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Why are Lunchables SO Popular? 

Future Proof
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If you grew up in North America, Lunchables had a cultural stranglehold on your childhood, and they haven’t let up yet. Lunchables have been in supermarkets around the world for decades, and today they can even be found in school cafeterias. And the story of how they got there? It’s sketchy to say the least.
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Script: Caroline Eaton-Pickard
Editor: Melody David
Lead Editor: Kirsten Stanley
Project Manager: Lurana McClure Rodríguez
Host: Levi Hildebrand
Want to work with Future Proof? Suggestions? Hate mail? Get in touch with the project manager, Lu: contact@befutureproof.ca

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26 сен 2024

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Комментарии : 951   
@finkelmana
@finkelmana 11 месяцев назад
I sincerely feel your pain. I remember being kid in elementary school and being so jealous of the kids with Lunchables. My horrible, evil, mean spirited mother had the utter gall to make my lunch every day. I attribute that as the path that led me of crime, drugs, and prison.
@shaylenwayne9284
@shaylenwayne9284 11 месяцев назад
😂
@FutureProofTV
@FutureProofTV 11 месяцев назад
Blame the whole wheat bread is what I always say...
@Amberlynztwin
@Amberlynztwin 11 месяцев назад
Same
@meikahidenori
@meikahidenori 10 месяцев назад
Bro your mother did you a solid favour.
@uselesscause3178
@uselesscause3178 10 месяцев назад
😂 😂
@Kalabint
@Kalabint 11 месяцев назад
7:31 Correction: miligram, not grams, i doubt that the whole portion consists of 750 grams of Salt
@nakko6624
@nakko6624 11 месяцев назад
Almost a kilo lmao
@frozenjune83
@frozenjune83 11 месяцев назад
What do you mean? Is your luncheable not made with ~1.6 lbs of salt?
@m0bb42
@m0bb42 11 месяцев назад
shortly after you see, that their source got it wrong too
@Pseudynom
@Pseudynom 11 месяцев назад
​@@m0bb42 How did they miss that? Doesn't Canada use metric for weight?
@Kalabint
@Kalabint 11 месяцев назад
@@m0bb42 That is why I put the time marker on the News Post.
@jadefalcon5166
@jadefalcon5166 11 месяцев назад
I don't recall them being that cheap when I was growing up - they were a luxury item (or at least it felt like it to my poor self). I only ever got them for the rare field trip where you needed a pack-lunch, so they were something special. I haven't had one in like 30 years, but I recall them fondly
@radfoo72
@radfoo72 11 месяцев назад
#Relatable
@Napalm_Candy
@Napalm_Candy 11 месяцев назад
It was like that for my sibbling and I too (although I have eaten a few as an adult, they just aren't the same).
@meatballhead15
@meatballhead15 11 месяцев назад
I came here to comment this, too. My single, disabled mother with her little food stamp book of coupons could NOT AFFORD lunchables for me. I didn't get them when I was young for this reason, they were much more expensive than using the saltines and lunch meat and/or cheese she already bought for sandwiches for me that would last much longer. Only when I visited and then moved in with my dad and step family who were living the standard middle class lifestyle could I get lunchables, and it was like gold to me. In fact now that I'm an adult, I still buy them when I want a small meal.
@fgregerfeaxcwfeffece
@fgregerfeaxcwfeffece 11 месяцев назад
Here they did cost (~5$) more then full sized packages of all the foods they pretended to be. 200g sliced sausages (apparently some americans call this "meat" for some reason) 400g sliced cheese (cheap cheese, but actual cheese) 300g salted crackers Literally cheaper then a pack of lunchables. And then you even have a pretty good choice of cheese and sausage options. So of course they where cheap to manufacture. Because they did not actually contain that level of quality that the real products would deliver.
@newtscamander2461
@newtscamander2461 11 месяцев назад
In my family too they were a rare treat, usually for field trips. The cost depended on how fancy of a lunchable you wanted, the dinky little just crackers and cheese lukchables were cheapest but if you wanted it to come with a caprisun and a crunch bar it was more expensive
@roxou493
@roxou493 11 месяцев назад
As a french, I simply can't imagine these lunchables being considered an actual meal, especially compared to what I ate in school as a kid. These would at best be considered a pre-meal snack, like at the aperitive.
@Ray_Vun
@Ray_Vun 11 месяцев назад
as a portuguese, same. this is like, something you'd snack on in between meals, at like 10am, because you're a bit hungry and it's still a while until lunch time. but not as a replacement for an actual meal. i'd be starving if i had that for lunch
@savanafantastica
@savanafantastica 11 месяцев назад
And yet obesity runs rampant in the US and very much less so in Europe. Go figure. But yeah eating crackers with ham and cheese for lunch is really strange. Even our mid morning snacks were more substantial back when I was in school. 😅
@Pr0toPoTaT0
@Pr0toPoTaT0 11 месяцев назад
As an American, I'm totally for this. I effing love lunchables 😆
@savanafantastica
@savanafantastica 11 месяцев назад
@@Pr0toPoTaT0 I love me some crackers with cheese myself. Just not as a school lunch. But hey you guys do you 🤣
@Der_Kleine_Mann
@Der_Kleine_Mann 11 месяцев назад
​@@Pr0toPoTaT0Me a german loved them a lot as a kid, but then they unfortunately stopped selling them here😔
@melissaprice2880
@melissaprice2880 11 месяцев назад
My kids favourite lunch is homemade lunchables. Mini naan bread, cheese, meat, pizza sauce or hummus for dipping with some carrots and cherry tomatoes. It's a healthier, more filling version that the kids are still excited about and can pack for themselves.
@ipupi8784
@ipupi8784 9 месяцев назад
Sounds delicious!! I will try and make that, now lunchables just tastes far too salty for me..
@janelle_beans
@janelle_beans 9 месяцев назад
Are you taking adoption applications? XD
@NamhadiNdemufayo
@NamhadiNdemufayo 7 месяцев назад
That's the strat. Gonna try this when mine are old enough.
@Bananajam55
@Bananajam55 4 месяца назад
that sounds good!!!
