We used AI to design Charles Leclerc's new F1 helmet - Scuderia Ferrari HP

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Before the Canadian Grand Prix, I sat down with Scuderia Ferrari HP driver, Charles Leclerc, to talk to him about his helmet design process and then use generative AI to design some helmets!
Using AWS PartyRock, we created a tool which allows anyone to use generative AI to create helmet designs of their own!
A huge thank you to Amazon Web Services and Scuderia Ferrari HP for making this video possible!

Опубликовано:

17 окт 2024

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Комментарии : 52

@harshitasriv98 2 месяца назад

sir your girlfriend is a art history graduate who works in a gallery please

@ShirahShah 2 месяца назад

honestlyyyy. Alexandra could design a helmet that would be mind blowing

@pe-peron8441 2 месяца назад

@@ShirahShah It would probably suck

@krishivpatel1164 2 месяца назад

@@pe-peron8441your family doesn’t love you.

@krishivpatel1164 2 месяца назад

@@pe-peron8441why are you such an unhappy person

@fadiazarah 3 месяца назад

You have the exclusive here: Charles next year helmet at one point will have the monaco kerbs!

@tom.developer 2 месяца назад

If it does, I’ll feel proud to have done my bit! 😃

@janberk2784 2 месяца назад

doing all this when there are thousands of artists willing to design a helmet for him is just a shameless marketing attempt and is an insult to all the beautiful helmet designs and designers

@Stelassin 2 месяца назад

Exactly, as an artist myself I wouldn't even care for any credits or price, I'd do it for free if it meant he's gonna wear it. This generative AI crap just keeps infecting every industry.

@DarthSid000 2 месяца назад

Well a lot of developers put a lot of effort into designing/tuning the algorithm/model. Why is their work not valuable and beautiful? Why is their work considered an insult and yours a beauty?

@tom.developer 2 месяца назад

During our conversation it was also mentioned that this is a great way for him to create an initial concept when he has an idea, but he did say he would still work with Adrien and his team to refine the concept and make it a reality. AI is just there to help kickstart the ideation process for non-design people in this scenario. And I think Darth Sid’s point is also valid, the researchers that work on the models that produce these designs also work very hard. This will always be a topic of discussion 🤔

@mavadelo 2 месяца назад

@@Stelassin Ah, so you are one of the people that has potential clients tell me they will pay in exposure... thank you so much....... You are a big help to the community. At least this AI setup is going to paid artists to work out further.

@whereami2130 2 месяца назад

@@DarthSid000 but what about how those developers are just stealing the artist's work without their consent or compensation to put in their algorithm? how is that fair to the people who put in the years (or even decades in some cases) it takes to develop their skills? yeah sure developers make the software, but that software does nothing but steal people's work.

@mavadelo 2 месяца назад

Those designs were not bad at all. I am glad Chalres mentioned he will/might use it as an initial draft where his team can work on. It shows that AI can be used in the process of designing things for setting up a base line. As a (nature) photographer I am not afraid of AI. For now AI images/designs are still clearly AI and when AI comes to a point it is hardly or even not visible anymore, there will always be people that want the "real deal" (be it photographs, paintings, design etc). It very well might be the case that AI will make "human made" more valuable than it ever was.

@tom.developer 2 месяца назад

I completely agree!

@eduardunus 3 месяца назад

Wtfffff how you have a video with leclerc. Asesome mate

@tom.developer 3 месяца назад

Thanks! Its been a great project to work on! This was filmed during my trip to Canada with AWS ☁️🏎️

@joshrogan3577 3 месяца назад

Very impressive demo. Great job Tom & Charles.

@tom.developer 3 месяца назад

Thanks Josh!

@engombel 3 месяца назад

This is amazing Tom!! AWS PartyRock looks great!

@tom.developer 2 месяца назад

Thanks! And it is! 😃

@Hulayyy 2 месяца назад

SUBTITIES!! Thank you. I was expecting not very good helmet designs so i was surprised when they came out alright. This AI is definitely a good baseline for designs though (for the unartistic or those who can't afford designers) But then you can add human personal touches or tweaks. Like I'm usually against AI art and stuff but i can see how this can be useful!

@tom.developer 2 месяца назад

I’m glad you liked the results! You should definitely check out PartyRock and see what else it’s capable of 😃

@sjokoturtle 2 месяца назад

Turned out pretty Cool 😎 great work!

@tom.developer 2 месяца назад

Thanks a bunch!

@tranquilo2023 3 месяца назад

Nice video with Charles, apply a bit sunscreen Tom don't get sunburned

@tom.developer 2 месяца назад

Good call! 😃

@Ashbleee 2 месяца назад

Great job dude 🏎✨

@tom.developer 2 месяца назад

Thanks ✌

@madmaxx2310lac 2 месяца назад

Charlie make a special helmet & put Leo on it would be sick!❤

@tom.developer 2 месяца назад

We'd all love to see that!

@just_swiftly_shake_it_off_1989 2 месяца назад

Wait I thought the c on the end was silent 😭

@Xavvie 2 месяца назад

There are two ways of pronouncing his name, the Monegasque and international one and he accepts both. He will often use the international one cause it's easier to understand for fans across the world. Search for "how to pronounce charles leclerc" and you'll see a video of him from his Alfa Romeo era pronouncing both ^^

@just_swiftly_shake_it_off_1989 2 месяца назад

@@Xavvie thanks much mate!

@Ni3van 3 месяца назад

Fantastic 😭♥️

@tom.developer 3 месяца назад

Thanks! :)

@TheBoyInTheBg 2 месяца назад

app name???

@tom.developer 2 месяца назад

It's called AWS PartyRock. We used it to create the helmet designer :)

@pulwenvt 2 месяца назад

what an insult to artists...

@giuseppekakra2381 2 месяца назад

Cry more

@tom.developer 2 месяца назад

I disagree. In another part of our conversation, he said that this is a great tool for him to create the first concept, however, he would still need to work with the team to refine the design. So this really helps him to get his ideas down more than anything :)

@BigBreadBoi 2 месяца назад

This isn’t cool… why wouldn’t you hire an artist

@tom.developer 2 месяца назад

In another part of our conversation, he said that this is a great tool for him to create the first concept, however, he would still need to work with the team to refine the design. So this really helps him to get his ideas down more than anything :)