YouTube Ads Are Getting Insane and I Hate It. 

RU-vid's Automated system wanted to put 5 midroll ads in this 12 minute video by the way. Absolutely incredible.

The worst part is getting punished with random mid-roll ads for skipping around the video - even if you're just rewinding it by 60 seconds because you got distracted and didn't pay that much attention.

The removal of the yellow tick indicating mid roll ads was the most infuriating change to me. Being jumped by ads with 0 warning is the absolute worst.

Disabled adblocker for a few days when the three video strike thing rolled in. I was shocked by how aggressive YT ads have got. Not to mention how low quality most of these ads are, some are outright scams. Having RU-vid on in the background, I realised I was 5 minutes in on an unskippable ad, so I could revisit a 30 second segment on a tutorial video. Which I had to watch another ad for for skipping through the video. Mental!

I love it when an ad , for something I'm never going to buy, interrupts a music video I'm watching. Really enhances the experience.

I was totally against using adblocker. Then, one day, i was forced to watch a 20 seconds unskippable ad for a 6 second clip. It was my breaking point

You know what grinds my gears? The hour long ads. I'd like to be able to set my phone down and work without walking over to it and skipping an ad every 3 mins.

This is what happens when a an app doesnt have competition They will simply do wharever they want, without filters and low consequences

I think my breaking point was listening to a playlist while driving wondering ”Just how long IS this add?” pulling over and discovering I was 5 minutes in to an add that was 2 hours 41 minutes long. I could not believe what I was seeing there.

RU-vid be playing full documentaries as ads if you don't skip. Its insane

how about the fact that RU-vid will demonetize some channels for not being ad-friendly, and yet they’ll still show ads on there 😵‍💫

i miss when youtube ads were just a small overlay box on the bottom of the video, that would either disappear after 20 seconds or when you click on the x to close it

What's worse is that they just select the same five ads to show you over and over again, and it's rarely ever for something you actually want. You just get sick of hearing the same ads over and over again. Now you can't actually watch a video for more than 2 minutes without an ad interrupting it, and it's a nightmare during long videos. Even worse is the fact you can get ads longer than the video you want to watch, e.g. a 40 second ad for a 3 second video. I tried an ad blocker in the hopes that it would improve the situation, but then youtube got petty and told me I just flat out couldn't watch any videos whatsoever until is disabled the blocker.

I really hate that youtube gives no regulations to its ads, yet is extremely regulates what youtubers can do.

I remember a couple years back I tried turning off adblock to support people I watch, immediately regretted it, and turned it right back on.

The worst is when you listen to a wonderful meditation music, eyes closed, relaxed and BAM, a stupid loud ad starts......

The USA is just a crazy place. Where I live RU-vid isn’t allowed to show you more than one ad at the beginning of the video, and that’s by law.

A single mid roll ad that's 10x louder than any actual YT video is infinitely worse than a sponsored 1minute segment that I can easily skip just going a minute ahead.

One thing I hate recently is that there's a specific ad for an online casino that I've told YT to stop showing me and tagging it as inappropriate. I've done this over 100 times, and I'm still being shown that same ad constantly. If I were someone who has a gambling addiction or something, that could be a really bad advert to show me. RU-vid doesn't care. Google is scum.

the sheer amount of scam ads is what annoys me!

I have actually developed an immunity to ads. Everytime I see an ad I completely zone out and could not tell you what the ad was about let alone the name of the brand. Maybe its because I have been exposed to so much ads that its all white noise to me

I don't see why companies think forcing us to watch their crap would convince us to buy their product. More often then not, the people I'm around agree that if they get a harassing ad, they'll purposely NOT consume that company's stuff.

There was a time where double ads didn’t exist and you only couldn’t skip ads under ~7 seconds

I can literally detect when a youtuber is about to speak about their sponsor and skip forward. However I keep noticing these sponsors getting longer and longer. Like 5 years ago maybe it'd be a 20 second shoutout but now these sponsorships are regularly taking up not only 90 seconds of the video, but they're also placed in the video specifically to take over the preview you get while hovering over a video. I know because skipping 30 seconds used to be enough. Then they made these ads longer, so I skip forward another 30 seconds. They keep getting longer

What gets me is lifesaving videos like how to perform cpr and sleep videos getting ads before and during.

