Watch Me Build a Facebook Ads Account With a $50K/Month Budget (FACEBOOK ADS FUNNEL FOR E-COMMERCE)

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How to Test Facebook Ads Creative in 2024: ru-vid.com/video/%D0%B2%D0%B8%D0%B4%D0%B5%D0%BE-CmkWzdgl6iI.html
How to Structure a Facebook Ads Account in 2024: ru-vid.com/video/%D0%B2%D0%B8%D0%B4%D0%B5%D0%BE-RYo1ylDPKvc.html
These Facebook Ads Creatives Convert LIKE CRAZY in 2024: ru-vid.com/video/%D0%B2%D0%B8%D0%B4%D0%B5%D0%BE-2jDQ3aPRX8U.html
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RESOURCES
How to Create Facebook Ads That Convert 2020: ru-vid.com/video/%D0%B2%D0%B8%D0%B4%D0%B5%D0%BE-VSoAwl2692U.html
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THIS VIDEO IS ABOUT:
watch me build a facebook ads account, watch me build a facebook ads campaign, facebook ads funnel for e-commerce, facebook ads creative funnel
ABOUT ME:
Hey friends, I’m Dara. I’ve been in the marketing biz for over 6 years. I’ve worked in-house for a travel startup, launched several e-commerce brands, and worked agency-side on creative & paid social teams. Before that I dreamed of being a life-long humanitarian: I started my career abroad (lived in West Africa, India, AND Egypt!) and came back to my sort-of native New York City where I started (and flunked) my own business. Now I’m a Director of Paid Social at a fully-remote advertising agency. I’m probably living in an Airbnb right now :)
This channel is for anyone who wished they had a friend who could teach them Facebook Ads. I’ll show you the ropes, give tips & tricks, and share my favorite “blueprints” for success. Have a Facebook Ads question? ASK ME! Maybe I’ll even make a video for it...

Опубликовано:

21 дек 2020

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Комментарии : 304

@DaraDenney 3 года назад

Let me know the industry and ad budget you'd like to see another build-out for! Hope you enjoyed this video :)

@javiercastro5766 3 года назад

Fashion (sneakers) www.odisel.com/, around 3/5 k. per month.

@DaraDenney 3 года назад

@@javiercastro5766 Great suggestion!

@Ari-zp4dd 3 года назад

I am planning to launch campaign in car leasing industry, i'm a car leasing agency and i wanna go online. . would love to hear what you have to say (breaking to market, competition, etc) thank you!

@1shotmgmnt 3 года назад

This was awesome, thanks so much. Would LOVE to see the buildout for a smaller monthly budget as well. I think something like an avg of $100.00 a day/3k a month would help allot of us out. I personally would love to see something for an apparel DTC company but anything smaller scale would be very helpful for many of us trying to do it on our own with limited budgets. Thanks again, learning so much from you, really appreciate your videos.

@katiemoloney2792 3 года назад

Health & wellness (specifically supplements!) $3-5K

@socialsavannah 3 года назад

This is better content than 99.9% of paid courses

@martyconway5077 3 года назад

oh my yes....!

@DaraDenney 3 года назад

Ahhh thank you, Savannah :)

@torleifv3335 3 года назад

Yeah definetily. I bought a course on Udemy, he didn't mention anything about the intellectual retargeting Dara went through. He was more focused on having his free e-book promotion on the bottom. I really like this channel!

@romariolourenco1927 2 года назад

@@DaraDenney hEY Dara, how do you calculate DROP-OFF...

@mrc9644 2 года назад

I'm running E-comm for the US market right now, even bought the course on Udemy to learn how to deal with the previous agency's mess, but this had SO MUCH VALUE for me. Everything you need to promote any kind of business on Facebook in like half an hour. Dara, we definitely look forward for these types of account build videos!

@ahmedabby1608 3 года назад

I am in total love with your channel. Never never stop making video just by thinking you have less subscribers. Your channel will be going to help millions of people. The amount of goodness and value you provide to your subscribers are insane. I love you and wish you all the best.

