I hope you sold every model at its highest peak and drove by the boutique in a Lamborghini urus black on black Like “ I hate y’all I’m done with y’all but I gotta admit I do appreciate the fact that I spent maybe $100k and got about 250k+ back 😂 Even now your APs bring about $45k-60k ish , sell them Ridah , if they gave you a headache make $50-80k off it
I don't like the brand either, it seems like they want it all their own way and they're over-priced imo. I am in no position to purchase one of those watches, it has to be said but if I were, I w/d be going for something more than a chunk of steel that looks like you recently visited a scrap yard and took a piece with you... ;)
All your points seem valid, but you kept going after this brand for over 5 years. It looks like you were pissed that they wouldn't allocate you the 50th anniversary as promised and then found all these reasons why you're done with them. It doesn't take 5 years to realise the bracelet is uncomfortable, you don't like the design and that it's "too" expensive. I mean you bought 4 AP's within this period if I'm not mistaken, it's a weird way to show you don't like the Royal Oak, I hope you get my point. It's like you're in love with a girl, you like everything about her etc, one day she cheats on you with your best friend, she dumps you, it's over, you're sad. And then in public you would say, I was never in love with her, she had all these defaults, I'm glad it's over blablabla but the truth is that you're hurt but find these reasons to heal faster and not lose face in public. I think it's also why it took so long for you to release this video, cause you tried to solve this by directly reaching AP and get your 50th anniversary. Unfortunately for you it didn't work and then you realised it's over, you're blacklisted from this brand and will never get another watch from them. So you act in public like it's your choice to stop with this brand to save face but we ALL know that if you got your 50th anniversary as promised you would still praise AP... Sorry for you though, but try to be a bit more honest, all your followers are not fools...
Sounds like in the beginning You are a good AP puppy and did everything they ask Then they gave you some APs Suddenly you don’t want to be their puppy They refuse to give you 50 years anniversary one then you are done with them I think that’s the whole story… This teaches us that we need to be ourselves We are the customer and it’s the brand needs to appreciate us
AP Royal Oak is just a 20k$ watch, it's just the symbol of current speculation about watches... and people make this kind of video, talking about more like a "luxury thing to show off" strengthen it. I will never buy a AP RO more than 30k ..
Their was a RU-vidr that did a video on a high profile Rolex watch, similar to you! The AD told them nicely to take down the video! Since then, they have been allocated hard to get Rolex’s! Before the video, they were getting hard to get Rolex’s shortly! Ridak, your reasons don’t justify your reasonings for not liking AP! AP is the best and great watchmaker in ultimate Haute Horology, if you received the 50th, your whole attitude and perception would be totally different!
Hey Simon, i could've easily taken the video down and could've gotten the 50th! There were three other reasons before that. No, my perception would have not been different.
@@WatchSociety Hi Ridah! Seems you showed a short cut of getting an AP at retail, instead of going through the boutique or house! Which they didn’t like, their request was simple, to get the 50th 26240, I would have taken down the video in a heart beat! If you want something in life, play by the rules! I’ve seen a lot of watches, their is no watch on the planet that even comes close to AP! Vacheron, Patek, or even Rolex! Good luck!
@simon assouline, really? No watch compares? Anyways, me thinks that’s a matter of personal opinion. Ridah did the right thing IMHO. Put out information so we can all know and use it. More so, this is his opinion of AP and shouldn’t affect anyone 🤷🏽♂️🤷🏽♂️🤷🏽♂️
Never let a brand try to own you. I have A.Lange, Blancpain, etc. Never take crap from anyone. When I went to buy the Datograph (my first A.Lange), sales rep told me I have to buy another A.Lange first. Told her to F off, I only buy what I want. Couple months later went to another boutique and put a deposit down on a Datograph and got it within 2 months. Never let a brand push you around. Ferrari and Porsche try this crap all the time. F off is the correct answer and then go buy a Lambo
Good for you Ridah, these snobby boutique and ADs need to respect a paying customer....ive had same experiences from AP and multiple different brands in the UAE (few other countries too)
Had an initially positive experience early on with ap and bought a watch fairly quickly. Then my original SA left suddenly and I was passed onto someone new. Don’t have anything great to say about the experience after and the truth is as time goes on there’s so many other good watchmakers out there too
Love my Casio RoyalOak G-Shock -- cost around 0.5% of a **base level** AP original. There seems to be a lot of **Emperor's New Clothes** behaviour in the watch world
Hi man!! Thanks for sharing your experience, why you're expecting any heat? All of us watch collectors enjoys the watch and the buying experience, it's part of the deal, and if you got insulted what do they think would happen? Anyway, great hearing your honest opinion. For a sec I thought they delivered you the 50th anniversary chrono...lol 🤣 take care my friend and keep safe!!
