What is LMG, exactly? 

Make a parent parent company and call it Yvonne Media Group

I love how the badminton centre is his "fun side project" even though at least where i'm standing it has a clearer path to profitability than labs does

If Linus started making counterfeit money in the lab, he could start a "bad mintin' racket"... I'll see myself out...

Recursive acronym! LMG stands for LMG Media Group.

i genuinely feel like a separate channel just dedicated to documenting and looking at the business side of LMG would be *incredibly* interesting if it ever happened. these clips as well as the ltt videos about how lmg is run are amongst the most intriguing to me, at least

That’s when you just start an accounting firm…lol LAG (Linus accounting group)

It stands for Light Machine Gun and are typically mounted weapons of an intermediate cartridge used to damage large targets and suppress enemy infantry.

They should start a management company and name it Media Operations Management and make Yvonne the CEO of it so she can be the official full-time M.O.M. of the company

Lukes joke about the whole lab tensile strength thing needs far more appreciation that was amazing thank you

I love that his millionaire mega project which his career leads up to is creating a normal as community center. He just wants his own primary school gym so he can play badminton and host LANs without dealing with a school board

Took me way too long to realize that the "badminton club" is a front for Linus' want to have his own lan center.

you should name it Uncle Linus' Badminton Center

I love how Luke immediately goes into panic damage control mode and starts looking things up and pulling out his phone at 7:40

Linus: “I want to name my thing ‘smash club’” Also Linus: I have done zero work to hold this name yet and am telling the entire world. INB4 trademark troll 😂 Edit: didn’t even get to the point where Luke asks why did you just say this publicly 😂😂

Call it an LLC, a Linus and Luke Coporation.

>Badminton center with video games and laser sports you're one step away from the arcade scene, buddy. i'll see you there, credits in hand.

I think the end goal is to have a venue for LMG events such as LTX and such. That’s a smart move

7:33 Poor Luke T-T prob tryin to lookup and buy up any available domain names for smashclub on the spot Man's always gotta be rdy for dmg control xD

I love the energy from the work friendship that's built over time you both bring to the show.. It's truly fun to watch ^5

To be honest, "Smash Club" invokes thoughts of Squash, not of Badminton. That said, if any sport deserves a name with a double entendre, it's the sport with shuttlecocks.

I think you need a Group Business Team to manage your other teams... Perhaps you could call it Linus Group Business Team.

I'm not sure there's another company/RU-vid channel that is quite the product that all this is. This video is a great example. Like, I've never had such insight into any company in quite the same way. Pure entertainment, and also a great learning experience. Also I just registered Smash Club. You can have it for one million billion dollars.

Linus has completed the game and is going for the side quests now

What’s not unique about bs262825

Hard R badminton center

Linus's Next Racket (spelling intentional.)

Smash Club is the club that Uncle Jesse owned. You might have to fight him for the domain.

Luke saying that the mark of success for a video game event was the time they weren't playing video games explains so much about Floatplane

I'm just going to repeat my request: please finally make a proper video explaining what floatplane is and how it works!

Linus, LTT was a personal side project of yours at one point, that doesn't mean much

For neon night, you could play the critically acclaimed Valve software original: ricochet! Everyone is talking about it Definitely a good, relevant option

What is LMG? A miserable little pile of secrets. But enough talk... have at you!

Baddie Club should be a real consideration 😂

I love how being a grownup conglomerate has caught up to them. Now they have to be real IT people.

I immediately thought of a Light Machine Gun and wondered what Linus needed one for.

A LMG (light machine gun ) is a light-weight machine gun designed to be operated by a single infantryman, with or without an assistant, as an infantry support weapon. LMGs firing cartridges of the same caliber as the other riflemen of the same combat unit are often referred to as squad automatic weapons.

Luke's absolute disapointment when hearing Linus didnt get the domain is hilarious.

You could also call it “Banging club”, and to make it profitable get Nike as a sponsorship, hang up some “Just do it!” signs all over t he place

Call it something with "Monster" in the Name!

All I can think of as a center name is BadminTRON with the Blacklight games!

when i was like 8 years old an blacklight event was held at a camping in france i was visitting. The Nets, the field lines, the rackets and the shuttles were UV reflective. TBH it looked awesome and it was better visability than a normal lit room would be.

The badminton center for kids who don't play badminton so well... For ants

The greatest thinkers likely have multiple amazing ideas many times a day but the rare moments I can think one consistent train of thought for most of the day is when I get the most done.

There would be a lot of shuttlecocks flying around the smash club

Linus: We're building a badminton center. Also Linus: The whole design is based around everything other than badminton.