@DaraDenney 3 года назад

Thank you :)

@robertosanchez-hernandez5952 3 года назад

Dara, wow! This is exactly the content I was looking for. I’ve taken countless courses and invested hours learning Facebook, but your videos are the most informative and fun that I have seen by far. From a strategic standpoint, you give a lot of value than all of these fake “gurus” that charge thousands of dollars do! Thank you for your service!

@SeanTodd 3 года назад

Love it! Having a simple account structure has helped me out so much, a future video idea could be comparing a super low budget (maybe $3k per month) to a much higher budget account like $100k per month and why each account needs to be set up how it is

@DaraDenney 3 года назад

Thank you, Sean! This is a great idea. At the agency where I work, we have accounts that range from $5/month to $1 million/month in ad spend... and the management strategies def differ! I tend to focus more on the bigger accounts, but I could def do a video like this. Talk soon :) (Also, I love that you’re creating media buying content now too! Keep it up, there NEEDS to be more of us!!!)

@shastisarvagya 3 года назад

@@DaraDenney I really want to know how do you guys manage ad spend of $5/month. Would be an interesting video.

@abdulsamisaeed4118 Год назад

I really appreciate your creative guidelines because this is the most important part that's most of advertiser are not guiding. I believe that 60 to 70% sales depends on creative.

@CelignyDathus 3 года назад

Hi. Interesting content. I would like you to make a video about the coming IOS 14 vs the ads platform such as Google, Facebook, Tiktok etc... It would be great to tell us what your suggestions or recommendations are.

@DaraDenney 3 года назад

You’re not the first to suggest that, Celigny! I am working on getting this kind of video up within the coming days :)

@vamsikrishnabharathi 3 года назад

Loved your teachings and your voice. watched more than 50 mins of your videos straight up. I haven`t seen such professional and friendly talk with the work you`re doing and kinda my story started like yours too. Marketing is the best interesting topic that I can open my ears to all the time.

@MrsDyarvane 2 года назад

This is the best facebook ads course ive ever watched 🔥

@dudefoodsco 10 месяцев назад

more videos like this please! Super helpful to actually go through the process! Keep up the great work!

@sanketparab7509 2 года назад

My god, this is so much detailed. Little part of it was too higher level for a beginner like me.

@mahmoudafifi7804 2 года назад

I can't stop loving this genuis content, Thank you Dara

@abdurrahmanroni9628 3 года назад

This is so cool Dara. Cant wait for your next One. I enjoy your videos so much

@DaraDenney 3 года назад

Thank you so much, Abdul :)

@digitalrasheed Год назад

Have nothing to say far better than 99.9 % courses.

@MrPeeledBanana 3 года назад

This was a great video! Very interesting hearing your thought process when setting these up. Just an idea, my business is not quite at a point with that high of a monthly budget (hopefully some day). Would be interested on seeing a setup for something around 1-3k per month and how to get the most out of that budget. Thanks so much for making these videos!

@DaraDenney 3 года назад

I’m so glad you enjoyed it! And I will def do something like this for a lower budget in the near future :)

@IndianDigitalmarketer 3 года назад

That's the most practical thing I have seen on the entire youtube. Also, what kind of gear you use? It's so clear and amazing.

@danscalco 3 года назад

Hey Dara! I’ve been watching all of your videos and just want to say thank you. I know these videos take time to put together, film, edit, etc and I really appreciate you sharing your expertise on your channel.

@DaraDenney 3 года назад

You are so welcome!

@fabrice.breuss 3 года назад

Another idea: Leads for a coaching business with a daily budget of $50-100 (if too less, just do with more budget). I think that would be also in the interest of many others :) Love your content Dara!

@DavidHernandez-np6pk 2 года назад

Very good editing and straight to the point. Earned yourself a subscribe from another buyer, looking forward to more of your videos.

@josemariadearaujofilho7635 2 месяца назад

Service based business ads in the financial industry or any service business this was incredible thank you so much. Would love to see your thoughts on the service industry.

@BangsBucketList 3 года назад

Most practical video I've watched. Really learned a lot! You should create a full paid course on this. I'm sure a lot of people would love to learn from you. Thank you

@ryanyu5051 3 года назад

Such a great video. Can't imagine only 238 likes and even 2 dislikes. Now I want to add one more like.