we're have you been people like you?, you are reviewing luxury watches and highlights only the good and not mentioning the bad thing all this years?.... suddenly Audemars is not such of a holy grails?.... my comentry can be that those holy grails are not keeping the great resail value like they are used to be... 😀
Finally someone with cajones came out and called out the brand for what it is! I can't agree with you more on this. I'm about to sell my Offshore, because I can't stand how they treat their actual repeat customers. They also lost another watch lover and collector.
You guys aren't watch lovers. You're hype lovers. What makes a fool spend that much on a steel 'sports' watch which took 5 minutes to design on the back of a napkin? Do you know anything of quality that was made in 5 minutes?
I figured out RM ? You pay 500 k for a 50k watch, why ? I think RM holds the 450 k to be traded back for money laundering? They can take a 500k watch anywhere in the world without paying 1 dollar taxes. 10 trips saves 5 million without paying one penny in taxes ? Think about 400 bucks of carbon is worth 500 k ? BS. It is a brilliant tax scam. Neal
Thanks Ridah for putting this out there! This is absolutely my experience with a 15450. I EOIed for one in late 2017 and was promised to be the first to get one in 2018. Months went by and I got in touch only to be asked why I wanted a ladies' watch and there was no response from there on. Fortunately I got their word on writing so I emailed AP headquarters and they finally got a piece for me in 2020. I put in my interest for a RO Chrono, the boutique manager left and an interview was conducted for my profile to be 'complete'. I followed up periodically since and there was either cold or no response from the salesperson. So this is what it is now which is a huge contrast to how a VC boutique is doing things.
If that’s what a boutique experience is like at AP, then it’s really sad. I’m surprised AP did not even bother to reach out after your escalation, it’s the least they could do. Key point of the video for me is the price of APs now and how it’s become unreachable for most of us, really sad. I used to love the RO too. Lusted over it for more than a decade but not so much now… actually might drop off my GRAIL List
Lusted for it for a decade? They threw them at you 5 years ago. Why didnt you buy it then. You wanted it for free? And now it drops off your grail list... what a joker
@@rogerstrough3586 Maybe he couldn’t afford it 5 years ago and now he can. 🤔 That’s the case with myself. Not a joker, but I smartened up and went VC!! The Overseas bracelet is AMAZING and I don’t feel like a sheep in the herd.
@@alc1824 I Own a VC Traditionelle World Time, class watches, im not just a Rolex fanboy. Omega is great too. But back to our guy here - he said he lusted after the RO for a decade..when it was cheap. And now its triple retail its off his grail list. Dont know how cheap he wanted it but come on, they went for 20k ish a few years back ;)
Agree with you 100%. The customer experience I've got at AP are horrible. Got invited to my local AP store for their "Grand Opening" of the new boutique, I got there and they only had straps to show. The former dreams and hunger to own an AP are gone- my focus has shifted to Vacheron Constantine. Always a nice customer experience, they are straight up with waiting times and it's less "games"...
Every interaction I've had with their boutiques have been negative and elitist. I have visited the boutique a few times expressed my interest, they quizzed me on why I like the brand and what I do for work and literally asked why I don't dress nicer. I held my tongue and was polite, after 3 years I've given up as well. I'll stick with my Vacheron, Patek, and Rolex.
I am in no shape or form influencing your decision, but can tell you ever since the new management was brought in customer experience went down the drain! An ex employee of AP once told me they are the most unprofessional and unreliable company to work for and that’s why people do not tend to stay long! Sounds like a nasty culture, ruled by fear as reflected today in Audemars Piguet customer service!
Love the brutal honesty, and to think this is coming from an existing customer! I've been patiently waiting for the same 15500 in black since 2020. (they flat-out told me I could never get the blue) I try to follow up with regular intervals (not too annoying, but still keeping me in their radar) and there is no indication I will ever be allocated a watch. Their replies have been inconsistent - sometimes sounding positive while other times complete radio silence. I can't imagine ever being allocated a watch as I do not have any social media presence. It's all about the customer experience. Right across the street from my closest AP boutique is Vacheron, and they are so respectful and friendly. A high-end brand without coming across as snobbish. They know what they are and don't need social media influencers as their only customers.