Watching RU-vid without an ad blocker is basically the same as watching TV now. There's occasionally some shows between the commercials.

I'm so sick of YT ads. If all ads were skipable It wouldn't be so bad, but it appears they are going to unskipable more and more. Just an hour ago, I started a video that had two pre-roll ads, the first one unskipable and 15 seconds long. The second one was 1:45 long and skipable, which I did, obviously. What was frustrating was the video was only about six minutes long and they shoved another set of ads in around the three minute mark. And they wonder why people use ad blockers.

i noticed how there were always 2 ads before most videos and they were both 30 seconds and sometimes unskippable. i knew something was different

Not only are the advertisements themselves getting worse in quality, but the ads are also getting so much longer and unskippable. Not to mention the way they just implemented double ads out of nowhere.

This video has aged very, VERY well.

i got a 20 second unskippable ad for this video

My favorite thing is when RU-vid saves my place at the end of a video I watched. So I click, get an ad. Then manually go back to the beginning, and get another ad.

Something I find surprising is how few people seem to remember that you used to be able to listen to RU-vid videos with your mobile device's screen off. I'm forever bitter about them removing this feature particularly and selling it back to the users as I used it all the time back in the day. I wish more people talked about this sort of stuff whenever Premium gets mentioned because its absolutely infuriating and scummy.

There’s nothing worse than getting one of those half hour ads while you’re listening to a video in the shower.

i got an adroll that was FOUR ADS LONG. two long ones, one short one, and on around 16 seconds long. this is insane.

When I’m not watching on premium, I mute the video and scroll down. After I think it’s over I scroll up and unmute. So doesn’t matter who wins the bid, I’m not watching or listening and idk what’s trying to be sold to me ☺️. Sometimes I’ll click over to another tab watch another video while it’s playing but they do this thing where they make the ad stop playing until you come back. It doesn’t always happen though so not sure of the exact circumstances yet.

The thing that killed conventional TV for me was the amount of ads. So with YT doing everything in its power to force more and more ads on you, it’s setting itself up for that exact same fate. Only reason I’m still here is the fact that YT got a monopoly and there is nowhere else to go - for now at least.

RU-vid is becoming the TV style program we all came here to escape.

when the ads are strategically placed before the video climax 😒

I'm 100% certain that if RU-vid reverted back to how the ads were in the beginning, only having 1 or 2 before a video, the number of adblock-users would go down drastically

A while back I had my phone playing an hour long video of a legal expert going over a case, and it kept going to ads every 10ish minutes. My hands were messy so I couldn't hit the skip button, so I'd let them go. Until one ad just kept GOING and GOING for the longest time. I finally got fed up and washed my hands to go deal with it. The ad was 15 minutes into a 50-something minute ad. I was shocked. How are things like that even allowed?? You'd think there'd be a limit, but we know youtube will let anything happen in ads as long as they get their cut.

The amount of commercial advertising we consume nowadays is INSANE

This video was such a bulls eye when it was made, and now when Google started a war against adblockers, I becomes almost prophetic.

There’s more! They don’t let you see a video unless you turn your adblocker off!

I’m gonna be honest with you, I’d rather watch an in-video sponsorship than a RU-vid midroll ad any day of the week

It's funny bc whenever there's an in-video sponsorship (squarespace etc), when you pull up the waveform on the timeline, the "most replayed" section is almost ALWAYS the part after the ad

Seeing this vid in my recommended casually reminded me when I got the lego movie as an ad. Yes. The entire lego movie. As an ad. The lego movie 2 was on its way and they were desperate to make some money, some white dude came on my screen and was like, "hey, I know your about to watch a video but let me tell you about something something bleh bleh, and now let me show you something very special" and it just, started playing the lego movie. You could skip it. But like, I was very curious, so I sat there and watched it for a few minutes before eventually skipping. But, that was very weird.

This is how you start a RU-vid revolution, now just post this video everywhere and start a petition.

It feels like RU-vid is hurting itself for money, removing dislike and adding many unskippable ads

Ironically being greeted with 2 un-skippable ads upon tapping this video had my rage meter through the roof

Ill get ad breaks with 3 ads, in addition to the 3 at the beginning, and a few at the end. Sometimes it'll let me skip 5 seconds into the first, or the last one. Then after half a second of the video it'll start another ad break as if punishing me for skipping the ads. Same reason i stopped listening to Spotify. Spotify has worse ad breaks than fm radio these days.