@stockholmcompany3493 3 года назад

OMG

@SamWeinstein 3 года назад

Great video! Would like to see one in the Apparel / POD space. --also is the Instagram stories a separate campaign entirely?

@DaraDenney 3 года назад

It's a separate ad set, and sometimes a campaign. Good suggestion too, Sam! Thanks :)

@rafaelhorna868 3 года назад

This was absolutely amazing! Would love to see something for a Webinar campaign with a 30k month budget. :)

@misterhanwee1030 3 года назад

Love this practical and no-fluff content! Better than some courses. I have some questions in mind. But before I asked, let me go through your other videos and see if I can find the answers. Thanks for putting out these content!

@DaraDenney 3 года назад

Thanks for the support :)

@MarkPereyra 3 года назад

Wow, the value in this one is incredible. Thanks so much Dara, I think a regular segment like this would be an amazing idea. AI have clients in the education space (trade schools, private schools, etc), so we generate leads for enrollment. I know those are higher ticket items - any chance you have experience in that / would be able to do funnel for that industry?

@DaraDenney 3 года назад

Glad you enjoyed it! I do have a bit of experience in this realm, I'll put it on the list! Thanks again :)

@MarkPereyra 3 года назад

@@DaraDenney yessss looking forward to it :-)

@Jeshpot 3 года назад

Very informative and in-depth. Glad I found this video. You just gained yourself a subscriber. Keep it up and keep it coming!

@DaraDenney 3 года назад

Thank you :)

@sarvarsaidov7058 3 года назад

First to comment😎 great content Dara would love to see more of these and strategies for e-commerce low ticket and/or higher ticket products budgets maybe from 5k to 10k, thank you:)

@DaraDenney 3 года назад

Hey Sarvar! Thanks for the great suggestions! I’ll def do something in the 5-10K range soon :)

@edwardso8903 3 года назад

Very Helpful. Thanks alot !! When do you use traffic campaigns ? Or you just use conversion campaigns for traffics as well ?

@jackmihoff7168 3 года назад

Thanks for the great video. Honestly, I watch a lot of "gurus" for this industry, and you are a breath of fresh air. I did have a question about DPAs when you have a one product store. Is it still worth using DPAs in this case or just stick with the retarget creatives I personally created? In the past, I didn't have a lot of success with DPA for this one product store. But I do really like this structure you have laid out here and have already seen improvements after implementing most of it.

@JSSoundsmusic 3 года назад

Hey Dara, 3 questions... Wouldn’t we be missing out on potential sales if we exclude all previous purchasers? (pixel + list) What if you’re running an ad for specific product, but you end up excluding somebody because they bought a different product? What disqualifies a previous customer from seeing an ad for a completely new product they haven’t purchased and might be interested? Sorry for all the questions, just want to know your thought process here.

@DaraDenney 3 года назад

Generally the thought process is this. If you have someone who has already bought a product you can convert them in these two ways: 1. Email, for free 2. A loyalty campaign via Facebook Ads

@saibabu5613 3 года назад

i usually don't comment in videos, this content makes me, it's Awesome content, super

@LarryChasse 3 года назад

You are a rockstar. Keep up the great work.

@bhushanshaligram1995 3 года назад

Hi Dara! Thanks for explaining the topics in such detail. Need you advice on the below doubt. 1. I have created a 'ToFu - Prospecting' campaign for Audience testing. I have 3 creative in all of the different ad sets. 2. While I'm taking the top audiences from this 'ToFu - Prospecting' campaign into my 'ToFu-Prospecting-CBO' campaign, should I take the best 2 creatives or just 1 creative out of 3 from 'ToFu-Prospecting' campaign? Also, amidst all this, which amongst the 3 creative do I need to test with Super LAL audiences in a separate campaign?

@DaraDenney 3 года назад

Good questions, Bhushan, but some of this you have to test for yourself: it’s different for every brand! I would keep the three ads. And you’ll need to pick which ad creatives to use that fits with your brand and product! Hope this helps

@beyondnutrition3278 3 года назад

Great video, love the separation into the 3 funnel groups.