I’ll be honest I have a opinion up about AP which is horrid.with vacheron I was in store once in California in 2020 and I didn’t but the blue overseas they offered me.( stupid I know) but ever since I made that mistake I been calling vacheron and putting my name in there customer service portals that they ask you to on the website and through Instagram. I’ve even called the New York store. The California store was great but since then vacheron has not tried to help.
I think that just like with any other luxury brand the experiences vary drastically. I had my 15500 about 5-6 months after talking to them. Did not have to follow up or anything. I am not rich or a celebrity type of client either. Just a guy that loves watches.
@@chrmez wow congrats. I don’t understand the inconsistencies in who gets allocated what, but at the end of the day demand exceeds supply so AP decides who’s in and who’s out. I’ve been ‘out’ for over 2 years now…
Same here, very bad experience with AP boutique in HK that only deal with a small bunch of customers/flippers (with many watches ended up in grey market). On the other side, wonderful experience with Vacheron so this influenced my collection and my last 4 watches purchases are VC.
Bro, you know I am a big collector and have been for many years. Everything from seikos to haute horology, so I am not a watch snob. I just want to share my opinions with the brand and the royal oak. I know in this hobby, everyone has their own opinions which is a positive as it would be boring if everyone liked the same stuff and beautiful is in the eye of the beholder. I have never been attracted to the royal oak. Personally, to be honest it is very a dated design. The offshore to me is actually hideous. My customer experience with the boutique has only been once, and I got a reply and a promise and nothing materialised. That's was years ago. I have invested into this hobby long enough to not be wanting to playing this brands games. I didn't bother chasing up. At this price point, there are more innovative and better advanced watches that will want to entertain my enquiries. Happy collecting
Lol bro if u Weber attracted and thought the ap as you say was hideous and outdated then why would u bother to reach out to the ad and be upset if ever “materialized” capppp
@@williamf4229 I said the offshore is hideous. It was early in my collecting, I wanted to add a royal oak to the collection even if I was never that attracted to it. If you never brought one and tried it on you would never know if it works for you. At least i would have tried it and the worst case senerio, i would have part exchanged it for something else. If R never brought the 15500st he would have never have known the bracelet was uncomfortable. That's unfortunately what us hobbyist do.
Appreciate the honesty. I parted with my 15202 earlier this year and while I very much enjoyed the watch, I don’t miss it at all. The sad thing is that while you had this experience with AP, I know plenty of people who have had similar experiences with other brands. I’m thankful for your bully pulpit to call it our in this circumstance and I’m sure others would love to be able to do the same for other brands. Keep up the content!
Is this issue of sour grapes? Come on have not owned few ROs already. Just realized how bad watches they are? Do not abuse your social media power for personal experience.
@@chakarinkomolsiri5671 but they are bad. why do you think the date is not on the margin of the dial? because they used ultra slim movements that aren't for 41 for then to break easily
I had the EXACT SAME EXPERIENCE my man! Im very lucky their bracelets fit me just perfectly. They are impossibly to deal with and all my AP purchases have unfortunately come from Grey Market dealers.
I dont blame you. The hype is dying down very quickly and brands like AP are a one trick pony. People are getting tired of it for the most part. A steel AP is underwhelming even at retail let alone 2 or 3 times retail. I find it comical that AD"s feel that they are doing their customers a "favour". Watches from most hype brands will be sitting in display cases in the no too distant future.
They do make other watches apart from RO & Off Shore. Maybe if people stop buying into the hype & start discovering other offerings of the brand then they might get a different experience. Saying AP is a one trick pony because you only like that model is unfair. Like saying McDonalds only makes Big Macs.
Other issues include but are not necessarily limited to: 👉🏻 in house movements dry up and need service frequently vs. former JLC movements. 👉🏻bezel is a scratch magnet and no one can properly restore it, even AP. It needs to be replaced if scratched. 👉🏻non-complicated RO’s (41mm) are too much dial vs. bezel width. Only the 39mm are proportionally correct. I’ve owned a half-dozen over the years and ended up bailing out of each one. Good video 🙌🏻
I've had the exact same disappointing experience. After going through a 2 Hour Interview process and being told I qualify given my collection, nothing after 1 year despite multiple follow ups and then I am told "sorry we focus on our local clients first". This buyers boom is coming to an end soon so they should understand and service their client and new clients base.