@Reticence9zen924
@Reticence9zen924 День назад
There's a TikTok trend of adult lunchables - people cutting finger food up and putting it into compartment boxes. 😋
@RyanBrown-bz9nh
@RyanBrown-bz9nh 11 месяцев назад
Oscar Mayer is responsible for the charcuterie board trend amongst millennials. Lol
@kayshah233
@kayshah233 11 месяцев назад
The irony is that between them and Kraft they own a large percentage of the brands that are on even the highest end charcuterie boards. They really played the long game
@FutureProofTV
@FutureProofTV 11 месяцев назад
the lunchable to meat and cheese board pipeline is real...
@maenad1231
@maenad1231 11 месяцев назад
@@FutureProofTV 😂🤣
@daniellejones2962
@daniellejones2962 11 месяцев назад
😂 this is REALIST COMMENT, meat, cheese and crackers, WHAT’S UP!
@monzorella1
@monzorella1 11 месяцев назад
In the UK, you can't even order McDonald's or fast food to a school. Even if you are an teacher that wants it for lunch. The delivery app wiill not allow it to be delivered.
@brandizzle238
@brandizzle238 11 месяцев назад
I highly appreciate my Filipino-American family sending me to school with home cooked chicken adobo and lumpia amongst other things for lunch through most of grade school. Once I actually had to buy school lunches I could taste how trash it was and hated it
@bloxzlol2346
@bloxzlol2346 10 месяцев назад
Same I'm glad my family packs lunch with home cooked rice chicken pasta and many more. I only tried school lunch once and it tasted fake like plastic. Good thing I'm still going to school with a packed lunch because school lunch is honestly trash
@zerocool5395
@zerocool5395 7 месяцев назад
It's still weird to me how Filipinos are kinda like Spanish Asians lol. The food is pretty much the same stuff we eat in South and Central America lol
@darinw.3580
@darinw.3580 7 месяцев назад
@@zerocool5395 They are definitely similar to Spanish in some ways but legit they got some VERY different foods apparently. Some similar but to explain my wife is Filipina and she came here when she was 20. She is a good cook and I have also eaten her family's cooking (Tito and Tita). She worked with a lady who was from Venezuela and they would have a lot of fun sharing their foods and talking about it. It was a dayhome so they could cook as well as the lady had 2 kids to take care of with it. There is some in common but my wife says its quite different. Filipino's don't use beans much and they eat LOTS of seafood but that may just be her family. Thought I would give you my take on it. They definitely have that fire that lots of Latinas/Italians have. haha We get along.
@gorkaaustin5306
@gorkaaustin5306 7 месяцев назад
@@zerocool5395it’s because they got colonized by the Spanish bro
@zerocool5395
@zerocool5395 7 месяцев назад
@@gorkaaustin5306 What, really? I mean the Spanish names they have, but I'm too dumb to put it together.
@slushpuppii
@slushpuppii 11 месяцев назад
My daughter thought the school lunch ladies were back there cooking from scratch meals. She was devastated when I told her the truth
@FutureProofTV
@FutureProofTV 11 месяцев назад
😞we can all dare to dream
@bloodlove93
@bloodlove93 11 месяцев назад
considering children usually believe in santa and don't even question religion, I'm not surprised. we are not the most perceptive and intelligent at a young age, i think all of us can think back and honestly say "yeah,past me is kinda stupid"
@ZombieBarioth
@ZombieBarioth 11 месяцев назад
@@bloodlove93 In fairness we certainly paint the picture as things still being like that, pretty much every cartoon and live-action show features an old-school lunch lady. Anybody remember Gramma Stuffum?
@saraviegas2141
@saraviegas2141 11 месяцев назад
They were in my school, in Portugal, I'm honestly confused how crackers or a sandwich is considered a lunch for children, I've always had warm lunches at school all my life. My parents payed for it, but low income families don't pay
@ttopero
@ttopero 11 месяцев назад
Already in the 80’s & 90’s, most large school districts in the U.S. had centralized commissary kitchens that made HUGE batches of warm food to go with the sometimes fresh fruits & vegetables from the fridge/freezer. And Red Delicious apples were NEVER delicious!
@gligarguy4010
@gligarguy4010 11 месяцев назад
Whenever I ate lunchables I was always able to feel the taste of evil.
@FutureProofTV
@FutureProofTV 11 месяцев назад
feel the taste of evil 😂
@gheorghenegruta7578
@gheorghenegruta7578 11 месяцев назад
Ok
@Firstcommenter2.0
@Firstcommenter2.0 10 месяцев назад
LMFAO 🤣
@arikalamari19
@arikalamari19 7 месяцев назад
riiiight!
@nguiklian
@nguiklian 5 месяцев назад
Apparently that was the lead
@sarcasticluigi
@sarcasticluigi 9 месяцев назад
As someone who was in school when Michelle Obama was trying to improve the school lunch program, a lot of schools purchased the food that they did because they couldn't afford better food. The disappointment on my face when I was still hungry after eating the three (3) mozzarella sticks I was rationed on mozzarella stick day was immeasurable. And the sheer volume of poorly seasoned, rubbery vegetables we were graced with was ridiculous
@janelle_beans
@janelle_beans 9 месяцев назад
I wrote an article when I was in high school for the yearbook 10+ years ago how the program had good intentions but had fallen flat. I interviewed students and the cafeteria ladies and they all agreed that it had negatively impacted the food quality and nutrition of the food that they were now allowed to provide. This was when news outlets were releasing stories about how a volleyball player collapsed because of their lack of nutrition and how athletes needed to consume more than the kids sitting at a desk every day without additional physical activity.
@Matt-fl8uy
@Matt-fl8uy 8 месяцев назад
And now the military is freaking out because of how many potential recruits they have to disqualify due to obesity. The lunchroom feeds America's future defenders, and giving them junk food isn't helping.
