“The Most Ludicrous, Ridiculous, Stupid Valuation!” | Dragons’ Den 

Touker the type of guy who closes the kitchen drawer with his hips.

Touker testing the product to see if he can use them as seats in his London offices.

I’m like 90% sure that Touker only made an offer because he felt guilty about breaking the basket

Touker won't get out of bed for 2.5%, but he'll jump in a baby basket for free!

tbf Touker's test was pretty accurate for the American market

“I was out there in the streets the other day. There are lots of children out there” 😂😂😂😂😂

“I was out there - in the street the other day and there were loads of children out there” is the most bizarre, technically correct statement I have ever heard in my life.

Touker: "Can I take a look at the product?" *Breaks the product*

"We accept your offer but must also insist that you pay for the Moses basket you pulverised."

What possessed him to sit in it? 😂

Too bad Jenny wasn't there. Touker could have used her advice on how to get out of the basket.

“Shnuggle, founded in 2009 by mechanical engineer Adam Murphy and his wife Sinead, was inspired by the couple's own experiences with their first child Rose, who was born with Down Syndrome and leukaemia and spent her early months fighting for her life.” Well why TF didn’t they say when they were getting a hard time over their story?

Touker doesn't get out of his cot for 5%.

Why was his immediate instinct to sit in and begin to suck his thumb?! 😂 There wasn’t a microsecond of hesitation there.

The way Touker putting his thumb in his mouth going in the basket had me dead 💀 🤣

Caveman: "Hi, my name's John. I'm asking for a 35 pence investment in return for a 95% stake in my invention, the wheel" Peter Jones: "Have you gone a bit wild with that valuation?"

Had no idea Shnuggle was on Dragons Den! I absolutely loved their bath, used it for both my children and recommend them to all my friends. Theyre brilliant.

Omfg I will never get over the way touker swags up to the moses basket and destroys it 😂😂😂

“... not buying parenthood as a USP” haha, love it

in 2019, Net worth of 902.2 with 1.6 million in assets

Touker is like a Design Tech teacher: “Let me see that” *snap* “Wasn’t strong enough, was it” *sadistic smile*

Nick was out on the street the other day “there were loads of children” well done nick, talk of a millionaire 🤣

Peter jones is the type of guy to kick a child off a bike when they're learning to cycle

It wasn't Toukers weight that broke it, it was the weight of his wallet.

Peter: I know you won’t budge on your valuation, and therefore I’m out. Touka: Hold my office space...

Deborah: Your baby cradle couldn't support Touker so I'm out.

Can we please get slow motion replays of everyone’s reaction to Touka at every angle 😂

Ironic that Touker, the closest to a real baby, was the one to test it out and break it.

Shout out to all the Saturday workers having their lunch break

Touker's such a Sillyman

.the deal didnt happen after the show. this was aired in june 2017. then they were worth 120k, after the show they were worth 700k in 2018 an 950k in 2019.

2 years ago I had a baby and I had this snuggle pebble baby bed!!! Omg I didn’t know it was them!! Cot was absolutely gorgeous!! So lightweight , aesthetic , clean, simple. Sooo easy to clean.

They never took toukers investment but they are now doing quite well and exporting all over the world. Well done you two 👍

Amazing editing: "There were loads of children out there. You're not the only people."

Peter 'the valuation' jones

Since Touker is investing, think about him going to manufacturing plan and testing each piece individually 😂

Touker's pause when they asked to have a chat was pretty uncomfortable

They have done well. Definitely deserve to see their baby business grow in size.

Sarah: Ur brand name is the issue, you're going to struggle. The business: EARNING MILLIONS DRAGONS: 😭

Jenny: “The cot broke so, *I’m out*”

So funny because I've always thought that Touker looked like an overgrown baby- call nursey Nou-nou for Touk touk!!!!!

Peter can be a real brutal savage when he sets his mind to it. Clearly their point was that potential customers like the fact that the couple themselves are parents. That they have children. That it puts them at ease about buying _their_ products. Peter and his buddy next to him are laughing at them. Both of them missed the point that the couple was making.

Dang... did not know Deborah had no children. I mean... I am up to be adopted lol

Deborah hasn't got any kids? I feel like she would be a great Mum.