Kept a blind eye and like everyone else went with it when i shouldn't have! You are right! The question about the taking the video down unleashed it all for me
unfortunatelly i have to agree with most of the things he mentioned. i was a big ap fan too. but especially the customer experience is getting worse and worse. i had bad experiences in different locations :/
One trick pony brand. Notorious for fragility. Infamous for repair costs. Pretty uninspired dial designs. I would much rather have a Vacheron Overseas, or save up for Datograph. Honestly there's nothing remarkable about AP movements. Just get a Pagani quartz homage on Amazon.. more accurate and reliable.
@@WatchSociety I highly recommend you do a review video of the $90 Pagani Royal Oak vs. Your genuine AP. Lol. They'll be furious. What is funny is that I bought that $90 quartz watch intending to gift it to a teenager I know and they complained about all the same things that you articulated. Uncomfortable on the wrist, a half link was needed as it was either way too loose or too tight and the sharp edges were all prickly. I ended up getting him a quartz homage Paul Newman that actually had a sapphire crystal with screw down links. He loved it and says he wants the real one. I told him it's gonna be a while.
They should not even be part of the holy 3. As I like to say....What have you done for me lately? They have become a one trick pony.. I could keep going.. J.L.C .should be part of the holy trinity ...Not A.P.
My watchmaker always tells me he is tired of fixing so many AP . Apparently the don’t withstand daily or regular wear . Conclusion they are delicate so watch out if you are going to use it.
I hate AP - delicate, uncomfortable, one style brand. Poor customer service and hyped up for no reason. AD are the worst. Crap watches as far as royal oak is concerned. All AP AD CAN kiss my 👑. Cannot believe you have to do so much to buy a crap watch. If it was not hyped and have that high resale no one would care. Compared to other brands it has no horological value.
I don't know. Enjoy your vids but it feels like you don't rock with them anymore primarily because of how you were treated so this video doesn't feel genuine. If they treated you like a king, and gave you the watches you wanted, would you still be done with them and made this video or would you have overlooked the flaws you're mentioning? Just feels like a wake-up call. Welcome to the watch shopping experience many of your viewers without stacks of cash have, unfortunately.
Bro, you don't treat a $35k watch like a $150 watch. You should and would have higher expectations when you are spending that much. When you are extremely overpaying for a particular type device, you are doing it because of the brand--usually a higher brand means higher expectations. Nevertheless, I have the issue with mine wear it's either too tight or too loose. So I wear it slightly too loose and then it slides around and if it slides too much, then my hand hits the clasp which opens it super easy. 🤦🏾♂️
@@apathy11303 Again I don't believe he would be done with the brand if they treated him like a king. So it seems like he got his feelings hurt and as a result, is coming for the brand. Just one opinion of many, I'm sure.
If the watch isn't comfortable then why buy it? This just proves he bought it for hype and prestige of the watch, not even necessarily because of the brand, just that particular model. Wake up losers. AP does make other models. Do you'll have to buy RO? You are the reason why the price is so artificially inflated. You deserve to be treated a fool that you are. The RO was never designed to be comfortable. It was designed to look industrial. Genta was an Italian. Do you know that anything Italian designed usually adopts the principle of form over function? It's an object of beauty but impractical. All you idiots have been buying into the hype for 50 years! I bet 90% of AP RO owners never heard of Gerald Genta or AP before social media. They like it because it's a trend. It means you don't have individual taste. AP will suffer like Panerai did. The collectors aren't real enthusiasts. They just follow the hype.
The familiar playbook - all good and nice video endorsement / influencing if you are treated well and all bad and hate video endorsement if you are not treated well. Haha
Nice video overall and very clear ! But I just say my experience with AP has been outstanding out of HK here. I only first came in touch with the brand last year 2021 April. And their sales is extremely friendly and really take my requests seriously. I have been allocated two RO in just over a year, one steel one gold RO; and the dial colors I wanted too!! And every time I roll my wrist, my watch just screams wow to me after all this time. I have bought PP, VC, Rolex in the last year too, so just wanted to make a fair comment about my experience.