@Ray-ti4tn 2 года назад

Thank you soooo much for actually detailing where you put each piece in the funnel and why. I see this was made in 2020, has anything changed with your setup strategy in 2022? Especially with the roll out of IOS 14? Would love to watch more of your content

@Ray-ti4tn 2 года назад

@dara also what campaign objective did you use for each part of the funnel?

@boskerude 3 года назад

Thanks Dara!! That was just amazing..! I'm starting in few days my first e-commerce campaign and after all this master class I only had one doubt... For Tofu campaigns you used "conversion" but...which kind of conversion? View content? Thanks for your help from Mexico!

@HedlaStr 3 года назад

This was great Dara, thank you. Do you plan on setting up a course where you would be able to go into depth on each part of this setup? I found myself wanting to find out just a bit more on several sections of you setting the account up in order to understand it fully. I'd definitely buy a course if you would go fully into depth on that.

@DaraDenney 3 года назад

Hey Sebastian, this was not my original plan, but I am seriously considering doing a course in 2021. I think I can provide a lot of value here, but I want to absolutely nail it and present something that I'm really proud of. I'll keep you updated!

@flo0www 3 года назад

Wow, this video was great! Definitely following for more!

@DaraDenney 3 года назад

Awesome, thank you!

@carolinaveloso3131 3 года назад

Dara you're amazing! I loved this content. Thank you so much for helping!

@urielawlan2510 3 года назад

Really thanks a lot for all of yours videos, its such a great content !!

@florakija 3 года назад

Hey Dara, awesome video! Thanks for your great information. Just thought of you ever use or test Collection Ads? Thank you :)

@flyingwithanything27 3 года назад

Literally better than paid courses. Thank you!

@DaraDenney 3 года назад

Thank you!!

@PabloLopez-hl3xl 2 года назад

Amazing video DARA! So glad i found your channel! (: Quick qs: for MoFu and BoFu, after you create the initial audiences of 180 and 365 days, you mentioned you like to segment further by 7,14, 30 days. Do you then stop the 180 and 365 audiences? And from the winner ad sets (like 3, 7, and 14 days), you combine them into 1 ad set? Thanks!

@kertone88 3 года назад

Great video has always, I was wondering if you use dynamic adsets for your retargeting campains ? And, for your audience testing, do you use the same creatives? Thanks

@DaraDenney 3 года назад

Sometimes, as with all things in media buying "it depends" :)

@Arbe0007 3 года назад

Love your videos. Have learned a ton. I would like to see one about the Beauty industry. $1K a month budget!

@DaraDenney 3 года назад

Thank you, Cristina! And great suggestion :) beauty is super fun!

@breadw1nna 3 года назад

Great video, Dara I have a store with multiple products. Do I compile those different creative for the various products into one adset in the top of funnel? Also, for the middle of funnel do I just compile all the creatives into those 2 adsets as well or separate all the products into multiple campaign funnels?

@ClaimClam 3 года назад

yes; I would like to know

@Perfekt5ifth 3 года назад

Great content!! I would very much appreciate a video like this for real estate investing! Your the BOMB!

@samuelgitoro616 3 года назад

Loved the content. What about a weight loss program with a low ad budget of $500. Would love to see this. Thanks 🙂

@DaraDenney 3 года назад

Good suggestion!

@is-sam 3 года назад

Wow, this is amazing, thank you Dara :) Could you talk more about how to target Publications and Related Brands / Competitors because I can't seem to find them in the interests when setting up my ad sets. Thank you !

@is-sam 3 года назад

And another question: what is the difference between All Website Visitors in MoFu and View Content in BoFu ?

@DarrenGraham01 3 года назад

Fantastic content. Simple is always better I’ve found and some great tips and advice 👍 I’d love to see a build for a £10k per month home decor ecom brand

@myanaabhishek3774 3 года назад

Hello dara can you please consider making a affordable course on how to be an elite media buyer and also include a job search module please there a is a lot of confusion in the industry.