The worst thing that ever happened as a youtube premium user was one day when i forgot to sleep my PC, my RU-vid feed autoplayed into an actual neon*zi account who was counting the amount of jewish guests on joe rogan. Very uncomfortable at the idea that even a penny of what i spend on YTP could potentially go to a person like that.

The worst example of RU-vid ads was a video uploaded today by ‘Kazoneart’. It was a video of a manager mourning the loss of his friend and colleague. The video was roughly 14min long and it was just a man, with a camera talking about how the death of Kim Jung Gi; How it happened, the funeral arrangements because Gi died abroad, how the company will commemorate Gi. During the video, Hyun Jin Kim the manager of ‘Kazone’ breaks down while talking about Gi. RU-vid thought the best thing to do was to put an ad break of unskippable ads after Kim breaks down crying and turns the camera off before he resumes. When I shut the video down to watch it again there were THREE UNSKIPPABLE AD BREAKS in the video. So, here’s my non-ad blocker way of getting rid of the ads when they show up but it works 95% of the time. When an ad plays there’s a small ‘i’ in the bottom left corner of the video, click that then ‘Stop seeing this ad’. It’ll cancel the ad block even if you don’t give a reason. This is me giving you the finger RU-vid. Putting ads on a broken man grieving for his friend.

I resisted getting an adblock for the longest time, because I wanted to support creators. The recent uptick in ads managed to convince me: I installed Ublock Origin a few weeks ago, and started to support more patreons. RU-vid is shooting itself in the foot.

I feel like you need to revisit this topic after a year considering how much worse things have got and how brainwashed some creators are. I've literally been kicked off creators discord servers for calling out the stupidity of comparing adblocking to piracy, it's absolutely insane. Plus removing adblock support from Chrome based browsers, sounds straight up illegal and irresponsible to consumer privacy & safety.

Thank you for a concise and fair breakdown. I'll share this with my audience so they understand a little better.

We took those skippable ads from the good ol' days for granted. I remember when having to wait five seconds to skip one ad was unbearable.

That's an honestly admirable stance coming from a RU-vidr. Glad you're willing to respect our time and happy to support you on patreon because of that.

This vid is genuinely one of the best ive seen in a while. Subscribed ✨

One time I fell asleep to RU-vid and when I woke up, I kid you not it said there was still like 4 hours left on a 14 hour ad. I took a video of it because i couldnt believe it 😂

I once got an entire Chinese movie for an ad, literally 1h50m long. Shit was insane.

RU-vid is starting to feel like US TV with how abundant these ads are

I've not seen your channel before, but you were suddenly featured in my homepage recommended, so here I am. Thanks for this kind of content. I liked and subscribed!

0:44 "fortunately im an idiot so bite i will." felt tbh

Remember when people freaked out at the first tiny add boxes came around? Who would've thought it would go this far

I remember I saw my best friend's grandmother trying to watch Vietnamese cooking/tourism videos through the RU-vid app through a Roku TV. Even though it was technically through my best friends account, the algorithm was able to figure out that it was a different person watching because her grandmother didn't fully understand the UI and remote and wouldn't skip ads. The end result was RU-vid pumping multiple actual 50 minute ads at her for shady medicine.

As a guitarist I often check through various song tutorials, maybe 10 or 12 until I find the one best suited to my ear. The amount of ads involved is so absurd it is becoming easier to hop in my car and go down to the local library see if they have a paper copy of the song. But then there is the car radio pumping out back to back ad breaks on the way.

Your thumbnail caught my eye. I visited the Postojna cave this past October. Cute dragon!

The fact that 2/3 people are using adblockers says more about ads themselves than it does about us tbh, the fact that they are this much of a neccesity is a bad thing

I stopped turning my adblock off back when I found out youtube was still running ads on channels they'd entirely demonetized. Since youtube hasn't done anything at all to be a better platform since then, I haven't seen a single ad in years

I remember I stopped watching a couple of channels as I would get ads every few minutes. Had no idea it could be youtube's and not the content creator's fault... Thanks for the informative video!