Similar story here: visited the newly opened boutique in Zürich on a slow Tuesday morning only to be told "only by appointment". Sent a request for an appointment to the email address I was given. No response for 10 days. After 10 days I re-sent the message and asked for an appointment, maybe my initial message had gotten lost. Within 2 hours I got a response with an apology and asking me for a date at which I would like to visit. Sent them a message with a date 2 weeks into the future. No response for another 10 days. Sent them another message asking if my message had got lost, again. Angrily I added that this wasn't the kind of customer support I would expect from a company I am planning to spend my money on. Got the response another 7 days later stating "oh we don't accept new meetings until end of Mai (it was March by that time). Sent them a response asking why they would let me suggest a date without any frame of reference, only to ignore me and then eventually telling me there's a 2-months wait time? Never got a response from them.
Many thanks for sharing Micro, its really sad whats happening to this brand! The further the message gets away from Le Brassus the less effective it is! ❤️
Future will tell... but lots of succesfull brand make these mistakes.... they will only realize it when it is to late... new sub from Spain, thanks for the video
Your explanation of your customer service treatment does sound terrible, but it’s better than I get when I go into ADs. I’ve got money burning a hole in my pocket and I can’t even get my first Rolex.
Great video and I couldn’t agree with your more. History aside and what AP brings which can’t be denied the Royal Oak is a very boring watch in design. It’s gets old real quick and other then dial colours there is absolutely nothing unique or exciting about them. I own a openworks and bought it purely for the beauty and it being different from the normal and also because Patek and Rolex don’t do a skeleton and are not known for it. But I agree as beautiful as it is appearance wise it is uncomfortable. I wish I would have got the Vacheron skeleton which is stunning. But for now it stays in the collection and my wife actually has the open works in the 37. But I don’t ever see myself buying another AP. They really need to get going on some new designs and maybe even a new line. The Royal Oak is basically all they have. Keep up the great content.
Great comment. They really tried a new design with the code1159. And they almost had it too but let themselves down on the weirdly under designed dials in my opinion. If they had fantastic well balanced dials out of the gate the Code would have been a great edition. I think they should reboot the code with better dials. I also think the pricing is an issue. There are companies creating fantastic watches at a similar or even lesser price. AP should look to take the feedback and improve or they could bubble along as they are…
@@WatchSociety Have you tried on the 50th anniversary 15510 or the 15550? They updated the bracelet and there is taper in the thickness of each link. It’s more comfortable
Your so right but I have ap watch past down to me. I don’t k ow how to use it. Do you have video on this. I’m the watch wasn’t use for long to time. Just watch use it. I only have the watch. Or what I need. Ap don’t want to help me . Help and thank you
All the flippers are the reason for this shortage ,over 2000 watch for sale online but boutique don’t have them ?? They do and they sell it to flippers , I put my name on AP boutique and I was told that I have to buy few Gold 11.59 before I can get Royal oak offshores ? I said no thanks and why would I buy a watch at 51k that I don’t want and maybe you will offer me what I want at some point if you feel like it I think if you are really watch collector lots of watches that have better value and quality for less and you can walk into AD or boutique and buy without BS like JLC
Dude, I have to agree with you, my dealings with them in Australia have been very average. Luckily I prefer VC, its so nice to go into an AD and bit treated well by normal people. The VC people are just more down to earth genuine people. Some brands forget how important it is to have the right people as ambassadors for their brand. And one can only imagine the drama your video must have caused all the way to the top of AP, really WTF.
So one year ago, after having acquired the royal oak, you called the bracelet a ‘work of art’ and said in multiple videos that it was ‘super comfortable’ but now it is your #1 reason to dislike the watch and you claim it was bugging you from the beginning?
The fact that AP leaped over Patek in revenue last year despite making significantly less watches shows you how they have milked out their customers with their multiple price increases over the last 3 years, especially on their pedestrian stainless steel Royal Oaks. Their movements for the most part are CNC finished, barely a step above Rolex with none of the toughness and accuracy from the Crown. You are right about the customer service as well, it's basically non existent where I live because they cut their association with their AD network but didn't even bother opening a boutique haha. So I guess it's a very easy decision for me to spend my hard earned money on another brand like Patek or Vacheron, they at least have the decency of having at least one location in my country to sell me something, anything.