@AzraelThanatos
@AzraelThanatos 8 месяцев назад
It also, completely, trashed a lot of things for the school I went to since it covered things not part of the actual program. Several of the high school grades did fundraising by selling various other foods that they'd worked with places to have. The school, until Obama's messing, did nothing about it and it meant that you could get some really good options on occasion from some pretty high end places (along with some cheaper ones). They didn't fit the requirements, so they got blocked and the classes after it suffered pretty badly with their class finances which were what covered most of the class trips. It also meant that a pile of the recipes the school had used for years had to be thrown out because of them, and the school lunch program had made a decent amount of money from selling a few cookbooks over the years with some of it (with total volume turned way down). Then there's the even more annoying portion of it where the school budget got screwed with paying early releases for deals that they had made...the big one being with Yum! Brands who basically paid to build the gym and the entire schools computer system in exchange for 1/week days with one of the restaurants they owned providing lunch along with exclusive concessions and soft drink sales including vending machines which were supposed to include lunch periods and before school/post school hours...but those were locked down fifteen minutes before school started to the same afterwards and all of the snack foods in the school shop were removed which included baked goods from a nearby bakery. But the school district had to buy out the remaining three years of it because the new rules meant that they couldn't keep their end of things which screwed the schools and taxpayers over.
@user-sf9gs2pg1b
@user-sf9gs2pg1b 8 месяцев назад
I actually really liked some of the food. There were three main dishes I enjoyed the most. The salad (even had avocado in it and it was big!), the orange chicken (I added hot Cheetos as a topping as a treat and hot sauce), and idk what it’s called… taco soup? A large amount of tortilla chips accompanies by a delicious soup. Out of those three, the last one was as my favorite. Maybe I just had a better school, I do live in a rich state despite being pretty poor.
@growtocycle6992
@growtocycle6992 6 месяцев назад
​@@janelle_beans if kids eat the WHOLE amount of food provided (including milk, fruit), I don't think the collapse is because of lack of nutrition
@ItsQshie
@ItsQshie 11 месяцев назад
imo lunchables are a splurge item. $2 for them is actually kinda expensive to me for how little food it is. Also congrats on becoming a dad 🥳
@MarisaClardy
@MarisaClardy 11 месяцев назад
Lunchables are definitely cheap when your time is expensive. $2 for something that is ready-made and requires no work on your end as a parent can be worth it. Sure, it's not a lot, and sure, it's terrible. But if you are a parent with 2 or 3 jobs, trying to get by, your time is unfortunately more valuable, and so a $2 lunchable for school is an easy and cheap win. And mind you, I completely agree with you. But we have the luxury of time, which some parents just *don't*.
@ItsQshie
@ItsQshie 11 месяцев назад
@@MarisaClardy I can definitely understand paying for the convenience factor. I work at Walmart and occasionally will grab the cheaper brand of lunchables in a pinch if I'm hungrier than I thought. But usually I have the time to prepare a cheaper, healthier snack
@mind-of-neo
@mind-of-neo 11 месяцев назад
10 bucks a week for lunch doesn't sound like it's be that much more than making your kids real food for lunch lol
@ItsQshie
@ItsQshie 11 месяцев назад
@@mind-of-neo well, maybe not. But look at the quality and quantity. Lunchables are really more of a snack than anything. They're not substantial enough to pass as a meal. Maybe I see it different because I eat more as an adult, but even as a kid I don't think I would have been fine with just a lunchable. I probably would have gotten really hungry again quick. But if you look at $2/meal cost of something you make at home, you can definitely get way better food out of that than a lunchable. Can't forget the time it takes to prep that food, though, I know. Pros and cons, pros and cons... Lol
@mindstalk
@mindstalk 10 месяцев назад
@@ItsQshie Amazon Fresh: 2.79 for a Lunchable ham and cheese "cracker stacker", 340 cal, no fiber, 11 g protein. and a lot of the calories are from a cookie. 1.33 for a hotdog ($8/6 pack), 190 cal, 10 gr protein. 0.17 for a slice of whole wheat bread (2.79/loaf, lol), 100 cal, 3 g fiber, 5 g protein. So $1.50 for a hot dog + bread that's equal in calories (290) to the Lunchable minus cookie, with more protein and fiber. Or double the calories to 580 for about the same cost as the Lunchable. Not that that's a great lunch either but it's cheap and convenient and _better than Lunchable_. In reality I'd probably aim for a ham-cheese-lettuce sandwich, hell that's what my father gave me half the time (other half, PB&J with whole wheat bread and natural peanut butter) but that's slightly more research work.
@stagehits
@stagehits 9 месяцев назад
As a child, I used to despise how my mum packed wholegrain crackers, homemade chutney, and high quality cheese and ham from the local deli in to a reusable tupperware container, rather than buy lunchables for me. Only now do I realise she cared too much to let me eat ultraprocessed food.
@RatsPicklesandMusic
@RatsPicklesandMusic Месяц назад
Yes it's so sad how much we don't realize we should be appreciating what our parents were trying to do for us!!! Only to realize it in adulthood and feel that "shit I sucked" feeling...
@Bunny-ch2ul
@Bunny-ch2ul 11 месяцев назад
Growing up in the 90s what confused me most about Lunchables was that they cost the same as our school lunches did. And it was a box with like four crackers and a piece of bologna. I'm probably biased because I'm lucky and grew up going to schools where the cafeterias *did* make the majority of our lunches from scratch each day, so our school lunches didn't look like prison food. I seriously question how bad cafeteria food has to be where Lunchables become the more appealing option.
@mindstalk
@mindstalk 10 месяцев назад
Yeah, I just did some math for another comment, and hot dogs + whole wheat bread would get you 2x as many calories for the same cost, plus proportionally more protein and waay more fiber. Not that that's a good lunch but it was easy to research from my laptop, and it's indicative.
@guaxary
@guaxary 11 месяцев назад
I grew up in Europe, and this is the first time I'm hearing about Lunchables. I had no idea what people in the US had to fight against - as an adult, living in a heavily US-influenced culture, I see how much my eating habits (and health) were shaped by what I ate as a child at home and at school. Thanks for this video - it explains so much!
@fvrlit
@fvrlit 6 месяцев назад
Is americans live in your heads 😂
@Saucephobia
@Saucephobia 2 месяца назад
As a european, I thought that lunchables was a proper full meal not just some small crackers, fake cheese and bologne :/ Though in my elementary school cafeteria they didnt make anything *that* was much better as it was just some maceroni and tomato sauce that tasted terrible
@biancag2461
@biancag2461 8 месяцев назад
Funny story. My parents are from Europe and never let me have white sandwich bread as kid. Only the rye bread from a Polish bakery. Yet somehow I managed to convince my mom, a registered nurse, that lunchables were a good idea. No clue how I pulled that off...
