3 Key Ideas | Salt, Sugar, Fat: How The Food Giants Hooked Us | Michael Moss 

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In this video, I'll guide you through the 3 key ideas of the book: Salt, Sugar, Fat: How The Food Giants Hooked Us by Michael Moss. This book gives a really clear understanding of how the processed food industry hooked us on their cheap and convenient food. Typically, these food items play upon the 'holy grail' of the industry: salt, sugar and fat. These are the key ingredients they use time after time, leaving us to want more.
★★★ 3 KEY IDEAS ★★★
(1:20) 1. The Processed Food Industry Values Money Over Health
(2:50) 2. The Power Of The Bliss Point
(3:57) 3. Of All Ingredients, Fat is the Most Powerful Agent in Creating Maximal Pleasure in Processed Food
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