I visited an authorized AP Boutique in Dubai last May. I have put my name on the waiting list for a Royal Oak stainless steel white dial. Even though the white dial is not the most desired one, the sales lady told that I will be probably waiting for 11 years!!! 😂😂😂 And no, she was not joking… 11 years 😂😂😂
Very curious how they come up with that time frame. And if AP manager actually think any logical person will wait that long for a non-essential toy. We can bring our money elsewhere. And receive more enjoyment (i mean what are they really thinking???) i rather they tell customer that they can't sell you that model. Its better than tell you 11 years... Will they still produce that model 10 years from now? ...
Starting the video wearing a Casioak is a wonderful touch. Can’t believe watch brands watch your videos and treat you on the condition of your videos. That’s not good at all. A brand should feel more assured than that.
Well said my friend , similar experience with the brand. My believe is that this strategy is not going to end well with their brand. Selling to grey market and not to the ones appreciating the brand for what it is will have adverse effects when the financial crisis will hit the global markets.
I started watching this because I own an AP watch.. as I got further into the video it felt more like a hit piece or smear on AP brand. Like the guy was bitter about something. And at the end there it was.. I don’t mind reviews but this one is 100% biased bc the guy didn’t get a watch 😂😂😂
There is no serious watch collector, that believes AP is a brand to be considered. Very agressive price increases in the past, a too small movement for such a case,… You can‘t take it seriously.
Nooooo! Ridah, you’re the reason I got into AP! Sorry your experiences haven’t been great. I’ve had really good experiences with them. Maybe it all depends on the specific boutique.
Hey Penny, i know! I thought about you when making this video 😂 It is indeed the local boutiques, but honestly i do not care for buying any more AP's for the 3 reasons, and just bored of the design 😂 i was thinking to trade all three for a nautilus and stay there!
Damn sorry to hear about your experiences man! Totally appreciate if the fit or look don't work for you. Sucks about the customer service, I guess i have been spoilt in Hong Kong with great service (of course not the allocations I want though...) Can't really blame HQ for one or two staff being rude. That happens everywhere.
I have only had the pleasure of owning one AP in the 15300st. I purchased it pre-owned and the bracelet is "broken in". I love this watch honestly. The 38-40mm case size is my sweet spot and I really don't like the 15400 or the 15500. Also your AP experience is very similar to mine as far as the AP boutiques. They are rude and they are too important to deal with any of our inquiries lol.
I love the design of the RO but I am done with AP. I can’t describe how much I dislike the company from CEO down to the boutique employees. I don’t want to be associated with this brand and so I sold my watch. But I still love the design 😂
Used to be an avid fan of the brand and I still own 5 AP Royal Oaks. But as a brand they have grown increasing arrogant and dismissive of their customers that supported them in the early days before they got hyped. Obviously its their right to be selective of what clients they want to sell to but so do I on what to buy and I just bring my business elsewhere and am also done with them for good.
Couldn’t have put it any better. That is exactly what’s happening and the reason why I’ve also turned away! It just goes to show you what type of leadership and company culture is on the inside. I hope they change this disgrace of CEO they’ve got on, remember what brought them here in the first place and get back to what they use to be! This is not just about how they treat customers but this mockery of so called new releases!
AP boutiques in Singapore are the worst watch boutiques i have ever experienced. Despite the shops are often as empty as a graveyard, still they disallow walk in customers. Shame on them really.
I have a 15450, aquired grey market at a premium, but before things maxed out so still came out on top. We don't have any boutiques in Canada so grey is the only option for us. I wear my watches more on the loose side so the bracelet never bothered me. I appreciate it's unqiue history and design aesthetic, it's a timepiece that does feel special when I put it on the wrist. My gripes with AP are firstly the use of third party movements for their 34mm and now recently, 15550 37mm Royal Oaks. To me that's a complete sell-out and something they should be ashamed of. It's not even mentioned on their website so customers who think they're buying AP are actually getting Voucher-made movements. Secondly, AP has a rich history full of amazing timepieces, they should expand their line-up to include some of their historical pieces, in the same way Vacheron and Patek do. Focusing on the Royal Oak completely is really a disservice to their roots and history.