@Ray_Vun
@Ray_Vun 11 месяцев назад
in portugal, you either go home to eat, or you eat at the school's canteen, which served just regular meals for lunch time, you just had to buy a ticket, which was at most like €3(probably more expensive nowadays). if you came from low income, you ate for free. something like a lunchable looks more like something a kid would bring as a snack for the middle of the morning, not as a meal. not even for the nutritional aspect or whatever, just because it doesn't look like it'd fill you up. by the time you went to class you'd be hungry again
@kdihalas
@kdihalas 11 месяцев назад
I suppose 750 milligrams instead of grams. One is less than a teaspoon the other is a bug of salt
@niek024
@niek024 11 месяцев назад
I had to rewatch to make sure it really said 750 grams, and then tried to imagine how gross those Lunchables must taste...
@frozenjune83
@frozenjune83 11 месяцев назад
Hahaha. Was looking for someone who caught before I did. It's more than 1.6 lbs of salt!
@aca48
@aca48 11 месяцев назад
Americans when they meet the metric system. 😂
@hurrrdurrr6079
@hurrrdurrr6079 11 месяцев назад
Yeah 750 grams is literally enough to kill a fully grown adult :DD how did nobody catch that before publishing
@calummoore8284
@calummoore8284 11 месяцев назад
I'm kinda disappointed seems he's just reading of mashable as his research and parroting whatever they print, like how can you record that line without going wait how is there that much salt?!
@KellyS_77
@KellyS_77 11 месяцев назад
We couldn't really afford them when I was a kid, and I was a bit too old to be their target audience anyways. My kid begged me to buy him one so I did. He hated it. It was "yucky" he said. He's never asked for one again. But I do make him bento style meals all the "fun" of a lunchable but with real food that I get to pick and pack for him.
@cutequakrparrot
@cutequakrparrot 7 месяцев назад
Lol I'm with your son tbh. The fact that like 99% of Lunchables were ice cold (but were weird DIY versions of foods that were normally hot) did it for me. It felt uncanny valley.
@dbp6481
@dbp6481 6 месяцев назад
I am Korean. If I feed my child's lunch like that here, someone reports me as child abuse. I’m not joking.
@Janokins
@Janokins 11 месяцев назад
It's nutty that McDonald's partnered with schools over in the US, but if you order from them in the UK, you have to tick a box that says you're not delivering to a school. Also, Reagan?! Again!
@HAFBeast91
@HAFBeast91 11 месяцев назад
Reagan had impact, whether you like him or not.
@FutureProofTV
@FutureProofTV 11 месяцев назад
He just keeps popping up doesn't he!?
@arikalamari19
@arikalamari19 7 месяцев назад
@@HAFBeast91impact 😂 no one is denying that
@marcyklatt5170
@marcyklatt5170 11 месяцев назад
I was the mom that refused to buy that garbage. And I’m so glad that I did. I just always thought that they were really disgusting and pretty expensive. I happened to go to my kids school one day early and found myself in the cafeteria at breakfast time where the kids were getting free breakfast and as a mom who forced my kids to eat things like eggs for breakfast or maybe a waffle with peanut butter I was really shocked to see that the free breakfast they were giving out was apple juice and frosted flakes. Talk about a sugar rush that didn’t even fill you up. I actually really felt sorry for those kids.
@radfoo72
@radfoo72 11 месяцев назад
Throwing out your boring sandwich because it wasn't a lunchable😂 Understandable 🤷🏻‍♂️ That's definitely kid logic lol
@FutureProofTV
@FutureProofTV 11 месяцев назад
biiiiiiig kid logic lmfao
@nimravus01
@nimravus01 11 месяцев назад
As you said, Lunchables didn't invent combining cheese, meat, & crackers, but their marketing sure did intertwine the brand with the product. So much so, that when I sometimes eat cheese and crackers, (especially if I include pepperoni), my wife calls it "adult Lunchables."
@RoyalDarjeeling
@RoyalDarjeeling 10 месяцев назад
I´m Spanish and my girlfriend is Portuguese, both born in the 90s, and neither of us knew about Lunchables. Thank God for that. We were grossed out watching this video and thinking kids would eat this trash on a daily basis. It blows our minds that parents would think this is an acceptable meal for a kid, really.
@SuperFlashDriver
@SuperFlashDriver 4 месяца назад
Personally, even my mom as an american never bought Lunchables. Heck, I tried it myself and uh...my goodness the crackers and the meat did NOT taste well. I used to have myself pack either a PB&J sandwich, or a Ham, Turkey, and Cheese on a whole grain sandwich and pack that for school, as well as a drink and yogurt with me, and those were better than what the school cafeteria was selling pre-packaged food as if I was eating fast food but three times worse.
@CultofThings
@CultofThings 5 месяцев назад
Now with more Lead
@TheREAL_WatermelonCat
@TheREAL_WatermelonCat 5 месяцев назад
And cadmium
@sentinel151
@sentinel151 11 месяцев назад
We use to feed lunchables to our son for his school lunch, but one day I turned the package over and was disgusted at how processed it was. We immediately stopped buying them, he feels like he’s missing out on something now.
@seleyav.7101
@seleyav.7101 10 месяцев назад
Just do them yourself. Crackers, cheese and meat can be bought seperately. You cut cheese and meat so that it fits the cracker or use cutters (depending on the age of your son). You can experiment with the food: different crackers, meat and cheese, fruits or vegetables like cucumber or carrots, cream cheese as a sauce or you can go sweet with Nutella, peanut butter or sprinkles. There are a ton of different varieties your son can use and still have fun with it. He can even make pizza, they sell these small pizza bases or you can use Tortillas. Or you take a wrap, put some sauce or cream cheese on it, other things like meat or vegetables, roll it up, then cut it in pieces, it looks good. You can even put them on pretzel sticks. With a bit of fantasy you can give your son a fun meal. And if you need more ideas, look at videos of parents making bento boxes. Some of them are a bit over the top, but the general ideas are useable.
