Olo is a leading open SaaS platform for restaurants. Over 600 restaurant brands trust Olo to grow their digital sales, do more with less, and make every guest feel like a regular.
Olo needs to prove to shareholders that they are fiduciary and committed to driving shareholders value. The general lack of trust for the management (presenting and upselling information to be more rosy than it is (using non-GAAP - investors are not stupid), top management selling plenty of shares, no clarity in the suite of products (hard to understand products), dubious loyalties to the general public shareholder) are what leads OLO to continue facing class action lawsuits. Until Olo management est trust with the shareholders, it will only continue to take a beating.
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Despite's Wing Stop's impending departure. I am heartened to see Olo expanding into the Emerging Enterprise segment which benefits the most from Olo products and present a potential segment for explosive organic growth in the number of locations. I would also like to see Olo buyback shares at a rate outpacing the expansion of new shares, which has been at an unhealthy rate for existing shareholder value. I hope Olo will do so smartly, buying back shares at the very cheap price right now. Olo would also benefit from generating Free Cash Flow and using cash flows to fund its growth.
As a restaurant marketer, I know Olo is exceptional. I can't wait for them to make this happen! This way, servers can have a better opportunity to connect.
Interested to see where this goes in the future and who decides to adopt it. I think that tailoring an experience to the customer is great and I'm glad that that's where things are moving. That being said, I can see the concern in privacy when it comes to the "guest profile," excluding things that make sense like dietary restrictions and payment methods.
Hello! Thanks for watching and taking the time to comment. We completely agree - privacy is of the utmost importance. Everything saved would be at with explicit consent from the guest and in compliance with all privacy laws.
Based on the financial reports and presentations so far, Olo products sometimes look complex and require a lengthy onboarding to implement, I would love to see Olo come out with a 'Lite' version, that any restaurant around the world can easily adopt, whether they are a new startup, a food truck, or a restaurant chain. Plug and play, 'I want to start a physical food business', I pick a POS with Olo modules all ready, or a phone app that function as a POS that allows digital payment or cash registering with Olo modules ready, and I can just key in what I want to sell and skip all the hassle and minimize the setup with different food delivery options to a minimum. While I have never used Olo, I imagine Olo products would look like this: I key in food and pricing information, the module would just prompt and guide me along to clear the other business headaches and settings in a logical flow. Even better, if they automate, generate templates in the flow which I can just accept, and move to the next business setup issue. I think if Olo can present a simple implementation flow that is attractive to any aspiring food seller, it would be able to expand quickly. It would also be interesting to see a one point of contact for sign up through Olo to different food delivery services if it hasn't already been implemented. Data wise, it does feel intrusive, it feels like Kroger's customer program, which we now know sells customer data, but I guess an opt in or opt out option and providing enough tangible effects to end customers can be helpful. If not, Olo is likely to see legal troubles again like Kroger.
Not going to lie, while everything presented here is so obviously what we have in store for us in our near future, I find it all creepy as hell. It feels intrusive and somehow I feel like we are not gaining from all this. But losing somehow. Losing what? Idk...spontaneity? Privacy? The fun of discovering new things? Am I alone with these thoughts and feelings? What's worse is that I also feel lie I should be saying, "Wow! This is amazing!" But instead even though I'm Gen X, I awkwardly feel like the old guy resistant to change. I'm not. I'm a 52 year old chef who embraces the impermanent nature of things and loves positive change. An envisioned future where buying/spending habits and logarithmic-generated percentages of what I'm likely to order from your menu doesn't feel like positive change to me. Finally, I used the word "feel" a lot in this comment. Emotions and feelings are precisely what our, apparently unavoidable, A.I.driven future will be taking from us. Dramatic? Maybe. But, it's how I feel.
Hello! The recommendations are not meant to reduce experimentation. Guests still have the full menu of options to choose from - a guest data platform can simply enable better, personalized, data-driven recommendations which diners can choose to take or leave them. Plus any information captured about guests will require guest consent in accordance to privacy laws. Our vision for the future still includes the highest levels of food and service all driven by humans - just using technology to enhance. We understand this will not be for everyone, which is why we see this living alongside the traditional dining experience you have today.
You are not alone. As a restaurant manager I feel like the only people benefitting this future will be the companies that sell customer data to restaurants and shops. The part with a message about the pizza clearly shows that. If I want a pizza I will go and order one, I don’t need somebody messaging me offering to order a pizza out of the blue even if I ordered a pizza from them before. Nobody likes cold callers, why should we suddenly start liking them if they are more tailored to our preferences?
@@crochetomania Hello! Thank you for watching and taking the time to comment. Olo does not sell guest data, we share it freely with our customers. We understand nudges like messaging an offer will not be for everyone. A guest would only receive a notification if they opt in.
@@OLO Also, you're very kindly addressing the literal points of these commenters, but here is what they are trying to say. Technology often seems to act as a replacement for otherwise intimate human relationships. Your waiter pours your favorite drink, not because he knows you, but because the system knows you. In fact, at this same dinner, is your date, who you met, not in a moment of magic and a feeling in your gut, but because the system knows you. Perhaps later that night, you two will watch a movie on Netflix that's perfectly chosen for both of you, but not because your date has interesting taste and knew you would love this director that you've never heard of, but yeah, because the system knows you. And on and on and on toward those Wall-E floating people. Also, did that woman have her face scanned in a McDonald's?
Great company with a great culture and awesome people to work with. Not missing you anymore but always wishing you the best and celebrating every goal you reach :)
