This car is a one off prototype. The road legal production Ultra (coming in 2025) will be pretty different, with a different body (no carbon fiber body, no racetrack aero, etc), cost effective electrics/electronics (no exotic materials) and more mundane performance. Also they have said nothing about price, for comparison the similar spec-ed (and direct competitor in China) Zeekr 001 FR costs 130,000 euro in China. Even if they manage to price it at 100K in China the Euro spec version will be costing a lot more than that. For example BYD cars cost about 87% more in Europe than China (BYD Seal Design RWD Ext. range $27,490 (24.610 euro) in China, 45.990 euro in Europe.). If we apply the same formula to the SU7 Ultra, 100K in China will be 187.000 euro in the EU which is still about 60.000 cheaper than the Porsche but far more expensive than the similar performance ModelS.
Well, seems to me the same problems will come to the auto industry that the phone industry has. Xiaomi phones are great bang for buck for specs, but ui software always has issues, and never is up to par with lets say samsung. Software will become more and more important. So here tesla is winning but has to lower the cost. And imagine Samsung getting in....
Tesla cars are cheaper than the equivalent Chinese. For example in most of the EU BYD Seal Design RWD Ext. range (Euro safety spec) is 45.990 and Model 3 RWD is 41.490. And the 3 has superior tech, software, supercharger network, and also is more comfortable (back seats and trunk space in Seal are very limited), and is a lot more efficient and more economical (same range with smaller battery).
@@digitalsublime I don't know which market you're referring to, but the Euro spec (much higher safety and quality requirements than the Chinese market cars) cars BYD brings to the EU are more expensive than Tesla's for less features for the same import duties (but higher transportation costs for Tesla). And that gap is going to grow much further with the new anti-dumping, anti-trust tariffs EU is imposing to the Chinese brands.
@@admarsandbeyond Yes and it will be a changing market, conditions, places of manufacturing, but biggest market is china now, my bet is on Tesla, but I wouldn't be surprised by heavy competition from BYD or Geely, XIaomi or eventually samsung or the like.
@@digitalsublime I hope they make it and turn their business around. They first need to stop burning piles of cash and start offering truly competitive cars to Tesla's. I don't see Samsung producing their own car, they're already in partnership with the major S.Korean car manufacturer Hyundai/KIA. They make good cars but are nowhere near Tesla in tech and software and are very expensive for what they offer.
I am sick of hearing legacy auto makers complain about lack of demand for electric vehicles. Adapt, change or go bankrupt. Legacy auto dealers are a nightmare for legacy auto makers. They gouged customers trying to buy electric vehicles in the past and some are still doing so. Legacy auto dealers abused their customers by adding market price adjustments to gouge their customers for EVs They added pricey add ons and other costs to pump up the prices and their profits. Tesla has the right idea. Buy online. No hassle. No sitting in a show room for hours. No salesman BS. No crazy markups. No I have to see my manager BS. With Tesla you can buy a vehicle in 5 minutes or less online. The dealers have no one to blame but themselves. The dealers are dragging the legacy auto makers down with them. The problem with legacy auto makers having slow sales leads back to the legacy auto dealers. They try to talk people out of buying and EV and want to put them in a gasoline car.
