to this, only 23