@ellucas8621 3 года назад

Best video i watched regarding FBA

@redmi5candra685 3 года назад

Hi Dara, love your videos so much, may I know if we use interest in detail targeting, do you usually check target expansion on?

@rikibubble6295 3 года назад

It's really helpful, and I saw it at least 5 times!!!

@AlomM 3 года назад

Love this Dara! Great content as usual Can you do something for coaches/speakers etc with SLO funnels? Spending about $100 per day

@DaraDenney 3 года назад

Great suggestion! And so glad you found value in this :)

@arashrezvani63 3 года назад

I am learning a lot following your content, Great job! Can you dive deeper in audience selection in ToFu? I know you have a video specifically for the audience selection but that didn't work for my ToFu. I have Shopify store selling unique art prints and I created "Publications" and "Competitors" adsets and let it run for a few days but I only got 15 visitors to my site, My budget was $20 per day so I am wondering what went wrong? My budget was small or audience selection was not correct?

@DaraDenney 3 года назад

Hey Arash, it's really hard for me to tell without seeing your data. The reality is that in the early stages, you have to do tons of testing, so my advice is to test as many ToFu audiences as you can. The testing never stops :)

@thyago2187 3 года назад

Amazing video, thanks!! I'd love to know how you wold work with a lower buget(10$ a day? you decide) in the Beauty industry!

@DaraDenney 3 года назад

Great suggestion! I'll def be doing one for lower budgets in the new future :)

@thyago2187 3 года назад

@@DaraDenney Great!! ♥️♥️

@zahaanunwala1435 3 года назад

I LOVED THISSS, PLEASE DO MORE OF THESEE

@DaraDenney 3 года назад

I have two others!!! But yes, this is a regular series.

@MrPeeledBanana 3 года назад

If someone were to be just started out with advertising given the current landscape and a limited budget where would you recommend focusing? Snapchat ads, Facebook ads, Pinterest ads, Google ads?

@DaraDenney 3 года назад

Great question! I would say focus on paid social or Google. I personally like paid social more (so facebook/Snap/Pinterest/TikTok), but I would not just focus on one of those platforms. Hope this helps!

@funnellsites1557 3 года назад

🙋‍♂️🙋‍♂️🙋‍♂️ Video Request!!!😁.. Can you please show us how you would structure a Tool Company's marketing strategy and ad account? I noticed most ecommerce media buyers are primarily in the CPG, Fashion, and Home Appliances industries, but Home Depot and Lowes are large companies too!! Lol And Car Mechanics and Home Improvement Contractors are on Facebook and Instagram too! I feel like this industry is underserved 🤷🏾‍♂️

@DaraDenney 3 года назад

Great suggestion! I’ve never done something like this before though, so I’m not sure I’d be the best person to do it! Maybe you should give it a go!

@reklessevilkid 3 года назад

I'd like to see you build out a real estate investor ad campaign. The ideal avatar would be a motivated seller who wants to sell their property at a discount for speed and convenience. 10k a month advertisement budget. Let's go! =)

@DaraDenney 3 года назад

Great suggestion! I’ve never done real estate Facebook Ads though... so probably not the best person for this :)

@a7xZEVERAL182 3 года назад

Excelent video. Congrats on being one of the best in the game

@DaraDenney 3 года назад

Wow thank you, Xavier! Appreciate your support :)

@lykac5680 3 года назад

Thank you so much for quality content! May I know how you analyze metrics in each stage of the funnel?

@LennyYT 3 года назад

Great stuff 👍 audit breakdown and creative brief breakdown would make fun videos🚀

@DaraDenney 3 года назад

Great suggestions!

@carlosallanofficial 3 года назад

Thank you for the insights! One question, how many creatives and/or copies maximum do you test on the DC ad sets?

@parklitaseart1674 2 года назад

Love it 🧡🧡🍁this is the best content thank you

@DaraDenney 2 года назад

Glad you enjoy it!

@luisalbertoguanche5245 2 года назад

Thanks for the video! Pretty helpful 👌🏽

@lukamilicevic712 3 года назад

If publications ad set that was stacked with different magazines etc would you then go and create ad set for each one to see which one is bringing results?