Wow, RU-vid try to hide this video hard. It impossible to find this video unless people subscribe to you or search with all the words in the title

Thank you for being the first creator i know who actually speaks out against the insanity that youtube is aiming for!

I remember classic RU-vid... no ads at all... We took it for granted.

Great video, I'm going to need to check out more of them now :D

I haven't seen a single ad on RU-vid since I stopped using the RU-vid app.

This guy really made 10 minutes of satirical ads for this video and they’re absolutely beautiful and hilarious lmao

The modern web without an ad blocker is unbearable

Paying for RU-vid premium is like paying your neighbor to stop yelling at you every time you go outside.

And a year later, the Adblock crackdown, let's see how this ends. To be perfectly honest, it's not ads in principle that I object to, it's how obnoxious they are, how irrelevant they are, how repetitive they are, and that their volume is typically louder than what I was watching. If ads were respectful I wouldn't really care.

What I hate about ads is if you find a youtuber that lulls you to sleep, you'll put on a video, start slowly drifting off, be 90% to dream land and some FREAKING AD WILL PLAY and it completely shatters any sense of calm.

That fake sponsor segment was so realistic that SponsorBlock actually skipped it ☠️

Hello from a year in the future. I just dropped by to say that I have also noticed a pattern - whenever I am listening to multiple videos in a row (like, say, a full album) after a while, the ads start being unskippable. Like, say, if the first five songs on a ten-song album all have skippable pre-roll ads, the last five will all have unskippable ads. I have noticed this more than once, so it's probably not random.

Bro just saved me ad watching time so i can spend more of it watching 10 hour vids of nyan cat variations. Defo earned that sub

One thing that REALLY pisses me off is that I am a pretty small creator at the moment and, even though I do not qualify for AdSense, RU-vid puts ads on my most popular videos and I DON'T SEE A SINGLE PENNY OF THAT MONEY! I don't see how they can get away with this!

We used to complain that ads were added before and after, and multiple times during, our show on TV. RU-vid was a way out of this. Here we are back to where we started. Well done.

The new Mitchell ads really says something more like "you want, no, I will give you some content with your ads" instead of some ads with your content

i keep getting 2:22 long unskipable ads before EVERY VIDEO AND I HAVE AD BLOCK!

2:52 that's exactly what happened to me: I used to always keep adblock disabled on youtube because I wanted to support the channels I watch, but some months ago when I started getting 3 to 4 unskippable ads in a row or a 30 sec unskippable ad on a 1 min video, I just had to enable it again. In addition to that I also got some ads for literal camgirl websites or for scams... RU-vid has just become unwatchable without adblock.

The thing is, RU-vid really doesn't care about what people think of ads, or what's even in the ads. If it makes money, they're gonna keep pushing them.

RU-vid recommending a year old video now when it's situation has aged like fine fine milk is satisfying

Recently a growing number of ads are starting to buffer for like 15 seconds without fail in-between the 5 seconds before you can skip it, to the point where I'm starting to suspect this is by design.

It started during the pandemic. There are a lot of channels I can't watch on devices anymore because I'll get a double stack of ads every 1 or 2 actual minutes. Like, 1 minutes of watching a video and then I'll get a double stack, 30 seconds of unskippable ads. Who the hell can even remember what show they're watching with ad breaks every one or two minutes??? It's totally insane.

I almost feel like there should be a legal limit to how much you can advertise the same thing to someone. The reason I got an ad blocker in the first place is because I was literally yelling at my phone when I’d get the same super annoying ad for the fifth time in a row. After months of the same ads playing non stop, I feel like it constitutes as brain washing at that point.

I just use an ad blocker i haven't watched an ad in 3 years.

Just remember, the FBI cyber security devision say you should always use an Adblock on the internet

I'm actually surprised more youtubers aren't talking about this. It is absolutely ridiculous. RU-vid trying to blackmail viewers in to subscribing.

One of my friends was subject to a massive bank fraud. He lost everything and had a long and expensive legal battle to get back a percentage of what he previously had. The business that perpetrated that fraud now has adverts on youtube. That really gets to me.

I also love when the ad cuts in on the last five seconds of a song. Like, dude, let that last riff ring out. THEN you can show me an ad.

I've realized that at least on a tv, if you close a video and open it again to skip an ad, you get an even longer ad every, single, time.