@bellathemusicaddict
@bellathemusicaddict 11 месяцев назад
I remember them being around for a brief time in Germany when I was a kid, and I found them pretty exciting, but I think I was allowed to have them maybe twice for a day trip as a snack. My mom would often take Ritz Crackers and cheese and ham cut to the right sized squares on hiking trips and roadtrips, which is just the cheap and better version of Lunchables 😊 No way they would ever be seen in schools around here though.
@Marina.Kudrevskaya
@Marina.Kudrevskaya 11 месяцев назад
Levi, congrats on becoming a father! 🥰
@FutureProofTV
@FutureProofTV 11 месяцев назад
he says "thanks! It's pretty chill" but maybe take chill with a grain of salt ¯\_(ツ)_/¯
@EvanRustMakes
@EvanRustMakes 10 месяцев назад
@@FutureProofTV More like with 750 grams of salt
@ameliaarrows2790
@ameliaarrows2790 11 месяцев назад
I know that lunchables were trash but you gotta admit they have a nostalgic taste to it. Pizza was my fav. ALSO how on earth was I not starving with those food sizes - it looks more like a snack than a lunch
@tanikokishimoto1604
@tanikokishimoto1604 10 месяцев назад
But if the pizza lunchables aren't heated and warm.... Gag ...
@ameliaarrows2790
@ameliaarrows2790 10 месяцев назад
@@tanikokishimoto1604 it’s literally just a cracker with pepperoni and cheese. Besides cold pizza is actually pretty good - if you’re starving. Or you could microwave it using a paper towel- can’t microwave plastic lol
@ateyygmd
@ateyygmd 8 месяцев назад
I know that we all made mistakes as children, but admitting to throwing out your lunch out of embarrassment is next level.
@marcossanchezcordoba7901
@marcossanchezcordoba7901 11 месяцев назад
In Spain literally by law no fast food or bagged food (like Doritos and so on) can be shelled in cafeterias and in the public, concerted or private schools or high schools the meal is super cheap and have to contain all the 5 groups of food everyday. Only once a week can eat french fries and super controlled portionsand you have literally all days a good amount of salad and legumes. Proud Spanish
@monzorella1
@monzorella1 11 месяцев назад
In the UK, you can't even order McDonald's or fast food to be delivered to a school. Even if you are an teacher that wants it for lunch. The delivery app wiill not allow it to be delivered.
@Firevine
@Firevine 11 месяцев назад
McDonald's is garbage, but that's a wee bit overboard.
@MatthewHeraghty
@MatthewHeraghty 7 месяцев назад
What??? @@Firevine
@megaira86
@megaira86 11 месяцев назад
As a german I'm actually quite shooked that this shit still exists and found its way into the schools... Overweight unhealthy adults in the making who bring a shitload of money for the pharmaindustrie in the future...yeah 😈
@FutureProofTV
@FutureProofTV 11 месяцев назад
the sad reality of the world we live in 💔
@dannydaw59
@dannydaw59 11 месяцев назад
It's not like those Bratwurst and sausages are healthy either.
@allstones1462
@allstones1462 11 месяцев назад
It's not like they eat them every meal don't they
@tymondabrowski12
@tymondabrowski12 9 месяцев назад
​@@dannydaw59 why? I'm genuinely curious. They seem way less processed than something like a hotdog sausage or a bologna. It has saturated fat in it, and maybe a bit too high amount of salt per gram, but that's it, especially when compared to ultra-processed food.
@FANGwoof
@FANGwoof 11 месяцев назад
My mom always told me that I couldn't have Lunchables because there was too much salt, but I learned that even back in the late '90's - early '00's they were pretty expensive. My family was horrible with money so I can see why I never got them. As for school food in the US, I remember our food either tasting very artificial or like cardboard and there was no in between. They wanted to charge us $7.50 a day for a meal that, for example, consisted of a chicken patty sandwich, cold, flavorless fries and a fruit cup. Most days I skipped lunch all together. There has to be some way to improve school meals without resorting to fast food and sugary drinks.
@VTrucker777
@VTrucker777 6 месяцев назад
From 2002 -2008 during my elementary Very often i refuse to go home just because the food lady still have some food Its that tasty, i Miss the spaghetti
@sunnyscott4876
@sunnyscott4876 11 месяцев назад
I'm a 75 year old lady and I love Lunchables. I don't eat as much any more and they're the perfect size for me. I enjoy them very much 😊.
@Nachokinz
@Nachokinz 10 месяцев назад
Lunchables has a strange nostalgia to me; as someone who contracted horrible food poisoning that left me bed ridden for a week and has not touched a Lunchables for decades, I found this immensely amusing. Thank you for taking the time to put this together.
@CamronC
@CamronC 11 месяцев назад
lol both my manager and I ate lunchables for lunch today❤
@andersongutierrez3672
@andersongutierrez3672 11 месяцев назад
I ate one this morning
@turtleanton6539
@turtleanton6539 11 месяцев назад
Yyyyyyy😅😅😅😅
@Ryan.zelenski
@Ryan.zelenski 11 месяцев назад
Yeah I eat them now because I didn't as a kid 🤦‍♂️
@nenislucio23
@nenislucio23 9 месяцев назад
My husband grew up in the 90's in rural Chiapas, Mexico 🇲🇽 and he honestly had quality food. He would eat caldos from chickens raised ethically. Rice, beans, corn, and all types of fruits and veggies that were harvested there. Meanwhile, I grew up with reheated chicken nuggets in USA.
@thecapone45
@thecapone45 4 дня назад
It’s low key adorable seeing how Levi as a kid wasn’t able to get many of the “cool” stuff that other parents gave to their kids (lunchables, strollers, etc.) and now that Levi is older and a father… he’s definitely seeing why. 😅
@fi1299
@fi1299 9 месяцев назад
I'm Indonesian and I used to be forced to eat our school catering which has some veggies in it and I thought it was torture. But in hindsight I think even our lunches are still better than lunchables
@ns0n
@ns0n 11 месяцев назад
I thought ketchup considered as veggies in USA is a Japanese meme until I find out that they're bold enough to really do it
@t0maz.m
@t0maz.m 11 месяцев назад
I love you go throu the companies and producta of your childhood, and realize every time you had best paranets who cared about your health
@MTurner504
@MTurner504 11 месяцев назад
Still at almost 38 years old I have zero shame knowing I tend to keep a variety of them in my fridge consistently for myself.