@vitazuev1906 Год назад

Thank you so much Dara, really helpful👌

@DaraDenney Год назад

You're welcome 😊

@Melanie-hp1vr 3 года назад

Hi Dara, I wonder how you report these ads or how you keep track of the creatives you used. I understood that sometimes you just change the creative oder copy an a well performing Ad, so how do you show your customers which creative worked best. I mean do you use Google Data Studio or spreadsheet? Basically how do keep track of all the changes you made? Regards from Germany

@alexh1877 2 года назад

Awesome stuff Dara! Which attribution settings do you recommend for TOFU, MOFU, BOFU e-commerce campaigns? Do you have any rule of thumb? Not sure whether I should use "1-day click" or "7-day click or 1-day view"

@DaraDenney 2 года назад

I would use 7DC 1DV

@alexh1877 2 года назад

@@DaraDenney Thanks!

@rodolfom5356 3 года назад

Hello, Dara thank you for your awesome content, have you considered to record a case study and show us the steps you follow along the way? That would be nice, thank you again for all the valuable content.

@lorenzociucci6431 2 года назад

Could you make a video even for a $5,000 budget? I love this type of content!!

@pavlenikolic3555 3 года назад

Thank you so much. Additionally, you should create a video of all custom audiences you've created.

@miloverhoeven9297 3 года назад

Loved this. Would love to see you build it out for a interior ecom brand with a 3k-5k per month budget

@DaraDenney 3 года назад

Great idea!

@jordan825 3 года назад

Great vids! I’ve scheduled a CBO using the super LAA and broad targeting strategy. In your experience, is Christmas/NYE a bad time to launch new campaigns? I’m concerned it’ll start off poorly and throw off optimisation....

@DaraDenney 3 года назад

This can actually be a good time, actually, from December 25-31. Facebook has a name for this period called "Q5"... eyeroll... HOWEVER CPMs will be lower and people will have cash and gifts to return to buy stuff they actually like so it's a good time of the year to experiement with!

@nicolasolayaofficial 3 года назад

This was such an awesome video Dara, extremely helpful !!! Quick question: when you said that you try to inject new creatives into the Creative testing campaign each week, you do that by directly injecting the creatives into the DC adset or duplicating the DC adset with new creatives?

@DaraDenney 3 года назад

I actually take the best performing combinations and turn them into actual ads and then dup those into ToFu and some MoFu campaigns. Hope this helps :)

@nicolasolayaofficial 3 года назад

@@DaraDenney perfect. And when you’re going to test brand new creatives, do you add them to the already running dynamic creative adset?

@DaraDenney 3 года назад

@@nicolasolayaofficial Yep! And I take out the non-performers.

@amlagency2657 3 года назад

@@DaraDenney Hello Dara, why not launching a separate new DC CBO campaign to test the new creatives ?

@MatheusOliveira-ly8lc 2 года назад

This is gold. Thank you.

@julianboulinguez1864 3 года назад

Very cool vidéo again Dara 🙏 would also like to see an account structure for small Ecommerce or just starting off 😇 #keepgoing

@DaraDenney 3 года назад

Coming soon!

@86lab29 3 года назад

I love you for this, thanks unique content!

@xeniakonukhova4043 7 месяцев назад

Hello, I really like your videos like a beginner in AD. Thank you for this really useful video. I work in a marketing agency and my main projects are online courses. I will be very happy if you record a video on how to work with this niche with 3000-4000$ budget. Thank you one more time!)

@ahmrza 2 года назад

Hye, great content. I was wondering what is the reason behind creative testing with cbo & audience testing with abo ?

@SIAMPH 3 года назад

Hey, Dara really enjoyed your video and content its been extremely useful! You mentioned in BoFu DPA ads you test you're messaging such as testimonials, evergreen, discounts...etc do you make separate ad sets for each messaging or just duplicate on Ads level? How do you go about testing messaging? because Facebook only allows one copy for primary text was a bit stuck on that. Anyway awesome content!

@DaraDenney 3 года назад

Thanks Ali! I sed to segment them by ads, but I believe there was a change in 2020 where they now have to be separated by ad sets. Either one would be fine! Keep in touch.

