Stupid hype shit! I know letting the audience gather around the dj is part of the BR concept but I find this trend to ignore the fact that partying is always about you and the people you came with or meet. Not about worthshipping a celebrity turned dj. This is not a concert where something is created and presented on the spot. He's playing pre-recorded and premixed stuff. So turn your back have fun with your peers. A good dj should always keep in mind that it's not about him. People can praise him afterwards for doing a nice job which is: To entertain with a great Song Selection.