It's used as a playful encouragement to take a small risk or try something new and exciting, particularly in the context of doing something enjoyable or indulgent. It's a reminder to loosen up and enjoy life to the fullest.:)
the girl at 2:30 needs to chill. He didnt ask her what she studied, just what her inspiration is. have the feeling that most people that are into fashion feel the need to ,,prove'' themselves in order to play the game. just go with your feelings and all is good. These days we don't have to feel like proving - just be a little more calm please.