@mogger9_11
@mogger9_11 4 дня назад
Lol who’s here after the release of lunchly
@jsphn2008
@jsphn2008 4 дня назад
Me! Me! I love talking about slop "foods"!!! 😃
@splatterbrained
@splatterbrained 10 месяцев назад
Usually these videos are a "don't buy this, buy that" kind of deal. This video felt refreshing
@fazzitron
@fazzitron 11 месяцев назад
I had my first lunchable in the 6th grade and I was so excited...until I actually got to eating it 😂
@DrawciaGleam02
@DrawciaGleam02 5 месяцев назад
Oof.
@xena1675
@xena1675 8 месяцев назад
Congratulations to you and your partner for becoming parents! And thank you for making sure your kids’ food is safe! ❤️
@runklrgurlexe
@runklrgurlexe 11 месяцев назад
Nutritionally garbage or not, I still eat them now as an adult, as a “treat.” I think the pizza ones taste great, I don’t know why; nostalgia probably. Still, I am unashamed for knowingly eating nutritionally worthless food. I personally struggle with the energy/motivation to cook and eat to the point where I basically starve myself. Lunchables and other “grab and go”items solve a problem for me. It gives me enough calories that I can later cook myself a “real” meal, while tasting good enough (to me) that it won’t end up wasting away in my fridge or pantry. Some calories is better than no calories. Great and valid points in the video, though.
@smolexfundie6458
@smolexfundie6458 6 месяцев назад
As a poverty-line mom of 2…Lunchables aren’t even affordable!!! It’s laughable that it’s even pushed as an “affordable” meal option! $4 for a lunchable(which won’t even fill my child up!) is insanity when I could take that same $4 and buy a loaf of bread and some jam that could feed them for a week.
@aeforiadesign
@aeforiadesign 11 месяцев назад
Great video:) Just to point out, wouldn't it be 750mg of sodium instead of 750g at 7:21?
@Firzenizer
@Firzenizer 11 месяцев назад
Yea that made me laugh. I'd like to see a meal with 750g of salt :DDD
@lnplum
@lnplum 11 месяцев назад
One serving of rock salt
@PostalXD
@PostalXD 5 месяцев назад
best part is that the editing shows it as grams aswell
@rochellerochelle1488
@rochellerochelle1488 Месяц назад
A year later and no acknowledgement of the mistake, that is how one earns a dislike on this video and all others RU-vid shows me from this channel.
@thunderwolf4237
@thunderwolf4237 10 дней назад
I grew up in the 90s and my parents would only allow me to bring lunchables if I was having a field trip or something. It was very rare.
@PockASqueeno
@PockASqueeno 8 месяцев назад
Moral of the story: Anything provided/sponsored by the government is 💩.
@Qwertyuiopasdfghjklzxcvbnm3
@Qwertyuiopasdfghjklzxcvbnm3 6 месяцев назад
Yeah Lunchable: 🫃/🤰 Marlboro:💀
@helenagaleano6818
@helenagaleano6818 11 месяцев назад
I love FutureProof videos and I usually focus more on the actual content but that ending was so sweet. Congrats on being a dad!! 🥳🥳🥳🥳
@jon-paulfilkins7820
@jon-paulfilkins7820 11 месяцев назад
Mid 90's, exchange from a UK university to a US mid west University. Student digs were a shock. Shared rooms (not acceptable in the UK, you need study time free from distractions) and in basically a tower block of several hundred students, there was ONE kitchen, and you had to go through hoops in order to use it. There was a food hall, it was all fast food joints. In the UK, every 5-10 students there was a kitchen, often with 2 cookers and 2 sinks because people cooking at the same time was expected. Yes we also had a food hall in the UK but that was more an old style cafeteria set up and the food was OK to reasonable and the cost was cheap.
@mindstalk
@mindstalk 10 месяцев назад
Dang, that's brutal. My college was tiny so probably unusual, but we had little kitchens in all the dorm hallways, and needed them since the meal plan only fed us on weekdays. Meal plan was a cafeteria/food service, with (student) waited dinners even.
@バート-p1h
@バート-p1h 11 месяцев назад
Congratulations on your first child! Glad to know that he/she has such awesome and informed father.
@jenny123311994
@jenny123311994 11 месяцев назад
As a Canadian from Vancouver, going to elementary school in the late 90s to early 00s, my school had a lunch program for $20 a month with free breakfast for me and my grandma. We ate spaghetti meatballs, Hawaiian pizza, and quiches. My school was in a lower-class neighbourhood, so that might be why we had this option?
@dustmybroom288
@dustmybroom288 6 месяцев назад
I went to elementary school in Surrey in the 2000’s and no lunch program here except for the occasional hot lunch.
@moonasha
@moonasha 10 месяцев назад
at school i more or less refused to eat the 'food' on the menu. They thankfully made PB&J and tunafish sandwiches every day on order if you asked, so I always got one of those, along with an apple or something. Some gems from the menu... a tiny slice of "pizza". MRE pizza looks more appetizing, I kid you not. "spaghetti" and "meatballs". The meatballs bounced on the floor like bouncy balls. Nachos and cheese. Or as I liked to call it, some chips with a cup of cheese whiz. For lunch. Chips for lunch. But I was eating good with my over filled tunafish, probably got mercury poisoning
@ScotHarkins
@ScotHarkins 11 месяцев назад
I remember when these rolled out, in my early 20s, and they became a good road snack. When the super Lunchables came out, with their sauce packs and little Andes chocolate mints. Mmmmm... BTW, the original Lunchables WERE NOT a meal replacement. They were snackk foods from the start. Think just home from school. Snack, then homework, then supper or dinner later.
@thohangst
@thohangst 11 месяцев назад
After they discontinued their best offering, the tacos, they were dead to me. Dead, I say. Tacos was brilliant and tasted darn good. Whoever formulated the tacos package at Lunchables Inc., bravo, you are the unsung hero of our times.
