Well Off Media: The Deion Sanders Content Machine 

What a coincidence then lol

Darius is not related

thought he was a cousin

@@arnettheathington1476 no from n orleans and not related

Not related but Darius is Jr friend just similar names

Nah that's disrespectful to what Junior brings to the table. He's grinding daily, and doing a ton of hard work to bring this vision to fruition in collaboration with his dad. Shedeur and Shilo are each the best player on offense and defense respectively That's far from just being alone for the ride.

exactly! Junior was doing content and clothing line hustle since 2017. @@mastergabs

@@mastergabsWhat vision?. Anyone can dip in and out of a practice. Do some real interviews 1on1. Show the rest of the campus. Drop some names because not everyone knows what Barry Sanders looks like in his mature years. Stop yanking the doodle mgabs. Bragging about having 200K around his neck. Do some philanthropy work. All I see amateur journalism.

@@christianjosefaquino1864 A lot of people hustle and grind doesn't make them masterminds.

Stop watching this one

you know the Sanders pay webpages to plaster thheir name all over the internet. What do you think that Branding manager does allday. Wake up man, his hype is not organic.@@lashandrarollen7941

He’s wasn’t trained in film and story production. He’s been doing it for a few years now, but hasn’t been interested in improving in that department . Seems like he has the money to hire a professional staff that can produce the content on a professional level, but he seems content on doing it himself. The overall editing & transitions, especially the way he finishes every video Is like a dad who films his family on vacations. If it wasn’t for the actual team and people he films, his channel would not have any relevance

@@jakeMontejo3272hating mf smh

Stfu who fault is it tht he got in a profession and didn’t do his homework

Dude sounds likes he’s nodding off from heroin

@arthurjackson861 Correctly noted...IF Deion Jr. would see these comments and take a little advise it would be to hire a private SPEECH Mentor....IF & when this young man begins to put the sweat into Articulation & Enunciation more Clearly of his words....watch out world...cause he is smart as a whip....let's get it on nephew.

@@nia-d3x i agree

Anyone with the last name Sanders can kill it in media apparently lol

@@chummerr he’s good at what he does, he’s been around them for a bit.

Then what is it???👀 Becuz it's working out just fine, you came to the comments to say it's not genius! 😂

@@chantymichelle Calm TF down. I wrote what I wrote. Get over it while learning what the word genius means.

It's redundant. In a 15 min. Video you get about 5 minutes of the players and 10 minutes of " Saucy this saucy that"...."look at my new chains"..."today im wearing" all contradicted with faux humility...It's becoming wash rinse and repeat. I keep watching though hoping for something new like the actual players and their college life hopes aspirations etc. Maybe he will take his dad's advice and branch out with more variety before its too late.

@@1hermitcrab4u Lol. You said it. And those tiny Chanel shoes he's always flexing. I truly believe the elevator doesn't reach the top floor with Bucky. When Prime's done, Bucky's done since he refuses to fully seize this magnificent opportunity. Like you I'm hyped for the team but the bling/auto/clothes flexing is vomit worthy.

If he didn’t have his father and this team to film, his channel would be irrelevant. His production value is very poor, his channel is successful because the content is very relevant, regardless of how he presents it. If he was at Colorado State instead doing the same thing, for example, he more than likely would not get this kind of shine. No team would even give him this kind of access, he has it because of his father.