Visualizing ideas and insights through sketches, diagrams, and visual metaphors is a great way to improve collaboration - if they are used well. This talk summarizes dozens of experiments on this topic and derives three guidelines for anyone who wants to profit from the power of pictures professionally.
Martin is a professor at HSG in Switzerland. He is a researcher, award-winning author, global communication and creativity trainer, and an avid knowledge visualizer. He has authored 26 books and 300 academic articles and invented numerous visualization methods. He is an advisor and trainer to organizations such as the UN, the European Central Bank, Salesforce, and Swiss Re, and has been a guest professor in the US, Canada, Finland, Peru, Colombia, and China. This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at www.ted.com/tedx
25 сен 2024
