Timothy Lee Reid Sr. ( born December 19, 1944 ) Is an American actor comedian and film director best known for his roles in prime time American television programs, such as Venus Flytrap on WKRP in Cincinnati ( 1978-82 ) Marcel Downtown Brown on Simon and Simon ( 1983-87 ) Ray Campbell on Sister Sister and William Barrnett on That 70's Show ( 2004-06 ).