@NaryKaka 3 года назад

Bro how to hide mutual friends. Please let me know

@bernardoabz 3 года назад

Dara great content. I have a question, do you exclude your mofu audience in the tofu campaign?

@DaraDenney 3 года назад

Thanks, Bernardo! Fun fact: most of the time I do not! The reason why is because sometimes I find that certain MoFu audiences need ToFu content to convert. I know other great media buyers who would disagree with me on this, so it is really personal preference. Hope this helps!

@mohammadbozo2692 2 года назад

Great Content, i have a question about audience overlapping, if i made a tofu campaign with 3 adset (broad, interest, lookalike), how can i ensure they don't overlap on each other ?

@ahmerhusain 3 года назад

Awesome video and training Very much speechless, of how to thank you enough for how your knowledge and content sharing helping me understanding, organizing the structuring of Facebook ads work segemnts Thanks very much

@DaraDenney 3 года назад

Glad it was helpful!

@sdl1195 3 года назад

Great video Dara! Question... when you are spending on this sort of budget, how often (approximately) do you have to change the creative at the top of funnel? I've just started a similar spend campaign for the first time and keen to know what time I need to dedicate to creatives so they don't get tired.

@DaraDenney 3 года назад

Good question, at this budget anywhere from 1-2 weeks is average. Hope this helps!

@hazardscanvas 3 года назад

@@DaraDenney It does, thanks so much! What about MOF and BOF... Normally they would be more evergreen but I guess you will get the same people coming through the funnel, do you change these regularly?

@DaraDenney 3 года назад

@@hazardscanvas Great question, Jenny. I would say YES and sometimes even quicker... because these audiences will be more likely to see your ads over and over. It's something you have to test, though, for sure.

@dn3985 Год назад

When testing different time windows (3, 7, 14, 30, etc) in retargeting at adset level, is it necessary to exclude them from one another? For example, for the "ATC - 30 days" retargeting adset, do you exclude the 3, 7 & 14 days? Or is Facebook smart enough to make that distinction? Thanks

@remifollet3273 3 года назад

Would love to see similar content in the travel & hospitality industry :)

@jaymeblackmon 3 года назад

Hi Dara, great video! If I am testing for creative ad winners in the "ToFu - Creative Testing" campaign, should I wait and figure out the winning creative before launching the "ToFu - Audience Testing" campaign? Or do you use the same ad creatives in both ToFu campaigns simultaneously to start?

@DaraDenney 3 года назад

I would use the same in both to start.

@deckeindia138 3 года назад

Thanks for sharing your knowledge. Any comments on how to sell lower value goods from 6$ - 20$

@Ari-zp4dd 3 года назад

Your content is amazing ! Any wait to run home and watch it with popcorn 🤘🤘🤘😬

@DaraDenney 3 года назад

Thank you so much, Ari! :)

@MsPinkprincess99 3 года назад

Also can we have a Facebook ads a-z like a full breakdown on everything we need to know, can’t find a course to get me to a point where I am comfortable working on ads . Thank you

@NbaLive4ever 3 года назад

I’m helping out a friend who is opening his first dental office. How would you go about setting a funnel for local businesses like dentists? (His FB ads budget is $2k), since the audience is limited to local area. Also Thanks for the videos!

@DaraDenney 3 года назад

Not sure I’d be the best person for this, I haven’t run local ads for years and have never worked with a dentist :)

@ahmerhusain 3 года назад

Dara!! would you also enlight us the idea of working on followings Customer Avatar building Facebook Ads proposal by freelancers Budget planning basis on Product, services, VA or agency fees Fb Ads Project phases and Time frames Again, apologies to ask for alot but honestly speaking, wouldn't coup up this much without your wisdom sharing Many thx

@DaraDenney 3 года назад

Thanks Ahmer, these are great suggestions :)

@roxannechua5934 3 года назад

I have a client who doesn't have a website yet. Therefore, I don't have much data on their audience. Although they are running ads for 3 years now. They are into car wrap services. What would you suggest I do so I can optimize their ads? Would appreciate all the answers I can get. Appreciate you putting out your thought process. :)