12:20 Touker: I’m going to make you an offer Peter: *Checks Pulse* 🤣

Peter and Nick after Touker broke the basket: *laughing* The ladies: 👁👄👁

I've bought their products even before watching this. They're actually really good quality

If there's one thing I learned watching this channel is that Peter Jones sure is a man of value

Breaking news The pair, who run Newtownards firm Shnuggle, were made an offer by the fashion and retail entrepreneur and investor, but after filming, by mutual agreement the tycoon's offers were put on hold. However, the couple hope a future collaboration could be on the cards.

Love how touker put his thumb in his mouth, 😂😂👍 hilarious

I love Touker. So humble and just seems like a nice down to earth guy. I have so much respect for him

Maybe if Touker also offered them some office space they'd have accepted his first offer

Imagine Jeremy Clarkson sitting in one of the chairs as a dragon😂

I rewatched just to see touker break the baby bed

2:22 What was Touker thinking?

Touker is like, "First thing, we need to strengthen these struts."

Looking for Jenny comments even though she wasn't in video.

Just went on their website, and it looks awesome! I’m so happy for them two, seem like a pair of kind people.

Touker coming out of the basket looked like a grown man being hatched out of an egg in real time lmao

If he hadn't left all the keys to his offices in his pocket, it wouldn't have broke

Peter is sharp as a razor blade. He cuts through the BS with ease.

Omg SHNUGGLE!!!! I absolutely love the bath tub and still use it with my 14 month old!!! 😁😁😁

“the baby dragon” 😂😂 lol

"The traffic lights and alarms are going off in my head" He probably thought of the traffic signal guy hah

Jenny is out in spirit 😂

I think touker gave them a really good deal

“You’re taking a traditional product and modernising it”... what? By making it from plastic instead of wicker? I wonder whether that continues to go down well in 2020?

2:40 so close to hitting the table with his head

Touker should test every single basket before sale

Touker broke the cradle so really he needed to buy into the company.

Touker was definitely on the sniff when he jumped in the moses basket 🧺

This summarises one of the major problems with parents, which is that they think they are special for bringing a child into the world, bringing a child into the world is very common, you’re not special for bringing a child into the world and its not unique

Ain’t this the third time touker has broken a product 😂

Touker saying he liked the product and could add a lot of value after breaking it in his test and diminishing it's value cracked me up a little not gonna lie

Touker testing the baby seat to see if he can get a cheaper deal for his empty London Offices LOL

PETER - "No one is going to make you an offer based on a valuation of 1.5 million, but im going to offer you half the money, but I want 100% of your company" THEO - "I will match Peters offer, but I want your childrens inheritance"

The guy looked like he still didn't want that amazing offer, but I think the lady knew it by just looking at him so she quickly put him on the spot and said "I'm happy" in front of everyone lol

It's always funny when they say they won't invest because of a ridiculous valuation after they've shown multiple times they are not afraid to ask for 4-5x the equity originally offered by other businesses.

00:26 Touker sitting there looking like someone done a stink fart😂

Jenny is so out she didnt even get in this episode

The captions say PIZZA JONES

How rude to just plonk himself into the baby bed! No intelligent person would think a baby bed would hold them.

That look on the other dragon's face! Maybe they have investments on other baby products and now threatened by touker 😂😂😂

That look on Nick’s face when they accepted the offer.

Gosh him breaking that baby cradle was so rude , how vile

Touker did a good offer. I wondered if that was because of breaking their basket. A part from that I think Touker is investing more than others.

Peter looks so sad after he said that no one is going to make you a deal & then Touker makes an offer 😬

I saw Touker get up and I got very worried that he'd break something and lo and behold, he did!

Nick, "Honestly, I was out in the street the other day and they were loads of kids out there"...... I would have replied with, "Ain't that a tad dangerous for you, what with it being daylight and all?"

That woman seems like se would be one to think "motherhood is the hardest job"

Touker is the one friend you can't take nowhere 🤣

Ooh, Dragon's Den uploaded and just in time for lunch too XD

"The Baby" Dragon hahaha

'Good luck' seems a very strange thing for a couple to say to each other when you co-own the business and also happen to be married... Where's the passion!!

Sarah's little head tilt always melts me. Def my professional crush.

What's your USP? "We have children" lol

Well, this is a fairly old clip as they are still talking about Mothercare and we all know what happened to Mothercare. Shnuggles, on the other hand, are still in business and have a very nice website, although I don't know whether Touker is still with them.

They were bold to make a counter offer but got a pretty darn good deal out of it. Touker can take them to places

If I’m ever sad , I watch Touker testing the Moses basket episode. Followed by touker testing the flat pack bed episode. Sad no more. Lol 😂

I love how the narrator just repeats what Touker just have said.