I agree with your comfort comment. AP RO had one of the most uncomfortable bracelets I ever tried on. I thought it was a joke for a watch that cost so much. More so today. My RO Offshore on leather is more comfortable. I don’t understand why people chase brands. So many great watches out there! AP only sells cufflinks now lol
💯% Size side, I actually think the ROO is better value for the buck! RO pricing vs actual cost is a joke and so do their customer service! Wait and see what will happen to this brand! A lot of watch enthusiasts are paying more attention than ever to Lange, Vacheron, IWC, and JLC. And yes it’s sticky cuff links now 😂
I have never been attracted to it. It looks OK and is a great watch for many, but I cannot associate it with history, or features that are dear to me. And I don't need a $$$ signalling watch on my wrist. So it is not a watch I will be after. Wearing a blue Aqua Terra 2503.80 this morning, my preferred modern all-rounder.
I applaud you. Not getting any heat from me. lol. They are my least favorite integrated bracelet…. But more important than that… I don’t put up with poor treatment from anyone (nor do I treat anyone poorly)… but especially not from someone I’m about to willingly give my hard earned money to. I hope AP enjoys this video. 😂
Clearly you’re salty about your bad experience with certain individuals and that’s perfectly understandable. But I feel that you are letting your personal feelings influence your assessment of the actual watch so it does not appear to be an objective analysis
Watch back the video he posted on April 2021 and it's just hilarious. There's no 4 reason and in fact you are just not happy that you didn't get the 50th watches. That's why you are "Done" with AP.
Hi Sir, that s the very 1 st time i see your video, i suscribe to your channel and thumbs up for this Video, cause it s so well made and well explained. thanks for sharing that s very interesting how AP could be so fragile about the Critics of their custumers. can t wait to see the other videos you ve made
I'm a previous owner of 16 different AP (Offshore and Oaks), and today proud to say I no longer own a single AP watch. Their customer service is blatantly distasteful, and the brand has come from one that prides themselves on service to one that simply can't cut it. How the mighty fall. I used to absolutely love this brand. Had APs and only APs. No other brands. Not anymore. Soon, I think most watch guys will notice that all AP are doing is recycling colors and ceramic and spraying them on every single Royal Oak. Maybe they just aren't that special anymore. Hell, they can't keep an existing customer happy. How can they make new ones?
@@bryanng80 I am considering to buy an AP but not a RO or Offshore. Just wanted to know your opinion of AP dress watches but I guess my question is redundant since you only owned ROs. Considering you owned so many variants of the same model, I would say you have brand fatigue more than anything else. I think it's time you moved on to another manufacturer or try a different model and let someone else who appreciates the RO have a chance to buy it. Same goes for Ryder doing this review. Why did he even buy the RO of he doesn't appreciate the design? He's complained about the bracelet being ill fitting. If it's not comfortable why did you buy it?? I think you guys are in it for nothing more than hype. You probably just buy and sell them for profit. When you say you owned several, I can only imagine you flipped them. The other thing I want to mention is the quality of the watch is irrelevant to the customer service. Two separate issues. I had a customer service complaint against JLC but that was one store. I can't judge my opinion of the brand based on the attitude of one boutique or AD who isn't even a watchmaker and just as salesperson. Otherwise I'd shop at Hublot, having experienced the best customer service from them when I accidentally walked into the wrong boutique.
@@oysterman962 i believe we own AP because we used to love this brand. I also believe we start to dislike this brand because we don't feel like to be treated like a fool. And AP's current sales model is treat their customers like a begger. i think purchase experience is important when it comes with luxury goods
@@mygift28 Yes you're right. Purchase experience is important when you are paying for the privilege to own something exclusive. I had put my name down on several AD waitlists but if I finally do get the call I'm going to reject the offer. Not just AP but any brand that makes you beg and discriminates their customers should not be given the satisfaction to receive your business. People should stop feeding this unhealthy industry of false luxury. It's only perceived rarity. If AP or Rolex wanted to mass produce these obsolete objects of frivolous desire they could easily open more factories and employ more people. It's a manufactured good. It's not a rare commodity or a non renewable naturally occurring mineral. Anything man made can be replicated and replaced. STOP being a sucker.
@@WatchSociety Exactly the same bro. Watches of Switzerland being top of the food chain when it come to that Bs not all. But a hell of alot them branches.