@HumbleWooper
@HumbleWooper 11 месяцев назад
My parents only bought lunchables for me once in a rare while, as a treat. Like maybe once every few months I got ONE. Back then I didn't agree, but now as an adult I appreciate that they were in a fortunate enough situation to be able to afford decent lunches. Even if it was assorted types of basic sandwich and a fresh fruit or celery sticks most days. (side note, I love that my spell check's first suggestion for "lunchables" is "untouchables" 🤣)
@Macsrus5
@Macsrus5 10 месяцев назад
Wait? A baby? Congratulations!!!!❤️❤️❤️
@zizou521000
@zizou521000 11 месяцев назад
Lol the dinning hall workers went on strike at my college (which they should they deserve better working conditions). The majority of people living on campus were freshmen and because no body was working the school gave the freshmen lunchables for dinner and eventually refunded their dinning hall fee
@swmathus8176
@swmathus8176 11 месяцев назад
Marketing to kids instead of the parents who take care of them is totally evil.
@ERICLRICH
@ERICLRICH 11 месяцев назад
I want to add a correction: at 7:30 the article states 750 grams of sodium, which at that dose would be enough to kill you. I think they meant 750 milligrams!
@sirmant1651
@sirmant1651 7 месяцев назад
"Enough to kill you" is an understatement
@miaomiaou_
@miaomiaou_ 6 месяцев назад
Crazy how they brainwashed people into believing 5 cheese and crackers was a satiating lunch 😭
@angrynoodletwentyfive6463
@angrynoodletwentyfive6463 11 месяцев назад
Honestly most of the junkfood that exists would be fine if it were only purchased as a treat once in a while. thats not how its being consumed though. Whole foods are difficult to prepare in away that tastes good and spoil more quickly. they are also often more expensive and difficult to access. My biggest issue with it is that they are hard to produce in small portions you really have to cook for like 4-6 people when you buy that kind of stuff so if you live alone you will be eating it for like a week. alot of the issues with both food waste and people choosing junkfood is that grocery stores sell products in packages that are WAY larger than the average house hold would be able to use before it expires, and there often are not smaller options. Celery for example is typically sold in a 2 pound bag... who eats two pounds of celery before it expires? Like yeah i am sure SOME people do... but not everyone who wants celery is going to be eating a pound of it every week....
@philmoe5392
@philmoe5392 11 месяцев назад
Facts about it’s lasting power. I was eating them in the 80’s and 90’s as a kid and teenager and my my 10 and 8 year old nephews still eat them now. Genius marketing.
@Sophie-kn3gh
@Sophie-kn3gh 11 месяцев назад
I think kids getting messy and playing with their food is great! I did my masters portfolio on sensory integration
@power0ngames449
@power0ngames449 10 месяцев назад
dude i still eat them to this day when i have absolutely nothing to eat, no time to make food, or just need some sort of added calories
@fredoswego
@fredoswego 11 месяцев назад
We somehow managed to never have to buy these for our daughter even though she knew of them and lunched with kids who packed them. We always knew they were probably the worst thing we could pack for her and let her know that. Luckily that worked.
@daniellejones2962
@daniellejones2962 11 месяцев назад
Cheese Pizza, PB&J Sandwiches, Hamburgers, Cheeseburgers, French Fries, now Lunchables. Aye Parents lets go ahead and start making our children home lunches, this is crazy.
@familythomas2828
@familythomas2828 11 месяцев назад
It will never not bother me that tomato sauce and ketchup are considered vegetables by the school system, it's actually a fruit cocktail y'all, get it right.
@ErinGoBragh11
@ErinGoBragh11 11 месяцев назад
These are super cheap in the USA. My local BJ's sells a 6 pack for 10 bucks. I don't personally feed these to my kid. We do the DIY version with a bento box so i can do less processed versions of the crackers, meat and cheese and add fruit but it's significantly more expensive and time intensive. Don't judge parents who don't have those resources.
@sarahrichardson3692
@sarahrichardson3692 11 месяцев назад
I’m Australian so the entire school lunch culture is super weird to me. We have a canteen tuck shop in most schools which parents can order a lunch from (by paying extra money) or give money to the children to spend and buy some of their own food. These are usually seen as a treat and a way to teach your kids about money, in many schools they are only on certain days of the week. I do love that kids who’s may not be fed at home do have an option, unfortunately Australian children don’t have that. Breakfast club is starting to become popular, schools will put out a simple breakfast before school (cereal, toast and fruit) which is free and kids can help themselves. It’s funded by donations from parents although I think that the state governments are trying to encourage specific funding for it. I don’t agree that we should be keeping our children from lunchable type foods (they aren’t popular at all in Australia), no food should be taboo, that’s how you cause issues and eating disorders. AS you said they do serve a purpose… just not as a school lunch option. Btw, as a seasoned parent, I guarantee you will feed your kid some processed junk like lunchables at some point ;-) in fact I encourage you to, it’s a terrific learning opportunity for kids and it’s a great way to talk about nutrition, branding, marketing and how companies are always trying to take advantage of us.
@sk8luv
@sk8luv 6 месяцев назад
I lived in a small city with one high school and all of the schools were controlled by the city. The cafeteria workers ACTUALLY made the food- we could see it. It was a town with many descendants of Italian immigrants. The pizza was top-notch. There were some homemade options in another city-run school in a wealthy city I lived in. The city I lived in during my early years was wealthy, but the school was county-run and all of the schools were underfunded.
@Der_Kleine_Mann
@Der_Kleine_Mann 11 месяцев назад
We didn't have much money when I was a kid, but my mom still got these for me from time to time, which was awesome👍 One has to know that Lunchables were relatively expensive here in Germany, and I guess that's why they stopped selling them here, because they were just too expensive, and probably for other reasons as well.
@eliasmaissour437
@eliasmaissour437 7 дней назад
Damn how lucky was I that I go to eat fresh homemade food everyday, than god mom showed me her slippers when I was getting picky
@xsdododoskwjwjskdijddndn
@xsdododoskwjwjskdijddndn 4 месяца назад
I remember the fascination I had as a kid about American snacks, especially lunchables. Looking back I’m so glad my parents like most parents in my country packed their children’s food, but at the time I was so jealous of American kids they got to eat ultra processed food that you could build, unlike me and my peers.