You could have a special 1 vs 1 or 2 vs 2 or whatever where people choose to play a game that will be shown on the wall by the projector. Y ou could challenge anyone to a public duel and others could either watch it or play their own things.

"Linus, I'm afraid you've gone mad with power!" Linus: "Of course I have. Have you ever tried going mad without power? No-one listens to you!"

Obviously a badminton centre should be called "Goodminton"

@luke at 11:25, Armagettron is the best one I can think of on the spot

"The Sebastian-Ho Corporation" oh wait, that could be interpreted as something completely different

You can do stuff for free, you can bill it to each company as $0 and or include a discount on the services.

I wanna see linus go ham on the badmintelon court

almost all the old mods for Halo CE are on Halo MCC now with workshop support btw.

3:26 has to be top 3 best "I don't know:s" I've heard :D

4:20 (nice) you're describing transfer pricing where a big Co. sets up smaller supply chain orgs and gets billed for 2x the worth of the product in order to increase cost of goods therefore it's a tax deductable from sales profit.

LMG making two of my very different hobbies into one corporation lmao

Smash Bros on the TV, black leather couch, every single reference you can throw in

Looks like "Smash Club" is used by a badminton club in Edmonton and a club in San Diego.

5:00 holy shit every job I've ever had

Yvonneminton Center ?

Does anyone get the feeling that 10 years from now Linus is going to accidentally own half of Vancouver?

"I have a power supply tester thats taller than you" weird flex but ok?

Make it a double-recursive acronym - LMG stands for "LTT Media Group" and LTT stands for "LMG Tech Tips"

Linus went straight "idea man" in this clip! Lol

And the club only plays the song All Star by smash mouth 24/7

For the projector using a UST projector might be your best bet since it wouldn't need to be ceiling mounted. Also then if using an ALR screen you wouldn't have to worry about the screen being washed out by the regular lights before midnight.

the smash chlub in combo with ass... this is hilarious

6:33 "Smashclub" sounds for me like you're going there doing something completely different than badminton...

Linus still hasn't got over the UV Style 😂

I would think that Linus would know better than to announce any kind of naming idea until it's been acquired.

Midnight, lights off, black lights on. Everyone plays PacMan!

gotta play Robot Roller-Derby Disco Dodgeball at blacklight time

The new company is called Smash Step Brother since he wasn't able to register the domain.

There’s a badminton Center in Calgary called SmashCity

"Smash Club: We put the 🐓 back in the shuttle"

Over The Net - Badminton Shop Name

Accounting for separate subsidiaries. Keep everything separate. Note any related party transactions (like lab with warehouse for example) and when consolidating, eliminate those.

Smash Club sounds AMAZING! I love that name!

If my video game knowledge serves me right, an LMG is a Light Machine Gun.

Call it Shuttlers and make it space themed w the black light

Smash Club USM Gagny is a badminton club in Gagny, France. So you’re going to confuse French people. If they live in or near Gagny.

6:26 no you're not Luke, I'm soadown and yes it's taken lol 😅

Linus' Accessible Badminton AKA L.A.B

That all sounds awesome!

Does Smash club will have a room with not much light so its dark and some "chilling" couches

How does the accounting work for a web shop for the badminton centre? Easy, LMG/CW subcontracts their services to the badminton centre at a fixed monthly rate.

Any LAN events, LAN-mitten, the gloves are off

Did Linus mention where this badminton club is going to be located?

Call what it is Bad-investmenton

Yvonne is awesome 🤣

LMG is a marketing group. Linus has gone over this before on other WAN shows. Across their channels, for most their content, they make commercials or otherwise generate mostly positive attention for sponsors. Both low key where they don't acknowledge it, or high key where they do. You don't have this kind of staff or offices, or frankly, a new inground pool and sports car, if you're doing "business" otherwise. It's a business, and because you're not paying for this content - you can guaranteed you're being marketed and pitched to in some fashion.

the idea with the lanparty and the blacklights is all fun and games until the peripherals have stains

Call it *"Love All"*

LMG hosting a Chess Badminton Tournament.

LMG is every youngsters realized dream of making money and working with computers

just don't put the blacklight near the smash couch

The UV lights at midnight will clear out the gamers if they borrow the arena the days after the swingersclub used it.

Coming soon. Linus Badminton Tips

There's always TRON 2.0 for a neon LAN game. It's got deathmatch *and* cycle wars, like everything your kids ever wanted.

Halo custom edition getting a shoutout by a big youtube channel is pretty cool. Shame its kinda dead nowadays but there is nothing stopping people from hosting servers and playing.