Public relations is a widely misperceived field. This mini-lecture offers a clear definition of what public relations is (and isn't), outlines the key characteristics of PR, and differentiates it from advertising and marketing.
I am a marketing major and one class that I took a couple of semesters ago was social marketing, which is similar to public relations, but it is geared towards getting people to see the greater good.
Thank you very much, but I have a question about the meaning of critically examining the key takeaway in the Mexican statement of 1978. If you have any answers, please let me know.