I can say customer service in the UK was great with me and didn't had to pay for the extra 2 extra links that was need it to fit my wrist! Also the watch feels very comfortable. I guess everyone has diferent experiences and wrists :) sorry to hear about your experience
Sad to hear that but I beleive it’s certainly boutique dependent. My experience in Madrid has been nothing short of superb Frequent events, matches to Real Madrid games, VIP golf tickets, Cocktail evenings, dinners and even a trip to switzerland to the manufacturer If you get a chance, meet with Pamela and Soon at the boutique. The upmost professionalism, honesty and superb hospitality. Was lucky enough to get a 50th anniversary RO in rose gold My advice to anyone new, try not to be just another customer pestering for a RO. They have limited pieces per boutique and fighting for that will be futile. Instead take time to learn from them about the brand with genuine enthusiasm, show you’re willing to build a diverse collection and most of all, be patient! Good luck to everyone out there!
The watch market is becoming nasty. There's too much money in it, it's too inflated. Even in Switzerland they act like you described in your video. I'll rather stick to my Omegas, where I get a full gold chronographe for almost the same price. A few Rolexes to top off my collection, but certainly no AP or PP.
Great video as always. I am very sorry to hear about the negative experience with AP. Customer service is a dying art. I hope this is isolated to that specific boutique. Stay positive! Cheers, Jock
Yes indeed, AP seem to forget that customer service is important! leveraging consumerism with a degree of limitation on supply is understandable for any luxury brand's growth. However, to create a unique trustworthy customer experience you also want to spread brand's positivity, something that is extremely hard for AP to establish and demonstrate when their front facing employees are unqualified, rude and completely disconnected from the brand's message. I personally see the royal oaks coming back on display should AP continues this way!
Aps are rubbish - they dont keep time - always need servicing - have owned 5/6 and never had one work a year without some sort or problem. 10 years ago their service was great now its terrible. Many better options TBH
First of all best video you have ever made, 100% honest. Second everything you said is 100% true they love to play games and make you beg to buy a watch. Third once you get the watch and over pay you realize it so over hyped, it’s definitely not worth what you are paying and all the BS. Good for you on taking the time to make this video to save everyone the hassle of begging to get a watch from over rated brand.
I think as the consumer you can fuss about anything that doesn’t make you happy. I’m speculating that you have experienced Patek, Lange and some independents which has expanded your taste and refined your appreciation. You now have a higher standard on the value you expect for spending 30-50k. I remember your past love of rolex and others. It’s just a watch collectors journey. I would just caution brutal honesty in a public setting as it can come back to bite. I don’t think your getting invited to the next Dubai AP party anytime soon, lol.
AP salesman are the worst !! No doubt. I love the AP product but after buying 5 watches ( even before the hype ) from them I’m so sick of having to pay my salesman on the side and buy codes and offshores in order to get 1 RO. The 15202 was without a doubt the hardest watch to set that I have ever seen. My thumb and finger hurt from setting that watch. At first I didn’t mind but I got sick of it. I’m now down to 1 chrono and the code 11:59 which I’m actually starting to enjoy. But that’s it I’m not calling the salesman again. He’s a greedy deadbeat liar , and those are facts. They really should learn customer service.
No hate here at all for you brother. AP is well on it's way to going down. They act like they're doing you a favour by selling you a watch. I have Rolex, AP, and Vacheron. They are just overpriced pieces of metal with mechanical movements that tell time worse than the cheapest quartz. It is a sick hobby that I love but these watch dealers need to remember without the customer they have no business. I will say as bad a AP is no one is worse that Richard Mille.
Great video and appreciate the honesty. I don’t get these brands that have that sell direct to the customer and have these types of practices. Thank you for helping he to decide not to even try getting an AP because my life history is none of their business unless it is part of a conversation, therefore I probably wouldn’t be successful in getting an allocation. Looking forward to picking up another Vacheron instead! Thanks again 🙏🏾
It’s interesting to hear how you feel about the overall look & comfort of AP watches. I have four AP watches & kinda do find them boring, industrial feeling as well. I don’t wear them nearly as much as my Rolex models. Thanks for your honesty & experience.
So what have you done with them? Genuine wondering not troll or whatever. Just wanted to understand that if you’d be that concerned with a brand, you’d be selling. If that’s the case, would be good to understand how that went down too. Thanks!
Fair. I like the blue dial one specifically. After listening to your full explanation, I see where you are coming from. That salesperson crossed the line.
Based in Hong Kong. Sorry to see your bad experience. I have a completely opposite experience from yours to be frank. Always been treated with respect, great service, great events and have since first purchase even introduced friends to the AP team and they share the same experience as mine. I hope you will find pleasure with the other brands. Keep up the good work with your channel 👍