@Stingray-Enterainment
@Stingray-Enterainment 7 дней назад
future proof "but what if lunchables goes away forever??????????????????"
@inscrutablemungus4143
@inscrutablemungus4143 8 месяцев назад
I have never had a lunchable and boy do I appreciate my parents making home-cooked meals everyday for school.
@Amy-yh8kf
@Amy-yh8kf 11 месяцев назад
I never bought this for my daughter and she’s 21 years old now! It always looked gross to me, so I definitely was not going to feed it to her!
@jdd3786
@jdd3786 5 месяцев назад
I don't understand. If I'm in need of food when funds are low, Lunchables are the last thing on my mind.
@powndy24
@powndy24 11 месяцев назад
750g sodium should be mg?
@frozenjune83
@frozenjune83 11 месяцев назад
He copied the grams claim from the source without doing a double-take on the obscene number.
@Tall_Order
@Tall_Order 8 месяцев назад
Back in the late 90s. I used to work in a school cafeteria in my high school. I can safely say that the standards were better back than they are now. While most of the things were still reheated from the freezer room, I was there to watch the lunch ladies actually making some of the stuff by scratch. The apple crisp was my favorite dessert they made. Up until I found a fingernail in it...
@dakolev
@dakolev 11 месяцев назад
Idk if this is the impression i should be getting, but Levi's rants are so good and sound so honest, that when he was talking about the USA's National School Lunch Programme, I actually forgot he was Canadian.
@ThurmanJamison
@ThurmanJamison 11 месяцев назад
When I saw the title my first thought was that you just hate America :) As always you brought up some good points. I'm ols so Luchables were popular when I was leaving High School so I never had them as a child. I've had them as an adult and I can see why kids love them. I didn't know they served them in lunch rooms. When I was a kid the people actually made lunch in the kitchen. But that was in the 70s/80s. Levi congrats on becoming a Father! :)
@FutureProofTV
@FutureProofTV 11 месяцев назад
We just made a post on our Community Tab about why serving "real food" is no longer a priority in these school kitchens - check it out! ru-vid.comUgkxW2meS2jvfSicylLDq8o7UDq4lwSNstQ2
@ThurmanJamison
@ThurmanJamison 11 месяцев назад
@@FutureProofTV Ok I admit it america sucks. I'm glad I got to eat real food in school though. I hope one day it is preferable to have real food in schools again. But if I was a kid I wouldn't mind having dominoes pizza everyday :)
@rebeccaa.3121
@rebeccaa.3121 6 месяцев назад
In Germany Lunchables are no longer available since 2007. Witnessing the fights about sweets between parents and children in the supermarkets each time I go shopping, I have to say, german parents are usually quite health conscious and strict in this aspect. I can only assume that many parents were not ok with their kids eating Lunchables on a regular basis.
@masterpye69
@masterpye69 11 месяцев назад
750gr of Sodium? Well that's the helm lot of it, I think it was confused with mg...
@heidiperry6022
@heidiperry6022 10 месяцев назад
Lunchables in the late 80s/early 90s were gourmet compared to what they are today. We actually got deli turkey/ham, different cheeses, and…DIJON MUSTARD. The crackers and slabs of meat/cheese were bigger, too. The first “dessert” that came with them were Andes chocolate mints. I’d kill to have that version again.
@tesshiva
@tesshiva 7 месяцев назад
School lunches have been wretched for years. 50 years ago, my school lunch consisted of reheated #10 cans of mixed starchy vegetables, doled out #10 cans of fruit cup in heavy syrup, some form of brown meat protein on dry-flake reconstituted mashed potatoes with ‘gravy’, and chocolate milk in a half-pint carton. It cost maybe 15 cents, and it was awful. Lunch from home consisted of Oscar Mayer bologna with a slice of Kraft processed cheese on Wonder Bread, a handful of Lays in a plastic baggie, a thermos of Kool-Aid or Tang, an apple (that you threw out) and two Oreos.
@CrisjoseCruz
@CrisjoseCruz 10 месяцев назад
I like how he said “sauce is the vegetable” as if sauce is not actually a vegetable lmao
@TheAlienDude
@TheAlienDude 4 месяца назад
Tasty lead Lunchables. Honestly the best move adding it to the school foodprogram
@Vkllamas
@Vkllamas 4 месяца назад
I don’t get how Americans love the idea of been the powerful country that can choose what they buy, eat, consume, etc, but end up eating crackers, cheese like product and a who knows what cold meat, it feels so sad :(
@ralman88
@ralman88 10 месяцев назад
Being a Canadian born in the 90's recalling we had no School Lunch program, usually bringing bagged lunches. The cool thing is it becomes a melting pot of different cultures seeing through the lunches.
@ArjunPakrashi
@ArjunPakrashi 4 месяца назад
The sad thing is that the kids liking this kind of "food" indicates how the children actually are never having actual food. Plus, how is this lunch, how did people fall for this?
@JMMidday
@JMMidday 5 месяцев назад
At my highschool (in canada) we had a class called cafeteria. The first test in class was getting food safe certification. Then, first block would plan and prep food, second block would finish and serve to other students during lunch break(and get a free lunch from what we made), third block would clean the kitchen, and 4th block would do a quick study on what was served and how it was balanced, then go home early to make up for the lost lunches, and every day we had a different block order. I was already interested in cooking but I bet a lot of kids that took it for the free lunches 1-2 times a week and early dismissal ended up learning some really practical skills that they carried with them.
@salemhollst3884
@salemhollst3884 7 месяцев назад
I went to high school in Boulder, Colorado, from 1990 to 1994, and we had a McDonalds in our cafeteria. It’s only gotten worse.
@jayjaybee
@jayjaybee 10 месяцев назад
The thing is that when they first came out they were actually marketed solely to adults.
@KurtisRader
@KurtisRader 10 месяцев назад
In addition to the nutritional problems the packaging is incredibly wasteful. I'm 62 so Lunchables was not an option when I went to school. I've looked at those packages when shopping for actual tasty food and imagine that anyone who buys them thinks there is nothing wrong with the society portrayed in the movie "Idiocracy".
@venom5809
@venom5809 11 месяцев назад
Shoutout to Levi's mom for not feeding him that garbage. lol
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