Whistle Talks Ep2: How Marketing is an Extension of Sales 

Hey everyone, in our latest Whistle Talks episode Kayla sits down with Elan Hefetz, CEO of Airfleet. They have a great discussion about marketing and how it impacts sales.
Elan shares some valuable lessons he's learned as an entrepreneur.
A few things they cover:
Kayla asks Elan about the transition from marketing to sales. Is there even a handover anymore? How different is the marketer's job in business-to-business compared to business-to-consumer?
They also talk about signs that the relationship between sales and marketing may be broken down. Elan gives some ideas for how the marketing team can best support the sales team.
It's a really insightful conversation that answers a lot of common questions. Don't just take our word for it - give it a listen yourself! Be sure to like this video, share it with your network, and subscribe to the Whistle channel so you don't miss any future episodes.
More sales made simple, right? Enjoy!